Hybrid/Remote Blog Job Trends

Blogs
UK > Work from Home

The table below looks at the prevalence of the term Blog in remote or hybrid work. Included is a benchmarking guide to the salaries offered in vacancies that cited Blog over the 6 months leading up to 16 September 2025, comparing them to the same period in the previous two years.

6 months to
16 Sep 2025
Same period 2024 Same period 2023
Rank 375 386 441
Rank change year-on-year +11 +55 -83
Permanent jobs citing Blog 50 109 73
As % of all permanent jobs with a WFH option 0.31% 0.47% 0.29%
As % of the Miscellaneous category 0.74% 1.39% 0.70%
Number of salaries quoted 36 43 57
10th Percentile £27,000 £28,000 -
25th Percentile £30,000 £32,500 £53,136
Median annual salary (50th Percentile) £32,500 £57,320 £65,000
Median % change year-on-year -43.30% -11.82% -13.33%
75th Percentile £45,438 £65,083 £75,000
90th Percentile £60,625 £73,240 £81,500
UK median annual salary £37,500 £42,500 £57,291
% change year-on-year -11.76% -25.82% -0.97%

All Generic Skills
Work from Home

Blog falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies with remote or hybrid options requiring generic IT skills.

Permanent vacancies with a requirement for generic IT skills 6,790 7,860 10,491
As % of all permanent jobs with a WFH option 41.93% 33.77% 41.81%
Number of salaries quoted 3,492 4,751 8,475
10th Percentile £30,500 £35,000 £39,294
25th Percentile £41,250 £46,250 £48,750
Median annual salary (50th Percentile) £60,000 £62,500 £65,000
Median % change year-on-year -4.00% -3.85% -
75th Percentile £85,000 £89,500 £85,000
90th Percentile £115,000 £122,500 £106,250
UK median annual salary £55,000 £60,000 £62,500
% change year-on-year -8.33% -4.00% -

Blog
Trend for Jobs with a WFH Option

Job vacancies with remote working options citing Blog as a proportion of all IT jobs advertised.

Blog trend for jobs with Hybrid/Remote/WFH options

Blog
Salary Trend for Jobs with Hybrid Work Options

Salary distribution trend for jobs with remote work options citing Blog.

Salary distribution trend for jobs with remote work options citing Blog

Blog
Salary Histogram for Jobs with a WFH Option

Salary distribution for jobs with remote working options citing Blog over the 6 months to 16 September 2025.

Blog salary histogram for jobs with a WFH option

Blog
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 14 (28.00%) WordPress
2 11 (22.00%) CMS
3 1 (2.00%) Drupal
Applications
1 6 (12.00%) Photoshop
2 5 (10.00%) Adobe Premiere
3 4 (8.00%) Adobe Creative Suite
4 3 (6.00%) Final Cut Pro
5 1 (2.00%) Notion
5 1 (2.00%) SketchUp
Cloud Services
1 15 (30.00%) Google Analytics
2 5 (10.00%) Canva
3 4 (8.00%) Google Ads
4 3 (6.00%) Google Docs
4 3 (6.00%) Google Sheets
5 1 (2.00%) Adobe Creative Cloud
5 1 (2.00%) Google Workspace
5 1 (2.00%) Slack
Database & Business Intelligence
1 4 (8.00%) Metadata
2 2 (4.00%) MySQL
3 1 (2.00%) MongoDB
3 1 (2.00%) Neo4j
3 1 (2.00%) NoSQL
3 1 (2.00%) Relational Database
3 1 (2.00%) TigerGraph
General
1 43 (86.00%) Marketing
2 26 (52.00%) Social Skills
3 18 (36.00%) Analytical Skills
4 12 (24.00%) Advertising
5 6 (12.00%) Organisational Skills
6 4 (8.00%) Brand Awareness
6 4 (8.00%) Finance
7 3 (6.00%) Legal
7 3 (6.00%) Retail
8 2 (4.00%) Games
8 2 (4.00%) iGaming
9 1 (2.00%) Inclusion and Diversity
9 1 (2.00%) Manufacturing
9 1 (2.00%) Public Sector
9 1 (2.00%) Spanish Language
Job Titles
1 7 (14.00%) Coordinator
2 6 (12.00%) SEO Manager
3 5 (10.00%) Copywriter
3 5 (10.00%) Digital Copywriter
3 5 (10.00%) Marketing Copywriter
4 4 (8.00%) Digital Marketing Specialist
4 4 (8.00%) Marketing Specialist
5 3 (6.00%) Digital Producer
5 3 (6.00%) Marketing Executive
5 3 (6.00%) SEO Executive
6 2 (4.00%) Communications Officer
6 2 (4.00%) SEO Specialist
7 1 (2.00%) Data Scientist
7 1 (2.00%) Graduate
7 1 (2.00%) Head of Marketing
7 1 (2.00%) Junior
7 1 (2.00%) Junior Copywriter
7 1 (2.00%) Marketing Manager
7 1 (2.00%) Programme Manager
7 1 (2.00%) SEO Copywriter
Libraries, Frameworks & Software Standards
1 3 (6.00%) CSS
1 3 (6.00%) HTML
2 1 (2.00%) Hugging Face
2 1 (2.00%) Keras
2 1 (2.00%) NLTK
2 1 (2.00%) NumPy
2 1 (2.00%) OpenCV
2 1 (2.00%) Pandas
2 1 (2.00%) PyTorch
2 1 (2.00%) Regular Expression
2 1 (2.00%) scikit-learn
2 1 (2.00%) Seaborn
2 1 (2.00%) SpaCy
2 1 (2.00%) SQLAlchemy
2 1 (2.00%) Streamlit
2 1 (2.00%) TensorFlow
2 1 (2.00%) XML
Miscellaneous
1 23 (46.00%) Social Media
2 11 (22.00%) Algorithms
3 6 (12.00%) Graphic Design
4 5 (10.00%) Digital Media
5 4 (8.00%) Onboarding
5 4 (8.00%) Product Ownership
5 4 (8.00%) Self-Motivation
6 3 (6.00%) Video Editing
7 2 (4.00%) Online Games
7 2 (4.00%) Photography
8 1 (2.00%) AI Agents
8 1 (2.00%) Greenfield Project
8 1 (2.00%) IoT
8 1 (2.00%) Robotics
Operating Systems
1 1 (2.00%) Android
Processes & Methodologies
1 31 (62.00%) SEO
2 20 (40.00%) Digital Marketing
3 18 (36.00%) Analytics
4 13 (26.00%) B2B
5 12 (24.00%) Copywriting
6 9 (18.00%) Storytelling
7 8 (16.00%) Content Writing
7 8 (16.00%) Problem-Solving
8 7 (14.00%) Continuous Improvement
8 7 (14.00%) Global Marketing
8 7 (14.00%) Logistics
9 6 (12.00%) B2C
9 6 (12.00%) Content Strategy
9 6 (12.00%) CRM
9 6 (12.00%) Marketing Strategy
9 6 (12.00%) Performance Analysis
9 6 (12.00%) Project Management
9 6 (12.00%) Time Management
10 5 (10.00%) Data Privacy
10 5 (10.00%) Workload Management
Programming Languages
1 3 (6.00%) JavaScript
2 2 (4.00%) PHP
3 1 (2.00%) C++
3 1 (2.00%) Java
3 1 (2.00%) Julia
3 1 (2.00%) Python
3 1 (2.00%) R
3 1 (2.00%) SQL
Qualifications
1 6 (12.00%) Degree
2 1 (2.00%) Master's Degree
Quality Assurance & Compliance
1 4 (8.00%) Accessibility
2 1 (2.00%) Data Quality
2 1 (2.00%) GDPR
2 1 (2.00%) QA
System Software
1 1 (2.00%) Docker
Vendors
1 25 (50.00%) Google
2 12 (24.00%) Adobe
3 7 (14.00%) Ahrefs
4 6 (12.00%) Salesforce
5 5 (10.00%) Screaming Frog
6 4 (8.00%) Facebook
6 4 (8.00%) Instagram
6 4 (8.00%) Salesforce Marketing Cloud
7 2 (4.00%) Hootsuite
8 1 (2.00%) Sage