Ad Operations Job Trends in the UK excluding London

Advertising Operations (Ad Ops)
UK > UK excluding London

The table below provides summary statistics and salary benchmarking for jobs advertised in the UK excluding London requiring Ad Operations skills. It covers permanent job vacancies from the 6 months leading up to 5 May 2026, with comparisons to the same periods in the previous two years.

6 months to
5 May 2026
Same period 2025 Same period 2024
Rank 564 505 -
Rank change year-on-year -59 - -
Permanent jobs citing Ad Operations 11 2 0
As % of all permanent jobs in the UK excluding London 0.017% 0.007% -
As % of the Processes & Methodologies category 0.023% 0.008% -
Number of salaries quoted 1 0 0
10th Percentile - - -
25th Percentile £36,000 - -
Median annual salary (50th Percentile) £37,000 - -
75th Percentile £38,000 - -
90th Percentile - - -
UK median annual salary £51,000 - £45,000
% change year-on-year - - -18.18%

All Process & Methodology Skills
UK excluding London

Ad Operations falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the UK excluding London.

Permanent vacancies with a requirement for process or methodology skills 47,360 25,446 57,080
As % of all permanent jobs advertised in the UK excluding London 71.78% 91.42% 83.84%
Number of salaries quoted 29,266 13,925 40,909
10th Percentile £29,250 £27,750 £27,000
25th Percentile £37,500 £36,250 £36,250
Median annual salary (50th Percentile) £51,250 £52,500 £50,000
Median % change year-on-year -2.38% +5.00% -9.09%
75th Percentile £70,000 £68,114 £65,000
90th Percentile £85,000 £82,500 £77,500
UK median annual salary £59,450 £60,000 £55,000
% change year-on-year -0.92% +9.09% -10.57%

Ad Operations
Job Vacancy Trend in the UK excluding London

Historical trend showing the proportion of permanent IT job postings citing Ad Operations relative to all permanent IT jobs advertised in the UK excluding London.

Ad Operations job vacancy trend in the UK excluding London

Ad Operations
Salary Trend in the UK excluding London

Salary distribution trend for jobs in the UK excluding London citing Ad Operations.

Salary distribution trend for jobs in the UK excluding London citing Ad Operations

Ad Operations
Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Ad Operations within the UK excluding London region over the 6 months to 5 May 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
South East -25 10 - - 1
North of England - 1 £37,000 - 5
North West - 1 £37,000 - 4
Ad Operations
UK

Ad Operations
Co-Occurring Skills & Capabilities in the UK excluding London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 10 (90.91%) CMS
Cloud Services
1 11 (100.00%) Google Tag Manager
2 10 (90.91%) Google Data Studio
3 1 (9.09%) Google Analytics
Database & Business Intelligence
1 10 (90.91%) Looker
General
1 11 (100.00%) Marketing
2 10 (90.91%) Analytical Skills
3 1 (9.09%) Social Skills
Job Titles
1 6 (54.55%) Lead
2 4 (36.36%) Ad Operations Executive
3 1 (9.09%) Analyst
3 1 (9.09%) Digital Analyst
Miscellaneous
1 11 (100.00%) Marketing Technology
2 1 (9.09%) Onboarding
Processes & Methodologies
1 11 (100.00%) Analytics
2 10 (90.91%) Consent Management
2 10 (90.91%) CRM
2 10 (90.91%) Customer Experience
2 10 (90.91%) Digital Marketing
2 10 (90.91%) Marketing Automation
2 10 (90.91%) Personalization
2 10 (90.91%) Roadmaps
3 7 (63.64%) Data Collection
3 7 (63.64%) Problem-Solving
3 7 (63.64%) Requirements Gathering
4 3 (27.27%) Business Strategy
4 3 (27.27%) Data Science
4 3 (27.27%) Performance Metrics
4 3 (27.27%) Product Roadmap
4 3 (27.27%) Tag Management
4 3 (27.27%) Use Case
5 1 (9.09%) CAPI
5 1 (9.09%) Data Management
5 1 (9.09%) Web Analytics
Quality Assurance & Compliance
1 10 (90.91%) Data Quality
1 10 (90.91%) GDPR
2 3 (27.27%) PERC
Vendors
1 11 (100.00%) Google
2 10 (90.91%) Braze
3 1 (9.09%) TikTok