The table below looks at the statistics for Online Marketing skills in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Online Marketing over the 3 months to 16 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
16 Jan 2017
Same period 2016 Same period 2015
Online Marketing
UK
Rank 726 759 585
Rank change year-on-year
+33 -174
Permanent jobs citing Online Marketing 126 166 395
As % of all permanent IT jobs located in the UK 0.15% 0.17% 0.38%
As % of the Processes & Methodologies category 0.17% 0.19% 0.44%
Number of salaries quoted 90 113 314
Median salary £42,250 £41,000 £35,500
Median salary % change year-on-year
+3.04% +15.49%
90% offered a salary of more than £27,950 £27,500 £24,300
10% offered a salary of more than £60,000 £70,000 £55,000
UK excluding London median salary £35,000 £38,750 £28,250
% change year-on-year
-9.67% +37.16%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
74214 86208 89937
As % of all permanent IT jobs located in the UK 88.16% 87.69% 85.98%
Number of salaries quoted 61045 71683 74196
Median salary £50,000 £50,000 £47,500
Median salary % change year-on-year
- +5.26%
90% offered a salary of more than £32,500 £32,500 £31,000
10% offered a salary of more than £77,500 £72,500 £75,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Online Marketing
Jobs Demand Trend

The demand trend of job ads citing Online Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the UK

Online Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing within the UK.

Online Marketing Salary Trend in the UK

Online Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Online Marketing over the 3 months to 16 January 2017 within the UK.

Online Marketing Salary Histogram in the UK

Online Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Online Marketing within the UK over the 3 months to 16 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +78 126 £42,250 +12.66% 26
London +68 58 £46,500 +3.33% 12
South East +76 23 £42,000 +12.00% 4
Yorkshire +17 16 £35,000 - 3
City of London +38 11 £46,500 +86.00% 1
North Yorkshire +6 10 £36,500 +4.28% 1
Hampshire - 10 - -
Southampton - 10 - -
East of England +16 9 £25,500 -27.14% 1
Berkshire +53 7 £42,500 +21.42%
Harrogate +15 7 £36,500 +4.28%
North West -17 7 £20,000 -27.27% 3
Essex +23 6 - - 1
West Yorkshire +30 5 £35,000 +10.23% 2
Leeds +23 5 £35,000 -
West Midlands +14 5 £60,000 +50.00%
Lancashire -8 5 £20,000 -46.66%
Chorley - 5 £20,000 -
Surrey +36 4 £32,000 -14.66% 1
Weybridge - 4 £32,000 -
East Midlands +9 3 £37,500 +25.00% 2
South West - 3 £30,000 - 1
Windsor - 3 £60,000 -
Wiltshire - 3 £30,000 -
Reading - 3 £42,000 -
Manchester -25 2 £39,000 +41.81% 3
Market Harborough - 2 £37,500 -
Brighton - 2 £32,500 -
Bury - 2 £39,000 -
Staffordshire - 2 £60,000 -

Online Marketing
Top 30 Related IT Skills

For the 6 months to 16 January 2017, IT jobs citing Online Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Online Marketing.

1 248 (100.00%) Marketing
2 109 (43.95%) Analytics
3 101 (40.73%) Digital Marketing
4 86 (34.68%) SEO
5 74 (29.84%) Google
6 69 (27.82%) E-Commerce
7 67 (27.02%) Google Analytics
8 54 (21.77%) Pay per click
8 54 (21.77%) Analytical Skills
9 46 (18.55%) Degree
10 44 (17.74%) CSS
11 42 (16.94%) HTML
11 42 (16.94%) JavaScript
11 42 (16.94%) CRM
12 36 (14.52%) Social Media
13 35 (14.11%) Retail
14 30 (12.10%) Email Marketing
15 29 (11.69%) User Experience
16 28 (11.29%) SQL
17 25 (10.08%) C#
17 25 (10.08%) Photoshop
17 25 (10.08%) MS Excel
18 24 (9.68%) Advertising
19 23 (9.27%) Web Analytics
20 22 (8.87%) MVC
20 22 (8.87%) .NET
20 22 (8.87%) AdWords
21 21 (8.47%) PHP
21 21 (8.47%) Finance
21 21 (8.47%) Agile Software Development

Online Marketing
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (3.63%) CMS
2 7 (2.82%) Apache
2 7 (2.82%) SAS
2 7 (2.82%) WordPress
3 6 (2.42%) Apache Spark
4 3 (1.21%) nginx
4 3 (1.21%) SharePoint
4 3 (1.21%) Umbraco
5 2 (0.81%) Skype for Business
6 1 (0.40%) Adobe Experience Manager
6 1 (0.40%) Drupal
6 1 (0.40%) IIS
6 1 (0.40%) MS Exchange
Applications
1 25 (10.08%) MS Excel
1 25 (10.08%) Photoshop
2 16 (6.45%) MS Office
3 8 (3.23%) MS PowerPoint
4 4 (1.61%) Adobe Creative Suite
4 4 (1.61%) Spreadsheet
5 2 (0.81%) Adobe Illustrator
5 2 (0.81%) SPSS
6 1 (0.40%) MS Project
6 1 (0.40%) MS Visio
Business Applications
1 11 (4.44%) Magento
2 8 (3.23%) WebTrends
3 4 (1.61%) CubeCart
3 4 (1.61%) Shopify
4 3 (1.21%) Salesforce.com CRM
5 2 (0.81%) Adobe Campaign
5 2 (0.81%) Eloqua
5 2 (0.81%) Unica
Cloud Services
1 67 (27.02%) Google Analytics
2 22 (8.87%) AdWords
3 16 (6.45%) SaaS
4 7 (2.82%) MailChimp
5 4 (1.61%) Basecamp
5 4 (1.61%) Google Tag Manager
5 4 (1.61%) IaaS
5 4 (1.61%) Sage Pay
6 3 (1.21%) Amazon AWS
7 2 (0.81%) Adobe Analytics
7 2 (0.81%) Firebase
7 2 (0.81%) Responsys
Communications & Networking
1 14 (5.65%) Internet
2 10 (4.03%) Firewall
3 8 (3.23%) SAN
4 4 (1.61%) iSCSI
5 3 (1.21%) DHCP
6 2 (0.81%) Asterisk PBX
6 2 (0.81%) BGP
6 2 (0.81%) Cisco ASA
6 2 (0.81%) Intrusion Detection
6 2 (0.81%) IPsec
6 2 (0.81%) NAS
6 2 (0.81%) OSPF
6 2 (0.81%) SNMP
6 2 (0.81%) VLAN
6 2 (0.81%) VoIP
6 2 (0.81%) VPN
6 2 (0.81%) WAN
6 2 (0.81%) Wi-Fi
7 1 (0.40%) DNS
7 1 (0.40%) SSL
Database & Business Intelligence
1 14 (5.65%) SQL Server
2 13 (5.24%) Big Data
3 9 (3.63%) Hadoop
3 9 (3.63%) MySQL
4 3 (1.21%) Data Mining
4 3 (1.21%) Data Warehouse
4 3 (1.21%) Mixpanel
4 3 (1.21%) SQL Server 2014
5 2 (0.81%) OLAP
5 2 (0.81%) RDBMS
5 2 (0.81%) Relational Database
6 1 (0.40%) BusinessObjects
6 1 (0.40%) Data Mart
6 1 (0.40%) NoSQL
Development Applications
1 10 (4.03%) Git (software)
2 4 (1.61%) Dreamweaver
2 4 (1.61%) Visual Studio
3 3 (1.21%) Subversion
4 2 (0.81%) gulp
4 2 (0.81%) JIRA
5 1 (0.40%) Cucumber
5 1 (0.40%) PhantomJS
5 1 (0.40%) PHPUnit
5 1 (0.40%) Protractor
5 1 (0.40%) RSpec
5 1 (0.40%) TestComplete
General
1 248 (100.00%) Marketing
2 35 (14.11%) Retail
3 24 (9.68%) Advertising
4 21 (8.47%) Finance
5 13 (5.24%) Publishing
6 10 (4.03%) Brand Awareness
7 6 (2.42%) Games
7 6 (2.42%) Law
8 3 (1.21%) Electronics
8 3 (1.21%) Legal
8 3 (1.21%) Spanish Language
8 3 (1.21%) Telecoms
9 2 (0.81%) Banking
9 2 (0.81%) Portuguese Language
10 1 (0.40%) French Language
10 1 (0.40%) Mandarin Language
10 1 (0.40%) Manufacturing
10 1 (0.40%) Multimedia
Job Titles
1 50 (20.16%) Developer
2 42 (16.94%) Marketing Manager
3 30 (12.10%) Analyst
4 24 (9.68%) Digital Marketing Manager
4 24 (9.68%) E-Commerce Manager
5 20 (8.06%) Account Manager
6 17 (6.85%) SEO Account Manager
6 17 (6.85%) SEO Manager
7 15 (6.05%) C# Developer
8 13 (5.24%) .NET Developer
8 13 (5.24%) E-Commerce Marketing Manager
8 13 (5.24%) Marketing Executive
9 12 (4.84%) PHP Developer
10 11 (4.44%) C# .NET Developer
10 11 (4.44%) Front End Developer (Client-Side Developer)
10 11 (4.44%) Technical Account Manager
10 11 (4.44%) Technical Manager
10 11 (4.44%) Web Analyst
10 11 (4.44%) Web Developer
11 10 (4.03%) WCF Developer
Libraries, Frameworks & Software Standards
1 44 (17.74%) CSS
2 42 (16.94%) HTML
3 22 (8.87%) .NET
4 14 (5.65%) AngularJS
4 14 (5.65%) HTML5
5 13 (5.24%) jQuery
6 12 (4.84%) WCF
7 11 (4.44%) .NET Framework
7 11 (4.44%) Entity Framework
7 11 (4.44%) Sass
8 10 (4.03%) CSS3
9 9 (3.63%) ASP.NET
9 9 (3.63%) Symfony
9 9 (3.63%) WinForms
9 9 (3.63%) WPF
10 7 (2.82%) Ajax
10 7 (2.82%) Web Services
11 6 (2.42%) JSP
11 6 (2.42%) Twitter Bootstrap
12 5 (2.02%) Node.js
Miscellaneous
1 54 (21.77%) Analytical Skills
2 36 (14.52%) Social Media
3 29 (11.69%) User Experience
4 17 (6.85%) Statistics
5 13 (5.24%) Blog
6 10 (4.03%) Mobile App
7 9 (3.63%) Data Centre
8 8 (3.23%) Algorithms
8 8 (3.23%) iPad
9 6 (2.42%) Digital Media
9 6 (2.42%) Management Information System
10 5 (2.02%) Economics
10 5 (2.02%) Mathematics
10 5 (2.02%) PMI
11 3 (1.21%) Computer Science
11 3 (1.21%) Data Extraction
11 3 (1.21%) Data Structures
11 3 (1.21%) Visualisation
12 2 (0.81%) Clustering
12 2 (0.81%) Graphic Design
Operating Systems
1 12 (4.84%) Linux
2 11 (4.44%) Windows
3 8 (3.23%) Windows Server
4 6 (2.42%) CentOS
4 6 (2.42%) Windows Server 2008
5 3 (1.21%) Debian
5 3 (1.21%) Red Hat Enterprise Linux
5 3 (1.21%) Ubuntu
6 2 (0.81%) Unix
7 1 (0.40%) AIX
7 1 (0.40%) Android
7 1 (0.40%) Apple iOS
Processes & Methodologies
1 109 (43.95%) Analytics
2 101 (40.73%) Digital Marketing
3 86 (34.68%) SEO
4 69 (27.82%) E-Commerce
5 54 (21.77%) Pay per click
6 42 (16.94%) CRM
7 30 (12.10%) Email Marketing
8 23 (9.27%) Web Analytics
9 22 (8.87%) MVC
10 21 (8.47%) Agile Software Development
11 20 (8.06%) Web Development
12 19 (7.66%) Front End Development
13 17 (6.85%) Continuous Improvement
14 16 (6.45%) B2B
15 15 (6.05%) Affiliate Marketing
15 15 (6.05%) Customer Engagement
16 14 (5.65%) Digital Analytics
16 14 (5.65%) TDD
17 13 (5.24%) Affiliate Network
17 13 (5.24%) Marketing Strategy
Programming Languages
1 42 (16.94%) JavaScript
2 28 (11.29%) SQL
3 25 (10.08%) C#
4 21 (8.47%) PHP
5 13 (5.24%) Java
6 11 (4.44%) R
7 8 (3.23%) PowerShell
7 8 (3.23%) Python
8 5 (2.02%) Scala
9 4 (1.61%) VB
10 3 (1.21%) ActionScript
10 3 (1.21%) C
11 2 (0.81%) Bash Shell
12 1 (0.40%) Go
12 1 (0.40%) PHP 5
12 1 (0.40%) PL/SQL
12 1 (0.40%) Ruby
12 1 (0.40%) T-SQL
12 1 (0.40%) VBA
Qualifications
1 46 (18.55%) Degree
2 5 (2.02%) PMI Certification
3 3 (1.21%) MCSD
3 3 (1.21%) Microsoft Certification
3 3 (1.21%) SC Cleared
3 3 (1.21%) Security Cleared
4 2 (0.81%) CCIE
4 2 (0.81%) CCNP
4 2 (0.81%) Cisco Certification
5 1 (0.40%) Analytics IQ
5 1 (0.40%) PhD
Quality Assurance & Compliance
1 13 (5.24%) QA
2 2 (0.81%) Data Quality
2 2 (0.81%) ISO/IEC 27001
System Software
1 3 (1.21%) Docker
1 3 (1.21%) VMware Infrastructure
2 2 (0.81%) Hyper-V
3 1 (0.40%) Active Directory
Systems Management
1 3 (1.21%) Opscode Chef
1 3 (1.21%) Puppet
2 2 (0.81%) Microsoft Clustering
3 1 (0.40%) ServiceCenter
3 1 (0.40%) TeamSite
Vendors
1 74 (29.84%) Google
2 20 (8.06%) Adobe
3 18 (7.26%) Microsoft
4 15 (6.05%) Optimizely
5 13 (5.24%) VMware
6 11 (4.44%) Remedy
7 10 (4.03%) Monetate
7 10 (4.03%) Omniture
8 6 (2.42%) Cisco
8 6 (2.42%) Salesforce.com
9 5 (2.02%) HP
10 4 (1.61%) Citrix
10 4 (1.61%) Dell
10 4 (1.61%) IBM
10 4 (1.61%) NetApp
10 4 (1.61%) Novell
10 4 (1.61%) PayPal
10 4 (1.61%) Veeam
11 3 (1.21%) Crazy Egg
11 3 (1.21%) Facebook
Leicester, Leicestershire
Stafford-Sharp Associates
Salary: £35000.00 - £50000.00 per annum + Bens + bonus
Posted: 5 hours ago
Shipley, West Yorkshire
CV Screen Ltd
Salary: £20k - 25k per year
Posted: 12 hours ago
Essex
TechNet IT Recruitment (Permanent)
Salary: Dependant on experience
Posted: 22 hours ago
London
Mason Frank International
Posted: 15 hours ago
North Yorkshire
Nigel Frank International
Posted: 10 hours ago
London
Mason Frank International
Posted: 3 days ago
Manchester, Lancashire
Burns Sheehan
Salary: £20000.00 - £28000.00 per annum
Posted: 3 days ago
Folkestone, Kent
Harvey Nash plc
Salary: £27000 - £30000 per annum
Posted: 3 days ago
Shipley, West Yorkshire
CV Screen Ltd
Salary: £20k - 25k per year
Posted: 4 days ago
London
CatenaMedia
Salary: £50,000 - £70,000 Depending On Experience
Posted: 5 days ago
Manchester, Lancashire
Burns Sheehan
Salary: £22000.00 - £28000.00 per annum
Posted: 4 days ago
Belfast
Mason Frank International
Posted: 4 days ago
Kent
Harvey Nash plc
Salary: £27000 - £30000 per annum
Posted: 3 days ago
Central London / West End
Miro consulting
Salary: From £100,000 to £120,000 per annum Benefits including equity, pension
Posted: 5 days ago
Northamptonshire
Greywood Associates Limited
Salary: £15000 - £25000 per annum + Benefits
Posted: 6 days ago
Helston, Cornwall
Send
Salary: From £35,000 to £40,000 per annum + Pension + Bonus + 25 Days Holidays
Posted: 3 days ago
London
CatenaMedia
Salary: £50,000 - £65,000 Depending on Experience
Posted: 5 days ago
Manchester
ECOM
Salary: £40000 - £50000 per annum
Posted: 12 days ago
London
Digitech Resourcing Ltd
Salary: From £60,000 to £70,000 per annum
Posted: 3 days ago
Folkestone
Saga
Salary: Up to £30k depending on experience
Posted: 7 days ago
Lambeth, London
Recruitment Genius
Posted: 6 days ago
Islington, London
Recruitment Genius
Posted: 12 days ago
Surrey
Stafford-Sharp Associates
Salary: £32000.00 - £36000.00 per annum
Posted: 6 days ago
London
Talent Point
Salary: £40000 - £60000 per annum + Training and Bonus
Posted: 13 days ago
London
Recruitment Genius Ltd
Salary: £30000 - £60000 per annum
Posted: 7 days ago