Social Media Jobs with Hybrid/Remote/WFH Options

Social Media
UK > Work from Home

The table below looks at the prevalence of the term Social Media in remote or hybrid work. Included is a benchmarking guide to the salaries offered in vacancies that cited Social Media over the 6 months leading up to 31 May 2025, comparing them to the same period in the previous two years.

6 months to
31 May 2025
Same period 2024 Same period 2023
Rank 227 186 416
Rank change year-on-year -41 +230 -97
Permanent jobs citing Social Media 270 594 221
As % of all permanent jobs with a WFH option 1.42% 1.72% 0.57%
As % of the Miscellaneous category 3.37% 4.88% 1.46%
Number of salaries quoted 89 327 135
10th Percentile £27,500 £24,250 £31,000
25th Percentile £31,000 £28,008 £42,500
Median annual salary (50th Percentile) £40,000 £39,500 £55,150
Median % change year-on-year +1.27% -28.38% -8.08%
75th Percentile £50,000 £50,000 £92,500
90th Percentile £57,250 £62,885 £122,500
UK median annual salary £38,325 £38,000 £45,000
% change year-on-year +0.86% -15.56% -18.18%

All Generic Skills
Work from Home

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies with remote or hybrid options requiring generic IT skills.

Permanent vacancies with a requirement for generic IT skills 8,016 12,168 15,105
As % of all permanent jobs with a WFH option 42.03% 35.24% 38.82%
Number of salaries quoted 3,671 9,262 11,125
10th Percentile £32,500 £32,500 £39,517
25th Percentile £46,750 £42,508 £48,750
Median annual salary (50th Percentile) £65,000 £60,000 £65,000
Median % change year-on-year +8.33% -7.69% -
75th Percentile £85,000 £80,000 £86,250
90th Percentile £122,500 £105,000 £110,000
UK median annual salary £60,000 £55,000 £65,000
% change year-on-year +9.09% -15.38% +4.00%

Social Media
Trend for Jobs with a WFH Option

Job vacancies with remote working options citing Social Media as a proportion of all IT jobs advertised.

Social Media trend for jobs with Hybrid/Remote/WFH options

Social Media
Salary Trend for Jobs with a WFH Option

3-month moving average salary quoted in job vacancies with remote working options citing Social Media.

Social Media salary trend for jobs with a WFH option

Social Media
Salary Histogram for Jobs with a WFH Option

Salary distribution for jobs with remote working options citing Social Media over the 6 months to 31 May 2025.

Social Media salary histogram for jobs with a WFH option

Social Media
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 30 (11.11%) CMS
2 25 (9.26%) WordPress
3 6 (2.22%) Drupal
4 5 (1.85%) SharePoint
5 4 (1.48%) Confluence
5 4 (1.48%) Umbraco
6 2 (0.74%) Ethereum
Applications
1 38 (14.07%) Photoshop
2 22 (8.15%) Adobe Premiere
3 21 (7.78%) Microsoft Excel
4 19 (7.04%) Microsoft Office
5 18 (6.67%) Adobe Illustrator
5 18 (6.67%) Microsoft PowerPoint
6 16 (5.93%) Adobe Creative Suite
7 14 (5.19%) InDesign
8 10 (3.70%) Trello
9 6 (2.22%) Microsoft Project
9 6 (2.22%) MS Visio
10 4 (1.48%) Adobe After Effects
11 3 (1.11%) Final Cut Pro
12 2 (0.74%) CINEMA 4D
12 2 (0.74%) Notion
13 1 (0.37%) Blender
13 1 (0.37%) Chatbot
13 1 (0.37%) Sketch
13 1 (0.37%) Spreadsheet
Business Applications
1 12 (4.44%) Academy Revenues and Benefits
2 7 (2.59%) Dynamics CRM
3 4 (1.48%) Salesforce CRM
4 1 (0.37%) Dynamics GP
4 1 (0.37%) Shopify
Cloud Services
1 48 (17.78%) Google Analytics
2 28 (10.37%) Google Ads
3 26 (9.63%) Canva
4 20 (7.41%) SaaS
5 13 (4.81%) Power Platform
6 11 (4.07%) Azure
6 11 (4.07%) Google Sheets
6 11 (4.07%) Microsoft 365
7 10 (3.70%) Microsoft Advertising
8 7 (2.59%) Google Data Studio
9 6 (2.22%) Google Workspace
9 6 (2.22%) MailChimp
9 6 (2.22%) PaaS
10 5 (1.85%) Google Tag Manager
11 4 (1.48%) Azure Cosmos DB
11 4 (1.48%) Facebook Ads
11 4 (1.48%) GCP
11 4 (1.48%) GitHub
11 4 (1.48%) Power Automate
11 4 (1.48%) Zapier
Communications & Networking
1 14 (5.19%) Broadband
2 12 (4.44%) WPA
3 5 (1.85%) Internet
4 3 (1.11%) Wi-Fi
5 2 (0.74%) Intranet
5 2 (0.74%) LAN
5 2 (0.74%) VoIP
5 2 (0.74%) WAN
6 1 (0.37%) SMS
Database & Business Intelligence
1 13 (4.81%) Power BI
2 6 (2.22%) Data Warehouse
3 4 (1.48%) Azure SQL Database
3 4 (1.48%) Power Query
4 3 (1.11%) Looker
4 3 (1.11%) Tableau
5 2 (0.74%) MySQL
5 2 (0.74%) PostgreSQL
5 2 (0.74%) SQL Server
6 1 (0.37%) Amazon Redshift
Development Applications
1 10 (3.70%) JIRA
2 4 (1.48%) Bazaar
2 4 (1.48%) Visual Studio
General
1 151 (55.93%) Marketing
2 140 (51.85%) Social Skills
3 45 (16.67%) Analytical Skills
4 41 (15.19%) Advertising
5 32 (11.85%) Organisational Skills
6 31 (11.48%) Inclusion and Diversity
7 29 (10.74%) Finance
8 16 (5.93%) Legal
9 15 (5.56%) Retail
10 13 (4.81%) Brand Awareness
10 13 (4.81%) Local Government
11 12 (4.44%) Public Sector
12 10 (3.70%) Automotive
12 10 (3.70%) Police
13 8 (2.96%) Multimedia
14 6 (2.22%) Electronics
15 5 (1.85%) Law
15 5 (1.85%) Public Speaking
16 4 (1.48%) Czech Language
16 4 (1.48%) Presentation Skills
Job Titles
1 30 (11.11%) Senior
2 27 (10.00%) Analyst
3 17 (6.30%) Designer
3 17 (6.30%) Development Manager
3 17 (6.30%) Marketing Manager
4 16 (5.93%) Business Development Manager
4 16 (5.93%) Business Manager
5 13 (4.81%) Senior Analyst
6 11 (4.07%) Marketing Executive
7 9 (3.33%) Communications Officer
7 9 (3.33%) Project Manager
8 8 (2.96%) Communications Manager
8 8 (2.96%) Consultant
8 8 (2.96%) Product Manager
8 8 (2.96%) Product Marketing Manager
8 8 (2.96%) Sales Executive
9 7 (2.59%) Account Manager
9 7 (2.59%) Business Analyst
9 7 (2.59%) Digital Producer
9 7 (2.59%) Recruitment Consultant
Libraries, Frameworks & Software Standards
1 13 (4.81%) HTML
2 5 (1.85%) CSS
3 4 (1.48%) HTML5
3 4 (1.48%) JSON
4 2 (0.74%) EDI
4 2 (0.74%) REST
4 2 (0.74%) SOAP
4 2 (0.74%) web3js
5 1 (0.37%) SWT
5 1 (0.37%) WF
5 1 (0.37%) YANG
Miscellaneous
1 28 (10.37%) Blog
2 17 (6.30%) Graphic Design
3 13 (4.81%) Onboarding
3 13 (4.81%) Video Editing
4 12 (4.44%) Algorithms
4 12 (4.44%) Digital Media
5 11 (4.07%) Self-Motivation
6 10 (3.70%) Photography
7 9 (3.33%) Animation
7 9 (3.33%) Management Information System
8 7 (2.59%) Motion Graphics
9 6 (2.22%) Product Ownership
10 5 (1.85%) Driving Licence
11 4 (1.48%) Augmented Reality
11 4 (1.48%) Life Science
11 4 (1.48%) Virtual Reality
12 3 (1.11%) Podcast
13 2 (0.74%) Blockchain
13 2 (0.74%) Renewable Energy
13 2 (0.74%) Web3
Operating Systems
1 37 (13.70%) Windows
2 23 (8.52%) Windows Vista
3 1 (0.37%) Android
Processes & Methodologies
1 89 (32.96%) Analytics
2 69 (25.56%) Digital Marketing
3 61 (22.59%) CRM
4 52 (19.26%) SEO
5 44 (16.30%) B2B
6 40 (14.81%) Project Management
7 35 (12.96%) Business Development
8 33 (12.22%) Data Analysis
9 31 (11.48%) Decision-Making
10 30 (11.11%) Agile
11 29 (10.74%) Collaborative Working
12 25 (9.26%) Data-Driven Decision Making
12 25 (9.26%) Project Delivery
12 25 (9.26%) Strategic Thinking
13 24 (8.89%) Email Marketing
13 24 (8.89%) Marketing Strategy
13 24 (8.89%) Problem-Solving
13 24 (8.89%) Stakeholder Management
13 24 (8.89%) Storytelling
14 23 (8.52%) Budget Management
Programming Languages
1 11 (4.07%) SQL
2 4 (1.48%) T-SQL
3 2 (0.74%) PowerShell
3 2 (0.74%) Python
4 1 (0.37%) JavaScript
Qualifications
1 51 (18.89%) Degree
2 49 (18.15%) DBS Check
3 6 (2.22%) PMI Certification
3 6 (2.22%) PMP
4 5 (1.85%) BPSS Clearance
5 2 (0.74%) Microsoft Certification
6 1 (0.37%) ACCA
6 1 (0.37%) CIMA
6 1 (0.37%) Computer Science Degree
6 1 (0.37%) Master's Degree
6 1 (0.37%) NVQ Level 4
6 1 (0.37%) Security Cleared
Quality Assurance & Compliance
1 18 (6.67%) Accessibility
2 9 (3.33%) GDPR
3 7 (2.59%) SLA
4 6 (2.22%) QA
5 4 (1.48%) Cyber Essentials
5 4 (1.48%) Data Quality
6 2 (0.74%) Actionable Recommendations
6 2 (0.74%) ISO 9001
6 2 (0.74%) ISO/IEC 27001
7 1 (0.37%) PERC
System Software
1 6 (2.22%) Active Directory
Systems Management
1 5 (1.85%) Jamf Pro
1 5 (1.85%) Microsoft Intune
2 2 (0.74%) SmoothWall
3 1 (0.37%) Systems Management Server (SMS)
Vendors
1 71 (26.30%) Google
2 47 (17.41%) Microsoft
3 34 (12.59%) Adobe
4 31 (11.48%) Instagram
5 25 (9.26%) Salesforce
6 21 (7.78%) Facebook
7 19 (7.04%) YouTube
8 12 (4.44%) TikTok
9 9 (3.33%) Twitter
10 7 (2.59%) Cisco
11 6 (2.22%) HubSpot
11 6 (2.22%) Pinterest
12 5 (1.85%) Hotjar
12 5 (1.85%) Meraki
12 5 (1.85%) Pardot
13 4 (1.48%) Hootsuite
13 4 (1.48%) Intel
13 4 (1.48%) Xero
14 3 (1.11%) Spotify
14 3 (1.11%) Sun