Google Analytics Jobs in Scotland

Google Analytics (GA)
UK > Scotland

The following table provides summary statistics for permanent job vacancies advertised in Scotland with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 6 months to 28 May 2024 with a comparison to the same period in the previous 2 years.

6 months to
28 May 2024
Same period 2023 Same period 2022
Rank 274 219 236
Rank change year-on-year -55 +17 -60
Permanent jobs citing Google Analytics 10 9 29
As % of all permanent jobs advertised in Scotland 0.15% 0.20% 0.48%
As % of the Cloud Services category 0.34% 0.56% 1.38%
Number of salaries quoted 10 9 21
10th Percentile £25,000 £27,000 £21,250
25th Percentile £41,250 £32,500 £25,000
Median annual salary (50th Percentile) £43,750 £35,000 £45,000
Median % change year-on-year +25.00% -22.22% -5.26%
75th Percentile £52,500 £37,500 -
90th Percentile - £38,000 -
UK median annual salary £42,500 £45,000 £45,000
% change year-on-year -5.56% - -

All Cloud Skills
Scotland

Google Analytics is in the Cloud Services category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Scotland with a requirement for cloud computing skills.

Permanent vacancies with a requirement for cloud computing skills 2,904 1,612 2,106
As % of all permanent jobs advertised in Scotland 42.76% 36.04% 34.77%
Number of salaries quoted 1,014 873 1,335
10th Percentile £28,000 £31,250 £31,000
25th Percentile £38,250 £42,500 £41,683
Median annual salary (50th Percentile) £52,500 £55,043 £55,000
Median % change year-on-year -4.62% +0.08% +12.24%
75th Percentile £68,114 £71,250 £71,250
90th Percentile £82,500 £85,000 £85,000
UK median annual salary £57,500 £65,000 £62,500
% change year-on-year -11.54% +4.00% +7.76%

Google Analytics
Job Vacancy Trend in Scotland

Job postings citing Google Analytics as a proportion of all IT jobs advertised in Scotland.

Job vacancy trend for Google Analytics in Scotland

Google Analytics
Salary Trend in Scotland

3-month moving average salary quoted in jobs citing Google Analytics in Scotland.

Salary trend for Google Analytics in Scotland

Google Analytics
Salary Histogram in Scotland

Salary distribution for jobs citing Google Analytics in Scotland over the 6 months to 28 May 2024.

Salary histogram for Google Analytics in Scotland

Google Analytics
Job Locations in Scotland

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the Scotland region over the 6 months to 28 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Glasgow -109 7 £50,000 +42.86% 2
Edinburgh +37 3 £42,500 +6.25%
Google Analytics
UK

Google Analytics
Co-occurring Skills and Capabilities in Scotland by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 4 (40.00%) Amazon Ads
1 4 (40.00%) Google Ads
2 3 (30.00%) Google Data Studio
3 1 (10.00%) Adobe Analytics
Database & Business Intelligence
1 3 (30.00%) Looker
General
1 9 (90.00%) Marketing
2 4 (40.00%) Analytical Skills
2 4 (40.00%) Retail
2 4 (40.00%) Social Skills
3 2 (20.00%) Inclusion and Diversity
4 1 (10.00%) Finance
Job Titles
1 4 (40.00%) PPC Manager
2 3 (30.00%) CRM Specialist
3 2 (20.00%) SEO Executive
4 1 (10.00%) Analyst
4 1 (10.00%) Digital Analyst
Processes & Methodologies
1 10 (100.00%) Analytics
2 6 (60.00%) Digital Marketing
3 5 (50.00%) SEO
4 4 (40.00%) Actionable Insight
4 4 (40.00%) Budget Management
4 4 (40.00%) Coaching
4 4 (40.00%) Copywriting
4 4 (40.00%) Data Interpretation
4 4 (40.00%) Mentoring
4 4 (40.00%) Pay per click
4 4 (40.00%) Time Management
5 3 (30.00%) CRM
5 3 (30.00%) Customer Requirements
5 3 (30.00%) Marketing Strategy
6 1 (10.00%) A/B Testing
6 1 (10.00%) Conversion Rate Optimisation
6 1 (10.00%) Personalization
6 1 (10.00%) Single Customer View
6 1 (10.00%) User Experience
6 1 (10.00%) Web Analytics
Vendors
1 10 (100.00%) Google
2 3 (30.00%) HubSpot
3 1 (10.00%) Adobe