CRM Job Trends in Wales

Customer Relationship Management (CRM)
UK > Wales

The table below provides summary statistics and salary benchmarking for jobs advertised in Wales requiring CRM skills. It covers permanent job vacancies from the 6 months leading up to 13 October 2026, with comparisons to the same periods in the previous two years.

6 months to
13 Oct 2026
Same period 2025 Same period 2024
Rank 85 31 52
Rank change year-on-year -54 +21 +25
Permanent jobs citing CRM 57 41 32
As % of all permanent jobs in Wales 1.74% 4.79% 2.44%
As % of the Processes & Methodologies category 2.72% 5.69% 3.52%
Number of salaries quoted 42 39 20
10th Percentile £25,000 £34,500 -
25th Percentile £30,215 £45,000 £31,250
Median annual salary (50th Percentile) £41,723 £50,000 £32,500
Median % change year-on-year -16.55% +53.85% -14.16%
75th Percentile £54,902 £60,000 £33,750
90th Percentile £57,500 £87,500 £36,625
UK median annual salary £45,000 £45,000 £55,000
% change year-on-year - -18.18% -3.51%

All Process & Methodology Skills
Wales

CRM falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in Wales.

Permanent vacancies with a requirement for process or methodology skills 2,098 721 910
As % of all permanent jobs advertised in Wales 63.96% 84.23% 69.36%
Number of salaries quoted 1,467 531 538
10th Percentile £30,000 £25,087 £30,000
25th Percentile £37,500 £31,069 £35,700
Median annual salary (50th Percentile) £50,000 £48,500 £45,000
Median % change year-on-year +3.09% +7.78% -2.62%
75th Percentile £70,000 £60,000 £62,466
90th Percentile £80,000 £73,750 £72,740
UK median annual salary £60,000 £55,000 £60,000
% change year-on-year +9.09% -8.33% -

CRM
Job Vacancy Trend in Wales

Historical trend showing the proportion of permanent IT job postings citing CRM relative to all permanent IT jobs advertised in Wales.

CRM job vacancy trend in Wales

CRM
Salary Trend in Wales

Salary distribution trend for jobs in Wales citing CRM.

Salary distribution trend for jobs in Wales citing CRM

CRM
Salary Histogram in Wales

Salary distribution for jobs citing CRM in Wales over the 6 months to 13 October 2026.

Salary histogram for CRM in Wales

CRM
Job Locations in Wales

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing CRM within the Wales region over the 6 months to 13 October 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
South Wales -41 43 £42,500 -16.67% 17
North Wales +4 9 £25,000 - 3
West Wales -63 3 £8,500 -83.00% 2
Mid Wales - 2 £37,000 -
CRM
UK

CRM
Co-Occurring Skills & Capabilities in Wales by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 17 (29.82%) SharePoint
Applications
1 8 (14.04%) Microsoft Office
2 4 (7.02%) Microsoft Excel
3 1 (1.75%) AutoCAD
Business Applications
1 16 (28.07%) Dynamics CRM
2 1 (1.75%) Elite 3E
2 1 (1.75%) Odoo
Cloud Services
1 20 (35.09%) Azure
2 18 (31.58%) Power Automate
3 15 (26.32%) Power Platform
3 15 (26.32%) PowerApps
4 12 (21.05%) Microsoft 365
5 9 (15.79%) Dynamics 365
5 9 (15.79%) Microsoft Copilot
6 6 (10.53%) Azure DevOps
6 6 (10.53%) Azure Functions
6 6 (10.53%) Azure Logic Apps
6 6 (10.53%) Azure Service Bus
6 6 (10.53%) Serverless
7 5 (8.77%) SaaS
8 3 (5.26%) ChatGPT
8 3 (5.26%) Copilot Studio
8 3 (5.26%) Microsoft Purview
8 3 (5.26%) Mimecast
Communications & Networking
1 9 (15.79%) Firewall
2 3 (5.26%) Cisco IOS
2 3 (5.26%) Ethernet
2 3 (5.26%) Wi-Fi
3 1 (1.75%) Broadband
General
1 29 (50.88%) Social Skills
2 9 (15.79%) Finance
3 6 (10.53%) Telecoms
4 5 (8.77%) Marketing
5 4 (7.02%) Inclusion and Diversity
5 4 (7.02%) Legal
5 4 (7.02%) Manufacturing
5 4 (7.02%) Organisational Skills
6 3 (5.26%) Analytical Skills
6 3 (5.26%) Billing
6 3 (5.26%) Law
6 3 (5.26%) Retail
7 2 (3.51%) Documentation Skills
7 2 (3.51%) Public Sector
8 1 (1.75%) Pharmaceutical
Job Titles
1 12 (21.05%) Developer
2 9 (15.79%) Help Desk Manager
2 9 (15.79%) IT Manager
3 7 (12.28%) Business Development Manager
3 7 (12.28%) Business Manager
3 7 (12.28%) Development Manager
4 5 (8.77%) Sales Executive
5 4 (7.02%) Senior
5 4 (7.02%) Senior Developer
5 4 (7.02%) SEO Developer
6 3 (5.26%) Account Executive
6 3 (5.26%) Business Development Executive
6 3 (5.26%) Field Sales Executive
6 3 (5.26%) ICT Support
6 3 (5.26%) ICT Support Technician
6 3 (5.26%) ICT Technician
6 3 (5.26%) Power Platform Engineer
6 3 (5.26%) Sales Business Development Manager
6 3 (5.26%) Sales Manager
6 3 (5.26%) Support Technician
Libraries, Frameworks & Software Standards
1 6 (10.53%) HTML5 Canvas
2 1 (1.75%) SOAP
Miscellaneous
1 14 (24.56%) Self-Motivation
2 6 (10.53%) Driving Licence
3 4 (7.02%) Onboarding
3 4 (7.02%) Social Media
4 3 (5.26%) Management Information System
4 3 (5.26%) Video Conferencing
5 2 (3.51%) Low-Code
6 1 (1.75%) Data Structures
Operating Systems
1 12 (21.05%) Windows
Processes & Methodologies
1 23 (40.35%) Customer Service
2 14 (24.56%) Continuous Improvement
3 13 (22.81%) Business Development
4 12 (21.05%) Coaching
5 11 (19.30%) B2B
5 11 (19.30%) Cybersecurity
6 10 (17.54%) AI
7 9 (15.79%) B2B Sales
7 9 (15.79%) Service Delivery
8 8 (14.04%) DevOps
9 7 (12.28%) Roadmaps
10 6 (10.53%) Acceptance Criteria
10 6 (10.53%) Agile
10 6 (10.53%) Collaborative Working
10 6 (10.53%) Performance Optimisation
10 6 (10.53%) Problem-Solving
10 6 (10.53%) Scrum
11 5 (8.77%) Data Modelling
12 4 (7.02%) SEO
12 4 (7.02%) SOA
Programming Languages
1 10 (17.54%) C#
1 10 (17.54%) JavaScript
2 4 (7.02%) Python
2 4 (7.02%) TypeScript
Qualifications
1 4 (7.02%) Degree
2 3 (5.26%) Microsoft Certification
Quality Assurance & Compliance
1 4 (7.02%) Data Quality
1 4 (7.02%) HMG Security Policy Framework
1 4 (7.02%) ISO/IEC 27001
System Software
1 3 (5.26%) Active Directory
1 3 (5.26%) Microsoft Virtual Server
1 3 (5.26%) Virtual Servers
Systems Management
1 3 (5.26%) Microsoft Intune
Vendors
1 26 (45.61%) Microsoft
2 3 (5.26%) Cisco
2 3 (5.26%) Foundry
2 3 (5.26%) Meraki
2 3 (5.26%) Sage
3 1 (1.75%) Adobe
3 1 (1.75%) HubSpot
3 1 (1.75%) Intapp
3 1 (1.75%) Salesforce
3 1 (1.75%) Zoho