Period
to 17 November 2017

The following table provides summary statistics for permanent job vacancies advertised in the City of London with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 6 months to 17 November 2017 with a comparison to the same period in the previous 2 years.

Google Analytics (GA)
Central London > City of London
6 months to
17 Nov 2017
Same period 2016 Same period 2015
Rank 286 323 271
Rank change year-on-year +37 -52 +45
Permanent jobs citing Google Analytics 41 30 159
As % of all permanent IT jobs advertised in the City of London 0.40% 0.26% 0.92%
As % of the Cloud Services category 2.01% 2.00% 9.87%
Number of salaries quoted 38 27 130
City of London median annual salary £43,750 £42,500 £41,250
Median salary % change year-on-year +2.94% +3.03% +3.13%
10th Percentile £27,335 £25,000 £26,250
90th Percentile £62,500 £75,500 £62,500
Central London median annual salary £42,500 £41,250 £42,500
% change year-on-year +3.03% -2.94% -5.56%

Google Analytics is in the Cloud Services category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the City of London with a requirement for cloud computing skills.

All Cloud Skills
City of London
Permanent vacancies with a requirement for cloud computing skills 2041 1499 1611
As % of all permanent IT jobs advertised in the City of London 19.96% 12.80% 9.28%
Number of salaries quoted 1850 1366 1389
City of London median annual salary £60,000 £57,552 £55,000
Median salary % change year-on-year +4.25% +4.64% +0.92%
10th Percentile £36,250 £31,250 £31,215
90th Percentile £90,000 £85,000 £85,000
Central London median annual salary £60,000 £57,500 £55,000
% change year-on-year +4.35% +4.55% -

Google Analytics
Job Vacancy Trend in the City of London

Job postings citing Google Analytics as a percentage of all IT jobs advertised in the City of London.

Job vacancy trend for Google Analytics in the City of London

Google Analytics
Salary Trend in the City of London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics in the City of London.

Salary trend for Google Analytics in the City of London

Google Analytics
Salary Histogram in the City of London

The salary distribution of IT jobs citing Google Analytics in the City of London over the 6 months to 17 November 2017.

Salary histogram for Google Analytics in the City of London

For the 6 months to 17 November 2017, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the City of London region with a requirement for Google Analytics.

1 40 (97.56%) Google
1 40 (97.56%) Analytics
2 16 (39.02%) Marketing
3 14 (34.15%) SEO
4 12 (29.27%) Web Analytics
4 12 (29.27%) HTML
4 12 (29.27%) Microsoft Excel
5 11 (26.83%) Analytical Skills
6 10 (24.39%) JavaScript
7 9 (21.95%) CSS
7 9 (21.95%) Finance
8 8 (19.51%) Agile Software Development
9 7 (17.07%) Microsoft Office
9 7 (17.07%) Content Management
9 7 (17.07%) CMS
9 7 (17.07%) Social Media
9 7 (17.07%) Tableau
9 7 (17.07%) Google Tag Manager
9 7 (17.07%) User Experience
9 7 (17.07%) Digital Analytics
10 6 (14.63%) AdWords
10 6 (14.63%) Web Development
10 6 (14.63%) Digital Marketing
10 6 (14.63%) jQuery
10 6 (14.63%) Publishing
10 6 (14.63%) Microsoft PowerPoint
10 6 (14.63%) Pay per click
11 5 (12.20%) E-Commerce
11 5 (12.20%) HTML5
11 5 (12.20%) Wireframes

Google Analytics
Co-occurring IT Skills in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (17.07%) CMS
2 4 (9.76%) SharePoint
3 2 (4.88%) Sitecore CMS
3 2 (4.88%) WordPress
4 1 (2.44%) nginx
4 1 (2.44%) Umbraco
Applications
1 12 (29.27%) Microsoft Excel
2 7 (17.07%) Microsoft Office
3 6 (14.63%) Microsoft PowerPoint
4 2 (4.88%) Photoshop
5 1 (2.44%) Spreadsheet
Business Applications
1 2 (4.88%) Magento
2 1 (2.44%) Salesforce.com CRM
Cloud Services
1 7 (17.07%) Google Tag Manager
2 6 (14.63%) AdWords
3 2 (4.88%) Adobe Analytics
3 2 (4.88%) Amazon AWS
3 2 (4.88%) Google Cloud Platform
3 2 (4.88%) Microsoft Azure
4 1 (2.44%) MailChimp
Communications & Networking
1 2 (4.88%) SMS
Database & Business Intelligence
1 2 (4.88%) BigQuery
1 2 (4.88%) Data Warehouse
1 2 (4.88%) MySQL
2 1 (2.44%) Power BI
2 1 (2.44%) SQL Server
Development Applications
1 4 (9.76%) Axure RP
2 2 (4.88%) JIRA
3 1 (2.44%) Fiddler
3 1 (2.44%) Firebug
3 1 (2.44%) Grunt
3 1 (2.44%) gulp
3 1 (2.44%) PostCSS
General
1 16 (39.02%) Marketing
2 9 (21.95%) Finance
3 6 (14.63%) Publishing
4 4 (9.76%) Retail
5 3 (7.32%) Advertising
5 3 (7.32%) Multimedia
6 1 (2.44%) Banking
6 1 (2.44%) Billing
6 1 (2.44%) Games
6 1 (2.44%) Legal
Job Titles
1 8 (19.51%) Consultant
2 7 (17.07%) Developer
3 6 (14.63%) Analyst
4 5 (12.20%) Senior Consultant
5 4 (9.76%) Analytics Consultant
5 4 (9.76%) Digital Analytics Consultant
5 4 (9.76%) PPC Executive
5 4 (9.76%) Senior User Experience Consultant
5 4 (9.76%) SEO Manager
5 4 (9.76%) User Experience Consultant
6 3 (7.32%) Digital Producer
6 3 (7.32%) Google Analytics Analyst
6 3 (7.32%) Marketing Manager
6 3 (7.32%) Paid Search Executive
6 3 (7.32%) Web Analyst
6 3 (7.32%) Web Analytics Analyst
7 2 (4.88%) PHP Developer
7 2 (4.88%) Senior Account Manager
7 2 (4.88%) Technical Analyst
7 2 (4.88%) Web Manager
Libraries, Frameworks & Software Standards
1 12 (29.27%) HTML
2 9 (21.95%) CSS
3 6 (14.63%) jQuery
4 5 (12.20%) HTML5
5 3 (7.32%) CSS3
6 2 (4.88%) .NET
6 2 (4.88%) AngularJS
6 2 (4.88%) Backbone.js
6 2 (4.88%) DOM
6 2 (4.88%) LAMP
6 2 (4.88%) Mason
6 2 (4.88%) Web Services
7 1 (2.44%) Ajax
7 1 (2.44%) APPC
7 1 (2.44%) JSON
7 1 (2.44%) Mustache
7 1 (2.44%) Node.js
7 1 (2.44%) Razor View Engine
7 1 (2.44%) Semantic HTML
7 1 (2.44%) Smarty
Miscellaneous
1 11 (26.83%) Analytical Skills
2 7 (17.07%) Social Media
2 7 (17.07%) User Experience
3 4 (9.76%) Minimum Viable Product
4 2 (4.88%) Computer Science
4 2 (4.88%) Mobile App
5 1 (2.44%) Algorithms
5 1 (2.44%) Greenfield Project
5 1 (2.44%) Mainframe
5 1 (2.44%) Xbox
Operating Systems
1 1 (2.44%) Android
1 1 (2.44%) Apple iOS
Processes & Methodologies
1 40 (97.56%) Analytics
2 14 (34.15%) SEO
3 12 (29.27%) Web Analytics
4 8 (19.51%) Agile Software Development
5 7 (17.07%) Content Management
5 7 (17.07%) Digital Analytics
6 6 (14.63%) Digital Marketing
6 6 (14.63%) Pay per click
6 6 (14.63%) Web Development
7 5 (12.20%) E-Commerce
7 5 (12.20%) Wireframes
8 4 (9.76%) Business Intelligence
8 4 (9.76%) Creative Thinking
8 4 (9.76%) Data Analysis
8 4 (9.76%) Data Strategy
8 4 (9.76%) Infographics
8 4 (9.76%) Prototyping
8 4 (9.76%) Trend Analysis
9 3 (7.32%) Online Marketing
9 3 (7.32%) Product Management
Programming Languages
1 10 (24.39%) JavaScript
2 4 (9.76%) PHP
3 2 (4.88%) Java
3 2 (4.88%) SQL
Qualifications
1 3 (7.32%) Analytics IQ
1 3 (7.32%) Degree
Systems Management
1 1 (2.44%) Puppet
Vendors
1 40 (97.56%) Google
2 7 (17.07%) Tableau
3 4 (9.76%) Adobe
4 3 (7.32%) Salesforce.com
5 2 (4.88%) Microsoft
5 2 (4.88%) Sitecore
6 1 (2.44%) DoubleClick
6 1 (2.44%) Facebook
6 1 (2.44%) Marin
6 1 (2.44%) Omniture
6 1 (2.44%) Pardot
6 1 (2.44%) Twitter
6 1 (2.44%) Visual IQ