Period
to 30 October 2020

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in the South East. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 30 October 2020 with a comparison to the same period over the previous 2 years.

Advertising
England > South East
6 months to
30 Oct 2020
Same period 2019 Same period 2018
Rank 242 312 191
Rank change year-on-year +70 -121 +33
Permanent jobs citing Advertising 52 199 503
As % of all permanent jobs advertised in the South East 0.63% 0.79% 1.73%
As % of the General category 2.25% 2.48% 5.17%
Number of salaries quoted 52 197 494
Median annual salary £50,000 £45,000 £52,500
Median salary % change year-on-year +11.11% -14.29% +23.53%
10th Percentile £35,000 £25,750 £30,238
90th Percentile £60,000 £70,500 £70,000
England median annual salary £60,000 £55,000 £55,000
% change year-on-year +9.09% - +22.22%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South East with a requirement for common skills.

All General Skills
South East
Permanent vacancies with a requirement for common skills 2,307 8,040 9,736
As % of all permanent IT jobs advertised in the South East 28.15% 31.72% 33.51%
Number of salaries quoted 1,810 5,904 7,688
Median annual salary £50,500 £50,000 £50,000
Median salary % change year-on-year +1.00% - +11.11%
10th Percentile £31,250 £29,000 £28,750
90th Percentile £75,000 £77,500 £75,000
England median annual salary £60,000 £55,000 £55,000
% change year-on-year +9.09% - +4.76%

Advertising
Job Vacancy Trend in the South East

Job postings citing Advertising as a proportion of all IT jobs advertised in the South East.

Job vacancy trend for Advertising in the South East

Advertising
Salary Trend in the South East

3-month moving average salary quoted in jobs citing Advertising in the South East.

Salary trend for Advertising in the South East

Advertising
Salary Histogram in the South East

Salary distribution for jobs citing Advertising in the South East over the 6 months to 30 October 2020.

Salary histogram for Advertising in the South East

Advertising
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the South East region over the 6 months to 30 October 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Sussex +64 19 £47,500 +26.67% 3
Thames Valley +114 18 £48,750 -2.50% 4
Berkshire +107 15 £42,500 -19.05% 3
Buckinghamshire +59 5 £40,000 - 1
Hampshire +44 5 £52,500 +23.53% 2
Sussex - 5 £50,000 - 1
Surrey +77 3 £40,000 -25.58% 4
Advertising
England

For the 6 months to 30 October 2020, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the South East region with a requirement for Advertising.

1 15 (28.85%) Marketing
1 15 (28.85%) Digital Marketing
2 13 (25.00%) Social Media
3 11 (21.15%) Agile Software Development
3 11 (21.15%) .NET
4 10 (19.23%) C#
4 10 (19.23%) B2B
4 10 (19.23%) Customer Segmentation
4 10 (19.23%) B2B Marketing
5 9 (17.31%) Decision-Making
5 9 (17.31%) Data-Driven Decision Making
5 9 (17.31%) Azure
6 8 (15.38%) Degree
7 7 (13.46%) Microsoft
7 7 (13.46%) Security Cleared
8 6 (11.54%) Data Migration
8 6 (11.54%) SC Cleared
8 6 (11.54%) Windows
8 6 (11.54%) SQL
8 6 (11.54%) ASP.NET
8 6 (11.54%) Migration
8 6 (11.54%) Windows Server
9 5 (9.62%) .NET Core
9 5 (9.62%) Electronics
9 5 (9.62%) Project Management
9 5 (9.62%) Python
9 5 (9.62%) Active Directory
9 5 (9.62%) Software Engineering
10 4 (7.69%) SharePoint
10 4 (7.69%) CSS

Advertising
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (7.69%) SharePoint
2 1 (1.92%) CMS
2 1 (1.92%) Confluence
Applications
1 1 (1.92%) Microsoft Office
Cloud Services
1 9 (17.31%) Azure
2 4 (7.69%) Office 365
2 4 (7.69%) Power Automate
3 3 (5.77%) Adobe Analytics
3 3 (5.77%) Dynamics 365
3 3 (5.77%) OneDrive
4 2 (3.85%) SaaS
5 1 (1.92%) Power Platform
Communications & Networking
1 1 (1.92%) 3G
1 1 (1.92%) 4G
1 1 (1.92%) 5G
1 1 (1.92%) Bluetooth
1 1 (1.92%) Ethernet
1 1 (1.92%) Network Security
1 1 (1.92%) Wi-Fi
1 1 (1.92%) ZigBee
Database & Business Intelligence
1 4 (7.69%) SQL Server
Development Applications
1 4 (7.69%) Visual Studio
2 2 (3.85%) SonarQube
3 1 (1.92%) Cucumber
3 1 (1.92%) Git (software)
3 1 (1.92%) JIRA
3 1 (1.92%) Selenium
3 1 (1.92%) SpecFlow
3 1 (1.92%) Team Foundation Server
General
1 15 (28.85%) Marketing
2 5 (9.62%) Electronics
3 4 (7.69%) Telecoms
4 1 (1.92%) Manufacturing
4 1 (1.92%) Pharmaceutical
Job Titles
1 10 (19.23%) Marketing Manager
2 8 (15.38%) Consultant
3 6 (11.54%) Analyst
4 5 (9.62%) Architect
4 5 (9.62%) Software Engineer
5 4 (7.69%) Developer
5 4 (7.69%) Electronics Engineer
5 4 (7.69%) Marketing Communications Manager
6 3 (5.77%) Embedded Engineer
6 3 (5.77%) IT Analyst
6 3 (5.77%) Microsoft Consultant
6 3 (5.77%) Pensions Analyst
7 2 (3.85%) .NET Developer
7 2 (3.85%) Digital Marketing Manager
7 2 (3.85%) Embedded Software Engineer
7 2 (3.85%) Network Architect
7 2 (3.85%) Principal Engineer
7 2 (3.85%) Software Developer
7 2 (3.85%) Solutions Architect
7 2 (3.85%) Support Engineer
Libraries, Frameworks & Software Standards
1 11 (21.15%) .NET
2 6 (11.54%) ASP.NET
3 5 (9.62%) .NET Core
4 4 (7.69%) CSS
4 4 (7.69%) HTML
5 3 (5.77%) AngularJS
6 2 (3.85%) CSS3
6 2 (3.85%) gRPC
6 2 (3.85%) HTML5
6 2 (3.85%) Kafka
6 2 (3.85%) Node.js
6 2 (3.85%) RabbitMQ
6 2 (3.85%) REST
6 2 (3.85%) Swagger
6 2 (3.85%) WinForms
6 2 (3.85%) WPF
7 1 (1.92%) ADO
7 1 (1.92%) Apache Cordova
7 1 (1.92%) Ionic Framework
7 1 (1.92%) SignalR
Miscellaneous
1 13 (25.00%) Social Media
2 4 (7.69%) Analytical Skills
2 4 (7.69%) Mobile App
3 3 (5.77%) Digital Media
4 2 (3.85%) Analogue Electronics
4 2 (3.85%) Blog
4 2 (3.85%) Embedded Systems
5 1 (1.92%) ASIC
5 1 (1.92%) CAN bus
5 1 (1.92%) Field-Programmable Gate Array
5 1 (1.92%) Self-Motivation
5 1 (1.92%) VHDL
Operating Systems
1 6 (11.54%) Windows
1 6 (11.54%) Windows Server
2 3 (5.77%) Windows 10
2 3 (5.77%) Windows Server 2016
2 3 (5.77%) Windows Server 2019
3 1 (1.92%) Apple iOS
3 1 (1.92%) Linux
3 1 (1.92%) Windows Server 2008
3 1 (1.92%) Windows Server 2012
Processes & Methodologies
1 15 (28.85%) Digital Marketing
2 11 (21.15%) Agile Software Development
3 10 (19.23%) B2B
3 10 (19.23%) B2B Marketing
3 10 (19.23%) Customer Segmentation
4 9 (17.31%) Data-Driven Decision Making
4 9 (17.31%) Decision-Making
5 6 (11.54%) Data Migration
5 6 (11.54%) Migration
6 5 (9.62%) Project Management
6 5 (9.62%) Software Engineering
7 4 (7.69%) Marketing Strategy
8 3 (5.77%) Analytics
8 3 (5.77%) CRM
8 3 (5.77%) Cybersecurity
8 3 (5.77%) Data Mapping
8 3 (5.77%) DevOps
8 3 (5.77%) Digital Analytics
8 3 (5.77%) Scrum
8 3 (5.77%) Tag Management
Programming Languages
1 10 (19.23%) C#
2 6 (11.54%) SQL
3 5 (9.62%) Python
4 4 (7.69%) C
4 4 (7.69%) C++
4 4 (7.69%) JavaScript
5 3 (5.77%) Embedded C
6 2 (3.85%) Embedded C++
6 2 (3.85%) Go
6 2 (3.85%) T-SQL
6 2 (3.85%) TypeScript
6 2 (3.85%) XAML
7 1 (1.92%) Java
7 1 (1.92%) MATLAB
7 1 (1.92%) Tcl
Qualifications
1 8 (15.38%) Degree
2 7 (13.46%) Security Cleared
3 6 (11.54%) SC Cleared
4 3 (5.77%) DV Cleared
5 2 (3.85%) CCNA
5 2 (3.85%) CCNP
5 2 (3.85%) Cisco Certification
5 2 (3.85%) Computer Science Degree
5 2 (3.85%) JNCIA
5 2 (3.85%) JNCIP
6 1 (1.92%) EMC Certification
6 1 (1.92%) ISEB
Quality Assurance & Compliance
1 3 (5.77%) NCSC
2 1 (1.92%) ISO/IEC 27001
2 1 (1.92%) ISO/IEC 27002 (supersedes ISO/IEC 17799)
System Software
1 5 (9.62%) Active Directory
2 2 (3.85%) Docker
2 2 (3.85%) VMware Infrastructure
Systems Management
1 2 (3.85%) Kubernetes
1 2 (3.85%) Terraform
2 1 (1.92%) SCCM
2 1 (1.92%) SCOM
Vendors
1 7 (13.46%) Microsoft
2 4 (7.69%) VMware
3 3 (5.77%) Adobe
3 3 (5.77%) DoubleClick
3 3 (5.77%) EMC
3 3 (5.77%) Google
4 2 (3.85%) Cisco
4 2 (3.85%) Juniper
4 2 (3.85%) Oracle
4 2 (3.85%) Twitter
5 1 (1.92%) Cadence
5 1 (1.92%) Citrix