Period
to 23 September 2018

The table below provides summary statistics for permanent job vacancies advertised in the West Midlands with a requirement for knowledge and experience of Google products and/or services. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google over the 6 months to 23 September 2018 with a comparison to the same period in the previous 2 years.

The figures below represent the IT labour market in general and are not representative of salaries within Google.

Google
England > West Midlands
6 months to
23 Sep 2018
Same period 2017 Same period 2016
Rank 103 175 185
Rank change year-on-year +72 +10 -26
Permanent jobs citing Google 239 158 177
As % of all permanent IT jobs advertised in the West Midlands 2.77% 1.60% 1.48%
As % of the Vendors category 6.13% 3.66% 3.22%
Number of salaries quoted 224 144 162
West Midlands median annual salary £34,000 £35,000 £32,500
Median salary % change year-on-year -2.86% +7.69% -13.33%
10th Percentile £20,825 £26,250 £21,750
90th Percentile £64,625 £55,000 £62,500
England median annual salary £52,500 £50,000 £47,500
% change year-on-year +5.00% +5.26% +11.76%

Google is in the Vendor Products and Services category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for knowledge or experience of vendor products and services advertised in the West Midlands.

All Vendors
West Midlands
Permanent vacancies with a requirement for knowledge or experience of vendor products and services 3,902 4,312 5,496
As % of all permanent IT jobs advertised in the West Midlands 45.19% 43.55% 45.96%
Number of salaries quoted 2,851 3,379 4,026
West Midlands median annual salary £42,000 £40,000 £40,000
Median salary % change year-on-year +5.00% - -
10th Percentile £23,500 £25,000 £22,500
90th Percentile £65,000 £61,250 £62,500
England median annual salary £50,000 £47,500 £47,500
% change year-on-year +5.26% - +5.56%

Google
Job Vacancy Trend in the West Midlands

Job postings citing Google as a percentage of all IT jobs advertised in the West Midlands.

Job vacancy trend for Google in the West Midlands

Google
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google in the West Midlands.

Salary trend for Google in the West Midlands

Google
Salary Histogram in the West Midlands

The salary distribution of IT jobs citing Google in the West Midlands over the 6 months to 23 September 2018.

Salary histogram for Google in the West Midlands

Google
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google within the West Midlands region over the 6 months to 23 September 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Birmingham +65 85 £42,500 +41.67% 22
Staffordshire +29 33 £34,000 -9.33% 7
Wolverhampton - 33 £34,000 -
Warwickshire +49 25 £31,500 -16.00% 1
Solihull +19 19 £29,500 +40.48% 1
Worcestershire +26 12 £32,500 +18.18% 4
Coventry +1 12 £40,000 +37.93% 2
Herefordshire +10 6 £55,000 +41.94% 2
Shropshire -27 3 £30,000 -14.29% 3
Dudley - 2 £21,500 -
Halesowen +27 1 - - 4
Stourbridge - 1 £45,000 -
Sutton Coldfield - 1 £37,500 - 1
Google
England

For the 6 months to 23 September 2018, IT jobs citing Google also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the West Midlands region with a requirement for Google.

1 109 (45.61%) Analytics
2 102 (42.68%) Marketing
3 88 (36.82%) Twitter
4 65 (27.20%) HTML
4 65 (27.20%) Agile Software Development
5 59 (24.69%) Google Analytics
5 59 (24.69%) Digital Marketing
5 59 (24.69%) SEO
5 59 (24.69%) AdWords
6 55 (23.01%) Creative Thinking
7 54 (22.59%) Pay per click
8 48 (20.08%) JavaScript
9 46 (19.25%) E-Commerce
10 44 (18.41%) Degree
11 43 (17.99%) Amazon AWS
12 41 (17.15%) Google Cloud Platform
13 37 (15.48%) Retail
14 36 (15.06%) Social Media
14 36 (15.06%) Marketing Strategy
14 36 (15.06%) Lead Generation
15 35 (14.64%) Microsoft
15 35 (14.64%) SQL
16 34 (14.23%) CSS
17 33 (13.81%) PHP
18 32 (13.39%) Java
18 32 (13.39%) Python
18 32 (13.39%) Email Marketing
19 30 (12.55%) C#
20 26 (10.88%) Microsoft Azure
21 25 (10.46%) .NET

Google
Co-occurring IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 18 (7.53%) WordPress
2 15 (6.28%) Elasticsearch
3 14 (5.86%) CMS
4 7 (2.93%) Confluence
5 6 (2.51%) Apache Spark
6 5 (2.09%) Apache
7 4 (1.67%) Drupal
7 4 (1.67%) IIS
8 1 (0.42%) Cloud Foundry
8 1 (0.42%) Joomla!
8 1 (0.42%) Sitefinity
Applications
1 13 (5.44%) Microsoft Office
2 10 (4.18%) Photoshop
3 9 (3.77%) Microsoft Excel
3 9 (3.77%) Microsoft PowerPoint
4 3 (1.26%) Adobe Creative Suite
5 2 (0.84%) Blender
5 2 (0.84%) Maya
6 1 (0.42%) Adobe Illustrator
6 1 (0.42%) UXPin
Business Applications
1 9 (3.77%) Magento
2 1 (0.42%) Academy Revenues and Benefits
2 1 (0.42%) Shopify
Cloud Services
1 59 (24.69%) AdWords
1 59 (24.69%) Google Analytics
2 43 (17.99%) Amazon AWS
3 41 (17.15%) Google Cloud Platform
4 26 (10.88%) Microsoft Azure
5 23 (9.62%) IaaS
6 20 (8.37%) PaaS
7 14 (5.86%) MailChimp
8 8 (3.35%) Google Tag Manager
9 6 (2.51%) Fastly
9 6 (2.51%) SaaS
9 6 (2.51%) Stackdriver
10 4 (1.67%) G Suite
10 4 (1.67%) GitHub
11 2 (0.84%) Adobe Analytics
11 2 (0.84%) Amazon CloudWatch
11 2 (0.84%) Asana
11 2 (0.84%) Cloud Computing
11 2 (0.84%) Office 365
12 1 (0.42%) Adobe Creative Cloud
Communications & Networking
1 5 (2.09%) TCP/IP
2 4 (1.67%) Internet
3 3 (1.26%) Firewall
3 3 (1.26%) HTTP
4 2 (0.84%) SMS
5 1 (0.42%) Bluetooth
5 1 (0.42%) DHCP
5 1 (0.42%) DNS
5 1 (0.42%) FlexRay
5 1 (0.42%) LAN
5 1 (0.42%) WAN
5 1 (0.42%) Wi-Fi
5 1 (0.42%) WLAN
Database & Business Intelligence
1 22 (9.21%) SQL Server
2 18 (7.53%) MongoDB
3 17 (7.11%) MySQL
4 13 (5.44%) Apache Cassandra
5 11 (4.60%) Redis
6 8 (3.35%) BigQuery
7 7 (2.93%) Bigtable
7 7 (2.93%) NoSQL
7 7 (2.93%) Relational Database
8 6 (2.51%) Big Data
8 6 (2.51%) RDBMS
9 5 (2.09%) Data Warehouse
9 5 (2.09%) SQL Server 2005
9 5 (2.09%) SQL Server Reporting Services
10 4 (1.67%) GIS
11 3 (1.26%) DB2
11 3 (1.26%) Hadoop
11 3 (1.26%) Oracle Database
11 3 (1.26%) SQL Server Integration Services
12 1 (0.42%) RavenDB
Development Applications
1 23 (9.62%) Git (software)
2 20 (8.37%) Jenkins
3 17 (7.11%) JIRA
4 10 (4.18%) Subversion
5 8 (3.35%) Selenium
5 8 (3.35%) Visual Studio
6 7 (2.93%) TeamCity
7 5 (2.09%) CircleCI
7 5 (2.09%) Codeship
8 4 (1.67%) SpecFlow
9 3 (1.26%) WebDriver
10 2 (0.84%) Bitbucket
10 2 (0.84%) JIRA Agile
10 2 (0.84%) Maven
10 2 (0.84%) Moq
10 2 (0.84%) NUnit
10 2 (0.84%) Octopus Deploy
10 2 (0.84%) SonarQube
10 2 (0.84%) Vagrant
11 1 (0.42%) Dreamweaver
General
1 102 (42.68%) Marketing
2 37 (15.48%) Retail
3 14 (5.86%) Finance
4 12 (5.02%) Automotive
5 11 (4.60%) Games
6 9 (3.77%) Brand Awareness
7 8 (3.35%) German Language
8 7 (2.93%) Manufacturing
9 4 (1.67%) Publishing
10 3 (1.26%) Banking
11 2 (0.84%) Electronics
11 2 (0.84%) Legal
12 1 (0.42%) French Language
Job Titles
1 76 (31.80%) Developer
2 21 (8.79%) Marketing Executive
3 18 (7.53%) Digital Executive
3 18 (7.53%) PHP Developer
4 17 (7.11%) Digital Marketing Executive
5 16 (6.69%) Senior Developer
6 15 (6.28%) PPC Manager
7 14 (5.86%) Architect
7 14 (5.86%) Marketing Manager
8 13 (5.44%) Software Developer
8 13 (5.44%) Web Developer
9 12 (5.02%) Analyst
10 11 (4.60%) Full Stack Developer
10 11 (4.60%) Junior
11 10 (4.18%) Data Architect
11 10 (4.18%) Digital Marketing Manager
11 10 (4.18%) Java Developer
11 10 (4.18%) Junior Developer
11 10 (4.18%) SEO Manager
12 9 (3.77%) DevOps Engineer
Libraries, Frameworks & Software Standards
1 65 (27.20%) HTML
2 34 (14.23%) CSS
3 25 (10.46%) .NET
4 19 (7.95%) jQuery
5 17 (7.11%) AngularJS
6 15 (6.28%) HTML5
7 14 (5.86%) Web Services
8 13 (5.44%) Memcached
8 13 (5.44%) Node.js
9 12 (5.02%) ASP.NET Web API
10 11 (4.60%) CSS3
10 11 (4.60%) XML
11 8 (3.35%) ASP.NET
11 8 (3.35%) RESTful
12 7 (2.93%) Express
12 7 (2.93%) LAMP
12 7 (2.93%) TensorFlow
12 7 (2.93%) WCF
13 6 (2.51%) ASP.NET Web Forms
13 6 (2.51%) React
Miscellaneous
1 36 (15.06%) Social Media
2 21 (8.79%) User Experience
3 20 (8.37%) Self-Motivation
4 19 (7.95%) Computer Science
5 12 (5.02%) Analytical Skills
6 9 (3.77%) Tandem
7 8 (3.35%) Algorithms
7 8 (3.35%) Augmented Reality
8 7 (2.93%) Blog
8 7 (2.93%) Management Information System
9 5 (2.09%) Data Centre
9 5 (2.09%) Public Cloud
9 5 (2.09%) Reference Data
10 4 (1.67%) Mobile App
11 3 (1.26%) Greenfield Project
11 3 (1.26%) iPhone
12 2 (0.84%) BBC
12 2 (0.84%) Oculus Rift
13 1 (0.42%) Infotainment
13 1 (0.42%) Linux Command Line
Operating Systems
1 24 (10.04%) Linux
2 20 (8.37%) Windows
3 13 (5.44%) Unix
4 5 (2.09%) Red Hat Enterprise Linux
5 3 (1.26%) Android
5 3 (1.26%) HPUX
5 3 (1.26%) Windows Server
6 2 (0.84%) Ubuntu
7 1 (0.42%) CentOS
7 1 (0.42%) DC/OS
7 1 (0.42%) Windows 7
7 1 (0.42%) Windows 8
7 1 (0.42%) Windows Server 2008
7 1 (0.42%) Windows Server 2012
Processes & Methodologies
1 109 (45.61%) Analytics
2 65 (27.20%) Agile Software Development
3 59 (24.69%) Digital Marketing
3 59 (24.69%) SEO
4 55 (23.01%) Creative Thinking
5 54 (22.59%) Pay per click
6 46 (19.25%) E-Commerce
7 36 (15.06%) Lead Generation
7 36 (15.06%) Marketing Strategy
8 32 (13.39%) Email Marketing
9 25 (10.46%) Web Development
10 23 (9.62%) Web Design
11 22 (9.21%) Mentoring
12 20 (8.37%) Test Automation
13 19 (7.95%) Online Marketing
14 18 (7.53%) Continuous Integration
14 18 (7.53%) Integration Testing
15 17 (7.11%) Content Writing
16 16 (6.69%) Social Media Marketing
16 16 (6.69%) Unit Testing
Programming Languages
1 48 (20.08%) JavaScript
2 35 (14.64%) SQL
3 33 (13.81%) PHP
4 32 (13.39%) Java
4 32 (13.39%) Python
5 30 (12.55%) C#
6 13 (5.44%) Go
7 12 (5.02%) C++
8 11 (4.60%) Perl
9 9 (3.77%) Java 8
9 9 (3.77%) PHP 5
10 8 (3.35%) T-SQL
11 7 (2.93%) Ruby
12 6 (2.51%) Bash Shell
12 6 (2.51%) R
13 5 (2.09%) Scala
13 5 (2.09%) VB.NET
13 5 (2.09%) XPath
14 4 (1.67%) C
15 2 (0.84%) PHP 7
Qualifications
1 44 (18.41%) Degree
2 7 (2.93%) Computer Science Degree
3 5 (2.09%) PhD
4 3 (1.26%) ISEB
4 3 (1.26%) ISTQB
5 2 (0.84%) MCSE
5 2 (0.84%) Microsoft Certification
5 2 (0.84%) Sun Certification
6 1 (0.42%) Security Cleared
Quality Assurance & Compliance
1 4 (1.67%) QA
2 2 (0.84%) SLA
3 1 (0.42%) ISO 9001
System Software
1 16 (6.69%) Docker
2 5 (2.09%) Active Directory
2 5 (2.09%) VMware Infrastructure
3 2 (0.84%) Hyper-V
4 1 (0.42%) Virtual Machines
4 1 (0.42%) VirtualBox
Systems Management
1 16 (6.69%) Kubernetes
2 11 (4.60%) Opscode Chef
3 7 (2.93%) Ansible
3 7 (2.93%) Puppet
3 7 (2.93%) Terraform
4 5 (2.09%) CFEngine
5 2 (0.84%) AirWatch
5 2 (0.84%) cPanel
5 2 (0.84%) Matomo
6 1 (0.42%) Docker Swarm
6 1 (0.42%) Packer
6 1 (0.42%) Rundeck
6 1 (0.42%) Systems Management Server (SMS)
Vendors
1 88 (36.82%) Twitter
2 35 (14.64%) Microsoft
3 22 (9.21%) Facebook
4 11 (4.60%) DoubleClick
5 8 (3.35%) Adobe
5 8 (3.35%) VMware
6 6 (2.51%) Apple
7 5 (2.09%) Hootsuite
7 5 (2.09%) Screaming Frog
8 4 (1.67%) Salesforce.com
9 3 (1.26%) HubSpot
9 3 (1.26%) IBM
9 3 (1.26%) Oracle
9 3 (1.26%) Red Hat
9 3 (1.26%) SAP
9 3 (1.26%) Splunk
9 3 (1.26%) Sybase
10 2 (0.84%) AppDynamics
10 2 (0.84%) Ensighten
10 2 (0.84%) Tealium