Google Analytics Analyst Jobs

Google Analytics Analyst
UK

The median Google Analytics Analyst salary in the UK is £53,750 per year, according to job vacancies posted during the 6 months leading to 28 May 2025.

The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
28 May 2025
Same period 2024 Same period 2023
Rank 709 909 954
Rank change year-on-year +200 +45 +276
Permanent jobs requiring a Google Analytics Analyst 2 1 10
As % of all permanent jobs advertised in the UK 0.004% 0.001% 0.010%
As % of the Job Titles category 0.004% 0.001% 0.011%
Number of salaries quoted 2 1 10
10th Percentile £51,625 - £37,500
25th Percentile £52,188 - £39,375
Median annual salary (50th Percentile) £53,750 £70,000 £47,500
Median % change year-on-year -23.21% +47.37% +35.71%
75th Percentile £54,688 - £60,625
90th Percentile £54,875 - £62,750
UK excluding London median annual salary £53,750 - £60,000
% change year-on-year - - +71.43%

All Permanent IT Job Vacancies
UK

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in the UK with a recognized job title 49,435 96,820 89,564
% of permanent jobs with a recognized job title 90.41% 94.78% 91.46%
Number of salaries quoted 25,727 69,155 56,824
10th Percentile £28,822 £28,500 £32,500
25th Percentile £41,000 £38,500 £45,000
Median annual salary (50th Percentile) £55,000 £52,500 £60,000
Median % change year-on-year +4.76% -12.50% -
75th Percentile £73,750 £70,000 £80,000
90th Percentile £96,250 £90,000 £100,000
UK excluding London median annual salary £51,399 £50,000 £53,500
% change year-on-year +2.80% -6.54% +6.63%

Google Analytics Analyst
Job Vacancy Trend

Job postings that featured Google Analytics Analyst in the job title as a proportion of all IT jobs advertised.

Job vacancy trend for Google Analytics Analyst in the UK

Google Analytics Analyst
Salary Trend

3-month moving average salary quoted in jobs citing Google Analytics Analyst.

Salary trend for Google Analytics Analyst in the UK

Google Analytics Analyst
Top 5 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics Analyst within the UK over the 6 months to 28 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +160 2 £53,750 -23.21%
Work from Home - 2 £53,750 -
UK excluding London - 2 £53,750 -
Midlands - 2 £53,750 -
West Midlands - 2 £53,750 -

Google Analytics Analyst Skill Set
Top 18 Co-occurring Skills and Capabilities

For the 6 months to 28 May 2025, Google Analytics Analyst job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads featuring Google Analytics Analyst in the job title.

1 2 (100.00%) Microsoft
1 2 (100.00%) Local Government
1 2 (100.00%) Google
1 2 (100.00%) Google Analytics
1 2 (100.00%) Visualisation
1 2 (100.00%) Data Visualisation
1 2 (100.00%) Analytics
1 2 (100.00%) Performance Analysis
1 2 (100.00%) Analytical Skills
1 2 (100.00%) DBS Check
1 2 (100.00%) Google Tag Manager
1 2 (100.00%) Looker
1 2 (100.00%) Actionable Insight
1 2 (100.00%) Analytical Thinking
1 2 (100.00%) Performance Measurement
1 2 (100.00%) Public Sector
1 2 (100.00%) Project Delivery
1 2 (100.00%) Emotional Intelligence

Google Analytics Analyst Skill Set
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 2 (100.00%) Google Analytics
1 2 (100.00%) Google Tag Manager
Database & Business Intelligence
1 2 (100.00%) Looker
General
1 2 (100.00%) Analytical Skills
1 2 (100.00%) Local Government
1 2 (100.00%) Public Sector
Processes & Methodologies
1 2 (100.00%) Actionable Insight
1 2 (100.00%) Analytical Thinking
1 2 (100.00%) Analytics
1 2 (100.00%) Data Visualisation
1 2 (100.00%) Emotional Intelligence
1 2 (100.00%) Performance Analysis
1 2 (100.00%) Performance Measurement
1 2 (100.00%) Project Delivery
1 2 (100.00%) Visualisation
Qualifications
1 2 (100.00%) DBS Check
Vendors
1 2 (100.00%) Google
1 2 (100.00%) Microsoft