The table below looks at the statistics for Online Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Online Marketing over the 3 months to 31 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Mar 2015
Same period 2014 Same period 2013
Online Marketing
Rank 551 461 514
Rank change year-on-year
-90 +53
Permanent jobs citing Online Marketing 365 558 428
As % of all permanent IT jobs located in the UK 0.33% 0.49% 0.39%
As % of the Processes & Methodologies category 0.40% 0.59% 0.49%
Number of salaries quoted 242 348 356
Average salary £34,250 £37,000 £35,000
Average salary % change year-on-year
-7.43% +5.71%
90% offered a salary of more than £22,000 £23,000 £22,500
10% offered a salary of more than £55,000 £60,000 £60,000
UK excluding London average salary £28,000 £30,000 £31,000
% change year-on-year
-6.66% -3.22%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
91159 94353 87863
As % of all permanent IT jobs located in the UK 83.17% 82.31% 80.10%
Number of salaries quoted 73885 75668 72432
Average salary £50,000 £47,500 £45,000
Average salary % change year-on-year
+5.26% +5.55%
90% offered a salary of more than £32,000 £30,500 £30,000
10% offered a salary of more than £75,000 £70,000 £72,500
UK excluding London average salary £43,507 £42,500 £40,000
% change year-on-year
+2.36% +6.25%

Online Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Online Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the UK

Online Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing within the UK.

Online Marketing Salary Trend in the UK

Online Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Online Marketing over the 3 months to 31 March 2015 within the UK.

Online Marketing Salary Histogram in the UK

Online Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Online Marketing within the UK over the 3 months to 31 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -100 356 £35,000 -5.40% 43
London -48 183 £42,500 -15.00% 17
South East -28 69 £36,250 +3.57% 12
Yorkshire +8 56 £25,000 - 3
City of London -10 39 £35,000 -33.33% 7
Brighton +5 32 £32,500 -18.75% 3
East Sussex +1 32 £32,500 -18.75% 3
North Yorkshire +34 31 £25,000 -
Harrogate +25 30 £25,000 -
Berkshire +3 16 £40,000 - 2
West Midlands -4 16 £22,000 +2.32% 1
North West -25 16 £24,000 -12.72% 4
Hampshire -19 13 £30,000 -14.28% 1
South West -13 9 £55,000 +100.00% 4
Manchester -17 9 £24,000 -12.72% 1
Maidenhead +8 8 £37,500 +7.14% 2
West Yorkshire -2 8 £22,500 -32.83% 3
Wales -6 8 £21,000 -4.54%
South Wales - 8 £21,000 -
Gloucestershire - 8 £55,000 - 1
Leeds -8 7 £22,500 -35.71% 2
Cardiff - 7 £21,000 -
Uxbridge -2 6 £27,500 -36.04%
East Midlands -28 6 £22,000 +18.91% 2
Coventry - 6 £22,000 -
Kent +21 5 £45,000 +50.00%
Nottinghamshire 0 5 £22,000 +18.91% 1
Southampton -13 5 £32,000 -
Nottingham -14 5 £22,000 +18.91% 1
Lancashire +8 4 £22,500 -19.04% 3

Online Marketing
Top 30 Related IT Skills

For the 6 months to 31 March 2015, IT jobs within the UK citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing.

1 749 (100.00%) Marketing
2 356 (47.53%) HTML
3 317 (42.32%) Analytics
4 273 (36.45%) CSS
5 269 (35.91%) E-Commerce
6 250 (33.38%) SEO
7 239 (31.91%) Digital Marketing
8 234 (31.24%) Social Media
9 219 (29.24%) JavaScript
10 216 (28.84%) Pay per click
11 207 (27.64%) Google
12 171 (22.83%) Analytical Skills
13 166 (22.16%) Google Analytics
14 156 (20.83%) jQuery
14 156 (20.83%) User Experience
15 153 (20.43%) PHP
16 150 (20.03%) MySQL
17 119 (15.89%) Retail
18 115 (15.35%) Advertising
18 115 (15.35%) CMS
19 114 (15.22%) Degree
20 102 (13.62%) HTML5
21 96 (12.82%) Magento
22 95 (12.68%) Project Management
23 92 (12.28%) Facebook
24 88 (11.75%) Email Marketing
25 86 (11.48%) Photoshop
26 85 (11.35%) Adobe
27 77 (10.28%) Git (software)
28 74 (9.88%) CSS3

Online Marketing
Top Related IT Skills by Category

For the 6 months to 31 March 2015, IT jobs within the UK citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 115 (15.35%) CMS
2 56 (7.48%) WordPress
3 45 (6.01%) ExpressionEngine
3 45 (6.01%) concrete5
4 17 (2.27%) Drupal
5 15 (2.00%) nginx
6 14 (1.87%) ColdFusion
7 11 (1.47%) Apache
8 10 (1.34%) SAS
9 8 (1.07%) Tomcat
10 4 (0.53%) JBoss
10 4 (0.53%) WebSphere
10 4 (0.53%) Lync
11 3 (0.40%) Joomla!
12 2 (0.27%) IIS
12 2 (0.27%) SharePoint
12 2 (0.27%) Node.js
12 2 (0.27%) Sitefinity
13 1 (0.13%) Sitecore CMS
13 1 (0.13%) DNN
Applications
1 86 (11.48%) Photoshop
2 31 (4.14%) MS Excel
3 30 (4.01%) Adobe Illustrator
4 24 (3.20%) Adobe Creative Suite
4 24 (3.20%) MS Office
4 24 (3.20%) Fireworks
5 18 (2.40%) Spreadsheet
6 14 (1.87%) InDesign
6 14 (1.87%) MS PowerPoint
7 11 (1.47%) Acrobat
8 5 (0.67%) Adobe After Effects
9 4 (0.53%) SPSS
10 3 (0.40%) Final Cut Pro
11 2 (0.27%) GIMP
11 2 (0.27%) MS Project
12 1 (0.13%) MS Visio
Business Applications
1 166 (22.16%) Google Analytics
2 96 (12.82%) Magento
3 15 (2.00%) SiteCatalyst
3 15 (2.00%) WebTrends
4 2 (0.27%) Tridion
4 2 (0.27%) Shopify
4 2 (0.27%) CubeCart
Cloud Services
1 17 (2.27%) SaaS
2 8 (1.07%) GitHub
2 8 (1.07%) Microsoft Azure
3 6 (0.80%) Cloud Computing
4 5 (0.67%) Basecamp
5 3 (0.40%) Amazon AWS
6 2 (0.27%) MailChimp
Communications & Networking
1 62 (8.28%) Internet
2 10 (1.34%) Firewall
3 8 (1.07%) TCP/IP
3 8 (1.07%) Intranet
4 5 (0.67%) BGP
4 5 (0.67%) FTP
5 4 (0.53%) VoIP
5 4 (0.53%) WAN
5 4 (0.53%) OSPF
5 4 (0.53%) SNMP
5 4 (0.53%) VPN
5 4 (0.53%) Wi-Fi
5 4 (0.53%) IPsec
5 4 (0.53%) VLAN
5 4 (0.53%) iSCSI
5 4 (0.53%) Cisco ASA
5 4 (0.53%) Asterisk PBX
6 3 (0.40%) HTTP
7 2 (0.27%) Broadband
7 2 (0.27%) SMS
Database & Business Intelligence
1 150 (20.03%) MySQL
2 41 (5.47%) SQL Server
3 26 (3.47%) SQL Server 2008
4 23 (3.07%) Big Data
5 19 (2.54%) Relational Database
6 14 (1.87%) OLAP
6 14 (1.87%) SQL Server 2000
6 14 (1.87%) SQL Server 2005
7 8 (1.07%) Apache Cassandra
7 8 (1.07%) NoSQL
7 8 (1.07%) Redis
8 5 (0.67%) MongoDB
9 3 (0.40%) SQL Server 2012
9 3 (0.40%) PostgreSQL
9 3 (0.40%) Data Warehouse
10 2 (0.27%) Data Mining
10 2 (0.27%) SQL Server Integration Services
10 2 (0.27%) SQL Server Analysis Services
10 2 (0.27%) Hadoop
11 1 (0.13%) SQL Server Reporting Services
Development Applications
1 77 (10.28%) Git (software)
2 46 (6.14%) Appcelerator Titanium
3 45 (6.01%) Dreamweaver
4 22 (2.94%) JIRA
5 12 (1.60%) Selenium
6 8 (1.07%) TeamCity
6 8 (1.07%) Bitbucket
6 8 (1.07%) MSTest
6 8 (1.07%) NUnit
6 8 (1.07%) Octopus Deploy
7 6 (0.80%) Xcode
8 4 (0.53%) Grunt
9 3 (0.40%) Subversion
10 2 (0.27%) Visual Studio
10 2 (0.27%) QuickTest Pro
10 2 (0.27%) LoadRunner
10 2 (0.27%) Bugzilla
11 1 (0.13%) Axure RP
11 1 (0.13%) WebDriver
General
1 749 (100.00%) Marketing
2 119 (15.89%) Retail
3 115 (15.35%) Advertising
4 56 (7.48%) Finance
5 34 (4.54%) Publishing
6 22 (2.94%) Telecoms
7 16 (2.14%) German Language
8 9 (1.20%) Games
8 9 (1.20%) Banking
9 6 (0.80%) Italian Language
10 5 (0.67%) Dutch Language
10 5 (0.67%) French Language
10 5 (0.67%) Legal
11 3 (0.40%) Multimedia
11 3 (0.40%) Pharmaceutical
11 3 (0.40%) Law
12 2 (0.27%) Automotive
12 2 (0.27%) Manufacturing
13 1 (0.13%) Danish Language
13 1 (0.13%) Investment Banking
Job Titles
1 177 (23.63%) Developer
2 70 (9.35%) Web Developer
3 66 (8.81%) Designer
4 61 (8.14%) Analyst
5 59 (7.88%) Marketing Manager
6 58 (7.74%) Front-End Developer
7 50 (6.68%) PPC Manager
7 50 (6.68%) PPC Analyst
7 50 (6.68%) PPC Executive
7 50 (6.68%) PPC Specialist
8 40 (5.34%) Marketing Executive
8 40 (5.34%) Account Manager
9 36 (4.81%) Web Designer
10 29 (3.87%) SEO Manager
11 27 (3.60%) .NET Developer
12 22 (2.94%) Consultant
13 21 (2.80%) Digital Marketing Manager
13 21 (2.80%) Digital Designer
14 20 (2.67%) SEO Consultant
14 20 (2.67%) E-Commerce Manager
Libraries, Frameworks & Software Standards
1 356 (47.53%) HTML
2 273 (36.45%) CSS
3 156 (20.83%) jQuery
4 102 (13.62%) HTML5
5 74 (9.88%) CSS3
6 68 (9.08%) LESS
7 56 (7.48%) XHTML
8 49 (6.54%) Sass
9 46 (6.14%) CakePHP
10 45 (6.01%) .NET
11 38 (5.07%) Web Services
12 36 (4.81%) ASP.NET
13 24 (3.20%) GWT
14 23 (3.07%) XML
14 23 (3.07%) ASP.NET MVC
15 22 (2.94%) Twitter Bootstrap
16 17 (2.27%) Flash
16 17 (2.27%) WCF
17 15 (2.00%) Ajax
18 14 (1.87%) LINQ
Miscellaneous
1 234 (31.24%) Social Media
2 171 (22.83%) Analytical Skills
3 156 (20.83%) User Experience
4 62 (8.28%) Mobile App
5 40 (5.34%) Statistics
6 35 (4.67%) Graphic Design
6 35 (4.67%) Blog
7 34 (4.54%) Digital Media
7 34 (4.54%) Copywriting
8 28 (3.74%) New Media
9 21 (2.80%) Mathematics
10 20 (2.67%) Management Information System
11 17 (2.27%) Computer Science
12 15 (2.00%) Photography
13 12 (1.60%) Algorithms
14 10 (1.34%) Animation
14 10 (1.34%) iPhone
15 8 (1.07%) Open Source
16 6 (0.80%) Online Games
16 6 (0.80%) Data Extraction
Operating Systems
1 73 (9.75%) Linux
2 21 (2.80%) Windows
3 8 (1.07%) UNIX
4 5 (0.67%) Ubuntu
4 5 (0.67%) Windows 8
5 4 (0.53%) Solaris
5 4 (0.53%) Windows XP
5 4 (0.53%) Mac OS X
6 3 (0.40%) Android
7 2 (0.27%) Apple iOS
8 1 (0.13%) Windows 7
Processes & Methodologies
1 317 (42.32%) Analytics
2 269 (35.91%) E-Commerce
3 250 (33.38%) SEO
4 239 (31.91%) Digital Marketing
5 216 (28.84%) Pay per click
6 95 (12.68%) Project Management
7 88 (11.75%) Email Marketing
8 74 (9.88%) Web Analytics
9 72 (9.61%) CRM
10 71 (9.48%) Agile Software Development
11 70 (9.35%) Web Design
12 57 (7.61%) Content Management
13 56 (7.48%) Web Development
13 56 (7.48%) OO
14 55 (7.34%) Time Management
15 52 (6.94%) Marketing Strategy
16 51 (6.81%) Scrum
17 48 (6.41%) OO PHP
18 45 (6.01%) Mobile Application Development
19 38 (5.07%) MVC
Programming Languages
1 219 (29.24%) JavaScript
2 153 (20.43%) PHP
3 60 (8.01%) Java
4 55 (7.34%) SQL
5 41 (5.47%) C#
6 18 (2.40%) T-SQL
7 14 (1.87%) ActionScript
8 12 (1.60%) Python
9 10 (1.34%) PHP5
10 9 (1.20%) C
11 7 (0.93%) Shell Script
12 6 (0.80%) Perl
13 5 (0.67%) PowerShell
13 5 (0.67%) Bash Shell
14 3 (0.40%) MATLAB
15 2 (0.27%) Ruby
15 2 (0.27%) VB.NET
15 2 (0.27%) R
16 1 (0.13%) Golang
16 1 (0.13%) Scala
Qualifications
1 114 (15.22%) Degree
2 6 (0.80%) PMP
2 6 (0.80%) PMI Certification
3 5 (0.67%) ISEB
3 5 (0.67%) PRINCE2 Certification
4 4 (0.53%) Cisco Certification
4 4 (0.53%) CCIE
5 3 (0.40%) CCNP
5 3 (0.40%) HND
5 3 (0.40%) Chartered Engineer
5 3 (0.40%) ISTQB Foundation Certification
6 2 (0.27%) Linux+ Certification
6 2 (0.27%) PhD
6 2 (0.27%) Microsoft Certification
7 1 (0.13%) MBA
Quality Assurance & Compliance
1 29 (3.87%) QA
2 7 (0.93%) SLA
3 5 (0.67%) ISO 9001
System Software
1 6 (0.80%) vSphere
2 3 (0.40%) Active Directory
3 2 (0.27%) Docker
3 2 (0.27%) LXC
4 1 (0.13%) Varnish
Systems Management
1 6 (0.80%) Systems Management Server (SMS)
2 4 (0.53%) Nagios
3 3 (0.40%) HP Quality Center
4 2 (0.27%) Backup Exec
4 2 (0.27%) EMC NetWorker
5 1 (0.13%) Puppet
5 1 (0.13%) Opscode Chef
5 1 (0.13%) Ansible
5 1 (0.13%) cPanel
Vendors
1 207 (27.64%) Google
2 92 (12.28%) Facebook
3 85 (11.35%) Adobe
4 40 (5.34%) Omniture
5 38 (5.07%) Microsoft
6 22 (2.94%) Coremetrics
7 16 (2.14%) Yahoo!
8 14 (1.87%) Twitter
8 14 (1.87%) Salesforce.com
9 10 (1.34%) Zend
9 10 (1.34%) Demandware
10 8 (1.07%) IBM
10 8 (1.07%) HP
10 8 (1.07%) Oracle
11 7 (0.93%) Cisco
12 6 (0.80%) Avaya
12 6 (0.80%) CheckPoint
12 6 (0.80%) Siebel
12 6 (0.80%) VMware
13 5 (0.67%) EPiServer
Bournemouth, Dorset
Spectrum IT Recruitment (South) Ltd
Posted: 3 hours ago
Brighton, East Sussex
RecruitmentRevolution.com Limited
Salary: From £40,000 to £50,000 per annum + Bonus + Pension
Posted: 3 hours ago
Brighton, East Sussex
RecruitmentRevolution.com Limited
Salary: From £25,000 to £35,000 per annum + 10% Bonus + Pension
Posted: 3 hours ago
London
RecruitmentRevolution.com
Posted: 10 hours ago
Milton Keynes, Buckinghamshire
Bluetownonline
Salary: £18,376 per year
Posted: 11 hours ago
High Wycombe, Buckinghamshire
Propel London Ltd
Posted: 12 hours ago
London
Propel London Ltd
Posted: 12 hours ago
City, London
Volaris Exec
Salary: £60000 - £80000 per annum + 20% Bonus with benefits
Posted: Yesterday
Nottingham, Nottinghamshire
Arrows Group
Salary: £25000 - £32000 per annum + Benefits
Posted: Yesterday
Oxford, Oxfordshire
Simplified Recruitment
Salary: From £25,000 to £30,000 per annum Dependent on Experience + Benefits
Posted: Yesterday
West London
Digitech Resourcing Ltd
Salary: From £25,000 to £30,000 per annum + benefits
Posted: Yesterday
Staines, Middlesex
Deerfoot IT Resources Ltd
Salary: £40000 - £45000 per annum + bonus, car allowance and more
Posted: Yesterday
Preston, Lancashire
Searchability
Salary: £25000 - £30000 per annum + Benefits
Posted: Yesterday
City, London
Senitor Associates
Salary: £25000 - £30000 per annum + Excellent Prospects
Posted: 2 days ago
Lincolnshire
Stafford-Sharp Associates
Salary: From £33,000 to £38,000 per annum
Posted: 4 days ago
City, London
Red Sofa London
Salary: £30000 - £35000 per annum
Posted: 5 days ago
Preston, Lancashire
Novus digital recruitment limited
Salary: From £20,000 to £28,000 per annum Plus benefits, onsite parking etc
Posted: 5 days ago
London
Burns Sheehan
Salary: £70000 - £80000 per annum + amazing benefits
Posted: 6 days ago
Twickenham, Middlesex
Circle Recruitment
Salary: £30000 per annum
Posted: 6 days ago
London
Give-A-Grad-A-Go Ltd
Salary: £22k - 25k per year + DOE
Posted: 7 days ago