Marketing Specialist Jobs with Hybrid/Remote/WFH Options

Marketing Specialist
UK > Work from Home

The median Marketing Specialist salary for remote or hybrid work is £32,500 per year, according to job vacancies posted during the 6 months leading to 22 August 2025.

The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
22 Aug 2025
Same period 2024 Same period 2023
Rank 442 512 568
Rank change year-on-year +70 +56 +312
DemandTrendPermanent jobs requiring a Marketing Specialist 29 1 4
As % of all permanent jobs with a WFH option 0.14% 0.004% 0.013%
As % of the Job Titles category 0.15% 0.004% 0.014%
Number of salaries quoted 7 1 3
10th Percentile - - £41,100
25th Percentile £31,000 £38,750 £42,750
Median annual salary (50th Percentile) £32,500 £42,500 £50,000
Median % change year-on-year -23.53% -15.00% +66.67%
75th Percentile £37,000 £46,250 £54,500
90th Percentile - - £55,700
UK median annual salary £34,000 £60,000 £42,500
% change year-on-year -43.33% +41.18% +16.44%

All DemandTrendPermanent IT Job Vacancies
Work from Home

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies with WFH or hybrid options. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

DemandTrendPermanent vacancies in Work from Home with a recognized job title 19,598 25,378 28,678
% of permanent jobs with a recognized job title 91.49% 96.53% 96.02%
Number of salaries quoted 10,414 17,020 21,536
10th Percentile £25,267 £35,000 £37,500
25th Percentile £37,500 £43,480 £47,500
Median annual salary (50th Percentile) £55,000 £57,965 £62,500
Median % change year-on-year -5.11% -7.26% +4.17%
75th Percentile £75,000 £77,500 £81,250
90th Percentile £95,000 £95,108 £98,750
UK median annual salary £55,000 £55,000 £60,000
% change year-on-year - -8.33% -

Marketing Specialist
Trend for Jobs with a WFH Option

Job vacancies with remote working options which featured Marketing Specialist in the job title as a proportion of all IT jobs advertised.

Marketing Specialist trend for jobs with Hybrid/Remote/WFH options

Marketing Specialist
Salary Trend for Jobs with Hybrid Work Options

Salary distribution trend for remote Marketing Specialist job vacancies.

Salary distribution trend for remote Marketing Specialist job vacancies

Marketing Specialist Skill Set
Top 25 Co-occurring Skills and Capabilities in Job Vacancies with WFH Options

For the 6 months to 22 August 2025, Marketing Specialist job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent jobs with hybrid or remote work options featuring Marketing Specialist in the job title.

1 29 (100.00%) Marketing
2 21 (72.41%) Degree
2 21 (72.41%) Artificial Intelligence
2 21 (72.41%) PayPal
2 21 (72.41%) Chatbot
2 21 (72.41%) Conversational UI
3 7 (24.14%) Digital Marketing
3 7 (24.14%) SEO
4 6 (20.69%) Google
5 4 (13.79%) Pay per click
5 4 (13.79%) Blog
5 4 (13.79%) Social Media
5 4 (13.79%) Product Ownership
5 4 (13.79%) Onboarding
6 3 (10.34%) Google Ads
6 3 (10.34%) Algorithms
6 3 (10.34%) Screaming Frog
6 3 (10.34%) Analytics
6 3 (10.34%) Google Analytics
6 3 (10.34%) Competitor Analysis
6 3 (10.34%) Graphic Design
7 1 (3.45%) Email Marketing
7 1 (3.45%) Marketing Automation
7 1 (3.45%) CRM
7 1 (3.45%) SaaS

Marketing Specialist Skill Set
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 21 (72.41%) Chatbot
Cloud Services
1 3 (10.34%) Google Ads
1 3 (10.34%) Google Analytics
2 1 (3.45%) SaaS
General
1 29 (100.00%) Marketing
Miscellaneous
1 4 (13.79%) Blog
1 4 (13.79%) Onboarding
1 4 (13.79%) Product Ownership
1 4 (13.79%) Social Media
2 3 (10.34%) Algorithms
2 3 (10.34%) Graphic Design
Processes & Methodologies
1 21 (72.41%) Artificial Intelligence
1 21 (72.41%) Conversational UI
2 7 (24.14%) Digital Marketing
2 7 (24.14%) SEO
3 4 (13.79%) Pay per click
4 3 (10.34%) Analytics
4 3 (10.34%) Competitor Analysis
5 1 (3.45%) CRM
5 1 (3.45%) Email Marketing
5 1 (3.45%) Marketing Automation
Qualifications
1 21 (72.41%) Degree
Vendors
1 21 (72.41%) PayPal
2 6 (20.69%) Google
3 3 (10.34%) Screaming Frog