The table below looks at the prevalence of the term Copywriting in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Copywriting over the 3 months to 19 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Dec 2014
Same period 2013 Same period 2012
Copywriting
Rank 749 791 806
Rank change year-on-year
+42 +15
Permanent jobs citing Copywriting 149 99 79
As % of all permanent IT jobs located in the UK 0.13% 0.090% 0.068%
As % of the Miscellaneous category 0.35% 0.23% 0.18%
Number of salaries quoted 107 50 59
Average salary £30,000 £30,000 £30,000
90% offered a salary of more than £21,800 £21,225 £22,500
10% offered a salary of more than £55,000 £60,250 £52,500
UK excluding London average salary £27,436 £29,000 £30,000
% change year-on-year
-5.39% -3.33%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised across the UK.

Miscellaneous Category
UK
Permanent IT job ads with a match in the
Miscellaneous category
42027 43003 44675
As % of all permanent IT jobs located in the UK 37.53% 39.27% 38.69%
Number of salaries quoted 33970 33822 37441
Average salary £47,500 £45,000 £45,000
Average salary % change year-on-year
+5.55% -
90% offered a salary of more than £28,000 £28,000 £27,500
10% offered a salary of more than £75,000 £72,500 £75,000
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Copywriting
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Copywriting within the UK as a proportion of the total demand within the Miscellaneous category.

Copywriting Jobs Demand Trend in the UK

Copywriting
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Copywriting within the UK.

Copywriting Salary Trend in the UK

Copywriting
Salary Histogram

This chart provides a salary histogram for IT jobs citing Copywriting over the 3 months to 19 December 2014 within the UK.

Copywriting Salary Histogram in the UK

Copywriting
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Copywriting within the UK over the 3 months to 19 December 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +46 141 £29,000 -3.33% 16
London +37 65 £36,250 -14.70% 9
North West +12 25 £24,625 +14.53% 1
South East +14 21 £31,500 -10.00% 4
City of London +35 13 £34,000 -33.65% 4
East of England -18 13 £27,436 +5.52% 1
Berkshire +1 10 £27,500 +22.22% 1
Bristol - 9 £20,000 -
South West - 9 £20,000 -
Manchester -14 7 £20,500 -4.65%
Hertfordshire -15 7 £27,436 -8.54%
Cheshire - 7 £29,500 - 1
Cumbria - 7 £27,000 -
Slough - 7 - - 1
Watford - 7 £27,436 -
Keswick - 7 £27,000 -
East Midlands +32 5 £25,000 -1.96%
Surrey - 5 £33,500 -
Lancashire - 4 - -
Nelson - 4 - -
Southampton +8 3 £31,500 -30.00%
Bedfordshire +5 3 £28,000 +16.66% 1
Bedford -1 3 £28,000 +16.66% 1
Hampshire -23 3 £31,500 -30.00%
Nottinghamshire - 3 £25,000 -
Buckinghamshire - 3 £22,500 - 1
Guildford - 3 £33,500 -
Mansfield - 3 £25,000 -
Wales +6 2 - -
West Midlands -9 2 £31,000 +3.33%

Copywriting
Top 30 Related IT Skills

For the 6 months to 19 December 2014, IT jobs within the UK citing Copywriting also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Copywriting.

1 228 (85.71%) Marketing
2 109 (40.98%) Social Media
3 102 (38.35%) SEO
4 94 (35.34%) Degree
5 74 (27.82%) Digital Marketing
6 73 (27.44%) Analytics
7 71 (26.69%) Google
8 68 (25.56%) HTML
9 67 (25.19%) Analytical Skills
10 65 (24.44%) Google Analytics
11 49 (18.42%) MS Excel
12 45 (16.92%) Facebook
13 43 (16.17%) Finance
14 41 (15.41%) Twitter
15 40 (15.04%) Advertising
16 38 (14.29%) Project Management
17 34 (12.78%) Photoshop
17 34 (12.78%) CSS
18 33 (12.41%) Microsoft
18 33 (12.41%) Pay per click
19 31 (11.65%) Content Management
19 31 (11.65%) B2B
20 30 (11.28%) Online Marketing
20 30 (11.28%) User Experience
21 28 (10.53%) Email Marketing
22 27 (10.15%) Retail
22 27 (10.15%) Graphic Design
23 25 (9.40%) Blog
23 25 (9.40%) CRM
23 25 (9.40%) Adobe

Copywriting
Top Related IT Skills by Category

For the 6 months to 19 December 2014, IT jobs within the UK citing Copywriting also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Copywriting. Up to 20 skills are shown per category.

Application Platforms
1 22 (8.27%) CMS
2 9 (3.38%) WordPress
3 5 (1.88%) Sitecore CMS
4 4 (1.50%) Apache
4 4 (1.50%) Drupal
4 4 (1.50%) SugarCRM
5 2 (0.75%) TYPO3
6 1 (0.38%) Joomla!
Applications
1 49 (18.42%) MS Excel
2 34 (12.78%) Photoshop
3 22 (8.27%) MS Office
4 19 (7.14%) MS PowerPoint
4 19 (7.14%) Adobe Illustrator
5 5 (1.88%) Fireworks
6 4 (1.50%) InDesign
7 3 (1.13%) MS Project
7 3 (1.13%) Adobe Creative Suite
8 2 (0.75%) GIMP
9 1 (0.38%) Adobe Premiere
9 1 (0.38%) Adobe After Effects
Business Applications
1 65 (24.44%) Google Analytics
2 9 (3.38%) WebTrends
3 3 (1.13%) Dynamics CRM
Cloud Services
1 9 (3.38%) MailChimp
2 5 (1.88%) SaaS
Communications & Networking
1 13 (4.89%) Internet
2 5 (1.88%) Intranet
3 2 (0.75%) SMS
Database & Business Intelligence
1 5 (1.88%) SQL Server
1 5 (1.88%) QlikView
2 4 (1.50%) MySQL
3 1 (0.38%) MS Access
Development Applications
1 7 (2.63%) Dreamweaver
2 5 (1.88%) Visual Studio
3 1 (0.38%) Git (software)
General
1 228 (85.71%) Marketing
2 43 (16.17%) Finance
3 40 (15.04%) Advertising
4 27 (10.15%) Retail
5 14 (5.26%) Publishing
6 13 (4.89%) German Language
7 10 (3.76%) Legal
8 8 (3.01%) Games
9 6 (2.26%) Banking
9 6 (2.26%) Italian Language
10 5 (1.88%) Telecoms
11 3 (1.13%) Multimedia
11 3 (1.13%) Retail Banking
12 2 (0.75%) Russian Language
12 2 (0.75%) Automotive
12 2 (0.75%) Back Office
12 2 (0.75%) Electronics
12 2 (0.75%) French Language
13 1 (0.38%) Interactive Media
13 1 (0.38%) Swedish Language
Job Titles
1 37 (13.91%) Marketing Executive
2 33 (12.41%) Marketing Manager
3 31 (11.65%) Designer
4 19 (7.14%) SEO Executive
5 18 (6.77%) PPC Specialist
5 18 (6.77%) PPC Manager
5 18 (6.77%) PPC Analyst
5 18 (6.77%) PPC Executive
6 14 (5.26%) Web Designer
7 11 (4.14%) Communications Officer
7 11 (4.14%) Copywriter
8 9 (3.38%) Senior Marketing Executive
8 9 (3.38%) UX Designer
8 9 (3.38%) Content Manager
8 9 (3.38%) Digital Marketing Executive
8 9 (3.38%) Lead Designer
8 9 (3.38%) Online Marketing Manager
9 8 (3.01%) Communications Manager
9 8 (3.01%) Developer
9 8 (3.01%) Analyst
Libraries, Frameworks & Software Standards
1 68 (25.56%) HTML
2 34 (12.78%) CSS
3 20 (7.52%) jQuery
4 9 (3.38%) HTML5
5 5 (1.88%) Ajax
5 5 (1.88%) WCF
5 5 (1.88%) Web Services
5 5 (1.88%) XML
5 5 (1.88%) .NET
5 5 (1.88%) ASP.NET
5 5 (1.88%) COM
6 4 (1.50%) Flash
6 4 (1.50%) XHTML
6 4 (1.50%) LAMP
6 4 (1.50%) CSS3
7 3 (1.13%) Sass
8 2 (0.75%) Apache Flex
Miscellaneous
1 109 (40.98%) Social Media
2 67 (25.19%) Analytical Skills
3 30 (11.28%) User Experience
4 27 (10.15%) Graphic Design
5 25 (9.40%) Blog
6 15 (5.64%) Digital Media
7 12 (4.51%) Photography
8 11 (4.14%) Social Network
9 6 (2.26%) Mobile App
10 5 (1.88%) New Media
10 5 (1.88%) Mathematics
10 5 (1.88%) Economics
11 4 (1.50%) Statistics
11 4 (1.50%) NHS
12 3 (1.13%) Handset
12 3 (1.13%) E-Learning
13 2 (0.75%) Mobile Games
13 2 (0.75%) Animation
14 1 (0.38%) Video Editing
14 1 (0.38%) Spread Betting
Operating Systems
1 11 (4.14%) Android
1 11 (4.14%) Apple iOS
2 9 (3.38%) Linux
3 1 (0.38%) Windows
Processes & Methodologies
1 102 (38.35%) SEO
2 74 (27.82%) Digital Marketing
3 73 (27.44%) Analytics
4 38 (14.29%) Project Management
5 33 (12.41%) Pay per click
6 31 (11.65%) Content Management
6 31 (11.65%) B2B
7 30 (11.28%) Online Marketing
8 28 (10.53%) Email Marketing
9 25 (9.40%) CRM
10 20 (7.52%) Marketing Strategy
11 19 (7.14%) Social Media Marketing
12 17 (6.39%) E-Commerce
12 17 (6.39%) Agile Software Development
13 15 (5.64%) Time Management
14 13 (4.89%) Product Management
15 12 (4.51%) Web Development
16 11 (4.14%) Scrum
16 11 (4.14%) Product Marketing
17 10 (3.76%) Workflow
Programming Languages
1 18 (6.77%) JavaScript
2 16 (6.02%) PHP
3 6 (2.26%) C#
4 3 (1.13%) ActionScript
4 3 (1.13%) ActionScript 3.0
5 1 (0.38%) ActionScript 2.0
Qualifications
1 94 (35.34%) Degree
2 1 (0.38%) HNC
2 1 (0.38%) HND
Quality Assurance & Compliance
1 7 (2.63%) ISO 9001
2 4 (1.50%) QA
Systems Management
1 1 (0.38%) Systems Management Server (SMS)
Vendors
1 71 (26.69%) Google
2 45 (16.92%) Facebook
3 41 (15.41%) Twitter
4 33 (12.41%) Microsoft
5 25 (9.40%) Adobe
6 22 (8.27%) Salesforce.com
7 10 (3.76%) Coremetrics
7 10 (3.76%) Omniture
8 6 (2.26%) BMC
9 5 (1.88%) Sitecore
9 5 (1.88%) Eloqua
9 5 (1.88%) Marketo
9 5 (1.88%) Neolane
10 3 (1.13%) Cisco
10 3 (1.13%) VMware
10 3 (1.13%) HP
10 3 (1.13%) Dell
11 1 (0.38%) Pardot
Bedford
Capita - ITIN
Salary: £27000.00 per annum
Posted: Yesterday
Warrington, Cheshire
TribePost.co.uk
Salary: £Competitive + Benefits
Posted: Yesterday
Harrow, Middlesex
IT Executive Ltd
Salary: £23000 - £26000 per annum + Benefits
Posted: 3 days ago
Hastings, East Sussex
IT Executive Ltd
Salary: £18000 - £25000 per annum
Posted: 3 days ago
London
Circle Recruitment
Salary: £28000 - £30000 per annum + benefits
Posted: 4 days ago
Slough, Berkshire
Telefonica UK Limited
Salary: Highly Competitive
Posted: 4 days ago
Hastings, East Sussex
IT Executive Ltd
Salary: £18000 - £25000 per annum
Posted: 4 days ago
London
CV Screen Ltd
Salary: Package up to £35k
Posted: 4 days ago
City, London
Verticality Ltd
Salary: £40000 - £50000 per annum
Posted: 4 days ago
Marlow, Buckinghamshire
Understanding Recruitment
Salary: £20000 - £25000 per annum + Benefits
Posted: 5 days ago
London
BLOC
Salary: £30000 - £40000 per annum
Posted: 5 days ago
West Yorkshire
Quantica Technology - London
Salary: £18000 - £20000 per annum
Posted: 15 days ago