The following table provides summary statistics for permanent job vacancies advertised in the West Midlands with a requirement for Product Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Product Marketing over the 3 months to 29 March 2017 with a comparison to the same period in the previous 2 years.

Product Marketing
England / West Midlands
3 months to
29 Mar 2017
Same period 2016 Same period 2015
Rank 201 240 218
Rank change year-on-year +39 -22  
Permanent jobs citing Product Marketing 9 1 3
As % of all permanent IT jobs advertised in the West Midlands 0.19% 0.016% 0.059%
As % of the Processes & Methodologies category 0.21% 0.018% 0.071%
Number of salaries quoted 9 0 3
Median salary £45,000 - £57,500
UK excluding London median salary £47,500 £62,500 £50,000
% change year-on-year -24.00% +25.00%  

Product Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the West Midlands with a requirement for process and methodology skills.

Process & Methodology Skills
West Midlands
Permanent job vacancies with a requirement for process and methodology skills 4315 5452 4247
As % of all permanent IT job vacancies advertised in the West Midlands 90.06% 88.23% 83.65%
Number of salaries quoted 3526 4385 3549
Median salary £42,500 £43,000 £42,500
Median salary % change year-on-year -1.16% +1.17%  
90% offered a salary of more than £28,500 £27,500 £27,500
10% offered a salary of more than £61,500 £62,500 £62,898
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

Product Marketing
Job Vacancy Trend in the West Midlands

The job posting trend of jobs advertised in the West Midlands citing Product Marketing as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Product Marketing in the West Midlands

Product Marketing
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Product Marketing in the West Midlands.

Salary trend for Product Marketing in the West Midlands

Product Marketing
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Product Marketing within the West Midlands region over the 3 months to 29 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Coventry - 5 £45,000 -
Worcestershire -3 2 £45,000 -
Solihull - 2 £40,000 -
Product Marketing
England

For the 6 months to 29 March 2017, IT jobs citing Product Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Midlands region with a requirement for Product Marketing.

1 11 (100.00%) Marketing
2 9 (81.82%) B2B
3 5 (45.45%) Retail
3 5 (45.45%) Telecoms
3 5 (45.45%) Finance
3 5 (45.45%) Customer Insight
3 5 (45.45%) Presales
3 5 (45.45%) Disruptive Innovation
4 4 (36.36%) Trello
4 4 (36.36%) SaaS
4 4 (36.36%) Balsamiq Mockups
4 4 (36.36%) Axure RP
4 4 (36.36%) MS Visio
4 4 (36.36%) B2C
4 4 (36.36%) MS Office
5 2 (18.18%) SAP
5 2 (18.18%) MS Excel
5 2 (18.18%) Data Warehouse
5 2 (18.18%) E-Commerce
5 2 (18.18%) Microsoft
5 2 (18.18%) WebTrends
5 2 (18.18%) SEO
5 2 (18.18%) Data Analysis
5 2 (18.18%) Online Marketing
5 2 (18.18%) Stakeholder Management
5 2 (18.18%) Degree
5 2 (18.18%) Analytical Skills
5 2 (18.18%) Analytics
5 2 (18.18%) Customer Segmentation
5 2 (18.18%) Performance Monitoring

Product Marketing
Co-occurring IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 4 (36.36%) MS Office
1 4 (36.36%) MS Visio
2 2 (18.18%) MS Excel
Business Applications
1 2 (18.18%) WebTrends
Cloud Services
1 4 (36.36%) SaaS
1 4 (36.36%) Trello
Database & Business Intelligence
1 2 (18.18%) Data Warehouse
Development Applications
1 4 (36.36%) Axure RP
1 4 (36.36%) Balsamiq Mockups
General
1 11 (100.00%) Marketing
2 5 (45.45%) Finance
2 5 (45.45%) Retail
2 5 (45.45%) Telecoms
Job Titles
1 9 (81.82%) Product Manager
2 5 (45.45%) Marketing Manager
2 5 (45.45%) Product Marketing Manager
3 2 (18.18%) Digital Product Manager
3 2 (18.18%) Product Owner
3 2 (18.18%) Senior Manager
3 2 (18.18%) Senior Product Manager
3 2 (18.18%) Senior Product Owner
4 1 (9.09%) Analyst
4 1 (9.09%) Web Analyst
Miscellaneous
1 2 (18.18%) Analytical Skills
Processes & Methodologies
1 9 (81.82%) B2B
2 5 (45.45%) Customer Insight
2 5 (45.45%) Disruptive Innovation
2 5 (45.45%) Presales
3 4 (36.36%) B2C
4 2 (18.18%) Analytics
4 2 (18.18%) Behavioural Analysis
4 2 (18.18%) Customer Segmentation
4 2 (18.18%) Data Analysis
4 2 (18.18%) E-Commerce
4 2 (18.18%) Online Marketing
4 2 (18.18%) Performance Monitoring
4 2 (18.18%) Personalization
4 2 (18.18%) SEO
4 2 (18.18%) Stakeholder Management
4 2 (18.18%) Web Analytics
Qualifications
1 2 (18.18%) Degree
Vendors
1 2 (18.18%) Microsoft
1 2 (18.18%) SAP