The table below looks at the prevalence of the term Copywriting in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Copywriting over the 3 months to 4 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
4 Aug 2015
Same period 2014 Same period 2013
Copywriting
Rank 778 797 761
Rank change year-on-year
+19 -36
Permanent jobs citing Copywriting 119 108 130
As % of all permanent IT jobs located in the UK 0.11% 0.093% 0.12%
As % of the Miscellaneous category 0.27% 0.24% 0.30%
Number of salaries quoted 84 68 96
Average salary £30,000 £29,500 £30,000
Average salary % change year-on-year
+1.69% -1.66%
90% offered a salary of more than £21,000 £19,000 £21,500
10% offered a salary of more than £59,600 £48,000 £50,000
UK excluding London average salary £25,000 £29,500 £27,500
% change year-on-year
-15.25% +7.27%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised across the UK.

Miscellaneous Category
UK
Permanent IT job ads with a match in the
Miscellaneous category
44237 45661 43678
As % of all permanent IT jobs located in the UK 40.51% 39.20% 40.28%
Number of salaries quoted 35196 35860 35169
Average salary £47,500 £47,500 £45,000
Average salary % change year-on-year
- +5.55%
90% offered a salary of more than £27,500 £28,500 £27,500
10% offered a salary of more than £75,000 £75,000 £75,000
UK excluding London average salary £40,000 £40,000 £40,000

Copywriting
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Copywriting within the UK as a proportion of the total demand within the Miscellaneous category.

Copywriting Jobs Demand Trend in the UK

Copywriting
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Copywriting within the UK.

Copywriting Salary Trend in the UK

Copywriting
Salary Histogram

This chart provides a salary histogram for IT jobs citing Copywriting over the 3 months to 4 August 2015 within the UK.

Copywriting Salary Histogram in the UK

Copywriting
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Copywriting within the UK over the 3 months to 4 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +32 118 £30,000 +1.69% 18
London +32 57 £34,000 +13.33% 10
South East +38 28 £23,000 -34.28% 3
City of London +33 11 £65,000 +116.66% 1
Berkshire +12 8 £24,000 -56.36% 2
East of England -6 7 £25,000 -15.25% 2
Surrey +8 6 £22,500 -43.75%
East Midlands +6 6 £33,045 +23.53%
Manchester +2 6 £21,000 -11.57% 1
South West -9 6 £45,000 +50.00%
North West -14 6 £21,000 +33.33% 2
Wiltshire - 6 £45,000 -
Swindon - 6 £45,000 -
West Midlands -13 4 £22,500 - 1
Nottingham - 4 £33,045 -
Hampshire - 4 £23,500 - 1
Nottinghamshire - 4 £33,045 -
East Sussex +23 3 £25,000 -16.66%
Maidenhead +15 3 £21,500 -60.90%
Hertfordshire -2 3 £37,500 -
Yorkshire -6 3 £18,000 -5.26%
Wolverhampton - 3 £22,500 -
Oldham - 3 £21,000 -
Brighton +18 2 £27,500 -8.33%
Harrow +7 2 £19,000 -5.00%
Buckinghamshire +3 2 £22,500 -19.64%
West Sussex - 2 £24,750 -
Sheffield - 2 £18,000 -
South Yorkshire - 2 £18,000 -
Slough - 2 £26,500 -

Copywriting
Top 30 Related IT Skills

For the 6 months to 4 August 2015, IT jobs within the UK citing Copywriting also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Copywriting.

1 179 (69.38%) Marketing
2 156 (60.47%) Social Media
3 100 (38.76%) SEO
4 95 (36.82%) Analytics
5 93 (36.05%) Google
6 83 (32.17%) Degree
7 78 (30.23%) Photoshop
8 76 (29.46%) HTML
9 73 (28.29%) Digital Marketing
10 63 (24.42%) Google Analytics
11 60 (23.26%) Content Management
12 50 (19.38%) Adobe
13 47 (18.22%) Analytical Skills
14 46 (17.83%) CSS
14 46 (17.83%) MS Excel
15 45 (17.44%) Microsoft
15 45 (17.44%) Pay per click
16 40 (15.50%) Finance
17 39 (15.12%) CMS
18 38 (14.73%) User Experience
19 36 (13.95%) CRM
20 34 (13.18%) MS Office
21 33 (12.79%) B2B
22 30 (11.63%) E-Commerce
22 30 (11.63%) Publishing
22 30 (11.63%) Facebook
23 29 (11.24%) Email Marketing
23 29 (11.24%) Project Management
24 28 (10.85%) Graphic Design
24 28 (10.85%) Twitter

Copywriting
Top Related IT Skills by Category

For the 6 months to 4 August 2015, IT jobs within the UK citing Copywriting also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Copywriting. Up to 20 skills are shown per category.

Application Platforms
1 39 (15.12%) CMS
2 12 (4.65%) WordPress
3 3 (1.16%) Sitecore CMS
3 3 (1.16%) Adobe Experience Manager
3 3 (1.16%) Alfresco
3 3 (1.16%) SharePoint
3 3 (1.16%) Documentum
4 2 (0.78%) Joomla!
5 1 (0.39%) Drupal
Applications
1 78 (30.23%) Photoshop
2 46 (17.83%) MS Excel
3 34 (13.18%) MS Office
4 27 (10.47%) MS PowerPoint
5 22 (8.53%) Adobe Illustrator
6 15 (5.81%) Fireworks
7 14 (5.43%) InDesign
8 13 (5.04%) Adobe Creative Suite
9 9 (3.49%) Spreadsheet
10 4 (1.55%) MS Visio
11 3 (1.16%) PageMaker
11 3 (1.16%) FrameMaker
11 3 (1.16%) Adobe Captivate
11 3 (1.16%) QuarkXPress
11 3 (1.16%) RoboHelp
12 2 (0.78%) Adobe Premiere
12 2 (0.78%) CorelDRAW
12 2 (0.78%) Acrobat
13 1 (0.39%) Adobe After Effects
13 1 (0.39%) OmniGraffle
Business Applications
1 7 (2.71%) WebTrends
2 3 (1.16%) Tridion
2 3 (1.16%) Magento
3 1 (0.39%) Oracle EBS
3 1 (0.39%) Dynamics CRM
Cloud Services
1 63 (24.42%) Google Analytics
2 5 (1.94%) Dropbox
2 5 (1.94%) Google Drive
3 4 (1.55%) MailChimp
4 3 (1.16%) Adobe Analytics
5 2 (0.78%) SaaS
Communications & Networking
1 10 (3.88%) Internet
2 5 (1.94%) FTP
3 3 (1.16%) HTTP
3 3 (1.16%) Intranet
4 2 (0.78%) DNS
4 2 (0.78%) Radio Access Network
5 1 (0.39%) WebEx
5 1 (0.39%) Broadband
Database & Business Intelligence
1 9 (3.49%) MySQL
2 5 (1.94%) MS Access
3 4 (1.55%) BusinessObjects
4 1 (0.39%) SQL Server
Development Applications
1 20 (7.75%) Dreamweaver
2 1 (0.39%) Git (software)
2 1 (0.39%) Axure RP
General
1 179 (69.38%) Marketing
2 40 (15.50%) Finance
3 30 (11.63%) Publishing
4 27 (10.47%) Retail
5 16 (6.20%) Advertising
6 9 (3.49%) Games
7 8 (3.10%) Telecoms
8 7 (2.71%) French Language
8 7 (2.71%) German Language
9 6 (2.33%) Italian Language
10 5 (1.94%) Back Office
11 4 (1.55%) Electronics
11 4 (1.55%) Spanish Language
12 3 (1.16%) Automotive
13 2 (0.78%) Front Office
13 2 (0.78%) Banking
13 2 (0.78%) Retail Banking
14 1 (0.39%) Private Banking
14 1 (0.39%) Multimedia
14 1 (0.39%) Investment Banking
Job Titles
1 28 (10.85%) Marketing Executive
2 23 (8.91%) Designer
3 17 (6.59%) Copywriter
3 17 (6.59%) Digital Marketing Executive
4 16 (6.20%) Administrator
5 15 (5.81%) Marketing Manager
6 14 (5.43%) PPC Executive
7 13 (5.04%) PPC Manager
7 13 (5.04%) PPC Analyst
7 13 (5.04%) PPC Specialist
8 12 (4.65%) Communications Officer
9 11 (4.26%) Account Executive
9 11 (4.26%) Content Manager
9 11 (4.26%) Web Designer
10 10 (3.88%) Graduate
11 8 (3.10%) Coordinator
11 8 (3.10%) Lead Designer
11 8 (3.10%) UX Designer
12 7 (2.71%) Digital Producer
12 7 (2.71%) Author
Libraries, Frameworks & Software Standards
1 76 (29.46%) HTML
2 46 (17.83%) CSS
3 16 (6.20%) XHTML
4 13 (5.04%) HTML5
5 6 (2.33%) CSS3
6 2 (0.78%) Web Services
6 2 (0.78%) XML
6 2 (0.78%) .NET
6 2 (0.78%) COM
6 2 (0.78%) Flash
7 1 (0.39%) ATL
7 1 (0.39%) DOM
7 1 (0.39%) AngularJS
7 1 (0.39%) Symfony
7 1 (0.39%) CakePHP
7 1 (0.39%) Mason
Miscellaneous
1 156 (60.47%) Social Media
2 47 (18.22%) Analytical Skills
3 38 (14.73%) User Experience
4 28 (10.85%) Graphic Design
5 25 (9.69%) Digital Media
6 22 (8.53%) Blog
7 15 (5.81%) Management Information System
8 11 (4.26%) FMCG
9 9 (3.49%) Photography
10 8 (3.10%) Mobile App
11 7 (2.71%) Video Editing
12 5 (1.94%) Blackberry
12 5 (1.94%) DTV
13 4 (1.55%) E-Learning
13 4 (1.55%) Computer Science
14 3 (1.16%) Kindle
14 3 (1.16%) New Media
14 3 (1.16%) Algorithms
14 3 (1.16%) Mathematics
15 2 (0.78%) Data Centre
Operating Systems
1 15 (5.81%) Apple iOS
2 5 (1.94%) Android
3 1 (0.39%) Windows
3 1 (0.39%) Linux
Processes & Methodologies
1 100 (38.76%) SEO
2 95 (36.82%) Analytics
3 73 (28.29%) Digital Marketing
4 60 (23.26%) Content Management
5 45 (17.44%) Pay per click
6 36 (13.95%) CRM
7 33 (12.79%) B2B
8 30 (11.63%) E-Commerce
9 29 (11.24%) Project Management
9 29 (11.24%) Email Marketing
10 26 (10.08%) Online Marketing
11 25 (9.69%) Marketing Strategy
12 20 (7.75%) Time Management
13 19 (7.36%) B2C
13 19 (7.36%) Agile Software Development
14 16 (6.20%) Web Development
14 16 (6.20%) Competitor Analysis
15 15 (5.81%) Web Analytics
16 14 (5.43%) Continuous Improvement
17 12 (4.65%) Scrum
Programming Languages
1 14 (5.43%) JavaScript
2 12 (4.65%) PHP
3 11 (4.26%) C
4 4 (1.55%) VB
5 3 (1.16%) Java
5 3 (1.16%) SQL
Qualifications
1 83 (32.17%) Degree
2 2 (0.78%) MBA
Quality Assurance & Compliance
1 8 (3.10%) QA
2 4 (1.55%) ISO 9001
3 1 (0.39%) ISO 14001
Systems Management
1 6 (2.33%) Systems Management Server (SMS)
2 1 (0.39%) TeamSite
Vendors
1 93 (36.05%) Google
2 50 (19.38%) Adobe
3 45 (17.44%) Microsoft
4 30 (11.63%) Facebook
5 28 (10.85%) Twitter
6 7 (2.71%) Sage
7 4 (1.55%) Marketo
8 3 (1.16%) Sitecore
8 3 (1.16%) Salesforce.com
8 3 (1.16%) HP
9 2 (0.78%) Omniture
9 2 (0.78%) Yahoo!
10 1 (0.39%) Pardot
10 1 (0.39%) DoubleClick
10 1 (0.39%) BT
10 1 (0.39%) Oracle
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Red Sofa London
Salary: £50000 - £60000 per annum
Posted: 4 hours ago
London
Resource Management
Posted: Yesterday
City of London
Capita - ITPS
Salary: £30000 - £55000 per annum + benefits
Posted: Yesterday
Fleet, Hampshire
Oscar Associates (UK) Ltd
Salary: £25000 - £27000 per annum
Posted: 4 days ago
Bracknell
Pertemps ERP
Salary: £20,000 to £25,000 + Bens
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Lorien Resourcing
Posted: 6 days ago
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Circle Recruitment
Salary: £37000 - £43000 per annum + Benefits
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Salary: £14000 - £16000 per annum
Posted: 7 days ago
London, United Kingdom
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Salary: £0 - £90,000 per year
Posted: 18 days ago
London
Propel London Ltd
Posted: 19 days ago
Southport
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Salary: £28000 - £40000 per annum
Posted: 20 days ago
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Salary: £20000 per annum
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Posted: 25 days ago
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