Digital Marketing Contracts with Work from Home Options

Digital Marketing
UK > Work from Home

The table below provides summary statistics for contract job vacancies with an option to work from home (WFH) and a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 6 months to 26 April 2024 with a comparison to the same period in the previous 2 years.

6 months to
26 Apr 2024
Same period 2023 Same period 2022
Rank 218 298 260
Rank change year-on-year +80 -38 -65
Contract jobs citing Digital Marketing 143 185 459
As % of all contract jobs with a WFH option 0.93% 0.71% 1.03%
As % of the Processes & Methodologies category 1.06% 0.79% 1.13%
Number of daily rates quoted 86 136 380
10th Percentile £276 £200 £391
25th Percentile £410 £411 £456
Median daily rate (50th Percentile) £461 £525 £525
Median % change year-on-year -12.14% - +5.00%
75th Percentile £738 £638 £650
90th Percentile £781 £738 £738
UK median daily rate £475 £525 £525
% change year-on-year -9.52% - +5.00%
Number of hourly rates quoted 13 1 1
10th Percentile - - -
25th Percentile £12.75 £38.75 £13.50
Median hourly rate £25.00 £42.50 £14.00
Median % change year-on-year -41.18% +203.57% -39.13%
75th Percentile £28.75 £46.25 £14.50
90th Percentile £38.13 - -
UK median hourly rate £27.50 £40.75 £28.38
% change year-on-year -32.52% +43.59% -8.45%

All Process and Methodology Skills
Work from Home

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a WFH option and a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 13,515 23,376 40,505
As % of all contract jobs with a WFH option 87.88% 89.86% 91.08%
Number of daily rates quoted 9,014 16,510 29,383
10th Percentile £325 £363 £360
25th Percentile £425 £450 £431
Median daily rate (50th Percentile) £525 £540 £525
Median % change year-on-year -2.78% +2.86% +8.47%
75th Percentile £638 £650 £625
90th Percentile £750 £750 £713
UK median daily rate £525 £550 £525
% change year-on-year -4.55% +4.76% +8.25%
Number of hourly rates quoted 563 541 540
10th Percentile £15.03 £19.00 £13.50
25th Percentile £24.13 £30.75 £20.00
Median hourly rate £40.00 £55.00 £35.00
Median % change year-on-year -27.27% +57.14% +35.92%
75th Percentile £60.00 £68.75 £55.00
90th Percentile £75.25 £80.25 £66.78
UK median hourly rate £35.00 £37.00 £25.00
% change year-on-year -5.41% +48.00% -

Digital Marketing
Trend for Jobs with a WFH Option

Job vacancies with a work from home option citing Digital Marketing as a proportion of all IT jobs advertised.

Digital Marketing trend for jobs with a WFH option

Digital Marketing
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with a work from home option citing Digital Marketing.

Digital Marketing daily rate for jobs with a WFH option

Digital Marketing
Daily Rate Histogram for Jobs with a WFH Option

Daily rate distribution for jobs with a work from home option citing Digital Marketing over the 6 months to 26 April 2024.

Digital Marketing daily rate histogram for jobs with a WFH option

Digital Marketing
Hourly Rate Trend for Jobs with a WFH Option

3-month moving average hourly rate quoted in job vacancies with a work from home option citing Digital Marketing.

Digital Marketing hourly rate for jobs with a WFH option

Digital Marketing
Hourly Rate Histogram for Jobs with a WFH Option

Hourly rate distribution for jobs with a work from home option citing Digital Marketing over the 6 months to 26 April 2024.

Digital Marketing hourly rate histogram for jobs with a WFH option

Digital Marketing
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (5.59%) CMS
2 3 (2.10%) Confluence
3 2 (1.40%) OpenStack
3 2 (1.40%) SAS
3 2 (1.40%) SharePoint
3 2 (1.40%) Sitecore CMS
4 1 (0.70%) Adobe Experience Manager
4 1 (0.70%) ArcGIS
4 1 (0.70%) Liferay
4 1 (0.70%) NServiceBus
Applications
1 7 (4.90%) Microsoft Office
2 1 (0.70%) Chatbot
2 1 (0.70%) Microsoft Excel
Business Applications
1 1 (0.70%) Sparx Enterprise Architect
Cloud Services
1 22 (15.38%) Azure
2 15 (10.49%) Azure DevOps
3 11 (7.69%) AWS
4 9 (6.29%) PaaS
5 7 (4.90%) IaaS
6 6 (4.20%) Amazon EC2
6 6 (4.20%) SaaS
6 6 (4.20%) Virtual Private Cloud
7 5 (3.50%) Cloud Computing
7 5 (3.50%) Microsoft 365
8 3 (2.10%) Power Platform
8 3 (2.10%) Serverless
9 2 (1.40%) Azure App Service
9 2 (1.40%) Azure Cognitive Services
9 2 (1.40%) Azure Event Grid
9 2 (1.40%) Azure Functions
9 2 (1.40%) ChatGPT
9 2 (1.40%) Google Analytics
10 1 (0.70%) Figma
10 1 (0.70%) WhatsApp
Communications & Networking
1 7 (4.90%) 3G
1 7 (4.90%) 4G
2 4 (2.80%) VPN
3 3 (2.10%) DNS
4 2 (1.40%) FTP
5 1 (0.70%) HTTP
5 1 (0.70%) InfiniBand
5 1 (0.70%) Internet
5 1 (0.70%) TCP/IP
Database & Business Intelligence
1 11 (7.69%) Metadata
2 7 (4.90%) SQL Server
3 6 (4.20%) Amazon RDS
3 6 (4.20%) Ingres
4 4 (2.80%) Data Lake
5 3 (2.10%) Power BI
6 2 (1.40%) Sisense
6 2 (1.40%) Tableau
7 1 (0.70%) Data Warehouse
7 1 (0.70%) Geospatial Data
7 1 (0.70%) GIS
7 1 (0.70%) Jackrabbit
7 1 (0.70%) Microsoft Analysis Services
7 1 (0.70%) Power Query
7 1 (0.70%) Relational Database
7 1 (0.70%) SQL Server Analysis Services
7 1 (0.70%) SQL Server Reporting Services
Development Applications
1 10 (6.99%) ERwin
2 6 (4.20%) Git
2 6 (4.20%) Jenkins
3 4 (2.80%) Cypress.io
3 4 (2.80%) JIRA
3 4 (2.80%) NUnit
4 3 (2.10%) Postman
4 3 (2.10%) Visual Studio
5 1 (0.70%) SpecFlow
General
1 143 (100.00%) Marketing
2 110 (76.92%) Public Sector
3 108 (75.52%) Electronics
3 108 (75.52%) Finance
3 108 (75.52%) Manufacturing
3 108 (75.52%) Telecoms
4 36 (25.17%) Social Skills
5 14 (9.79%) Analytical Skills
6 11 (7.69%) Retail
7 7 (4.90%) German Language
8 3 (2.10%) Legal
9 2 (1.40%) French Language
9 2 (1.40%) Italian Language
9 2 (1.40%) Spanish Language
10 1 (0.70%) Arabic Language
10 1 (0.70%) Billing
10 1 (0.70%) Fire and Rescue
10 1 (0.70%) Games
10 1 (0.70%) Military
10 1 (0.70%) Swedish Language
Job Titles
1 30 (20.98%) Architect
2 22 (15.38%) Lead
3 16 (11.19%) Project Manager
4 12 (8.39%) Azure Engineer
4 12 (8.39%) Data Architect
5 11 (7.69%) Senior
6 10 (6.99%) Analyst
6 10 (6.99%) Enterprise Architect
6 10 (6.99%) Enterprise Data Architect
7 9 (6.29%) DBA
7 9 (6.29%) Support Engineer
8 8 (5.59%) Consultant
8 8 (5.59%) Developer
8 8 (5.59%) Digital Project Manager
8 8 (5.59%) Lead Architect
8 8 (5.59%) Technical Architect
9 7 (4.90%) Administrator
9 7 (4.90%) C# Developer
9 7 (4.90%) Test Engineer
10 6 (4.20%) .NET Developer
Libraries, Frameworks & Software Standards
1 9 (6.29%) .NET
2 7 (4.90%) AngularJS
3 6 (4.20%) RESTful
4 5 (3.50%) GraphQL
5 3 (2.10%) CSS
5 3 (2.10%) Playwright
5 3 (2.10%) YAML
6 2 (1.40%) .NET Framework
6 2 (1.40%) ASP.NET
6 2 (1.40%) Entity Framework
6 2 (1.40%) HTML
6 2 (1.40%) Hugging Face
6 2 (1.40%) LangChain
6 2 (1.40%) PyTorch
6 2 (1.40%) REST
6 2 (1.40%) Swagger
7 1 (0.70%) .NET Core
7 1 (0.70%) Elastic Stack
7 1 (0.70%) Razor View Engine
7 1 (0.70%) Vue
Miscellaneous
1 13 (9.09%) Data Protection Act
2 10 (6.99%) Wiki
3 8 (5.59%) Over-the-Top Content
3 8 (5.59%) Video\Live Streaming
4 4 (2.80%) Analytical Mindset
4 4 (2.80%) NHS
5 3 (2.10%) Onboarding
5 3 (2.10%) Product Ownership
5 3 (2.10%) Social Media
6 2 (1.40%) Blog
6 2 (1.40%) Cloud Native
6 2 (1.40%) FMCG
6 2 (1.40%) Marketing Technology
6 2 (1.40%) Public Cloud
7 1 (0.70%) Graphic Design
7 1 (0.70%) IVR
7 1 (0.70%) Mobile App
7 1 (0.70%) Private Cloud
7 1 (0.70%) Team-Oriented Environment
Operating Systems
1 9 (6.29%) Linux
2 8 (5.59%) Windows
3 4 (2.80%) Windows 7
4 3 (2.10%) Windows Server
5 1 (0.70%) Windows Server 2008
5 1 (0.70%) Windows Server 2012
Processes & Methodologies
1 108 (75.52%) Business Intelligence
1 108 (75.52%) Programme Management
2 35 (24.48%) Agile
3 19 (13.29%) Scrum
4 16 (11.19%) DevOps
5 15 (10.49%) Continuous Improvement
5 15 (10.49%) Waterfall
6 14 (9.79%) Data Modelling
7 13 (9.09%) Data Protection
8 12 (8.39%) Data Governance
8 12 (8.39%) Data Management
8 12 (8.39%) SDLC
8 12 (8.39%) Software Engineering
8 12 (8.39%) Stakeholder Management
9 11 (7.69%) Data Architecture
9 11 (7.69%) Data Strategy
9 11 (7.69%) Project Management
9 11 (7.69%) User Experience
10 10 (6.99%) Domain Models
10 10 (6.99%) Master Data Management
Programming Languages
1 18 (12.59%) SQL
2 9 (6.29%) Python
3 8 (5.59%) C#
3 8 (5.59%) PowerShell
4 6 (4.20%) Kusto Query Language
5 4 (2.80%) Java
5 4 (2.80%) JavaScript
6 3 (2.10%) TypeScript
7 1 (0.70%) Bash
7 1 (0.70%) Bicep
7 1 (0.70%) Data Analysis Expressions
7 1 (0.70%) MATLAB
7 1 (0.70%) T-SQL
Qualifications
1 35 (24.48%) Security Cleared
2 22 (15.38%) SC Cleared
3 17 (11.89%) DV Cleared
4 10 (6.99%) Degree
5 7 (4.90%) AWS Certification
6 4 (2.80%) ISTQB
6 4 (2.80%) Master's Degree
7 3 (2.10%) Azure Certification
8 1 (0.70%) ITIL Certification
8 1 (0.70%) MCSE
8 1 (0.70%) Microsoft Certification
8 1 (0.70%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 13 (9.09%) GDPR
2 10 (6.99%) Data Quality
3 9 (6.29%) QA
4 4 (2.80%) Accessibility
4 4 (2.80%) SLA
System Software
1 5 (3.50%) Active Directory
1 5 (3.50%) Docker
2 2 (1.40%) Firmware
3 1 (0.70%) Hyper-V
3 1 (0.70%) Virtual Machines
3 1 (0.70%) VMware Infrastructure
Systems Management
1 12 (8.39%) Terraform
2 2 (1.40%) Kubernetes
3 1 (0.70%) Ansible
3 1 (0.70%) Dell DRAC
3 1 (0.70%) Grafana
3 1 (0.70%) Prometheus
3 1 (0.70%) Puppet
Vendors
1 108 (75.52%) SAP
2 16 (11.19%) Microsoft
3 11 (7.69%) Sparx
4 4 (2.80%) Computacenter
5 3 (2.10%) Dell
6 2 (1.40%) Actian
6 2 (1.40%) Adobe
6 2 (1.40%) Optimizely
6 2 (1.40%) Oracle
6 2 (1.40%) Sitecore
6 2 (1.40%) VMware
7 1 (0.70%) Avaya
7 1 (0.70%) Facebook
7 1 (0.70%) HubSpot
7 1 (0.70%) Instagram
7 1 (0.70%) Isilon
7 1 (0.70%) Salesforce Marketing Cloud
7 1 (0.70%) ServiceNow
7 1 (0.70%) Twitter
7 1 (0.70%) YouTube