The following table provides summary statistics for permanent job vacancies advertised in the West Midlands with a requirement for Pay per click skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Pay per click over the 3 months to 26 June 2017 with a comparison to the same period in the previous 2 years.

Pay per click (PPC)
England / West Midlands
3 months to
26 Jun 2017
Same period 2016 Same period 2015
Rank 220 211 211
Rank change year-on-year -9 0  
Permanent jobs citing Pay per click 11 34 13
As % of all permanent IT jobs advertised in the West Midlands 0.21% 0.56% 0.23%
As % of the Processes & Methodologies category 0.24% 0.63% 0.26%
Number of salaries quoted 9 34 9
Median salary £35,000 £24,500 £42,500
Median salary % change year-on-year +42.85% -42.35%  
90% offered a salary of more than £26,800 £22,500 £34,300
10% offered a salary of more than £50,000 £26,400 £45,080
UK excluding London median salary £27,500 £30,000 £30,000
% change year-on-year -8.33% -  

Pay per click is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the West Midlands with a requirement for process and methodology skills.

Process & Methodology Skills
West Midlands
Permanent job vacancies with a requirement for process and methodology skills 4576 5402 5023
As % of all permanent IT job vacancies advertised in the West Midlands 88.27% 88.69% 87.31%
Number of salaries quoted 3797 4188 4136
Median salary £42,500 £42,500 £42,500
90% offered a salary of more than £29,100 £26,500 £27,500
10% offered a salary of more than £62,500 £62,500 £65,000
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year - +2.27%  

Pay per click
Job Vacancy Trend in the West Midlands

The job posting trend of jobs advertised in the West Midlands citing Pay per click as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Pay per click in the West Midlands

Pay per click
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click in the West Midlands.

Salary trend for Pay per click in the West Midlands

Pay per click
Salary Histogram in the West Midlands

The salary distribution of IT jobs citing Pay per click in the West Midlands over the 3 months to 26 June 2017.

Salary histogram for Pay per click in the West Midlands

Pay per click
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the West Midlands region over the 3 months to 26 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Staffordshire +7 3 £50,000 +122.22% 2
Coventry -11 3 £35,000 +42.85%
Worcestershire - 3 £27,500 -
Halesowen - 2 - - 2
Pay per click
England

For the 6 months to 26 June 2017, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Midlands region with a requirement for Pay per click.

1 27 (87.10%) Marketing
2 24 (77.42%) SEO
3 16 (51.61%) PHP
3 16 (51.61%) Git (software)
4 15 (48.39%) HTML
5 14 (45.16%) CSS
5 14 (45.16%) JavaScript
5 14 (45.16%) Agile Software Development
5 14 (45.16%) Subversion
5 14 (45.16%) Backbone.js
5 14 (45.16%) KnockoutJS
5 14 (45.16%) Mobile App
6 12 (38.71%) Google
7 10 (32.26%) Internet
7 10 (32.26%) E-Commerce
7 10 (32.26%) AdWords
7 10 (32.26%) Analytics
8 9 (29.03%) Elasticsearch
8 9 (29.03%) Test Automation
8 9 (29.03%) Digital Marketing
8 9 (29.03%) Unit Testing
9 8 (25.81%) Google Analytics
9 8 (25.81%) User Experience
10 7 (22.58%) Grunt
10 7 (22.58%) Relational Database
10 7 (22.58%) Xdebug
10 7 (22.58%) OO PHP
10 7 (22.58%) Cross-Browser Compatibility
10 7 (22.58%) gulp
10 7 (22.58%) Chai

Pay per click
Co-occurring IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (29.03%) Elasticsearch
Cloud Services
1 10 (32.26%) AdWords
2 8 (25.81%) Google Analytics
3 2 (6.45%) Amazon AWS
3 2 (6.45%) Google Cloud Platform
Communications & Networking
1 10 (32.26%) Internet
Database & Business Intelligence
1 7 (22.58%) MySQL
1 7 (22.58%) NoSQL
1 7 (22.58%) Redis
1 7 (22.58%) Relational Database
Development Applications
1 16 (51.61%) Git (software)
2 14 (45.16%) Subversion
3 7 (22.58%) Grunt
3 7 (22.58%) gulp
3 7 (22.58%) Jasmine
3 7 (22.58%) Jenkins
3 7 (22.58%) JSUnit
3 7 (22.58%) Mocha
3 7 (22.58%) PHPUnit
3 7 (22.58%) Xdebug
General
1 27 (87.10%) Marketing
2 3 (9.68%) Retail
3 2 (6.45%) Advertising
3 2 (6.45%) Games
3 2 (6.45%) Mandarin Language
4 1 (3.23%) Automotive
Job Titles
1 15 (48.39%) Developer
2 14 (45.16%) HTML CSS Developer
2 14 (45.16%) HTML Developer
2 14 (45.16%) JavaScript Developer
3 7 (22.58%) Front End Developer (Client-Side Developer)
3 7 (22.58%) MySQL Developer
3 7 (22.58%) OO PHP Developer
3 7 (22.58%) PHP Developer
3 7 (22.58%) PHP MySQL Developer
4 4 (12.90%) PPC Specialist
5 3 (9.68%) Paid Search Specialist
6 2 (6.45%) Business Development Manager
6 2 (6.45%) Business Manager
6 2 (6.45%) Development Manager
6 2 (6.45%) PPC Executive
6 2 (6.45%) PPC Manager
6 2 (6.45%) Web Engineer
7 1 (3.23%) Analyst
7 1 (3.23%) Network Engineer
7 1 (3.23%) Web Developer
Libraries, Frameworks & Software Standards
1 15 (48.39%) HTML
2 14 (45.16%) Backbone.js
2 14 (45.16%) CSS
2 14 (45.16%) KnockoutJS
3 7 (22.58%) Chai
3 7 (22.58%) CSS3
3 7 (22.58%) HTML5
3 7 (22.58%) jQuery
3 7 (22.58%) Node.js
3 7 (22.58%) RabbitMQ
3 7 (22.58%) RESTful
3 7 (22.58%) Sass
3 7 (22.58%) Web Services
3 7 (22.58%) Zend Framework
4 2 (6.45%) Memcached
Miscellaneous
1 14 (45.16%) Mobile App
2 8 (25.81%) User Experience
3 7 (22.58%) Animation
4 2 (6.45%) BBC
5 1 (3.23%) Analytical Skills
5 1 (3.23%) Social Media
Operating Systems
1 7 (22.58%) Debian
1 7 (22.58%) Linux
Processes & Methodologies
1 24 (77.42%) SEO
2 14 (45.16%) Agile Software Development
3 10 (32.26%) Analytics
3 10 (32.26%) E-Commerce
4 9 (29.03%) Digital Marketing
4 9 (29.03%) Test Automation
4 9 (29.03%) Unit Testing
5 7 (22.58%) BDD
5 7 (22.58%) Continuous Integration
5 7 (22.58%) Cross-Browser Compatibility
5 7 (22.58%) Kanban
5 7 (22.58%) MVC
5 7 (22.58%) OO
5 7 (22.58%) OO PHP
5 7 (22.58%) OOP
5 7 (22.58%) Scrum
5 7 (22.58%) TDD
6 2 (6.45%) Channel Management
6 2 (6.45%) Integration Testing
6 2 (6.45%) Link Building
Programming Languages
1 16 (51.61%) PHP
2 14 (45.16%) JavaScript
3 2 (6.45%) Go
3 2 (6.45%) Java
3 2 (6.45%) PHP 4
3 2 (6.45%) PHP 5
3 2 (6.45%) Python
Qualifications
1 2 (6.45%) Sun Certification
Quality Assurance & Compliance
1 1 (3.23%) SLA
System Software
1 2 (6.45%) Docker
Systems Management
1 2 (6.45%) Kubernetes
Vendors
1 12 (38.71%) Google
2 7 (22.58%) Red Hat
2 7 (22.58%) Zend
3 3 (9.68%) Facebook
4 2 (6.45%) DoubleClick
4 2 (6.45%) Kenshoo
5 1 (3.23%) Progress
Birmingham, West Midlands (County)
Searchability
Salary: £30000 - £40000 per annum
Posted: 20 hours ago
Stratford-Upon-Avon, Warwickshire
Searchability
Salary: £20000 - £27000 per annum
Posted: 20 hours ago
Whitchurch, Shropshire
Recruitment Genius
Posted: 2 days ago
Great Haywood, Staffordshire
Recruitment Genius
Posted: 5 days ago
Halesowen, West Midlands (County)
In touch games
Salary: £26000 - £31000 Per Annum + benefits (inc flexible working hrs)
Posted: 7 days ago
Birmingham, West Midlands (County)
ReThink Recruitment
Salary: £32000 - £40000 per annum
Posted: 4 days ago
Halesowen, West Midlands (County)
In touch games
Salary: £26000 - £31000 Per Annum + benefits (inc flexible working hrs)
Posted: 7 days ago
Stone, Staffordshire
Hideaway Time-lapse Systems
Salary: From £16,000 to £20,000 per annum plus 20 days holiday & bank holidays
Posted: 13 days ago