Period
to 25 June 2021

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in the South East. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 25 June 2021 with a comparison to the same period over the previous 2 years.

Advertising
England > South East
6 months to
25 Jun 2021
Same period 2020 Same period 2019
Rank 248 296 322
Rank change year-on-year +48 +26 -175
Permanent jobs citing Advertising 167 87 204
As % of all permanent jobs advertised in the South East 1.08% 0.61% 0.77%
As % of the General category 2.16% 1.31% 1.56%
Number of salaries quoted 148 73 162
10th Percentile £37,500 £24,600 £27,175
25th Percentile £41,250 £35,000 £33,563
Median annual salary (50th Percentile) £47,500 £50,000 £46,250
Median % change year-on-year -5.00% +8.11% +2.78%
75th Percentile £52,500 £60,000 £67,188
90th Percentile £60,750 £73,500 £76,000
England median annual salary £55,000 £60,000 £55,000
% change year-on-year -8.33% +9.09% +10.00%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South East with a requirement for common skills.

All General Skills
South East
Permanent vacancies with a requirement for common skills 7,720 6,641 13,052
As % of all permanent IT jobs advertised in the South East 49.86% 46.79% 49.51%
Number of salaries quoted 4,871 5,103 9,994
10th Percentile £29,073 £28,750 £27,000
25th Percentile £37,500 £37,500 £34,250
Median annual salary (50th Percentile) £50,000 £50,000 £47,500
Median % change year-on-year - +5.26% +5.56%
75th Percentile £65,000 £65,000 £62,500
90th Percentile £78,750 £77,500 £75,000
England median annual salary £57,500 £55,000 £52,500
% change year-on-year +4.55% +4.76% +5.00%

Advertising
Job Vacancy Trend in the South East

Job postings citing Advertising as a proportion of all IT jobs advertised in the South East.

Job vacancy trend for Advertising in the South East

Advertising
Salary Trend in the South East

3-month moving average salary quoted in jobs citing Advertising in the South East.

Salary trend for Advertising in the South East

Advertising
Salary Histogram in the South East

Salary distribution for jobs citing Advertising in the South East over the 6 months to 25 June 2021.

Salary histogram for Advertising in the South East

Advertising
Job Locations in the South East

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the South East region over the 6 months to 25 June 2021. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Sussex +71 115 £47,500 +5.56% 4
Hampshire -31 26 £50,000 +5.26% 2
Thames Valley -21 18 £34,000 -32.00% 14
Berkshire -15 15 £56,250 +12.50% 6
Kent -28 3 £23,750 -51.53% 2
Surrey -28 3 £31,250 -38.98% 10
Buckinghamshire -10 2 £33,500 -23.43% 4
Oxfordshire +3 1 £33,000 -42.61% 4
East Sussex -16 1 £72,500 +45.00% 2
Advertising
England

For the 6 months to 25 June 2021, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the South East region with a requirement for Advertising.

1 74 (44.31%) Finance
2 72 (43.11%) SQL Server
3 52 (31.14%) SQL
4 40 (23.95%) .NET
4 40 (23.95%) SDLC
5 39 (23.35%) Virtual Team
5 39 (23.35%) JavaScript
6 36 (21.56%) Degree
7 34 (20.36%) UML
7 34 (20.36%) Microsoft
8 32 (19.16%) C#
8 32 (19.16%) Stakeholder Management
9 31 (18.56%) Team Foundation Server
10 29 (17.37%) Mathematics
11 28 (16.77%) Agile Software Development
11 28 (16.77%) Visual Studio
12 25 (14.97%) Marketing
13 22 (13.17%) jQuery
14 21 (12.57%) Social Skills
14 21 (12.57%) OO
15 20 (11.98%) OOA/OOD
15 20 (11.98%) ASP.NET
15 20 (11.98%) Analytical Skills
15 20 (11.98%) Waterfall
16 19 (11.38%) Azure
16 19 (11.38%) Power BI
16 19 (11.38%) Workshop Facilitation
16 19 (11.38%) Power Platform
16 19 (11.38%) T-SQL
16 19 (11.38%) .NET Framework

Advertising
Co-occurring IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (1.80%) SharePoint
2 1 (0.60%) CMS
2 1 (0.60%) Confluence
2 1 (0.60%) IIS
2 1 (0.60%) MS Exchange
2 1 (0.60%) SharePoint 2010
2 1 (0.60%) WordPress
Applications
1 4 (2.40%) Microsoft Excel
1 4 (2.40%) Microsoft PowerPoint
1 4 (2.40%) Microsoft Project
2 2 (1.20%) MS Visio
3 1 (0.60%) Microsoft Office
Business Applications
1 7 (4.19%) Dynamics CRM
2 1 (0.60%) Dynamics GP
Cloud Services
1 19 (11.38%) Azure
1 19 (11.38%) Power Platform
2 4 (2.40%) Google Analytics
3 3 (1.80%) Google Ads
3 3 (1.80%) Microsoft 365
4 2 (1.20%) Facebook Ads
4 2 (1.20%) Google Tag Manager
5 1 (0.60%) Amazon S3
5 1 (0.60%) AWS
5 1 (0.60%) GCP
Communications & Networking
1 1 (0.60%) SSH
Database & Business Intelligence
1 72 (43.11%) SQL Server
2 19 (11.38%) Power BI
3 18 (10.78%) SQL Server Reporting Services
4 13 (7.78%) SQL Server Integration Services
5 1 (0.60%) Data Mining
5 1 (0.60%) NoSQL
5 1 (0.60%) SQL Server 2019
Development Applications
1 31 (18.56%) Team Foundation Server
2 28 (16.77%) Visual Studio
3 17 (10.18%) Octopus Deploy
4 2 (1.20%) JIRA
5 1 (0.60%) Git (software)
General
1 74 (44.31%) Finance
2 25 (14.97%) Marketing
3 21 (12.57%) Social Skills
4 20 (11.98%) Analytical Skills
5 6 (3.59%) Pharmaceutical
5 6 (3.59%) Presentation Skills
6 1 (0.60%) Influencing Skills
6 1 (0.60%) Manufacturing
6 1 (0.60%) Retail
Job Titles
1 57 (34.13%) Developer
2 47 (28.14%) Analyst
3 33 (19.76%) Business Analyst
4 21 (12.57%) Full Stack Developer
5 19 (11.38%) Technical Analyst
5 19 (11.38%) Technical Business Analyst
6 18 (10.78%) SQL Developer
7 17 (10.18%) .NET Developer
7 17 (10.18%) Architect
8 15 (8.98%) .NET Software Developer
8 15 (8.98%) Software Developer
9 13 (7.78%) Solutions Architect
10 12 (7.19%) Systems Analyst
11 11 (6.59%) IT Manager
11 11 (6.59%) IT Project Manager
11 11 (6.59%) Project Manager
11 11 (6.59%) Senior .NET Developer
11 11 (6.59%) Senior Developer
12 9 (5.39%) Senior .NET Software Developer
12 9 (5.39%) Senior Software Developer
Libraries, Frameworks & Software Standards
1 40 (23.95%) .NET
2 22 (13.17%) jQuery
3 20 (11.98%) ASP.NET
4 19 (11.38%) .NET Framework
5 18 (10.78%) .NET Core
5 18 (10.78%) Entity Framework
6 17 (10.18%) RabbitMQ
7 2 (1.20%) HTML
7 2 (1.20%) WCF
7 2 (1.20%) XML
8 1 (0.60%) Ajax
8 1 (0.60%) CSS
8 1 (0.60%) CSS3
8 1 (0.60%) HTML5
8 1 (0.60%) JSON
8 1 (0.60%) SignalR
8 1 (0.60%) Twitter Bootstrap
8 1 (0.60%) Web Services
8 1 (0.60%) WPF
8 1 (0.60%) XSLT
Miscellaneous
1 39 (23.35%) Virtual Team
2 16 (9.58%) Algorithms
3 15 (8.98%) Greenfield Project
4 7 (4.19%) Self-Motivation
5 3 (1.80%) Social Media
6 1 (0.60%) Driving Licence
6 1 (0.60%) Taxonomies
6 1 (0.60%) User Experience
Operating Systems
1 4 (2.40%) Windows
2 1 (0.60%) Embedded Linux
2 1 (0.60%) Linux
2 1 (0.60%) Windows 10
2 1 (0.60%) Windows Server
Processes & Methodologies
1 40 (23.95%) SDLC
2 34 (20.36%) UML
3 32 (19.16%) Stakeholder Management
4 29 (17.37%) Mathematics
5 28 (16.77%) Agile Software Development
6 21 (12.57%) OO
7 20 (11.98%) OOA/OOD
7 20 (11.98%) Waterfall
8 19 (11.38%) Workshop Facilitation
9 18 (10.78%) Business Intelligence
10 17 (10.18%) DevOps
10 17 (10.18%) Innovative Thinking
10 17 (10.18%) Mathematical Modelling
10 17 (10.18%) Unit Testing
11 16 (9.58%) Active Listening
11 16 (9.58%) Migration
12 15 (8.98%) Computer Science
13 14 (8.38%) Business Analysis
13 14 (8.38%) Lean Six Sigma
13 14 (8.38%) Systems Analysis
Programming Languages
1 52 (31.14%) SQL
2 39 (23.35%) JavaScript
3 32 (19.16%) C#
4 19 (11.38%) T-SQL
5 1 (0.60%) C++
5 1 (0.60%) PowerShell
5 1 (0.60%) Python
5 1 (0.60%) R
5 1 (0.60%) XAML
Qualifications
1 36 (21.56%) Degree
2 11 (6.59%) Numerate Degree
3 4 (2.40%) PRINCE2 Certification
4 2 (1.20%) Master's Degree
Quality Assurance & Compliance
1 1 (0.60%) QA
System Software
1 4 (2.40%) Active Directory
2 1 (0.60%) Hyper-V
Systems Management
1 1 (0.60%) SCCM
Vendors
1 34 (20.36%) Microsoft
2 11 (6.59%) Oracle
3 7 (4.19%) Facebook
4 6 (3.59%) Workday
5 5 (2.99%) Twitter
6 4 (2.40%) Google
7 1 (0.60%) Cisco
7 1 (0.60%) Citrix
7 1 (0.60%) DevExpress
7 1 (0.60%) DoubleClick