Qualitative Research Contracts

Qualitative Research
UK

The table below provides summary statistics for contract job vacancies requiring Qualitative Research skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Qualitative Research over the 6 months leading up to 1 May 2025, comparing them to the same period in the previous two years.

6 months to
1 May 2025
Same period 2024 Same period 2023
Rank 477 528 590
Rank change year-on-year +51 +62 -13
Contract jobs citing Qualitative Research 43 54 128
As % of all contract jobs advertised in the UK 0.15% 0.12% 0.21%
As % of the Processes & Methodologies category 0.16% 0.14% 0.24%
Number of daily rates quoted 28 45 92
10th Percentile £278 £325 £363
25th Percentile £404 £363 £425
Median daily rate (50th Percentile) £475 £475 £525
Median % change year-on-year - -9.52% +0.96%
75th Percentile £555 £556 £588
90th Percentile £600 £595 £637
UK excluding London median daily rate £410 £475 £550
% change year-on-year -13.68% -13.64% +5.26%
Number of hourly rates quoted 2 0 0
10th Percentile £22.15 - -
25th Percentile £24.63 - -
Median hourly rate £29.00 - -
75th Percentile £33.13 - -
90th Percentile £35.45 - -
UK excluding London median hourly rate £21.00 - -

All Process and Methodology Skills
UK

Qualitative Research falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 26,594 37,597 53,655
As % of all contract IT jobs advertised in the UK 90.84% 86.31% 89.91%
Number of daily rates quoted 17,149 24,227 37,238
10th Percentile £308 £300 £325
25th Percentile £413 £413 £438
Median daily rate (50th Percentile) £520 £525 £550
Median % change year-on-year -0.95% -4.55% +4.76%
75th Percentile £630 £638 £650
90th Percentile £743 £750 £750
UK excluding London median daily rate £483 £500 £500
% change year-on-year -3.50% - +5.26%
Number of hourly rates quoted 1,071 2,443 1,746
10th Percentile £14.41 £12.75 £11.00
25th Percentile £18.21 £16.00 £16.25
Median hourly rate £29.00 £35.65 £37.30
Median % change year-on-year -18.65% -4.42% +49.20%
75th Percentile £60.38 £59.98 £65.00
90th Percentile £75.00 £72.50 £75.00
UK excluding London median hourly rate £27.50 £37.34 £36.00
% change year-on-year -26.35% +3.72% +80.00%

Qualitative Research
Job Vacancy Trend

Job postings citing Qualitative Research as a proportion of all IT jobs advertised.

Job vacancy trend for Qualitative Research in the UK

Qualitative Research
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Qualitative Research.

Daily rate trend for Qualitative Research in the UK

Qualitative Research
Daily Rate Histogram

Daily rate distribution for jobs citing Qualitative Research over the 6 months to 1 May 2025.

Daily rate histogram for Qualitative Research in the UK

Qualitative Research
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Qualitative Research.

Hourly rate trend for Qualitative Research in the UK

Qualitative Research
Hourly Rate Histogram

Hourly rate distribution of jobs citing Qualitative Research over the 6 months to 1 May 2025.

Hourly rate histogram for Qualitative Research in the UK

Qualitative Research
Top 12 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Qualitative Research within the UK over the 6 months to 1 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +48 31 £450 -2.65% 72
London +37 24 £463 -11.86% 60
UK excluding London +51 11 £410 -13.68% 24
Work from Home +26 10 £433 -8.95% 43
West Midlands - 3 £405 - 1
Midlands - 3 £405 - 1
Scotland +8 2 £501 +5.37% 3
South West - 2 £300 - 1
Wales - 2 £161 -
North West +10 1 £415 +18.57% 6
North of England +9 1 £415 +18.57% 7
Northern Ireland -8 1 £450 -12.20%

Qualitative Research
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (2.33%) SAS
1 1 (2.33%) SharePoint
Applications
1 4 (9.30%) Adobe XD
1 4 (9.30%) InVision
1 4 (9.30%) Sketch
2 3 (6.98%) Microsoft PowerPoint
3 2 (4.65%) Microsoft Excel
4 1 (2.33%) Photoshop
4 1 (2.33%) UserZoom
Business Applications
1 1 (2.33%) Oracle General Ledger
1 1 (2.33%) Oracle Payables
1 1 (2.33%) Oracle Receivables
Cloud Services
1 9 (20.93%) Figma
2 3 (6.98%) Miro
3 1 (2.33%) AWS
3 1 (2.33%) Canva
3 1 (2.33%) OCI
3 1 (2.33%) SaaS
Communications & Networking
1 1 (2.33%) Internet
Database & Business Intelligence
1 1 (2.33%) Electronic Patient Records
1 1 (2.33%) MS Access
1 1 (2.33%) SQL Server
1 1 (2.33%) Tableau
Development Applications
1 5 (11.63%) Axure RP
General
1 16 (37.21%) Public Sector
1 16 (37.21%) Social Skills
2 12 (27.91%) Finance
3 6 (13.95%) Analytical Skills
4 5 (11.63%) Banking
5 3 (6.98%) Influencing Skills
5 3 (6.98%) Marketing
5 3 (6.98%) Presentation Skills
5 3 (6.98%) Retail
6 2 (4.65%) Legal
7 1 (2.33%) German Language
7 1 (2.33%) Local Government
7 1 (2.33%) Manufacturing
7 1 (2.33%) Pharmaceutical
7 1 (2.33%) Publishing
7 1 (2.33%) Social Science
Job Titles
1 19 (44.19%) User Researcher
2 7 (16.28%) Designer
3 5 (11.63%) Interaction Designer
3 5 (11.63%) Senior
3 5 (11.63%) User Experience Researcher
3 5 (11.63%) UX Designer
4 4 (9.30%) Senior User Experience Researcher
5 3 (6.98%) Digital User Researcher
6 2 (4.65%) Analyst
6 2 (4.65%) Consultant
6 2 (4.65%) Lead
7 1 (2.33%) Business Consultant
7 1 (2.33%) Change Analyst
7 1 (2.33%) Customer Insight Analyst
7 1 (2.33%) Insight Analyst
7 1 (2.33%) Product Manager
7 1 (2.33%) Research Manager
7 1 (2.33%) Senior Consultant
7 1 (2.33%) Service Designer
7 1 (2.33%) Trainer
Miscellaneous
1 2 (4.65%) Data Protection Act
1 2 (4.65%) NHS
1 2 (4.65%) Product Ownership
1 2 (4.65%) Social Media
2 1 (2.33%) e-Learning
2 1 (2.33%) IVR
Processes & Methodologies
1 36 (83.72%) Quantitative Research
2 26 (60.47%) User Research
3 23 (53.49%) Usability Testing
4 21 (48.84%) User Experience
5 17 (39.53%) Agile
6 16 (37.21%) Actionable Insight
7 13 (30.23%) UX Design
8 10 (23.26%) Service Design
9 9 (20.93%) User-Centered Design (UCD)
10 8 (18.60%) Decision-Making
11 7 (16.28%) Analytics
11 7 (16.28%) Contextual Inquiry
11 7 (16.28%) Ethnography
11 7 (16.28%) Inclusive Design
11 7 (16.28%) Prototyping
12 6 (13.95%) Ethnographic Research
12 6 (13.95%) Focus Group
12 6 (13.95%) Journey Map
12 6 (13.95%) Stakeholder Engagement
12 6 (13.95%) UX Research
Programming Languages
1 2 (4.65%) SQL
Qualifications
1 6 (13.95%) SC Cleared
1 6 (13.95%) Security Cleared
2 4 (9.30%) Degree
3 2 (4.65%) Master's Degree
4 1 (2.33%) BPSS Clearance
Quality Assurance & Compliance
1 16 (37.21%) Accessibility
2 7 (16.28%) Actionable Recommendations
3 1 (2.33%) Disclosure Scotland
Vendors
1 5 (11.63%) Adobe
2 2 (4.65%) Qualtrics
3 1 (2.33%) IBM
3 1 (2.33%) Microsoft
3 1 (2.33%) Oracle