Digital Business Analyst (Digital BA)
UK > UK excluding London
The median Digital Business Analyst (Digital BA) salary in the UK excluding London is £55,000 per year, according to job vacancies posted during the 6 months leading to 15 January 2026.
The table below compares current salary benchmarking and summary statistics with the previous two years.
| 6 months to 15 Jan 2026 |
Same period 2025 | Same period 2024 | |
|---|---|---|---|
| Rank | 491 | 556 | 550 |
| Rank change year-on-year | +65 | -6 | +158 |
| Permanent jobs requiring a Digital Business Analyst | 31 | 2 | 18 |
| As % of all permanent jobs in the UK excluding London | 0.073% | 0.006% | 0.052% |
| As % of the Job Titles category | 0.080% | 0.006% | 0.055% |
| Number of salaries quoted | 31 | 2 | 18 |
| 10th Percentile | £53,750 | £48,550 | £41,488 |
| 25th Percentile | - | £50,125 | £48,750 |
| Median annual salary (50th Percentile) | £55,000 | £54,000 | £66,250 |
| Median % change year-on-year | +1.85% | -18.49% | +10.42% |
| 75th Percentile | - | £56,625 | £83,750 |
| 90th Percentile | £61,250 | £57,450 | - |
| UK median annual salary | £55,000 | £58,000 | £65,000 |
| % change year-on-year | -5.17% | -10.77% | +8.33% |
All Permanent IT Job Roles
UK excluding London
For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in the UK excluding London. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.
| Permanent vacancies in the UK excluding London with a recognized job title | 38,586 | 33,429 | 32,762 |
| % of permanent jobs with a recognized job title | 90.55% | 92.91% | 95.32% |
| Number of salaries quoted | 23,611 | 16,250 | 24,824 |
| 10th Percentile | £28,000 | £31,250 | £27,500 |
| 25th Percentile | £35,000 | £40,013 | £36,500 |
| Median annual salary (50th Percentile) | £50,000 | £53,000 | £50,000 |
| Median % change year-on-year | -5.66% | +6.00% | -5.18% |
| 75th Percentile | £65,000 | £68,750 | £65,000 |
| 90th Percentile | £80,000 | £82,500 | £78,750 |
| UK median annual salary | £55,000 | £60,000 | £57,500 |
| % change year-on-year | -8.33% | +4.35% | -4.17% |
Digital Business Analyst
Job Vacancy Trend in the UK excluding London
Historical trend showing the proportion of permanent IT job postings featuring 'Digital Business Analyst' in the job title relative to all permanent IT jobs advertised in the UK excluding London.
Digital Business Analyst
Salary Trend in the UK excluding London
Salary distribution trend for Digital Business Analyst job vacancies in the UK excluding London.
Digital Business Analyst
Job Locations in the UK excluding London
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Business Analyst within the UK excluding London region over the 6 months to 15 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| East of England | - | 26 | £55,000 | - | |
| South East | +30 | 4 | £57,500 | -0.86% | |
| Midlands | +21 | 1 | £57,500 | +15.00% | 3 |
| East Midlands | - | 1 | £57,500 | - | |
| Digital Business Analyst UK |
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Digital Business Analyst Skill Set
Top 30 Co-Occurring Skills & Capabilities in the UK excluding London
For the 6 months to 15 January 2026, Digital Business Analyst job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number of co-occurrences and as a proportion of all permanent job ads across the UK excluding London region featuring Digital Business Analyst in the job title.
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Digital Business Analyst Skill Set
Co-Occurring Skills & Capabilities in the UK excluding London by Category
The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category: