The first table below looks at the demand for Online Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 17 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category.

Location
3 months to
17 Apr 2014
Same period 2013 Same period 2012
Online Marketing
Rank 461 478 459
Rank change year-on-year
+17 -19
Permanent jobs citing Online Marketing 585 461 555
As % of all permanent IT jobs located in the UK 0.48% 0.41% 0.44%
As % of the Processes & Methodologies category 0.60% 0.53% 0.58%
Number of salaries quoted 360 362 499
Average salary £37,500 £35,000 £35,000
Average salary % change year-on-year
+7.14% -
90% offered a salary of more than £24,000 £23,000 £24,000
10% offered a salary of more than £62,000 £59,500 £50,000
UK excluding London average salary £32,500 £31,000 £30,000
% change year-on-year
+4.83% +3.33%
Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
97295 87643 96229
As % of all permanent IT jobs located in the UK 80.35% 78.82% 76.56%
Number of salaries quoted 78124 71880 81781
Average salary £47,500 £45,000 £47,500
Average salary % change year-on-year
+5.55% -5.26%
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £72,500 £75,000 £70,000
UK excluding London average salary £42,500 £40,000 £40,500
% change year-on-year
+6.25% -1.23%

Online Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Online Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the UK

Online Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing within the UK.

Online Marketing Salary Trend in the UK

Online Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Online Marketing over the 3 months to 17 April 2014 within the UK.

Online Marketing Salary Histogram in the UK

Online Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Online Marketing within the UK over the 3 months to 17 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
England +21 565 £37,500 +7.14% 72
London +13 269 £50,000 +25.00% 31
South East -13 107 £35,000 +7.69% 9
City of London +4 79 £50,000 +11.11% 12
North West +28 63 £27,647 +0.53% 19
East Midlands +15 39 £18,500 -38.33% 2
Yorkshire -27 39 £30,000 +5.26% 2
Hampshire +6 30 £35,000 +53.84% 3
Manchester +14 29 £27,500 -20.28% 7
Cheshire +26 26 £34,000 +30.76% 3
Surrey +10 26 £27,500 -38.88% 1
East of England -37 21 £30,000 -9.77% 2
Basingstoke +18 20 £35,000 +55.55% 2
Warrington - 17 £36,750 - 1
Berkshire 0 16 £40,000 +33.33%
South Yorkshire -2 14 £23,000 +22.66% 1
South West -3 13 £27,500 -20.28% 2
Leeds -32 13 £35,000 +20.68%
West Yorkshire -42 13 £35,000 +20.68% 1
Godalming - 13 £27,500 -
Leicestershire -3 12 £42,069 +12.18%
Nottingham +10 11 £18,500 -38.33% 1
Nottinghamshire +2 11 £18,500 -38.33% 2
Cambridgeshire - 11 £60,000 - 1
Fareham - 10 £35,000 - 1
Crewe +15 8 £24,000 -7.69%
Midlands +9 8 £32,000 -
West Sussex +2 8 £37,000 +34.54%
Northamptonshire -4 8 - -
Northampton -8 8 - -

Online Marketing
Top 30 Related IT Skills

For the 6 months to 17 April 2014, IT jobs within the UK citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 1106 (100.00%) Marketing
2 431 (38.97%) HTML
3 397 (35.90%) SEO
4 338 (30.56%) CSS
5 336 (30.38%) Analytics
6 303 (27.40%) E-Commerce
7 302 (27.31%) Social Media
8 301 (27.22%) JavaScript
9 294 (26.58%) Pay per click
10 271 (24.50%) Google
11 266 (24.05%) Digital Marketing
12 235 (21.25%) CRM
13 211 (19.08%) PHP
14 208 (18.81%) Google Analytics
15 191 (17.27%) Degree
16 170 (15.37%) CMS
17 157 (14.20%) Retail
17 157 (14.20%) Web Development
18 155 (14.01%) MySQL
19 152 (13.74%) Advertising
20 143 (12.93%) Photoshop
21 137 (12.39%) jQuery
22 126 (11.39%) Project Management
23 124 (11.21%) OO
24 113 (10.22%) Content Management
25 112 (10.13%) Scrum
26 111 (10.04%) .NET
27 104 (9.40%) Linux
28 98 (8.86%) MVC
29 96 (8.68%) Finance

Online Marketing
Top Related IT Skills by Category

For the 6 months to 17 April 2014, IT jobs within the UK citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 170 (15.37%) CMS
2 53 (4.79%) WordPress
3 24 (2.17%) Apache
3 24 (2.17%) Drupal
4 20 (1.81%) Umbraco
4 20 (1.81%) ExpressionEngine
5 10 (0.90%) IIS
6 7 (0.63%) MS Exchange
6 7 (0.63%) Joomla!
6 7 (0.63%) Exchange Server 2010
6 7 (0.63%) Exchange Server 2013
7 6 (0.54%) SharePoint
8 4 (0.36%) TeamSite
8 4 (0.36%) Sitecore CMS
9 3 (0.27%) ColdFusion
10 2 (0.18%) Tomcat
10 2 (0.18%) WebSphere
10 2 (0.18%) Kentico
11 1 (0.090%) Lync
11 1 (0.090%) Node.js
Applications
1 143 (12.93%) Photoshop
2 88 (7.96%) MS Excel
3 65 (5.88%) Adobe Illustrator
4 32 (2.89%) MS Office
5 23 (2.08%) MS PowerPoint
5 23 (2.08%) Fireworks
6 7 (0.63%) InDesign
7 5 (0.45%) Mingle
7 5 (0.45%) PowerPivot
8 4 (0.36%) Acrobat
9 1 (0.090%) MS Visio
9 1 (0.090%) MS Project
Business Applications
1 208 (18.81%) Google Analytics
2 40 (3.62%) Magento
3 19 (1.72%) WebTrends
4 12 (1.08%) SiteCatalyst
5 9 (0.81%) Oracle CRM
6 5 (0.45%) Tridion
7 3 (0.27%) osCommerce
8 2 (0.18%) Dynamics CRM
8 2 (0.18%) Optimost
Cloud Services
1 8 (0.72%) MailChimp
2 7 (0.63%) SaaS
3 5 (0.45%) Amazon AWS
4 2 (0.18%) Amazon EC2
4 2 (0.18%) Amazon S3
Communications & Networking
1 56 (5.06%) Internet
2 9 (0.81%) Broadband
2 9 (0.81%) VoIP
2 9 (0.81%) HTTP
3 8 (0.72%) Intranet
4 7 (0.63%) SAN
5 6 (0.54%) TCP/IP
5 6 (0.54%) VPN
5 6 (0.54%) SMS
5 6 (0.54%) Extranet
6 4 (0.36%) DNS
6 4 (0.36%) MVNO
7 1 (0.090%) RIP
7 1 (0.090%) SNMP
7 1 (0.090%) WAN
7 1 (0.090%) MPLS
7 1 (0.090%) OSPF
7 1 (0.090%) BGP
7 1 (0.090%) Firewall
7 1 (0.090%) Wi-Fi
Database & Business Intelligence
1 155 (14.01%) MySQL
2 36 (3.25%) SQL Server
3 16 (1.45%) SQL Server Integration Services
3 16 (1.45%) SQL Server Analysis Services
4 12 (1.08%) OLTP
4 12 (1.08%) VLDB
5 9 (0.81%) Big Data
6 8 (0.72%) Relational Database
7 7 (0.63%) SQL Server Reporting Services
8 5 (0.45%) Data Warehouse
9 4 (0.36%) QlikView
9 4 (0.36%) Crystal Reports
9 4 (0.36%) MS Access
10 3 (0.27%) OLAP
10 3 (0.27%) SQL Server 2000
10 3 (0.27%) SQL Server 2005
10 3 (0.27%) NoSQL
10 3 (0.27%) SQL Server 2008
10 3 (0.27%) Hadoop
11 2 (0.18%) Amazon RDS
Development Applications
1 45 (4.07%) Dreamweaver
2 30 (2.71%) Git (software)
3 20 (1.81%) Subversion
4 12 (1.08%) Visual Studio
4 12 (1.08%) Team Foundation Server
5 9 (0.81%) JIRA
6 5 (0.45%) Eclipse
7 3 (0.27%) Hudson
7 3 (0.27%) Jenkins
8 2 (0.18%) Axure RP
8 2 (0.18%) Cucumber
8 2 (0.18%) Selenium
8 2 (0.18%) Firebug
8 2 (0.18%) Atlassian Bamboo
8 2 (0.18%) Metasploit
8 2 (0.18%) Ant
9 1 (0.090%) Xcode
9 1 (0.090%) NetBeans
9 1 (0.090%) PEAR
9 1 (0.090%) PhpStorm
General
1 1106 (100.00%) Marketing
2 157 (14.20%) Retail
3 152 (13.74%) Advertising
4 96 (8.68%) Finance
5 62 (5.61%) Games
6 23 (2.08%) Publishing
7 22 (1.99%) Legal
8 21 (1.90%) Telecoms
9 15 (1.36%) Billing
10 11 (0.99%) Back Office
10 11 (0.99%) iGaming
11 8 (0.72%) French Language
12 6 (0.54%) German Language
12 6 (0.54%) Electronics
13 5 (0.45%) Manufacturing
14 4 (0.36%) Dutch Language
15 3 (0.27%) Banking
16 2 (0.18%) Italian Language
17 1 (0.090%) Portuguese Language
17 1 (0.090%) Russian Language
Job Titles
1 279 (25.23%) Developer
2 161 (14.56%) Marketing Manager
3 89 (8.05%) PHP Developer
4 87 (7.87%) Web Developer
5 77 (6.96%) PPC Specialist
5 77 (6.96%) PPC Manager
5 77 (6.96%) PPC Analyst
5 77 (6.96%) PPC Executive
6 67 (6.06%) Designer
7 63 (5.70%) Online Marketing Manager
8 57 (5.15%) Account Manager
9 56 (5.06%) Junior
10 54 (4.88%) Analyst
11 51 (4.61%) Junior Developer
11 51 (4.61%) Marketing Executive
12 45 (4.07%) Digital Marketing Manager
13 37 (3.35%) SEO Executive
14 35 (3.16%) E-Commerce Manager
15 32 (2.89%) ScrumMaster
16 30 (2.71%) Digital Marketing Executive
Libraries, Frameworks & Software Standards
1 431 (38.97%) HTML
2 338 (30.56%) CSS
3 137 (12.39%) jQuery
4 111 (10.04%) .NET
5 72 (6.51%) CSS3
6 71 (6.42%) HTML5
7 60 (5.42%) XML
8 52 (4.70%) XHTML
9 50 (4.52%) ASP.NET
10 45 (4.07%) LAMP
11 43 (3.89%) WF
12 42 (3.80%) .NET Framework
13 41 (3.71%) WCF
14 40 (3.62%) Web Services
15 32 (2.89%) ADO.NET Entity Framework
16 28 (2.53%) CodeIgniter
16 28 (2.53%) Flash
17 22 (1.99%) ASP.NET Web API
18 20 (1.81%) REST
19 19 (1.72%) ATL
Miscellaneous
1 302 (27.31%) Social Media
2 77 (6.96%) Digital Media
3 75 (6.78%) Copywriting
4 59 (5.33%) Blog
5 48 (4.34%) New Media
6 45 (4.07%) BBC
7 43 (3.89%) NHS
8 41 (3.71%) Online Games
9 34 (3.07%) Computer Science
10 30 (2.71%) Open Source
11 29 (2.62%) W3C
12 26 (2.35%) Mathematics
13 25 (2.26%) Management Information System
13 25 (2.26%) Statistics
13 25 (2.26%) Mobile App
14 13 (1.18%) Graphic Design
14 13 (1.18%) Photography
15 12 (1.08%) Replication
15 12 (1.08%) iPhone
16 9 (0.81%) FMCG
Operating Systems
1 104 (9.40%) Linux
2 49 (4.43%) Windows
3 25 (2.26%) Apple iOS
4 12 (1.08%) Android
5 8 (0.72%) Windows Server 2008
6 6 (0.54%) UNIX
7 5 (0.45%) Windows Mobile
8 1 (0.090%) CentOS
8 1 (0.090%) Windows Server 2003
8 1 (0.090%) Debian
8 1 (0.090%) Ubuntu
Processes & Methodologies
1 397 (35.90%) SEO
2 336 (30.38%) Analytics
3 303 (27.40%) E-Commerce
4 294 (26.58%) Pay per click
5 266 (24.05%) Digital Marketing
6 235 (21.25%) CRM
7 157 (14.20%) Web Development
8 126 (11.39%) Project Management
9 124 (11.21%) OO
10 113 (10.22%) Content Management
11 112 (10.13%) Scrum
12 98 (8.86%) MVC
13 94 (8.50%) Web Analytics
14 93 (8.41%) Email Marketing
15 82 (7.41%) OO PHP
16 80 (7.23%) B2B
17 71 (6.42%) Web Design
18 66 (5.97%) B2C
19 58 (5.24%) Marketing Strategy
20 54 (4.88%) Data Analysis
Programming Languages
1 301 (27.22%) JavaScript
2 211 (19.08%) PHP
3 85 (7.69%) SQL
4 62 (5.61%) C#
5 42 (3.80%) Java
6 37 (3.35%) PHP5
7 16 (1.45%) T-SQL
8 11 (0.99%) Python
9 10 (0.90%) C++
10 8 (0.72%) PowerShell
10 8 (0.72%) Ruby
11 6 (0.54%) R
11 6 (0.54%) Perl
11 6 (0.54%) ActionScript
12 4 (0.36%) Shell Script
12 4 (0.36%) Bash Shell
12 4 (0.36%) Apex Code
13 2 (0.18%) Groovy
13 2 (0.18%) C
14 1 (0.090%) VB.NET
Qualifications
1 191 (17.27%) Degree
2 22 (1.99%) Microsoft Certification
3 7 (0.63%) ITIL Certification
3 7 (0.63%) VMware Certified Professional (VCP)
4 1 (0.090%) HND
Quality Assurance & Compliance
1 37 (3.35%) QA
2 17 (1.54%) WAI
3 12 (1.08%) Data Quality
4 3 (0.27%) PCI DSS
5 1 (0.090%) SLA
System Software
1 7 (0.63%) VMware Infrastructure
2 3 (0.27%) Snort
3 1 (0.090%) Active Directory
Systems Management
1 7 (0.63%) SCCM
1 7 (0.63%) SCOM
1 7 (0.63%) SCOrch
2 3 (0.27%) Plesk
Vendors
1 271 (24.50%) Google
2 89 (8.05%) Adobe
3 67 (6.06%) Microsoft
4 52 (4.70%) Facebook
5 37 (3.35%) Twitter
6 25 (2.26%) Yahoo!
7 22 (1.99%) Hitwise
8 21 (1.90%) Omniture
8 21 (1.90%) Coremetrics
8 21 (1.90%) Zend
9 15 (1.36%) Siebel
10 13 (1.18%) Oracle
11 12 (1.08%) Salesforce.com
12 10 (0.90%) SAP
12 10 (0.90%) JD Edwards
13 9 (0.81%) Demandware
14 8 (0.72%) Eloqua
14 8 (0.72%) VMware
14 8 (0.72%) Sitecore
15 7 (0.63%) Veeam
Birmingham, West Midlands (County)
Pure People Ltd
Salary: Unspecified
Posted: 39 minutes ago
Birmingham, West Midlands (County)
Pure People Ltd
Salary: Unspecified
Posted: 40 minutes ago
Birmingham, West Midlands (County)
Pure People Ltd
Posted: 43 minutes ago
Liverpool, Merseyside
The 100 Company
Salary: £30000 - £35000 per annum
Posted: 1 hour ago
Liverpool, Merseyside
The 100 Company
Salary: £30000 - £35000 per annum
Posted: 1 hour ago
London
Handle Bearing Limited
Salary: From £50,000 to £60,000 per annum
Posted: 3 hours ago
Fareham, Hampshire
Spectrum IT Recruitment (South) Ltd
Salary: £30000 - £40000 per annum + benefits
Posted: 4 hours ago
London
Salt
Salary: £50000 - £55000 per annum
Posted: 8 hours ago
City, London
Greywood Associates Limited
Salary: £35000 - £40000 per annum + bens
Posted: 9 hours ago
Brighton, East Sussex
RecruitmentRevolution.com Limited
Salary: From £25,000 to £30,000 per annum + 10% Bonus + Pension
Posted: 18 hours ago
Tarporley, Cheshire
Bubble Jobs Ltd
Posted: Yesterday
Bournemouth, Dorset
Rock Recruitment Specialists
Salary: £20000 - £40000 per annum + DOE
Posted: Yesterday
Brighton, Sussex
RecruitmentRevolution.com
Posted: Yesterday
Preston, Lancashire
HAYS INFORMATION TECHNOLOGY
Salary: £26000.00 - £30000.00 per annum
Posted: Yesterday
City, London
Computer People
Salary: £40000.00 - £45000.00 per annum
Posted: Yesterday
London
Success Digital
Posted: 2 days ago
Kingston Upon Thames, Surrey
Propel London Ltd
Posted: 2 days ago
City, London
Propel London Ltd
Posted: 2 days ago
Middleton, Lancashire
MET Marketing
Posted: 2 days ago
Middleton, Lancashire
MET Marketing
Posted: 2 days ago