Digital Media Contract Job Trends

Digital Media
UK

The table below looks at the prevalence of the term Digital Media in contract job vacancies. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Digital Media over the 6 months leading up to 20 January 2026, comparing them to the same period in the previous two years.

6 months to
20 Jan 2026
Same period 2025 Same period 2024
Rank 538 434 536
Rank change year-on-year -104 +102 +198
Contract jobs citing Digital Media 48 81 49
As % of all contract jobs in the UK 0.13% 0.26% 0.11%
As % of the Miscellaneous category 0.38% 0.80% 0.37%
Number of daily rates quoted 21 47 14
10th Percentile £393 £229 £172
25th Percentile £413 £294 £228
Median daily rate (50th Percentile) £475 £305 £450
Median % change year-on-year +55.74% -32.22% +12.50%
75th Percentile £550 £538 £500
90th Percentile £600 £600 £579
UK excluding London median daily rate £425 £294 £450
% change year-on-year +44.38% -34.58% +11.52%
Number of hourly rates quoted 6 0 11
10th Percentile - - -
25th Percentile - - £19.99
Median hourly rate £22.50 - £21.25
75th Percentile £37.02 - £22.52
90th Percentile £47.50 - -
UK excluding London median hourly rate £22.50 - £14.03
% change year-on-year - - -45.64%

All Generic Skills
UK

Digital Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring generic IT skills.

Contract vacancies with a requirement for generic IT skills 12,770 10,086 13,371
As % of all contract IT jobs advertised in the UK 34.26% 32.25% 30.85%
Number of daily rates quoted 8,073 5,954 8,762
10th Percentile £278 £263 £258
25th Percentile £406 £408 £413
Median daily rate (50th Percentile) £500 £533 £540
Median % change year-on-year -6.23% -1.26% -3.57%
75th Percentile £625 £663 £656
90th Percentile £738 £775 £760
UK excluding London median daily rate £475 £500 £500
% change year-on-year -5.00% - -
Number of hourly rates quoted 616 313 645
10th Percentile £14.43 £18.66 £14.54
25th Percentile £18.27 £23.80 £17.72
Median hourly rate £27.63 £35.00 £35.00
Median % change year-on-year -21.07% - +55.56%
75th Percentile £61.19 £65.00 £61.25
90th Percentile £74.84 £80.75 £73.75
UK excluding London median hourly rate £27.52 £32.50 £35.83
% change year-on-year -15.32% -9.28% +79.13%

Digital Media
Job Vacancy Trend

Historical trend showing the proportion of contract IT job postings citing Digital Media relative to all contract IT jobs advertised.

Digital Media job vacancy trend in the UK

Digital Media
Daily Rate Trend

Contractor daily rate distribution trend for jobs in the UK citing Digital Media.

Contractor daily rate distribution trend for jobs in the UK citing Digital Media

Digital Media
Daily Rate Histogram

Daily rate distribution for jobs citing Digital Media over the 6 months to 20 January 2026.

Daily rate histogram for Digital Media in the UK

Digital Media
Hourly Rate Trend

Contractor hourly rate distribution trend for jobs in the UK citing Digital Media.

Contractor hourly rate distribution trend for jobs in the UK citing Digital Media

Digital Media
Hourly Rate Histogram

Hourly rate distribution of jobs citing Digital Media over the 6 months to 20 January 2026.

Hourly rate histogram for Digital Media in the UK

Digital Media
Top 6 Contract Job Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Media within the UK over the 6 months to 20 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England -87 43 £500 +63.93% 72
London -36 34 £500 +12.36% 29
Work from Home -9 11 £488 +9.55% 45
UK excluding London -79 9 £425 +44.38% 55
South East -20 5 £190 -37.70% 31
Scotland +11 4 £436 - 1

Digital Media
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 4 (8.33%) Apache Airflow
2 3 (6.25%) Confluence
3 2 (4.17%) Apache Spark
Applications
1 4 (8.33%) Microsoft Excel
Cloud Services
1 7 (14.58%) SaaS
2 4 (8.33%) dbt
2 4 (8.33%) GCP
2 4 (8.33%) Google Analytics
2 4 (8.33%) Vertex AI
3 3 (6.25%) AWS
3 3 (6.25%) GitHub
4 2 (4.17%) Adobe Creative Cloud
4 2 (4.17%) Azure
4 2 (4.17%) Azure Data Factory
4 2 (4.17%) Azure DevOps
4 2 (4.17%) Azure Functions
4 2 (4.17%) Azure Logic Apps
4 2 (4.17%) Collibra
4 2 (4.17%) Dynamics 365
4 2 (4.17%) Figma
4 2 (4.17%) Serverless
Database & Business Intelligence
1 4 (8.33%) BigQuery
1 4 (8.33%) Data Warehouse
2 2 (4.17%) Data Lake
2 2 (4.17%) Metadata
2 2 (4.17%) SQL Server Integration Services
Development Applications
1 4 (8.33%) MLflow
2 3 (6.25%) JIRA
General
1 22 (45.83%) Marketing
2 18 (37.50%) Social Skills
3 13 (27.08%) Advertising
4 9 (18.75%) Analytical Skills
5 4 (8.33%) Finance
5 4 (8.33%) Influencing Skills
6 3 (6.25%) Banking
6 3 (6.25%) Legal
6 3 (6.25%) Multimedia
7 2 (4.17%) Presentation Skills
7 2 (4.17%) Retail
8 1 (2.08%) Esports
8 1 (2.08%) Investment Banking
8 1 (2.08%) Public Sector
8 1 (2.08%) Publishing
Job Titles
1 7 (14.58%) Product Manager
2 6 (12.50%) Designer
3 3 (6.25%) Analyst
3 3 (6.25%) Business Analyst
3 3 (6.25%) Coordinator
3 3 (6.25%) Data Engineer
3 3 (6.25%) Digital Media Manager
3 3 (6.25%) Product Business Analyst
3 3 (6.25%) Technical Manager
3 3 (6.25%) UX Designer
4 2 (4.17%) Azure Data Engineer
4 2 (4.17%) Azure Engineer
4 2 (4.17%) Marketing Manager
4 2 (4.17%) Principal Engineer
4 2 (4.17%) Project Manager
4 2 (4.17%) Technical Project Manager
4 2 (4.17%) Training Coordinator
4 2 (4.17%) Visual Designer
5 1 (2.08%) e-Learning Designer
5 1 (2.08%) Operations Analyst
Libraries, Frameworks & Software Standards
1 4 (8.33%) CSS
1 4 (8.33%) HTML
2 2 (4.17%) Kafka
3 1 (2.08%) RESTful
3 1 (2.08%) Web Services
Miscellaneous
1 7 (14.58%) Media Streaming
2 5 (10.42%) Marketing Technology
3 4 (8.33%) Cloud Native
3 4 (8.33%) Driving Licence
3 4 (8.33%) Social Media
4 3 (6.25%) Analytical Mindset
4 3 (6.25%) e-Learning
4 3 (6.25%) Mobile App
5 2 (4.17%) IPTV
5 2 (4.17%) Legacy Systems
5 2 (4.17%) Motion Graphics
5 2 (4.17%) New Media
6 1 (2.08%) Algorithms
6 1 (2.08%) Data Protection Act
6 1 (2.08%) Educational Technology
6 1 (2.08%) Graphic Design
6 1 (2.08%) Mobile Banking
Processes & Methodologies
1 16 (33.33%) Agile
1 16 (33.33%) Analytics
2 12 (25.00%) Roadmaps
3 9 (18.75%) Project Management
4 8 (16.67%) Stakeholder Management
4 8 (16.67%) User Experience
5 6 (12.50%) CI/CD
5 6 (12.50%) Data Science
5 6 (12.50%) Digital Marketing
5 6 (12.50%) User Stories
6 5 (10.42%) Interaction Design
6 5 (10.42%) Problem-Solving
6 5 (10.42%) Product Roadmap
6 5 (10.42%) Use Case
6 5 (10.42%) UX Design
7 4 (8.33%) Ad Operations
7 4 (8.33%) Front End Development
7 4 (8.33%) Lead Generation
7 4 (8.33%) Machine Learning
7 4 (8.33%) Personalization
Programming Languages
1 4 (8.33%) SQL
2 2 (4.17%) Python
3 1 (2.08%) JavaScript
Qualifications
1 11 (22.92%) Degree
2 2 (4.17%) BPSS Clearance
2 2 (4.17%) DV Cleared
2 2 (4.17%) Security Cleared
3 1 (2.08%) DBS Check
3 1 (2.08%) PMI Certification
3 1 (2.08%) PMP
3 1 (2.08%) PRINCE2 Certification
Quality Assurance & Compliance
1 5 (10.42%) Accessibility
2 4 (8.33%) GDPR
3 2 (4.17%) Data Quality
3 2 (4.17%) QA
Systems Management
1 4 (8.33%) Kubeflow
2 2 (4.17%) Terraform
Vendors
1 6 (12.50%) Google
2 4 (8.33%) Cellebrite
2 4 (8.33%) HubSpot
2 4 (8.33%) Marketo
2 4 (8.33%) Salesforce
3 2 (4.17%) Adobe
3 2 (4.17%) Microsoft
3 2 (4.17%) SAP
4 1 (2.08%) Facebook
4 1 (2.08%) Instagram
4 1 (2.08%) TikTok
4 1 (2.08%) Veritas
4 1 (2.08%) YouTube