Copywriting Contracts in England

Copywriting
UK > England

The table below provides summary statistics for contract job vacancies advertised in England requiring Copywriting skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Copywriting over the 6 months leading up to 31 May 2025, comparing them to the same period in the previous two years.

6 months to
31 May 2025
Same period 2024 Same period 2023
Rank 472 503 601
Rank change year-on-year +31 +98 +123
Contract jobs citing Copywriting 14 33 37
As % of all contract jobs advertised in England 0.058% 0.090% 0.078%
As % of the Processes & Methodologies category 0.063% 0.10% 0.087%
Number of daily rates quoted 7 13 18
10th Percentile £369 £308 £274
25th Percentile £491 £321 £301
Median daily rate (50th Percentile) £515 £400 £323
Median % change year-on-year +28.75% +24.03% -21.10%
75th Percentile £556 £475 £434
90th Percentile £595 £558 £507
UK median daily rate £525 £375 £363
% change year-on-year +40.00% +3.45% -18.08%
Number of hourly rates quoted 3 0 6
10th Percentile - - £19.25
25th Percentile £13.25 - £21.00
Median hourly rate £13.50 - £23.50
75th Percentile £14.75 - £27.50
90th Percentile £15.35 - £31.06
UK median hourly rate £13.50 - £23.50
% change year-on-year - - -3.09%

All Process and Methodology Skills
England

Copywriting falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 22,122 31,544 42,731
As % of all contract IT jobs advertised in England 91.29% 85.81% 89.96%
Number of daily rates quoted 14,378 20,598 30,002
10th Percentile £305 £300 £325
25th Percentile £410 £413 £450
Median daily rate (50th Percentile) £525 £525 £550
Median % change year-on-year - -4.55% +1.85%
75th Percentile £638 £650 £675
90th Percentile £750 £750 £769
UK median daily rate £513 £525 £550
% change year-on-year -2.38% -4.55% +2.33%
Number of hourly rates quoted 964 2,306 1,516
10th Percentile £14.20 £12.84 £10.63
25th Percentile £18.04 £16.00 £15.61
Median hourly rate £28.53 £37.50 £37.50
Median % change year-on-year -23.93% - +50.00%
75th Percentile £60.00 £61.30 £65.00
90th Percentile £75.00 £72.50 £75.00
UK median hourly rate £27.85 £36.50 £36.77
% change year-on-year -23.70% -0.73% +43.19%

Copywriting
Job Vacancy Trend in England

Job postings citing Copywriting as a proportion of all IT jobs advertised in England.

Job vacancy trend for Copywriting in England

Copywriting
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing Copywriting in England.

Daily rate trend for Copywriting in England

Copywriting
Daily Rate Histogram in England

Daily rate distribution for jobs citing Copywriting in England over the 6 months to 31 May 2025.

Daily rate histogram for Copywriting in England

Copywriting
Contractor Hourly Rate Trend in England

3-month moving average hourly rates quoted in jobs citing Copywriting in England.

Hourly rate trend for Copywriting in England

Copywriting
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Copywriting within the England region over the 6 months to 31 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London +38 9 £515 +28.75% 88
South East +45 3 - - 13
West Midlands +8 1 - - 1
Midlands +7 1 - - 1
Copywriting
UK

Copywriting
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (28.57%) CMS
Applications
1 3 (21.43%) Photoshop
2 2 (14.29%) Microsoft Excel
2 2 (14.29%) Microsoft PowerPoint
Business Applications
1 2 (14.29%) Sprinklr
Cloud Services
1 4 (28.57%) Figma
2 3 (21.43%) Google Analytics
Database & Business Intelligence
1 2 (14.29%) Metadata
Development Applications
1 1 (7.14%) JIRA
General
1 5 (35.71%) Marketing
1 5 (35.71%) Social Skills
2 4 (28.57%) Finance
2 4 (28.57%) Publishing
3 3 (21.43%) Banking
4 2 (14.29%) Analytical Skills
5 1 (7.14%) Automotive
5 1 (7.14%) Documentation Skills
5 1 (7.14%) Games
5 1 (7.14%) Influencing Skills
5 1 (7.14%) Legal
5 1 (7.14%) Multimedia
5 1 (7.14%) Retail
Job Titles
1 4 (28.57%) Designer
1 4 (28.57%) Senior
1 4 (28.57%) Senior Designer
2 3 (21.43%) Coordinator
2 3 (21.43%) Senior UX Designer
2 3 (21.43%) UX Designer
3 2 (14.29%) Content Strategist
3 2 (14.29%) Product Designer
3 2 (14.29%) Senior Product Designer
4 1 (7.14%) Content Manager
4 1 (7.14%) Copywriter
4 1 (7.14%) CRM Executive
4 1 (7.14%) Digital Marketing Coordinator
4 1 (7.14%) Digital Strategist
4 1 (7.14%) E-Commerce Designer
4 1 (7.14%) Marketing Executive
Libraries, Frameworks & Software Standards
1 2 (14.29%) HTML
Miscellaneous
1 4 (28.57%) Mobile App
2 2 (14.29%) Algorithms
2 2 (14.29%) Self-Motivation
2 2 (14.29%) Social Media
3 1 (7.14%) Onboarding
3 1 (7.14%) Photography
Processes & Methodologies
1 7 (50.00%) User Experience
2 6 (42.86%) Problem-Solving
3 5 (35.71%) SEO
3 5 (35.71%) UX Design
4 4 (28.57%) Analytics
4 4 (28.57%) Content Management
4 4 (28.57%) Content Strategy
4 4 (28.57%) Inclusive Design
4 4 (28.57%) Information Architecture
4 4 (28.57%) Product Thinking
4 4 (28.57%) Prototyping
4 4 (28.57%) Responsive Web Design
4 4 (28.57%) Strategic Thinking
4 4 (28.57%) UX Research
5 3 (21.43%) Digital Marketing
5 3 (21.43%) Mentoring
5 3 (21.43%) Product Strategy
6 2 (14.29%) Agile
6 2 (14.29%) Stakeholder Management
6 2 (14.29%) Web Analytics
Programming Languages
1 1 (7.14%) JavaScript
Qualifications
1 1 (7.14%) Degree
Quality Assurance & Compliance
1 4 (28.57%) Accessibility
Vendors
1 3 (21.43%) Adobe
1 3 (21.43%) Google
2 2 (14.29%) Hotjar
3 1 (7.14%) Optimizely
3 1 (7.14%) Salesforce