The table below looks at the statistics for Competitor Analysis skills in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Competitor Analysis over the 3 months to 7 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
7 Dec 2016
Same period 2015 Same period 2014
Competitor Analysis
Rank 830 925 888
Rank change year-on-year
+95 -37
Permanent jobs citing Competitor Analysis 46 60 87
As % of all permanent IT jobs located in the UK 0.051% 0.056% 0.077%
As % of the Processes & Methodologies category 0.058% 0.064% 0.090%
Number of salaries quoted 37 37 70
Median salary £48,000 £47,500 £41,250
Median salary % change year-on-year
+1.05% +15.15%
90% offered a salary of more than £29,400 £32,600 £26,800
10% offered a salary of more than £69,600 £72,500 £60,250
UK excluding London median salary £42,500 £40,000 £38,000
% change year-on-year
+6.25% +5.26%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
79346 93895 96993
As % of all permanent IT jobs located in the UK 88.09% 87.52% 85.72%
Number of salaries quoted 65361 77586 79710
Median salary £50,000 £50,000 £47,500
Median salary % change year-on-year
- +5.26%
90% offered a salary of more than £32,500 £32,500 £31,028
10% offered a salary of more than £77,500 £72,500 £75,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Competitor Analysis
Jobs Demand Trend

The demand trend of job ads citing Competitor Analysis as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Competitor Analysis Jobs Demand Trend in the UK

Competitor Analysis
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Competitor Analysis within the UK.

Competitor Analysis Salary Trend in the UK

Competitor Analysis
Salary Histogram

This chart provides a salary histogram for IT jobs citing Competitor Analysis over the 3 months to 7 December 2016 within the UK.

Competitor Analysis Salary Histogram in the UK

Competitor Analysis
Top 23 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Competitor Analysis within the UK over the 3 months to 7 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +84 46 £48,000 +1.05% 5
London +60 20 £52,500 -4.54% 3
South East +61 14 £52,500 +23.52% 1
Berkshire +45 5 £50,250 +25.62% 1
East of England - 5 £30,000 -
West Midlands - 5 £27,625 -
Milton Keynes - 5 £52,500 -
Buckinghamshire - 5 £52,500 -
Hertfordshire - 4 £30,000 -
Reading +26 3 - - 1
Watford - 3 £30,000 -
Crawley - 3 £31,000 -
Birmingham - 3 - -
West Sussex - 3 £31,000 -
Manchester -6 2 £56,250 +52.02% 1
North West -13 2 £56,250 +52.02% 1
Worcestershire - 2 £27,625 -
Worcester - 2 £27,625 -
City of London +34 1 £60,000 -
Hampshire +9 1 - -
Peterborough - 1 £24,500 -
Hook - 1 - -
Cambridgeshire - 1 £24,500 -

Competitor Analysis
Top 30 Related IT Skills

For the 6 months to 7 December 2016, IT jobs citing Competitor Analysis also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Competitor Analysis.

1 105 (70.47%) Marketing
2 44 (29.53%) Degree
3 40 (26.85%) Analytics
4 37 (24.83%) User Experience
5 35 (23.49%) Analytical Skills
6 32 (21.48%) E-Commerce
7 31 (20.81%) CRM
7 31 (20.81%) Agile Software Development
8 29 (19.46%) B2C
9 25 (16.78%) Google
10 24 (16.11%) Business Development
10 24 (16.11%) Google Analytics
10 24 (16.11%) Data Centre
11 23 (15.44%) SEO
12 22 (14.77%) Telecoms
12 22 (14.77%) Digital Marketing
12 22 (14.77%) AdWords
12 22 (14.77%) Market Research
13 19 (12.75%) Pay per click
13 19 (12.75%) HTML
14 18 (12.08%) B2B
15 17 (11.41%) Finance
15 17 (11.41%) Advertising
15 17 (11.41%) Copywriting
15 17 (11.41%) Computer Science
16 16 (10.74%) Product Marketing
16 16 (10.74%) Games
17 14 (9.40%) Product Management
17 14 (9.40%) Telemarketing
17 14 (9.40%) Project Management

Competitor Analysis
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 11 (7.38%) CMS
2 5 (3.36%) Joomla!
2 5 (3.36%) WordPress
Applications
1 8 (5.37%) Adobe Creative Suite
2 5 (3.36%) MS Excel
2 5 (3.36%) MS Office
2 5 (3.36%) OmniGraffle
3 4 (2.68%) Photoshop
4 2 (1.34%) MS PowerPoint
5 1 (0.67%) Adobe After Effects
5 1 (0.67%) Adobe Illustrator
5 1 (0.67%) Adobe Premiere
5 1 (0.67%) InDesign
5 1 (0.67%) MS Visio
5 1 (0.67%) Spreadsheet
5 1 (0.67%) SPSS
Business Applications
1 5 (3.36%) Magento
Cloud Services
1 24 (16.11%) Google Analytics
2 22 (14.77%) AdWords
3 7 (4.70%) SaaS
4 1 (0.67%) Google Tag Manager
4 1 (0.67%) SmartFocus
Communications & Networking
1 14 (9.40%) Internet
Database & Business Intelligence
1 5 (3.36%) Data Warehouse
2 3 (2.01%) MySQL
3 1 (0.67%) Big Data
3 1 (0.67%) SQL Server
Development Applications
1 5 (3.36%) Visual Website Optimizer
2 4 (2.68%) Balsamiq Mockups
3 2 (1.34%) Axure RP
General
1 105 (70.47%) Marketing
2 22 (14.77%) Telecoms
3 17 (11.41%) Advertising
3 17 (11.41%) Finance
4 16 (10.74%) Games
5 9 (6.04%) French Language
6 8 (5.37%) Italian Language
6 8 (5.37%) Spanish Language
7 7 (4.70%) Electronics
7 7 (4.70%) Publishing
8 6 (4.03%) Online Betting
9 5 (3.36%) Law
9 5 (3.36%) Russian Language
10 3 (2.01%) Retail
11 2 (1.34%) Aerospace
11 2 (1.34%) Banking
11 2 (1.34%) Manufacturing
12 1 (0.67%) Legal
12 1 (0.67%) Multimedia
12 1 (0.67%) Music Industry
Job Titles
1 32 (21.48%) Product Manager
2 17 (11.41%) Web Manager
3 15 (10.07%) Account Manager
3 15 (10.07%) Digital Product Manager
3 15 (10.07%) Marketing Manager
4 12 (8.05%) Service Manager
5 9 (6.04%) Traffic Manager
6 8 (5.37%) Analyst
6 8 (5.37%) Bid Manager
6 8 (5.37%) Digital Marketing Manager
6 8 (5.37%) Sales Manager
6 8 (5.37%) Senior Manager
7 7 (4.70%) Senior Product Manager
7 7 (4.70%) Software Manager
7 7 (4.70%) Software Product Manager
7 7 (4.70%) User Experience Researcher
8 6 (4.03%) Designer
8 6 (4.03%) PPC Manager
8 6 (4.03%) Product Marketing Manager
9 5 (3.36%) Senior Service Manager
Libraries, Frameworks & Software Standards
1 19 (12.75%) HTML
2 14 (9.40%) CSS
3 11 (7.38%) Web Services
4 3 (2.01%) Sass
4 3 (2.01%) XML
5 2 (1.34%) .NET
5 2 (1.34%) Java EE
6 1 (0.67%) CSS3
6 1 (0.67%) HTML5
Miscellaneous
1 37 (24.83%) User Experience
2 35 (23.49%) Analytical Skills
3 24 (16.11%) Data Centre
4 17 (11.41%) Computer Science
4 17 (11.41%) Copywriting
5 10 (6.71%) PMI
5 10 (6.71%) Social Media
6 6 (4.03%) Algorithms
6 6 (4.03%) Mathematics
6 6 (4.03%) Statistics
6 6 (4.03%) Visualisation
7 5 (3.36%) Mobile App
7 5 (3.36%) Online Games
8 4 (2.68%) Blog
9 2 (1.34%) iPad
9 2 (1.34%) NHS
10 1 (0.67%) Graphic Design
10 1 (0.67%) Mobile Banking
10 1 (0.67%) Photography
10 1 (0.67%) Video Editing
Processes & Methodologies
1 40 (26.85%) Analytics
2 32 (21.48%) E-Commerce
3 31 (20.81%) Agile Software Development
3 31 (20.81%) CRM
4 29 (19.46%) B2C
5 24 (16.11%) Business Development
6 23 (15.44%) SEO
7 22 (14.77%) Digital Marketing
7 22 (14.77%) Market Research
8 19 (12.75%) Pay per click
9 18 (12.08%) B2B
10 16 (10.74%) Product Marketing
11 14 (9.40%) Product Management
11 14 (9.40%) Project Management
11 14 (9.40%) Telemarketing
12 12 (8.05%) PRINCE2
12 12 (8.05%) Web Analytics
12 12 (8.05%) Wireframes
13 10 (6.71%) eTOM
13 10 (6.71%) ITIL
Programming Languages
1 6 (4.03%) SQL
2 5 (3.36%) R
3 3 (2.01%) JavaScript
4 2 (1.34%) C
Qualifications
1 44 (29.53%) Degree
2 10 (6.71%) PMI Certification
3 1 (0.67%) MBA
Quality Assurance & Compliance
1 5 (3.36%) Data Quality
2 4 (2.68%) QA
Systems Management
1 12 (8.05%) EMC NetWorker
2 1 (0.67%) Systems Management Server (SMS)
Vendors
1 25 (16.78%) Google
2 10 (6.71%) Adobe
2 10 (6.71%) Huawei
3 9 (6.04%) Facebook
4 7 (4.70%) BT
4 7 (4.70%) Yahoo!
5 6 (4.03%) Microsoft
6 4 (2.68%) Optimizely
7 1 (0.67%) ClickTale
7 1 (0.67%) HubSpot
7 1 (0.67%) Omniture
7 1 (0.67%) Salesforce.com
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