The table below looks at the statistics for Display Advertising skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Display Advertising over the 3 months to 11 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
11 Feb 2016
Same period 2015 Same period 2014
Display Advertising
Rank 927 919 907
Rank change year-on-year
-8 -12
Permanent jobs citing Display Advertising 8 18 30
As % of all permanent IT jobs located in the UK 0.008% 0.017% 0.029%
As % of the Processes & Methodologies category 0.009% 0.020% 0.034%
Number of salaries quoted 8 14 9
Average salary £45,000 £38,750 £45,000
Average salary % change year-on-year
+16.12% -13.88%
UK excluding London average salary £55,000 £45,000 £45,000
% change year-on-year
+22.22% -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
87935 90766 89428
As % of all permanent IT jobs located in the UK 86.82% 85.27% 84.97%
Number of salaries quoted 72987 74501 71137
Average salary £50,000 £47,500 £47,500
Average salary % change year-on-year
+5.26% -
90% offered a salary of more than £32,500 £31,500 £31,000
10% offered a salary of more than £75,000 £75,000 £72,500
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Display Advertising
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Display Advertising within the UK as a proportion of the total demand within the Processes & Methodologies category.

Display Advertising Jobs Demand Trend in the UK

Display Advertising
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Display Advertising within the UK.

Display Advertising Salary Trend in the UK

Display Advertising
Salary Histogram

This chart provides a salary histogram for IT jobs citing Display Advertising over the 3 months to 11 February 2016 within the UK.

Display Advertising Salary Histogram in the UK

Display Advertising
Top 9 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Display Advertising within the UK over the 3 months to 11 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +13 8 £45,000 +20.00% 3
North West +29 4 £30,000 -3.99%
Manchester +22 3 £30,000 -20.00%
Yorkshire +10 3 £55,000 -
Leeds +5 3 £55,000 -
West Yorkshire -3 3 £55,000 -
Lancashire +16 1 £25,000 -
London -2 1 £35,000 -6.66%
Burnley - 1 £25,000 -

Display Advertising
Top 30 Related IT Skills

For the 6 months to 11 February 2016, IT jobs within the UK citing Display Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Display Advertising.

1 41 (100.00%) Advertising
2 30 (73.17%) Marketing
3 19 (46.34%) Analytics
4 17 (41.46%) Social Media
4 17 (41.46%) Pay per click
5 14 (34.15%) Analytical Skills
6 12 (29.27%) Google
6 12 (29.27%) SEO
7 11 (26.83%) HTML
7 11 (26.83%) Degree
7 11 (26.83%) Retail
7 11 (26.83%) Digital Marketing
8 10 (24.39%) Digital Media
8 10 (24.39%) HTML5
8 10 (24.39%) CSS
9 9 (21.95%) E-Commerce
9 9 (21.95%) Finance
9 9 (21.95%) Adobe
9 9 (21.95%) Adobe Creative Suite
10 8 (19.51%) JavaScript
11 7 (17.07%) CMS
11 7 (17.07%) Web Design
11 7 (17.07%) Mathematics
11 7 (17.07%) Physics
11 7 (17.07%) Google Analytics
11 7 (17.07%) Responsive Web Design
11 7 (17.07%) User Experience
12 6 (14.63%) AdWords
12 6 (14.63%) jQuery
12 6 (14.63%) WordPress

Display Advertising
Top Related IT Skills by Category

For the 6 months to 11 February 2016, IT jobs within the UK citing Display Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Display Advertising. Up to 20 skills are shown per category.

Application Platforms
1 7 (17.07%) CMS
2 6 (14.63%) WordPress
Applications
1 9 (21.95%) Adobe Creative Suite
2 5 (12.20%) Photoshop
3 4 (9.76%) Adobe Illustrator
4 3 (7.32%) InDesign
4 3 (7.32%) MS Excel
4 3 (7.32%) MS Office
5 1 (2.44%) MS PowerPoint
5 1 (2.44%) MS Visio
Business Applications
1 2 (4.88%) WebTrends
2 1 (2.44%) Magento
Cloud Services
1 7 (17.07%) Google Analytics
2 6 (14.63%) AdWords
3 3 (7.32%) SaaS
4 1 (2.44%) Google Tag Manager
Communications & Networking
1 1 (2.44%) HTTP
Database & Business Intelligence
1 2 (4.88%) Data Mining
1 2 (4.88%) Relational Database
General
1 41 (100.00%) Advertising
2 30 (73.17%) Marketing
3 11 (26.83%) Retail
4 9 (21.95%) Finance
5 1 (2.44%) Billing
5 1 (2.44%) French Language
5 1 (2.44%) German Language
5 1 (2.44%) Spanish Language
Job Titles
1 10 (24.39%) Designer
1 10 (24.39%) Marketing Manager
2 9 (21.95%) Digital Designer
3 7 (17.07%) Digital Marketing Manager
4 5 (12.20%) Sales Manager
5 4 (9.76%) Digital Executive
6 3 (7.32%) Account Manager
6 3 (7.32%) Data Scientist
6 3 (7.32%) PPC Executive
7 2 (4.88%) Analyst
7 2 (4.88%) Campaign Analyst
7 2 (4.88%) Digital Analyst
7 2 (4.88%) Senior Manager
7 2 (4.88%) Team Leader
8 1 (2.44%) Digital Account Manager
8 1 (2.44%) Head of Digital
8 1 (2.44%) PPC Account Manager
8 1 (2.44%) PPC Manager
8 1 (2.44%) Senior Marketing Manager
8 1 (2.44%) Senior Sales Manager
Libraries, Frameworks & Software Standards
1 11 (26.83%) HTML
2 10 (24.39%) CSS
2 10 (24.39%) HTML5
3 6 (14.63%) jQuery
4 5 (12.20%) CSS3
5 4 (9.76%) XHTML
6 1 (2.44%) Apache Flex
6 1 (2.44%) Flash
Miscellaneous
1 17 (41.46%) Social Media
2 14 (34.15%) Analytical Skills
3 10 (24.39%) Digital Media
4 7 (17.07%) Mathematics
4 7 (17.07%) Physics
4 7 (17.07%) User Experience
5 5 (12.20%) Graphic Design
5 5 (12.20%) Statistics
6 3 (7.32%) Performance Metrics
7 2 (4.88%) Algorithms
7 2 (4.88%) Copywriting
8 1 (2.44%) Chemistry
8 1 (2.44%) Computer Science
8 1 (2.44%) Kindle
Processes & Methodologies
1 19 (46.34%) Analytics
2 17 (41.46%) Pay per click
3 12 (29.27%) SEO
4 11 (26.83%) Digital Marketing
5 9 (21.95%) E-Commerce
6 7 (17.07%) Responsive Web Design
6 7 (17.07%) Web Design
7 5 (12.20%) Campaign Management
8 4 (9.76%) B2B
8 4 (9.76%) Coaching
8 4 (9.76%) Data Management
8 4 (9.76%) KYC
8 4 (9.76%) Online Marketing
9 3 (7.32%) CRM
9 3 (7.32%) Direct Marketing
9 3 (7.32%) Email Marketing
9 3 (7.32%) Iconography
9 3 (7.32%) Marketing Automation
9 3 (7.32%) Project Management
9 3 (7.32%) Typography
Programming Languages
1 8 (19.51%) JavaScript
2 2 (4.88%) Java
2 2 (4.88%) Python
2 2 (4.88%) SQL
3 1 (2.44%) R
Qualifications
1 11 (26.83%) Degree
2 2 (4.88%) PhD
Quality Assurance & Compliance
1 2 (4.88%) QA
Vendors
1 12 (29.27%) Google
2 9 (21.95%) Adobe
3 3 (7.32%) DoubleClick
4 2 (4.88%) Omniture
4 2 (4.88%) Yahoo!
5 1 (2.44%) Facebook
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