Advertising Job Trends in the City of London

Advertising
Central London > City of London

The table below looks at the prevalence of the term Advertising in permanent job vacancies in the City of London. Included is a benchmarking guide to the salaries offered in vacancies that cited Advertising over the 6 months leading up to 13 January 2026, comparing them to the same period in the previous two years.

6 months to
13 Jan 2026
Same period 2025 Same period 2024
Rank 89 76 95
Rank change year-on-year -13 +19 +7
Permanent jobs citing Advertising 44 91 69
As % of all permanent jobs in the City of London 1.92% 3.45% 2.44%
As % of the General category 3.21% 5.03% 3.94%
Number of salaries quoted 31 72 67
10th Percentile £41,250 £47,500 £46,500
25th Percentile £55,625 £56,250 £56,875
Median annual salary (50th Percentile) £60,000 £62,500 £72,500
Median % change year-on-year -4.00% -13.79% +16.00%
75th Percentile £73,500 £90,938 £93,750
90th Percentile £93,750 £111,250 £108,750
Central London median annual salary £60,000 £62,500 £75,000
% change year-on-year -4.00% -16.67% +20.00%

All General Skills
City of London

Advertising falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring general skills in the City of London.

Permanent vacancies with a requirement for general skills 1,369 1,809 1,753
As % of all permanent jobs advertised in the City of London 59.86% 68.55% 61.90%
Number of salaries quoted 1,002 1,113 1,554
10th Percentile £40,000 £43,800 £39,085
25th Percentile £56,250 £52,500 £52,500
Median annual salary (50th Percentile) £72,500 £70,000 £72,500
Median % change year-on-year +3.57% -3.45% -
75th Percentile £95,000 £95,000 £93,750
90th Percentile £115,000 £115,000 £115,000
Central London median annual salary £72,500 £70,000 £72,500
% change year-on-year +3.57% -3.45% -

Advertising
Job Vacancy Trend in the City of London

Historical trend showing the proportion of permanent IT job postings citing Advertising relative to all permanent IT jobs advertised in the City of London.

Advertising job vacancy trend in the City of London

Advertising
Salary Trend in the City of London

Salary distribution trend for jobs in the City of London citing Advertising.

Salary distribution trend for jobs in the City of London citing Advertising

Advertising
Salary Histogram in the City of London

Salary distribution for jobs citing Advertising in the City of London over the 6 months to 13 January 2026.

Salary histogram for Advertising in the City of London

Advertising
Co-Occurring Skills & Capabilities in the City of London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 3 (6.82%) Confluence
2 2 (4.55%) Apache
2 2 (4.55%) Apache Airflow
3 1 (2.27%) SharePoint
Applications
1 8 (18.18%) Microsoft Excel
2 1 (2.27%) Microsoft Office
2 1 (2.27%) MS Visio
Business Applications
1 1 (2.27%) Shopify
Cloud Services
1 7 (15.91%) SaaS
2 6 (13.64%) Azure
3 4 (9.09%) AWS
3 4 (9.09%) Azure DevOps
3 4 (9.09%) GitHub
4 2 (4.55%) Amazon CloudWatch
4 2 (4.55%) Amazon ECR
4 2 (4.55%) Amazon ECS
4 2 (4.55%) Amazon S3
4 2 (4.55%) Apigee
4 2 (4.55%) AWS Fargate
4 2 (4.55%) AWS Lambda
4 2 (4.55%) GCP
4 2 (4.55%) Serverless
4 2 (4.55%) Vertex AI
5 1 (2.27%) AWS CloudFormation
5 1 (2.27%) Azure API Management
5 1 (2.27%) Microsoft 365
5 1 (2.27%) OneDrive
5 1 (2.27%) Power Automate
Communications & Networking
1 1 (2.27%) Cisco Wireless
1 1 (2.27%) IP Telephony
1 1 (2.27%) NetScaler
1 1 (2.27%) Remote Desktop
1 1 (2.27%) SD-WAN
1 1 (2.27%) WAN
1 1 (2.27%) Wireless
Database & Business Intelligence
1 2 (4.55%) BigQuery
1 2 (4.55%) Data Warehouse
1 2 (4.55%) DynamoDB
1 2 (4.55%) SQL Server
1 2 (4.55%) SQL Server Integration Services
1 2 (4.55%) SQL Server Reporting Services
1 2 (4.55%) Tableau
2 1 (2.27%) Power BI
Development Applications
1 5 (11.36%) JIRA
2 1 (2.27%) GitLab
2 1 (2.27%) Jenkins
General
1 32 (72.73%) Finance
2 21 (47.73%) Marketing
3 18 (40.91%) Social Skills
4 13 (29.55%) Influencing Skills
5 5 (11.36%) Analytical Skills
6 2 (4.55%) Financial Institution
7 1 (2.27%) Aviation
7 1 (2.27%) Banking
7 1 (2.27%) Documentation Skills
7 1 (2.27%) Investment Banking
7 1 (2.27%) Organisational Skills
7 1 (2.27%) Presentation Skills
7 1 (2.27%) Spanish Language
Job Titles
1 14 (31.82%) Senior
2 13 (29.55%) Business Development Manager
2 13 (29.55%) Business Manager
2 13 (29.55%) Development Manager
2 13 (29.55%) Senior Business Development Manager
2 13 (29.55%) Senior Business Manager
2 13 (29.55%) Senior Development Manager
2 13 (29.55%) Senior Manager
3 7 (15.91%) Accountant
3 7 (15.91%) Management Accountant
4 3 (6.82%) Analyst
4 3 (6.82%) Consultant
4 3 (6.82%) DevOps Engineer
4 3 (6.82%) Lead
5 2 (4.55%) Analytics Consultant
5 2 (4.55%) AWS DevOps
5 2 (4.55%) Business Analyst
5 2 (4.55%) Lead Business Analyst
5 2 (4.55%) Operations Manager
5 2 (4.55%) Support Engineer
Libraries, Frameworks & Software Standards
1 3 (6.82%) Node.js
2 2 (4.55%) JWT
2 2 (4.55%) OAuth
3 1 (2.27%) CSS
3 1 (2.27%) HTML
3 1 (2.27%) React
Miscellaneous
1 2 (4.55%) Cloud Native
1 2 (4.55%) Distributed Systems
1 2 (4.55%) Reinsurance
2 1 (2.27%) Derivative
2 1 (2.27%) Hedge funds
Operating Systems
1 1 (2.27%) Linux
1 1 (2.27%) Red Hat Enterprise Linux
1 1 (2.27%) Windows
1 1 (2.27%) Windows Server
Processes & Methodologies
1 19 (43.18%) Agile
2 14 (31.82%) Business Development
2 14 (31.82%) Stakeholder Management
3 13 (29.55%) B2B
3 13 (29.55%) Coaching
3 13 (29.55%) Creative Thinking
3 13 (29.55%) Digital Marketing
3 13 (29.55%) Mentoring
4 9 (20.45%) Process Improvement
5 8 (18.18%) Budgeting
6 7 (15.91%) Budgeting and Forecasting
6 7 (15.91%) Cost Control
6 7 (15.91%) Financial Analysis
6 7 (15.91%) Fintech
7 6 (13.64%) Analytics
8 5 (11.36%) CI/CD
8 5 (11.36%) Infrastructure as Code
9 4 (9.09%) DevOps
10 3 (6.82%) Problem-Solving
10 3 (6.82%) Workshop Facilitation
Programming Languages
1 8 (18.18%) Python
2 4 (9.09%) SQL
3 1 (2.27%) Bash
3 1 (2.27%) C#
3 1 (2.27%) C++
3 1 (2.27%) JavaScript
3 1 (2.27%) PowerShell
3 1 (2.27%) TypeScript
Qualifications
1 8 (18.18%) ACCA
2 7 (15.91%) CIMA
3 2 (4.55%) Degree
3 2 (4.55%) PMI Certification
3 2 (4.55%) PMP
3 2 (4.55%) SC Cleared
3 2 (4.55%) Security Cleared
4 1 (2.27%) A+ Certification
4 1 (2.27%) Azure Certification
4 1 (2.27%) CISA
4 1 (2.27%) Microsoft Certification
Quality Assurance & Compliance
1 1 (2.27%) GDPR
1 1 (2.27%) Sarbanes-Oxley
1 1 (2.27%) SLA
System Software
1 3 (6.82%) Docker
2 1 (2.27%) Active Directory
2 1 (2.27%) Virtual Desktop
2 1 (2.27%) VMware Infrastructure
Systems Management
1 4 (9.09%) Ansible
1 4 (9.09%) Terraform
2 1 (2.27%) Grafana
2 1 (2.27%) Kubernetes
2 1 (2.27%) Progress Chef
2 1 (2.27%) Prometheus
2 1 (2.27%) Puppet
2 1 (2.27%) Red Hat Satellite
2 1 (2.27%) SCCM
Vendors
1 4 (9.09%) Microsoft
2 2 (4.55%) Google
2 2 (4.55%) Informatica
3 1 (2.27%) AppDynamics
3 1 (2.27%) Aruba
3 1 (2.27%) CheckPoint
3 1 (2.27%) Cisco
3 1 (2.27%) F5
3 1 (2.27%) Fortinet
3 1 (2.27%) HP
3 1 (2.27%) Meraki
3 1 (2.27%) Palo Alto
3 1 (2.27%) Red Hat
3 1 (2.27%) Splunk
3 1 (2.27%) VMware