Digital Media Contract Job Trends

Digital Media
UK

The table below looks at the prevalence of the term Digital Media in contract job vacancies. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Digital Media over the 6 months leading up to 25 November 2025, comparing them to the same period in the previous two years.

6 months to
25 Nov 2025
Same period 2024 Same period 2023
Rank 538 471 584
Rank change year-on-year -67 +113 +185
Contract jobs citing Digital Media 53 101 36
As % of all contract jobs in the UK 0.15% 0.28% 0.078%
As % of the Miscellaneous category 0.41% 0.89% 0.25%
Number of daily rates quoted 19 61 14
10th Percentile £355 £205 £200
25th Percentile £409 £294 £334
Median daily rate (50th Percentile) £494 £305 £433
Median % change year-on-year +61.95% -29.48% +1.76%
75th Percentile £534 £550 £564
90th Percentile £600 £610 £593
UK excluding London median daily rate £425 £294 £375
% change year-on-year +44.38% -21.50% -21.05%
Number of hourly rates quoted 7 1 13
10th Percentile - - £18.50
25th Percentile - - £19.99
Median hourly rate £22.50 £25.99 £21.25
Median % change year-on-year -13.43% +22.31% -17.67%
75th Percentile £32.39 - £22.52
90th Percentile £46.37 - -
UK excluding London median hourly rate £22.50 £25.99 £19.00
% change year-on-year -13.43% +36.79% -15.01%

All Generic Skills
UK

Digital Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring generic IT skills.

Contract vacancies with a requirement for generic IT skills 12,793 11,311 14,640
As % of all contract IT jobs advertised in the UK 35.73% 31.15% 31.78%
Number of daily rates quoted 7,918 6,657 9,823
10th Percentile £275 £285 £270
25th Percentile £406 £413 £415
Median daily rate (50th Percentile) £510 £538 £550
Median % change year-on-year -5.12% -2.27% -
75th Percentile £638 £663 £668
90th Percentile £738 £788 £768
UK excluding London median daily rate £475 £500 £500
% change year-on-year -5.00% - -
Number of hourly rates quoted 678 380 496
10th Percentile £13.50 £16.84 £16.89
25th Percentile £18.23 £22.50 £21.00
Median hourly rate £27.11 £35.13 £44.50
Median % change year-on-year -22.83% -21.07% +27.14%
75th Percentile £55.00 £68.19 £65.00
90th Percentile £74.26 £75.16 £77.50
UK excluding London median hourly rate £27.21 £35.00 £46.18
% change year-on-year -22.26% -24.21% +59.79%

Digital Media
Job Vacancy Trend

Historical trend showing the proportion of contract IT job postings citing Digital Media relative to all contract IT jobs advertised.

Digital Media job vacancy trend in the UK

Digital Media
Daily Rate Trend

Contractor daily rate distribution trend for jobs in the UK citing Digital Media.

Contractor daily rate distribution trend for jobs in the UK citing Digital Media

Digital Media
Daily Rate Histogram

Daily rate distribution for jobs citing Digital Media over the 6 months to 25 November 2025.

Daily rate histogram for Digital Media in the UK

Digital Media
Hourly Rate Trend

Contractor hourly rate distribution trend for jobs in the UK citing Digital Media.

Contractor hourly rate distribution trend for jobs in the UK citing Digital Media

Digital Media
Hourly Rate Histogram

Hourly rate distribution of jobs citing Digital Media over the 6 months to 25 November 2025.

Hourly rate histogram for Digital Media in the UK

Digital Media
Top 7 Contract Job Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Media within the UK over the 6 months to 25 November 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England -63 47 £506 +65.98% 58
London -16 35 £500 +12.36% 26
Work from Home +11 13 £500 +12.36% 27
UK excluding London -56 12 £425 +44.38% 43
South East 0 6 £190 -37.70% 21
Scotland - 4 £436 - 1
South West -1 2 - - 5

Digital Media
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 8 (15.09%) Apache Airflow
2 2 (3.77%) Apache Spark
Applications
1 5 (9.43%) Microsoft Excel
2 1 (1.89%) Adobe Creative Suite
2 1 (1.89%) Microsoft PowerPoint
2 1 (1.89%) Sketch
2 1 (1.89%) Trello
Cloud Services
1 8 (15.09%) dbt
1 8 (15.09%) GCP
1 8 (15.09%) Vertex AI
2 7 (13.21%) SaaS
3 4 (7.55%) Google Analytics
4 3 (5.66%) AWS
5 2 (3.77%) Azure
5 2 (3.77%) Azure Data Factory
5 2 (3.77%) Azure DevOps
5 2 (3.77%) Azure Functions
5 2 (3.77%) Azure Logic Apps
5 2 (3.77%) Collibra
5 2 (3.77%) Dynamics 365
5 2 (3.77%) Serverless
6 1 (1.89%) Asana
Database & Business Intelligence
1 8 (15.09%) BigQuery
2 7 (13.21%) Data Warehouse
3 2 (3.77%) Data Lake
3 2 (3.77%) Metadata
3 2 (3.77%) SQL Server Integration Services
4 1 (1.89%) Tableau
Development Applications
1 8 (15.09%) MLflow
General
1 26 (49.06%) Marketing
2 23 (43.40%) Social Skills
3 17 (32.08%) Advertising
4 6 (11.32%) Analytical Skills
5 5 (9.43%) Finance
6 4 (7.55%) Legal
7 3 (5.66%) Presentation Skills
7 3 (5.66%) Public Sector
8 2 (3.77%) Banking
8 2 (3.77%) Multimedia
8 2 (3.77%) Retail
9 1 (1.89%) Esports
9 1 (1.89%) Games
9 1 (1.89%) Influencing Skills
9 1 (1.89%) Investment Banking
9 1 (1.89%) Police
Job Titles
1 8 (15.09%) Product Manager
2 5 (9.43%) Designer
3 4 (7.55%) Marketing Manager
3 4 (7.55%) Project Manager
4 3 (5.66%) Analyst
4 3 (5.66%) Data Engineer
4 3 (5.66%) Digital Media Manager
4 3 (5.66%) Technical Manager
4 3 (5.66%) UX Designer
5 2 (3.77%) Azure Data Engineer
5 2 (3.77%) Azure Engineer
5 2 (3.77%) Coordinator
5 2 (3.77%) ICT Trainer
5 2 (3.77%) Principal Engineer
5 2 (3.77%) Senior
5 2 (3.77%) Technical Project Manager
5 2 (3.77%) Trainer
6 1 (1.89%) SAP Project Manager
6 1 (1.89%) Senior Manager
6 1 (1.89%) Senior Project Manager
Libraries, Frameworks & Software Standards
1 4 (7.55%) CSS
1 4 (7.55%) HTML
2 2 (3.77%) Kafka
3 1 (1.89%) RESTful
3 1 (1.89%) Web Services
Miscellaneous
1 9 (16.98%) Marketing Technology
2 8 (15.09%) Cloud Native
3 4 (7.55%) Driving Licence
3 4 (7.55%) e-Learning
3 4 (7.55%) Social Media
4 2 (3.77%) Data Protection Act
4 2 (3.77%) IPTV
4 2 (3.77%) Legacy Systems
4 2 (3.77%) New Media
5 1 (1.89%) Algorithms
5 1 (1.89%) Educational Technology
5 1 (1.89%) Management Information System
5 1 (1.89%) Media Streaming
5 1 (1.89%) Motion Graphics
5 1 (1.89%) Photography
Processes & Methodologies
1 20 (37.74%) Agile
2 19 (35.85%) Analytics
3 15 (28.30%) Stakeholder Management
4 12 (22.64%) Project Management
4 12 (22.64%) Roadmaps
5 10 (18.87%) CI/CD
5 10 (18.87%) Data Science
5 10 (18.87%) Product Roadmap
6 8 (15.09%) Ad Operations
6 8 (15.09%) AI
6 8 (15.09%) Machine Learning
6 8 (15.09%) MLOps
6 8 (15.09%) Platform Engineering
6 8 (15.09%) Product Management
6 8 (15.09%) Product Vision
6 8 (15.09%) Programmatic Advertising
6 8 (15.09%) Use Case
7 7 (13.21%) Business Intelligence
7 7 (13.21%) Personalization
7 7 (13.21%) Predictive Analytics
Programming Languages
1 4 (7.55%) SQL
2 2 (3.77%) Python
3 1 (1.89%) JavaScript
Qualifications
1 13 (24.53%) Degree
2 3 (5.66%) BPSS Clearance
3 2 (3.77%) City & Guilds
3 2 (3.77%) NVQ Level 3
4 1 (1.89%) DBS Check
4 1 (1.89%) DV Cleared
4 1 (1.89%) PMI Certification
4 1 (1.89%) PMP
4 1 (1.89%) PRINCE2 Certification
4 1 (1.89%) Security Cleared
Quality Assurance & Compliance
1 4 (7.55%) Accessibility
1 4 (7.55%) GDPR
2 2 (3.77%) Data Quality
Systems Management
1 8 (15.09%) Kubeflow
2 2 (3.77%) Terraform
Vendors
1 6 (11.32%) Google
2 5 (9.43%) Salesforce
3 4 (7.55%) Cellebrite
3 4 (7.55%) HubSpot
3 4 (7.55%) Marketo
4 2 (3.77%) Microsoft
4 2 (3.77%) SAP
5 1 (1.89%) Adobe
5 1 (1.89%) Facebook
5 1 (1.89%) Instagram
5 1 (1.89%) Okta
5 1 (1.89%) TikTok
5 1 (1.89%) Veritas
5 1 (1.89%) YouTube