Data Modelling Job Trends in the West Midlands

Data Modelling
England > West Midlands

The table below provides summary statistics and salary benchmarking for jobs advertised in the West Midlands requiring Data Modelling skills. It covers permanent job vacancies from the 6 months leading up to 13 January 2026, with comparisons to the same periods in the previous two years.

6 months to
13 Jan 2026
Same period 2025 Same period 2024
Rank 100 117 64
Rank change year-on-year +17 -53 +35
Permanent jobs citing Data Modelling 78 82 137
As % of all permanent jobs in the West Midlands 1.48% 1.98% 3.61%
As % of the Processes & Methodologies category 1.80% 2.17% 4.15%
Number of salaries quoted 63 54 106
10th Percentile £42,450 £38,750 £40,413
25th Percentile £52,500 £41,250 £50,500
Median annual salary (50th Percentile) £60,000 £57,500 £57,000
Median % change year-on-year +4.35% +0.88% +3.64%
75th Percentile £70,250 £68,750 £68,750
90th Percentile £79,700 £80,000 £78,438
England median annual salary £70,000 £65,000 £65,000
% change year-on-year +7.69% - -

All Process & Methodology Skills
West Midlands

Data Modelling falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the West Midlands.

Permanent vacancies with a requirement for process or methodology skills 4,323 3,783 3,302
As % of all permanent jobs advertised in the West Midlands 82.09% 91.51% 87.10%
Number of salaries quoted 2,245 1,682 2,769
10th Percentile £29,000 £32,500 £26,500
25th Percentile £38,500 £41,719 £35,000
Median annual salary (50th Percentile) £50,000 £55,000 £50,000
Median % change year-on-year -9.09% +10.00% -4.76%
75th Percentile £67,500 £70,000 £63,500
90th Percentile £82,500 £82,500 £77,500
England median annual salary £55,000 £60,000 £60,000
% change year-on-year -8.33% - -4.00%

Data Modelling
Job Vacancy Trend in the West Midlands

Historical trend showing the proportion of permanent IT job postings citing Data Modelling relative to all permanent IT jobs advertised in the West Midlands.

Data Modelling job vacancy trend in the West Midlands

Data Modelling
Salary Trend in the West Midlands

Salary distribution trend for jobs in the West Midlands citing Data Modelling.

Salary distribution trend for jobs in the West Midlands citing Data Modelling

Data Modelling
Salary Histogram in the West Midlands

Salary distribution for jobs citing Data Modelling in the West Midlands over the 6 months to 13 January 2026.

Salary histogram for Data Modelling in the West Midlands

Data Modelling
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Data Modelling within the West Midlands region over the 6 months to 13 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Birmingham +8 34 £63,500 +5.83% 16
Warwickshire +30 11 £55,000 -12.00% 4
Shropshire -12 8 £60,000 +20.00% 7
Staffordshire -8 7 £64,500 +32.31% 2
Coventry +4 4 £60,000 +11.63% 4
Walsall - 4 £42,500 -
Sutton Coldfield - 3 £72,500 -
Worcestershire -14 2 £95,000 +153.33% 6
Herefordshire - 2 £58,750 - 1
Solihull -5 1 £44,125 -29.40%
Data Modelling
England

Data Modelling
Co-Occurring Skills & Capabilities in the West Midlands by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 4 (5.13%) SAS
2 3 (3.85%) Apache Airflow
3 1 (1.28%) Apache
3 1 (1.28%) Appian
3 1 (1.28%) Confluence
3 1 (1.28%) SharePoint
Applications
1 9 (11.54%) Microsoft Excel
2 1 (1.28%) Microsoft Office
Business Applications
1 3 (3.85%) Dynamics CRM
1 3 (3.85%) NetSuite
2 2 (2.56%) iTrent
Cloud Services
1 30 (38.46%) Power Platform
2 26 (33.33%) Azure
3 9 (11.54%) Azure Data Factory
4 7 (8.97%) AWS
5 6 (7.69%) Azure Synapse Analytics
5 6 (7.69%) SaaS
5 6 (7.69%) Snowflake
6 4 (5.13%) Power Automate
6 4 (5.13%) PowerApps
7 2 (2.56%) Amazon S3
7 2 (2.56%) Azure DevOps
7 2 (2.56%) Dynamics 365
7 2 (2.56%) Microsoft 365
7 2 (2.56%) Salesforce Sales Cloud
8 1 (1.28%) AWS Lambda
8 1 (1.28%) Azure Logic Apps
8 1 (1.28%) Dataform
8 1 (1.28%) dbt
8 1 (1.28%) GCP
8 1 (1.28%) Serverless
Communications & Networking
1 1 (1.28%) X.21
Database & Business Intelligence
1 29 (37.18%) Power BI
2 18 (23.08%) Data Warehouse
3 11 (14.10%) Metadata
4 10 (12.82%) Data Lake
5 7 (8.97%) SQL Server
5 7 (8.97%) Tableau
6 5 (6.41%) Data Mining
7 4 (5.13%) Pentaho
7 4 (5.13%) SQL Server Reporting Services
8 3 (3.85%) Azure SQL Database
8 3 (3.85%) NoSQL
8 3 (3.85%) Power Query
8 3 (3.85%) Semantic Layer
9 2 (2.56%) Amazon Redshift
9 2 (2.56%) BusinessObjects
9 2 (2.56%) BusinessObjects Business Intelligence
9 2 (2.56%) Relational Database
9 2 (2.56%) SAP BW
9 2 (2.56%) Snowflake Schema
9 2 (2.56%) SQL Server Integration Services
Development Applications
1 4 (5.13%) JIRA
2 2 (2.56%) Git
3 1 (1.28%) Jenkins
General
1 23 (29.49%) Analytical Skills
2 20 (25.64%) Social Skills
3 12 (15.38%) Inclusion and Diversity
4 11 (14.10%) Finance
5 6 (7.69%) Public Sector
5 6 (7.69%) Retail
6 5 (6.41%) Manufacturing
6 5 (6.41%) Marketing
7 3 (3.85%) Influencing Skills
7 3 (3.85%) Law
7 3 (3.85%) Spanish Language
8 2 (2.56%) Legal
8 2 (2.56%) Organisational Skills
9 1 (1.28%) Presentation Skills
9 1 (1.28%) Social Housing
Job Titles
1 23 (29.49%) Data Engineer
2 20 (25.64%) Architect
3 17 (21.79%) Data Architect
4 15 (19.23%) Analyst
5 14 (17.95%) Senior
6 11 (14.10%) Business Intelligence Analyst
6 11 (14.10%) Senior Data Engineer
7 10 (12.82%) Developer
8 9 (11.54%) Lead
9 7 (8.97%) Lead Architect
9 7 (8.97%) Lead Data Architect
10 6 (7.69%) Azure Data Engineer
10 6 (7.69%) Azure Engineer
10 6 (7.69%) Business Intelligence Developer
11 4 (5.13%) Business Developer
11 4 (5.13%) Data Analyst
11 4 (5.13%) Solutions Architect
12 3 (3.85%) Enterprise Architect
12 3 (3.85%) Head of Architecture
12 3 (3.85%) Senior Analyst
Libraries, Frameworks & Software Standards
1 11 (14.10%) EDI
2 4 (5.13%) JSON
3 3 (3.85%) XML
4 2 (2.56%) .NET
4 2 (2.56%) PySpark
4 2 (2.56%) REST
5 1 (1.28%) ARM Templates
5 1 (1.28%) HTML
5 1 (1.28%) HTML5 Canvas
5 1 (1.28%) Kafka
5 1 (1.28%) OAuth
5 1 (1.28%) React
5 1 (1.28%) SAML
5 1 (1.28%) SOAP
Miscellaneous
1 6 (7.69%) Management Information System
2 4 (5.13%) Data Structures
3 3 (3.85%) Legacy Systems
4 2 (2.56%) Analytical Mindset
5 1 (1.28%) Cloud Native
5 1 (1.28%) Distributed Computing
5 1 (1.28%) Foreign Exchange (FX)
5 1 (1.28%) Legacy Code
5 1 (1.28%) Product Ownership
Processes & Methodologies
1 36 (46.15%) Business Intelligence
2 29 (37.18%) ETL
3 23 (29.49%) Agile
3 23 (29.49%) Analytics
3 23 (29.49%) Data Architecture
4 20 (25.64%) Problem-Solving
5 17 (21.79%) Data Engineering
5 17 (21.79%) Data Pipeline
5 17 (21.79%) Decision-Making
6 16 (20.51%) Data Integration
7 14 (17.95%) Data Governance
8 13 (16.67%) Actionable Insight
8 13 (16.67%) Data Analysis
9 12 (15.38%) CI/CD
10 11 (14.10%) Data Strategy
10 11 (14.10%) Information Management
11 10 (12.82%) DevOps
11 10 (12.82%) Visualisation
12 9 (11.54%) Mentoring
13 8 (10.26%) Metadata Management
Programming Languages
1 43 (55.13%) SQL
2 24 (30.77%) Python
3 11 (14.10%) Data Analysis Expressions
4 8 (10.26%) T-SQL
5 3 (3.85%) Bash
5 3 (3.85%) JavaScript
5 3 (3.85%) Scala
6 2 (2.56%) Bicep
6 2 (2.56%) C#
6 2 (2.56%) R
6 2 (2.56%) TypeScript
7 1 (1.28%) Java
Qualifications
1 6 (7.69%) Degree
2 3 (3.85%) Computer Science Degree
2 3 (3.85%) Security Cleared
3 1 (1.28%) DV Cleared
3 1 (1.28%) SC Cleared
3 1 (1.28%) Six Sigma Green Belt
Quality Assurance & Compliance
1 13 (16.67%) Data Quality
2 3 (3.85%) GDPR
3 2 (2.56%) Actionable Recommendations
4 1 (1.28%) Accessibility
4 1 (1.28%) ISO/IEC 27001
System Software
1 2 (2.56%) Docker
Systems Management
1 3 (3.85%) Terraform
2 2 (2.56%) Kubernetes
3 1 (1.28%) Control-M
Vendors
1 18 (23.08%) Microsoft
2 15 (19.23%) Databricks
3 7 (8.97%) Sparx
4 6 (7.69%) SAP
5 5 (6.41%) Talend
6 4 (5.13%) Oracle
7 3 (3.85%) Cloudera
7 3 (3.85%) Informatica
8 2 (2.56%) Salesforce
8 2 (2.56%) Salesforce Marketing Cloud
9 1 (1.28%) BMC
9 1 (1.28%) CA Agile Central
9 1 (1.28%) Denodo
9 1 (1.28%) Foundry
9 1 (1.28%) IBM
9 1 (1.28%) OpenAI
9 1 (1.28%) Palantir