Marketing Mix Contracts

Marketing Mix
UK

The table below provides summary statistics for contract job vacancies requiring Marketing Mix skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Marketing Mix over the 6 months leading up to 2 August 2025, comparing them to the same period in the previous two years.

6 months to
2 Aug 2025
Same period 2024 Same period 2023
Rank 542 561 666
Rank change year-on-year +19 +105 +196
Contract jobs citing Marketing Mix 25 6 5
As % of all contract jobs advertised in the UK 0.075% 0.015% 0.009%
As % of the Processes & Methodologies category 0.083% 0.018% 0.010%
Number of daily rates quoted 9 5 4
10th Percentile £499 - £340
25th Percentile £525 £350 £363
Median daily rate (50th Percentile) £600 £400 £425
Median % change year-on-year +50.00% -5.88% -16.67%
75th Percentile £688 £456 £554
90th Percentile - £561 £696
UK excluding London median daily rate - - £325

All Process and Methodology Skills
UK

Marketing Mix falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 29,972 33,531 47,751
As % of all contract IT jobs advertised in the UK 90.41% 85.45% 89.25%
Number of daily rates quoted 18,760 21,562 32,735
10th Percentile £300 £310 £320
25th Percentile £404 £413 £430
Median daily rate (50th Percentile) £500 £525 £550
Median % change year-on-year -4.76% -4.55% -
75th Percentile £625 £638 £650
90th Percentile £734 £750 £750
UK excluding London median daily rate £475 £500 £500
% change year-on-year -5.00% - -
Number of hourly rates quoted 1,662 1,890 1,565
10th Percentile £14.20 £14.00 £14.25
25th Percentile £17.30 £18.15 £18.57
Median hourly rate £25.15 £40.50 £42.50
Median % change year-on-year -37.90% -4.71% +62.40%
75th Percentile £50.00 £65.00 £65.00
90th Percentile £68.00 £74.59 £77.00
UK excluding London median hourly rate £23.00 £41.25 £40.00
% change year-on-year -44.24% +3.13% +86.05%

Marketing Mix
Job Vacancy Trend

Job postings citing Marketing Mix as a proportion of all IT jobs advertised.

Job vacancy trend for Marketing Mix in the UK

Marketing Mix
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Marketing Mix.

Daily rate trend for Marketing Mix in the UK

Marketing Mix
Daily Rate Histogram

Daily rate distribution for jobs citing Marketing Mix over the 6 months to 2 August 2025.

Daily rate histogram for Marketing Mix in the UK

Marketing Mix
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Marketing Mix.

Hourly rate trend for Marketing Mix in the UK

Marketing Mix
Top 5 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Mix within the UK over the 6 months to 2 August 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +47 22 £550 +37.50% 56
Work from Home +44 22 £600 - 25
London +24 18 £550 +37.50% 41
South West - 2 - -
UK excluding London - 2 - - 21

Marketing Mix
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (36.00%) Apache Spark
2 7 (28.00%) Apache Airflow
Cloud Services
1 9 (36.00%) Azure
2 7 (28.00%) dbt
2 7 (28.00%) GCP
2 7 (28.00%) Vertex AI
3 2 (8.00%) Power Platform
Database & Business Intelligence
1 8 (32.00%) Data Warehouse
2 7 (28.00%) BigQuery
3 2 (8.00%) Power BI
4 1 (4.00%) Data Mining
Development Applications
1 7 (28.00%) MLflow
General
1 25 (100.00%) Marketing
2 8 (32.00%) Social Skills
3 7 (28.00%) Advertising
4 3 (12.00%) Pharmaceutical
5 2 (8.00%) Finance
5 2 (8.00%) Retail
6 1 (4.00%) Analytical Skills
6 1 (4.00%) Presentation Skills
Job Titles
1 12 (48.00%) Data Scientist
2 7 (28.00%) Product Manager
2 7 (28.00%) Senior
3 5 (20.00%) Senior Data Scientist
4 2 (8.00%) Account Director
4 2 (8.00%) Analyst
4 2 (8.00%) Marketing Analyst
4 2 (8.00%) Senior Analyst
4 2 (8.00%) Senior Marketing Analyst
5 1 (4.00%) Business Analyst
5 1 (4.00%) Consultant
5 1 (4.00%) Data Analyst
5 1 (4.00%) Marketing Business Analyst
5 1 (4.00%) Marketing Consultant
5 1 (4.00%) Marketing Data Analyst
5 1 (4.00%) Senior Business Analyst
5 1 (4.00%) Senior Consultant
5 1 (4.00%) Senior Data Analyst
5 1 (4.00%) Senior Marketing Consultant
Libraries, Frameworks & Software Standards
1 9 (36.00%) Pandas
Miscellaneous
1 8 (32.00%) Multi-touch
2 7 (28.00%) Cloud Native
2 7 (28.00%) Digital Media
2 7 (28.00%) Marketing Technology
3 3 (12.00%) FMCG
Processes & Methodologies
1 22 (88.00%) Data Science
2 19 (76.00%) Machine Learning
3 13 (52.00%) Validation
4 12 (48.00%) Bayesian Methods
4 12 (48.00%) Data Collection
4 12 (48.00%) Statistical Modelling
5 9 (36.00%) Analytics
5 9 (36.00%) Computer Science
5 9 (36.00%) Data Analysis
5 9 (36.00%) Mathematics
5 9 (36.00%) Model Validation
5 9 (36.00%) Statistics
6 8 (32.00%) Applied Mathematics
6 8 (32.00%) Data Extraction
6 8 (32.00%) Roadmaps
6 8 (32.00%) Stakeholder Management
7 7 (28.00%) MLOps
7 7 (28.00%) Order Management
7 7 (28.00%) Product Requirements
7 7 (28.00%) Product Vision
Programming Languages
1 13 (52.00%) Python
1 13 (52.00%) R
2 11 (44.00%) SQL
Qualifications
1 9 (36.00%) Degree
1 9 (36.00%) PhD
2 1 (4.00%) BPSS Clearance
Quality Assurance & Compliance
1 1 (4.00%) Actionable Recommendations
Systems Management
1 7 (28.00%) Kubeflow
Vendors
1 1 (4.00%) Microsoft