Digital Analyst Contracts with Hybrid/Remote/WFH Options

Digital Analyst
UK > Work from Home

The median Digital Analyst daily rate for remote or hybrid work is £400, according to job vacancies posted in the 6 months leading up to 1 May 2025.

The table below provides contractor rate benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
1 May 2025
Same period 2024 Same period 2023
Rank 284 315 426
Rank change year-on-year +31 +111 +78
Contract jobs requiring a Digital Analyst 20 30 51
As % of all contract jobs with a WFH option 0.20% 0.20% 0.20%
As % of the Job Titles category 0.22% 0.21% 0.21%
Number of daily rates quoted 13 21 39
10th Percentile £280 £300 £353
25th Percentile £300 £425 £422
Median daily rate (50th Percentile) £400 £460 £450
Median % change year-on-year -13.04% +2.22% -7.69%
75th Percentile £738 £500 £500
90th Percentile - £609 £550
UK median daily rate £475 £460 £475
% change year-on-year +3.27% -3.16% -5.00%
Number of hourly rates quoted 0 0 1
10th Percentile - - -
25th Percentile - - £20.51
Median hourly rate - - £21.01
75th Percentile - - £21.52
90th Percentile - - -
UK median hourly rate £20.00 £70.00 £21.01
% change year-on-year -71.43% +233.17% -

All Contract IT Job Vacancies
Work from Home

For comparison with the information above, the following table provides summary statistics for all contract IT job vacancies with WFH or hybrid options. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

Contract vacancies in Work from Home with a recognized job title 9,288 14,354 24,650
% of contract IT jobs with a recognized job title 93.77% 93.54% 95.33%
Number of daily rates quoted 6,350 9,595 17,415
10th Percentile £337 £325 £360
25th Percentile £414 £425 £444
Median daily rate (50th Percentile) £525 £525 £540
Median % change year-on-year - -2.69% +2.76%
75th Percentile £638 £638 £650
90th Percentile £763 £750 £750
UK median daily rate £515 £525 £540
% change year-on-year -1.90% -2.78% +2.86%
Number of hourly rates quoted 228 579 565
10th Percentile £14.00 £14.38 £18.50
25th Percentile £18.19 £23.39 £26.00
Median hourly rate £38.00 £44.74 £55.00
Median % change year-on-year -15.06% -18.65% +57.14%
75th Percentile £66.00 £63.00 £68.75
90th Percentile £75.00 £75.25 £80.25
UK median hourly rate £29.00 £36.42 £45.00
% change year-on-year -20.37% -19.07% +91.49%

Digital Analyst
Trend for Jobs with a WFH Option

Job vacancies with remote working options which featured Digital Analyst in the job title as a proportion of all IT jobs advertised.

Digital Analyst trend for jobs with Hybrid/Remote/WFH options

Digital Analyst
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with remote working options citing Digital Analyst.

Digital Analyst daily rate for jobs with a WFH option

Digital Analyst
Daily Rate Histogram for Jobs with a WFH Option

Daily rate distribution for jobs with remote working options citing Digital Analyst over the 6 months to 1 May 2025.

Digital Analyst daily rate histogram for jobs with a WFH option

Digital Analyst Skill Set
Top 30 Co-occurring Skills and Capabilities in Job Vacancies with WFH Options

For the 6 months to 1 May 2025, Digital Analyst contract job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract jobs with a WFH option featuring Digital Analyst in the job title.

1 7 (35.00%) User Experience
2 6 (30.00%) Problem-Solving
2 6 (30.00%) Business Case
2 6 (30.00%) SQL
2 6 (30.00%) Agile
2 6 (30.00%) Business Analysis
2 6 (30.00%) User Acceptance Testing
3 5 (25.00%) Google
3 5 (25.00%) Marketing
3 5 (25.00%) Analytics
4 4 (20.00%) Adobe Analytics
4 4 (20.00%) Investment Management
4 4 (20.00%) Confluence
4 4 (20.00%) Security Cleared
4 4 (20.00%) Asset Management
4 4 (20.00%) Data Management
4 4 (20.00%) Stakeholder Management
4 4 (20.00%) E-Commerce
4 4 (20.00%) Adobe
4 4 (20.00%) Power Platform
4 4 (20.00%) Actionable Insight
4 4 (20.00%) Power BI
4 4 (20.00%) Wireframes
5 3 (15.00%) Analytical Skills
5 3 (15.00%) Digital Marketing
5 3 (15.00%) DevOps
5 3 (15.00%) GCP
5 3 (15.00%) Acceptance Criteria
5 3 (15.00%) Workshop Facilitation
5 3 (15.00%) Social Skills

Digital Analyst Skill Set
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (20.00%) Confluence
2 1 (5.00%) CMS
2 1 (5.00%) Drupal
2 1 (5.00%) Sitecore CMS
Business Applications
1 1 (5.00%) Shopify
Cloud Services
1 4 (20.00%) Adobe Analytics
1 4 (20.00%) Power Platform
2 3 (15.00%) GCP
3 2 (10.00%) Azure
3 2 (10.00%) Azure DevOps
3 2 (10.00%) Google Ads
3 2 (10.00%) Google Analytics
3 2 (10.00%) Google Data Studio
3 2 (10.00%) Google Tag Manager
Database & Business Intelligence
1 4 (20.00%) Power BI
2 2 (10.00%) Data Warehouse
2 2 (10.00%) Looker
2 2 (10.00%) Qlik Sense
2 2 (10.00%) Tableau
3 1 (5.00%) BigQuery
Development Applications
1 2 (10.00%) JIRA
General
1 5 (25.00%) Marketing
2 3 (15.00%) Analytical Skills
2 3 (15.00%) Social Skills
3 1 (5.00%) Back Office
3 1 (5.00%) Finance
3 1 (5.00%) Inclusion and Diversity
3 1 (5.00%) Public Sector
Miscellaneous
1 3 (15.00%) Onboarding
2 1 (5.00%) Legacy Systems
2 1 (5.00%) Social Media
Processes & Methodologies
1 7 (35.00%) User Experience
2 6 (30.00%) Agile
2 6 (30.00%) Business Analysis
2 6 (30.00%) Business Case
2 6 (30.00%) Problem-Solving
2 6 (30.00%) User Acceptance Testing
3 5 (25.00%) Analytics
4 4 (20.00%) Actionable Insight
4 4 (20.00%) Asset Management
4 4 (20.00%) Data Management
4 4 (20.00%) E-Commerce
4 4 (20.00%) Investment Management
4 4 (20.00%) Stakeholder Management
4 4 (20.00%) Wireframes
5 3 (15.00%) Acceptance Criteria
5 3 (15.00%) Business Intelligence
5 3 (15.00%) Digital Marketing
5 3 (15.00%) UX Design
5 3 (15.00%) Workflow
5 3 (15.00%) Workshop Facilitation
Programming Languages
1 6 (30.00%) SQL
2 2 (10.00%) JavaScript
Qualifications
1 4 (20.00%) Security Cleared
2 2 (10.00%) DV Cleared
2 2 (10.00%) SC Cleared
Quality Assurance & Compliance
1 1 (5.00%) QA
1 1 (5.00%) SLA
Vendors
1 5 (25.00%) Google
2 4 (20.00%) Adobe
3 2 (10.00%) Salesforce
3 2 (10.00%) TikTok
4 1 (5.00%) Microsoft
4 1 (5.00%) Optimizely
4 1 (5.00%) QAD
4 1 (5.00%) Sitecore