Digital Marketing Contracts in England

Digital Marketing
UK > England

The following table provides summary statistics for contract job vacancies advertised in England with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 6 months to 10 May 2024 with a comparison to the same period in the previous 2 years.

6 months to
10 May 2024
Same period 2023 Same period 2022
Rank 240 313 277
Rank change year-on-year +73 -36 -91
Contract jobs citing Digital Marketing 375 383 696
As % of all contract jobs advertised in England 1.02% 0.78% 0.99%
As % of the Processes & Methodologies category 1.18% 0.87% 1.09%
Number of daily rates quoted 245 303 561
10th Percentile £205 £205 £270
25th Percentile £333 £413 £425
Median daily rate (50th Percentile) £513 £525 £525
Median % change year-on-year -2.38% - +5.00%
75th Percentile £725 £638 £644
90th Percentile £810 £725 £738
UK median daily rate £516 £525 £525
% change year-on-year -1.71% - +5.00%
Number of hourly rates quoted 28 4 4
10th Percentile £12.75 £30.35 £15.48
25th Percentile £16.45 £35.75 £18.44
Median hourly rate £27.50 £52.50 £28.38
Median % change year-on-year -47.62% +84.99% -5.40%
75th Percentile £38.13 £63.75 £39.21
90th Percentile £67.88 - £42.53
UK median hourly rate £25.00 £52.50 £28.38
% change year-on-year -52.38% +84.99% -5.40%

All Process and Methodology Skills
England

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 31,794 44,158 63,636
As % of all contract IT jobs advertised in England 86.49% 90.16% 90.83%
Number of daily rates quoted 20,826 30,977 45,197
10th Percentile £300 £325 £331
25th Percentile £413 £445 £426
Median daily rate (50th Percentile) £525 £550 £538
Median % change year-on-year -4.55% +2.33% +7.50%
75th Percentile £650 £675 £650
90th Percentile £750 £766 £750
UK median daily rate £525 £550 £530
% change year-on-year -4.55% +3.77% +8.72%
Number of hourly rates quoted 2,249 1,562 1,739
10th Percentile £12.91 £10.64 £12.50
25th Percentile £16.00 £16.25 £15.25
Median hourly rate £37.18 £37.50 £25.00
Median % change year-on-year -0.85% +50.00% +6.38%
75th Percentile £60.00 £65.00 £49.25
90th Percentile £72.50 £75.00 £65.00
UK median hourly rate £36.50 £36.25 £25.68
% change year-on-year +0.69% +41.16% +4.82%

Digital Marketing
Job Vacancy Trend in England

Job postings citing Digital Marketing as a proportion of all IT jobs advertised in England.

Job vacancy trend for Digital Marketing in England

Digital Marketing
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing Digital Marketing in England.

Daily rate trend for Digital Marketing in England

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 10 May 2024.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Contractor Hourly Rate Trend in England

3-month moving average hourly rates quoted in jobs citing Digital Marketing in England.

Hourly rate trend for Digital Marketing in England

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 10 May 2024.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 10 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London +145 169 £516 -1.81% 187
South West -17 65 £625 +4.17% 26
South East +18 61 £205 - 66
North of England +47 20 £450 +87.50% 106
East of England +21 15 £350 -37.78% 43
North West +30 14 £650 +170.83% 60
Midlands +21 8 £600 -7.69% 74
Yorkshire - 6 £450 - 40
East Midlands +25 4 - - 35
West Midlands +10 4 £600 -7.69% 39
Digital Marketing
UK

Digital Marketing
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 18 (4.80%) SharePoint
2 15 (4.00%) CMS
3 7 (1.87%) Microsoft Exchange
4 4 (1.07%) Sitecore CMS
5 2 (0.53%) OpenStack
5 2 (0.53%) SAS
6 1 (0.27%) Adobe Experience Manager
6 1 (0.27%) ArcGIS
6 1 (0.27%) Confluence
6 1 (0.27%) Exchange Server 2007
6 1 (0.27%) Exchange Server 2013
6 1 (0.27%) Oracle Self-Service HR
6 1 (0.27%) Skype for Business
Applications
1 9 (2.40%) Microsoft Office
2 8 (2.13%) Microsoft Excel
3 7 (1.87%) MS Visio
4 4 (1.07%) Photoshop
5 3 (0.80%) Adobe Illustrator
5 3 (0.80%) InDesign
6 2 (0.53%) Microsoft PowerPoint
6 2 (0.53%) Microsoft Project
7 1 (0.27%) InVision
7 1 (0.27%) Sketch
Business Applications
1 10 (2.67%) Sparx Enterprise Architect
2 1 (0.27%) Adobe Campaign
2 1 (0.27%) Dynamics CRM
2 1 (0.27%) FastStats
2 1 (0.27%) Sprinklr
2 1 (0.27%) Unica
Cloud Services
1 48 (12.80%) Azure
2 25 (6.67%) Microsoft 365
3 23 (6.13%) Power Platform
4 18 (4.80%) AWS
5 17 (4.53%) Azure DevOps
6 15 (4.00%) PaaS
7 11 (2.93%) Cloud Computing
7 11 (2.93%) SaaS
8 10 (2.67%) Google Analytics
8 10 (2.67%) IaaS
9 6 (1.60%) Entra ID
10 5 (1.33%) ChatGPT
10 5 (1.33%) GCP
11 4 (1.07%) Amazon EC2
11 4 (1.07%) Figma
11 4 (1.07%) Microsoft Purview
11 4 (1.07%) Virtual Private Cloud
12 3 (0.80%) Azure Data Factory
12 3 (0.80%) Dynamics 365
12 3 (0.80%) OneDrive
Communications & Networking
1 10 (2.67%) Firewall
1 10 (2.67%) VPN
2 8 (2.13%) FTP
3 7 (1.87%) 3G
3 7 (1.87%) 4G
4 5 (1.33%) Cisco ISE
4 5 (1.33%) HTTP
4 5 (1.33%) TCP/IP
4 5 (1.33%) Wireless
5 4 (1.07%) LAN
5 4 (1.07%) SSH
5 4 (1.07%) WAN
6 3 (0.80%) DNS
6 3 (0.80%) Internet
6 3 (0.80%) Network Security
6 3 (0.80%) SSL
7 2 (0.53%) Cisco ASA
7 2 (0.53%) InfiniBand
7 2 (0.53%) SAN
8 1 (0.27%) Structured Cabling
Database & Business Intelligence
1 33 (8.80%) Metadata
2 21 (5.60%) Data Vault
2 21 (5.60%) NoSQL
3 18 (4.80%) SQL Server
4 16 (4.27%) Power BI
5 15 (4.00%) Metadata Repository
6 9 (2.40%) Electronic Patient Records
7 7 (1.87%) PostgreSQL
8 6 (1.60%) Ingres
8 6 (1.60%) Pentaho
8 6 (1.60%) Qlik Sense
8 6 (1.60%) QlikView
8 6 (1.60%) SQL Server Integration Services
8 6 (1.60%) Tableau
9 5 (1.33%) Amazon RDS
9 5 (1.33%) GIS
10 4 (1.07%) Hadoop
11 3 (0.80%) Data Lake
11 3 (0.80%) Spatial Data
12 2 (0.53%) SQL Server Analysis Services
Development Applications
1 11 (2.93%) ERwin
2 7 (1.87%) Jenkins
3 6 (1.60%) Git
4 5 (1.33%) JIRA
5 4 (1.07%) Cypress.io
6 3 (0.80%) NUnit
6 3 (0.80%) Postman
6 3 (0.80%) Visual Studio
7 2 (0.53%) SQL Server Management Studio (SSMS)
8 1 (0.27%) GitLab
8 1 (0.27%) GoCD
8 1 (0.27%) Sonatype Nexus
General
1 375 (100.00%) Marketing
2 288 (76.80%) Finance
3 286 (76.27%) Public Sector
4 284 (75.73%) Manufacturing
4 284 (75.73%) Telecoms
5 282 (75.20%) Electronics
6 88 (23.47%) Social Skills
7 40 (10.67%) Analytical Skills
8 20 (5.33%) Retail
9 17 (4.53%) Presentation Skills
10 10 (2.67%) Influencing Skills
10 10 (2.67%) Organisational Skills
11 7 (1.87%) Advertising
11 7 (1.87%) German Language
11 7 (1.87%) Publishing
12 6 (1.60%) Legal
13 5 (1.33%) French Language
14 4 (1.07%) Pharmaceutical
15 3 (0.80%) Automotive
15 3 (0.80%) Law
Job Titles
1 63 (16.80%) Architect
2 42 (11.20%) Project Manager
3 34 (9.07%) Data Architect
3 34 (9.07%) Lead
4 32 (8.53%) Senior
5 31 (8.27%) Support Engineer
6 23 (6.13%) Consultant
7 21 (5.60%) Analyst
8 17 (4.53%) Desktop Engineer
8 17 (4.53%) Desktop Support
8 17 (4.53%) Desktop Support Engineer
9 16 (4.27%) Chief Architect
9 16 (4.27%) Chief Data Architect
10 15 (4.00%) Azure Engineer
10 15 (4.00%) Developer
11 14 (3.73%) Solutions Architect
12 13 (3.47%) Business Manager
12 13 (3.47%) Change Manager
12 13 (3.47%) Enterprise Architect
12 13 (3.47%) Enterprise Data Architect
Libraries, Frameworks & Software Standards
1 11 (2.93%) .NET
2 7 (1.87%) AngularJS
3 6 (1.60%) LDAP
4 5 (1.33%) CSS
4 5 (1.33%) GraphQL
4 5 (1.33%) HTML
5 4 (1.07%) RESTful
5 4 (1.07%) Web Services
6 3 (0.80%) Hugging Face
6 3 (0.80%) LangChain
6 3 (0.80%) Playwright
6 3 (0.80%) PyTorch
7 2 (0.53%) 802.1X
7 2 (0.53%) Entity Framework
7 2 (0.53%) JSON
7 2 (0.53%) MDX
7 2 (0.53%) Sass
7 2 (0.53%) Swagger
7 2 (0.53%) TensorFlow
7 2 (0.53%) YAML
Miscellaneous
1 43 (11.47%) NHS
2 21 (5.60%) Reference Data
3 20 (5.33%) Data Protection Act
4 17 (4.53%) Social Media
5 12 (3.20%) Onboarding
6 11 (2.93%) Self-Motivation
6 11 (2.93%) Wiki
7 8 (2.13%) LIMS
7 8 (2.13%) Over-the-Top Content
7 8 (2.13%) Video\Live Streaming
8 7 (1.87%) FMCG
8 7 (1.87%) Mobile App
9 6 (1.60%) Analytical Mindset
9 6 (1.60%) Data Centre
9 6 (1.60%) Digital Media
9 6 (1.60%) Graphic Design
9 6 (1.60%) Replication
10 5 (1.33%) Management Information System
10 5 (1.33%) Product Ownership
11 4 (1.07%) Animation
Operating Systems
1 49 (13.07%) Windows
2 22 (5.87%) Linux
3 20 (5.33%) Windows 10
4 6 (1.60%) Windows Server
5 5 (1.33%) Windows 7
6 4 (1.07%) Unix
7 1 (0.27%) Mac OS X
7 1 (0.27%) Windows Server 2008
7 1 (0.27%) Windows Server 2012
Processes & Methodologies
1 290 (77.33%) Business Intelligence
2 283 (75.47%) Programme Management
3 57 (15.20%) Agile
4 35 (9.33%) Data Modelling
4 35 (9.33%) Problem-Solving
5 34 (9.07%) Project Management
6 33 (8.80%) Data Architecture
7 31 (8.27%) Data Strategy
8 30 (8.00%) Analytics
9 29 (7.73%) Data Governance
9 29 (7.73%) User Experience
10 26 (6.93%) Change Management
10 26 (6.93%) Stakeholder Management
11 24 (6.40%) Data Integration
12 22 (5.87%) Business Strategy
12 22 (5.87%) Data Protection
13 21 (5.60%) Scrum
13 21 (5.60%) SEO
13 21 (5.60%) UML
14 20 (5.33%) CRM
Programming Languages
1 32 (8.53%) SQL
2 19 (5.07%) Python
3 17 (4.53%) PowerShell
4 15 (4.00%) C#
5 8 (2.13%) JavaScript
6 7 (1.87%) T-SQL
7 6 (1.60%) Kusto Query Language
8 4 (1.07%) TypeScript
9 3 (0.80%) Bash
9 3 (0.80%) Data Analysis Expressions
9 3 (0.80%) Java
10 2 (0.53%) MATLAB
11 1 (0.27%) Apex Code
11 1 (0.27%) Bicep
11 1 (0.27%) C
11 1 (0.27%) C++
11 1 (0.27%) Korn
11 1 (0.27%) Rust
11 1 (0.27%) tcsh
Qualifications
1 99 (26.40%) Security Cleared
2 66 (17.60%) SC Cleared
3 40 (10.67%) DV Cleared
4 35 (9.33%) Degree
5 10 (2.67%) Master's Degree
6 6 (1.60%) AWS Certification
7 5 (1.33%) CESG Certified Professional
7 5 (1.33%) CISSP
8 4 (1.07%) CLAS
8 4 (1.07%) ISTQB
8 4 (1.07%) PMP
8 4 (1.07%) PRINCE2 Practitioner
9 3 (0.80%) APMG
9 3 (0.80%) PMI Certification
10 2 (0.53%) CCNP
10 2 (0.53%) CIMA
10 2 (0.53%) Cisco Certification
10 2 (0.53%) MBA
10 2 (0.53%) PhD
10 2 (0.53%) PRINCE2 Certification
Quality Assurance & Compliance
1 26 (6.93%) GDPR
2 12 (3.20%) PMO
3 11 (2.93%) Data Quality
4 8 (2.13%) HL7
5 6 (1.60%) Accessibility
5 6 (1.60%) QA
6 5 (1.33%) ISO/IEC 27001
6 5 (1.33%) JSP 440
6 5 (1.33%) RMADS
6 5 (1.33%) SLA
7 4 (1.07%) NIST
8 2 (0.53%) Actionable Recommendations
8 2 (0.53%) PCI DSS
9 1 (0.27%) ISO 9000
System Software
1 18 (4.80%) Active Directory
2 8 (2.13%) NFS
3 5 (1.33%) Docker
4 4 (1.07%) HDFS
5 3 (0.80%) Firmware
5 3 (0.80%) Hyper-V
5 3 (0.80%) Virtual Machines
5 3 (0.80%) VMware Infrastructure
6 2 (0.53%) VMware ESXi
6 2 (0.53%) VMware NSX
Systems Management
1 9 (2.40%) Terraform
2 6 (1.60%) Microsoft Intune
3 4 (1.07%) Puppet
4 3 (0.80%) Kubernetes
4 3 (0.80%) Progress Chef
5 2 (0.53%) Ansible
5 2 (0.53%) CA Service Virtualization
5 2 (0.53%) Dell DRAC
5 2 (0.53%) Nessus
5 2 (0.53%) vCenter Server
6 1 (0.27%) AirWatch
6 1 (0.27%) EMC NetWorker
6 1 (0.27%) Grafana
6 1 (0.27%) Prometheus
6 1 (0.27%) SCOM
6 1 (0.27%) systemd
6 1 (0.27%) Systems Management Server (SMS)
6 1 (0.27%) VxRail
Vendors
1 282 (75.20%) SAP
2 61 (16.27%) Microsoft
3 21 (5.60%) Sparx
4 10 (2.67%) Dell
5 9 (2.40%) Adobe
5 9 (2.40%) Google
5 9 (2.40%) Oracle
5 9 (2.40%) ServiceNow
6 7 (1.87%) Salesforce
7 6 (1.60%) Cisco
7 6 (1.60%) Informatica
7 6 (1.60%) Isilon
8 5 (1.33%) VMware
9 4 (1.07%) Computacenter
9 4 (1.07%) ESRI
9 4 (1.07%) Optimizely
9 4 (1.07%) Palo Alto
9 4 (1.07%) Sitecore
9 4 (1.07%) SolarWinds
10 3 (0.80%) BiZZdesign