The table below looks at the statistics for knowledge and experience of Pardot products and/or services in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Pardot over the 3 months to 29 July 2016 with a comparison to the same period in the previous 2 years.

The figures below represent the IT labour market in general and are not representative of salaries within Salesforce Pardot.

3 months to
29 Jul 2016
Same period 2015 Same period 2014
Pardot
Rank 887 956 992
Rank change year-on-year
+69 +36
Permanent jobs citing Pardot 31 19 1
As % of all permanent IT jobs located in the UK 0.032% 0.017% 0.001%
As % of the Vendors category 0.072% 0.037% 0.002%
Number of salaries quoted 26 15 1
Median salary £37,500 £27,000 £25,500
Median salary % change year-on-year
+38.88% +5.88%
UK excluding London median salary £37,500 £37,500 £25,500
% change year-on-year
- +47.05%

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised across the UK.

Vendors Category
UK
Permanent IT job ads with a match in the
Vendors category
43252 50881 55008
As % of all permanent IT jobs located in the UK 44.16% 46.36% 46.90%
Number of salaries quoted 35072 41219 44108
Median salary £47,500 £45,000 £45,000
Median salary % change year-on-year
+5.55% -
90% offered a salary of more than £28,000 £27,500 £27,500
10% offered a salary of more than £72,500 £70,000 £72,000
UK excluding London median salary £42,500 £42,000 £40,000
% change year-on-year
+1.19% +5.00%

Pardot
Jobs Demand Trend

The demand trend of job ads citing Pardot as a proportion of all IT jobs with a match in the Vendors category.

Pardot Jobs Demand Trend in the UK

Pardot
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pardot within the UK.

Pardot Salary Trend in the UK

Pardot
Salary Histogram

This chart provides a salary histogram for IT jobs citing Pardot over the 3 months to 29 July 2016 within the UK.

Pardot Salary Histogram in the UK

Pardot
Top 20 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pardot within the UK over the 3 months to 29 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +45 27 £37,500 +38.88% 6
London +52 10 £50,000 +85.18% 6
Yorkshire - 9 £37,500 -
Leeds - 9 £37,500 -
West Yorkshire - 9 £37,500 -
South East +18 6 £40,250 +7.33%
Scotland - 4 £27,500 -
Glasgow - 3 £27,500 -
West Sussex - 2 £45,000 -
North West - 2 £20,000 -
Hampshire - 2 £35,500 -
Liverpool - 2 £20,000 -
Merseyside - 2 £20,000 -
City of London - 2 £52,500 - 2
Winchester - 2 £35,500 -
Burgess Hill - 2 £45,000 -
Reading - 1 £27,500 -
Berkshire - 1 £27,500 -
Middlesex - 1 £55,000 -
Edinburgh - 1 £27,500 -

Pardot
Top 30 Related IT Skills

For the 6 months to 29 July 2016, IT jobs citing Pardot also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Pardot.

1 44 (81.48%) Salesforce.com
2 39 (72.22%) Marketing
3 20 (37.04%) B2B
3 20 (37.04%) Marketing Automation
4 17 (31.48%) Adobe
5 16 (29.63%) Social Media
6 14 (25.93%) Digital Marketing
7 13 (24.07%) Facebook
8 12 (22.22%) WordPress
8 12 (22.22%) Copywriting
8 12 (22.22%) Data Management
9 11 (20.37%) CRM
10 10 (18.52%) Google
10 10 (18.52%) Degree
11 8 (14.81%) Telecoms
11 8 (14.81%) Stakeholder Management
11 8 (14.81%) Visualforce
11 8 (14.81%) Apex Code
11 8 (14.81%) Marketo
11 8 (14.81%) Google Apps
11 8 (14.81%) Presales
12 7 (12.96%) Eloqua
12 7 (12.96%) Adobe Illustrator
12 7 (12.96%) Validation
12 7 (12.96%) Photoshop
13 6 (11.11%) Finance
13 6 (11.11%) Advertising
13 6 (11.11%) Blog
13 6 (11.11%) jQuery
13 6 (11.11%) Twitter

Pardot
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (22.22%) WordPress
Applications
1 7 (12.96%) Adobe Illustrator
1 7 (12.96%) Photoshop
2 5 (9.26%) InDesign
3 1 (1.85%) Adobe Creative Suite
Business Applications
1 7 (12.96%) Eloqua
2 4 (7.41%) Radian6
2 4 (7.41%) Salesforce.com CRM
Cloud Services
1 8 (14.81%) Google Apps
2 4 (7.41%) Cloud Computing
3 2 (3.70%) Force.com
3 2 (3.70%) MailChimp
3 2 (3.70%) SaaS
4 1 (1.85%) Google Analytics
Communications & Networking
1 2 (3.70%) Internet
Database & Business Intelligence
1 4 (7.41%) Big Data
1 4 (7.41%) DB2
Development Applications
1 4 (7.41%) Oracle APEX
2 2 (3.70%) Git (software)
2 2 (3.70%) gulp
2 2 (3.70%) TeamCity
General
1 39 (72.22%) Marketing
2 8 (14.81%) Telecoms
3 6 (11.11%) Advertising
3 6 (11.11%) Finance
4 1 (1.85%) German Language
Job Titles
1 18 (33.33%) Marketing Manager
2 9 (16.67%) Consultant
3 8 (14.81%) Analyst
3 8 (14.81%) Salesforce.com Analyst
3 8 (14.81%) Salesforce.com Consultant
4 7 (12.96%) Campaign Manager
4 7 (12.96%) Marketing Campaign Manager
4 7 (12.96%) Support Analyst
5 6 (11.11%) Administrator
5 6 (11.11%) Salesforce.com Administrator
6 3 (5.56%) Campaign Executive
6 3 (5.56%) IT Manager
6 3 (5.56%) Marketing Executive
6 3 (5.56%) Telecoms Manager
7 2 (3.70%) Designer
7 2 (3.70%) Developer
7 2 (3.70%) Front End Web Designer
7 2 (3.70%) Marketing Automation Manager
7 2 (3.70%) Senior Developer
7 2 (3.70%) Senior Salesforce.com Developer
Libraries, Frameworks & Software Standards
1 8 (14.81%) Visualforce
2 6 (11.11%) jQuery
3 4 (7.41%) .NET
3 4 (7.41%) HTML
3 4 (7.41%) JSON
3 4 (7.41%) REST
3 4 (7.41%) SAML
3 4 (7.41%) SOAP
3 4 (7.41%) Web Services
4 2 (3.70%) AngularJS
4 2 (3.70%) HTML5
4 2 (3.70%) Laravel
4 2 (3.70%) Sass
4 2 (3.70%) Semantic HTML
5 1 (1.85%) Mason
Miscellaneous
1 16 (29.63%) Social Media
2 12 (22.22%) Copywriting
3 6 (11.11%) Blog
4 4 (7.41%) Enterprise Software
4 4 (7.41%) Mobile App
5 3 (5.56%) Computer Science
5 3 (5.56%) Fintech
5 3 (5.56%) Visualisation
6 1 (1.85%) Analytical Skills
Operating Systems
1 4 (7.41%) Android
1 4 (7.41%) Apple iOS
Processes & Methodologies
1 20 (37.04%) B2B
1 20 (37.04%) Marketing Automation
2 14 (25.93%) Digital Marketing
3 12 (22.22%) Data Management
4 11 (20.37%) CRM
5 8 (14.81%) Presales
5 8 (14.81%) Stakeholder Management
6 7 (12.96%) Validation
7 4 (7.41%) Agile Software Development
7 4 (7.41%) Business Development
7 4 (7.41%) Data Modelling
7 4 (7.41%) ETL
7 4 (7.41%) OO
7 4 (7.41%) OOP
7 4 (7.41%) SEO
7 4 (7.41%) SOA
8 3 (5.56%) Continuous Improvement
8 3 (5.56%) Data Cleansing
8 3 (5.56%) Email Marketing
8 3 (5.56%) Refactoring
Programming Languages
1 8 (14.81%) Apex Code
2 4 (7.41%) Java
2 4 (7.41%) SOQL
2 4 (7.41%) SOSL
3 2 (3.70%) JavaScript
3 2 (3.70%) PHP
Qualifications
1 10 (18.52%) Degree
Vendors
1 44 (81.48%) Salesforce.com
2 17 (31.48%) Adobe
3 13 (24.07%) Facebook
4 10 (18.52%) Google
5 8 (14.81%) Marketo
6 6 (11.11%) Salesforce Marketing Cloud
6 6 (11.11%) Twitter
7 5 (9.26%) Hootsuite
8 4 (7.41%) HubSpot
8 4 (7.41%) Informatica
8 4 (7.41%) Oracle
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