SEO Jobs in the City of London

Search Engine Optimisation (SEO)
Central London > City of London

The table below provides summary statistics for permanent job vacancies advertised in the City of London requiring SEO skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited SEO over the 6 months leading up to 30 May 2025, comparing them to the same period in the previous two years.

6 months to
30 May 2025
Same period 2024 Same period 2023
Rank 112 177 218
Rank change year-on-year +65 +41 +35
Permanent jobs citing SEO 25 6 11
As % of all permanent jobs advertised in the City of London 1.29% 0.18% 0.24%
As % of the Processes & Methodologies category 1.34% 0.20% 0.26%
Number of salaries quoted 5 6 11
10th Percentile - £36,250 £27,500
25th Percentile £61,250 £37,500 £34,375
Median annual salary (50th Percentile) £67,500 £43,750 £50,000
Median % change year-on-year +54.29% -12.50% +21.95%
75th Percentile £73,750 £49,375 £63,125
90th Percentile - £50,000 £73,750
Central London median annual salary £67,500 £43,750 £55,000
% change year-on-year +54.29% -20.45% +34.15%

All Process and Methodology Skills
City of London

SEO falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the City of London.

Permanent vacancies with a requirement for process or methodology skills 1,867 3,062 4,285
As % of all permanent jobs advertised in the City of London 96.29% 91.65% 95.22%
Number of salaries quoted 1,403 2,381 3,559
10th Percentile £42,100 £41,315 £42,950
25th Percentile £53,750 £55,000 £56,250
Median annual salary (50th Percentile) £75,000 £75,000 £75,000
Median % change year-on-year - - +3.45%
75th Percentile £97,500 £95,000 £100,000
90th Percentile £122,500 £112,500 £115,000
Central London median annual salary £75,000 £72,500 £75,000
% change year-on-year +3.45% -3.33% +3.45%

SEO
Job Vacancy Trend in the City of London

Job postings citing SEO as a proportion of all IT jobs advertised in the City of London.

Job vacancy trend for SEO in the City of London

SEO
Salary Trend in the City of London

3-month moving average salary quoted in jobs citing SEO in the City of London.

Salary trend for SEO in the City of London

SEO
Co-occurring Skills and Capabilities in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (40.00%) CMS
2 8 (32.00%) WordPress
3 1 (4.00%) Drupal
Applications
1 7 (28.00%) Microsoft Excel
Business Applications
1 5 (20.00%) NetSuite
Cloud Services
1 8 (32.00%) Google Analytics
2 7 (28.00%) Google Ads
2 7 (28.00%) Google Sheets
3 3 (12.00%) Boomi
Development Applications
1 3 (12.00%) Git
1 3 (12.00%) Jasmine
1 3 (12.00%) Mocha
1 3 (12.00%) PHPUnit
General
1 20 (80.00%) Marketing
2 9 (36.00%) Advertising
2 9 (36.00%) Social Skills
3 7 (28.00%) Analytical Skills
4 6 (24.00%) Publishing
5 5 (20.00%) Inclusion and Diversity
5 5 (20.00%) Law
5 5 (20.00%) Legal
6 2 (8.00%) Finance
7 1 (4.00%) Multimedia
Job Titles
1 8 (32.00%) Developer
2 7 (28.00%) Analyst
2 7 (28.00%) PPC Analyst
3 6 (24.00%) Senior
4 5 (20.00%) Content Designer
4 5 (20.00%) Designer
4 5 (20.00%) Junior
4 5 (20.00%) Junior Content Designer
4 5 (20.00%) Junior Designer
4 5 (20.00%) Senior Developer
4 5 (20.00%) Web Developer
5 3 (12.00%) NetSuite Developer
6 2 (8.00%) E-Commerce Developer
6 2 (8.00%) E-Commerce Web Developer
6 2 (8.00%) Integration Developer
6 2 (8.00%) PHP WordPress Developer
6 2 (8.00%) Senior E-Commerce Developer
6 2 (8.00%) Senior E-Commerce Manager
6 2 (8.00%) Senior Integration Developer
6 2 (8.00%) WordPress Developer
Libraries, Frameworks & Software Standards
1 3 (12.00%) Ajax
1 3 (12.00%) AngularJS
1 3 (12.00%) CSS
1 3 (12.00%) CSS3
1 3 (12.00%) HTML
1 3 (12.00%) HTML5
1 3 (12.00%) Jest
1 3 (12.00%) jQuery
1 3 (12.00%) JSON
1 3 (12.00%) LESS
1 3 (12.00%) Node.js
1 3 (12.00%) React
1 3 (12.00%) Sass
1 3 (12.00%) Vue
1 3 (12.00%) Web Services
Miscellaneous
1 11 (44.00%) Social Media
2 7 (28.00%) Self-Motivation
3 1 (4.00%) Derivative
3 1 (4.00%) Marketing Technology
Processes & Methodologies
1 15 (60.00%) Analytics
2 12 (48.00%) Digital Marketing
3 9 (36.00%) Marketing Strategy
3 9 (36.00%) Web Development
4 8 (32.00%) Content Management
5 7 (28.00%) A/B Testing
5 7 (28.00%) Actionable Insight
5 7 (28.00%) Campaign Management
5 7 (28.00%) Collaborative Working
5 7 (28.00%) Data Analysis
5 7 (28.00%) Data Analytics
5 7 (28.00%) Data-Driven Decision Making
5 7 (28.00%) Pay per click
5 7 (28.00%) Performance Monitoring
6 6 (24.00%) B2B
6 6 (24.00%) Thought Leadership
7 5 (20.00%) B2C
7 5 (20.00%) Behavioural Analytics
7 5 (20.00%) User Experience
7 5 (20.00%) UX Design
Programming Languages
1 3 (12.00%) JavaScript
1 3 (12.00%) PHP
Qualifications
1 7 (28.00%) Degree
Quality Assurance & Compliance
1 6 (24.00%) Accessibility
Vendors
1 8 (32.00%) Google
2 7 (28.00%) Microsoft
3 5 (20.00%) Salesforce
3 5 (20.00%) WooCommerce
4 2 (8.00%) Facebook
4 2 (8.00%) Instagram
5 1 (4.00%) OneTrust