Period
to 19 February 2018

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in England. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 19 February 2018 with a comparison to the same period over the previous 2 years.

Advertising
UK > England
6 months to
19 Feb 2018
Same period 2017 Same period 2016
Rank 97 157 214
Rank change year-on-year +60 +57 -74
Permanent jobs citing Advertising 5,351 3,476 3,199
As % of all permanent IT jobs advertised in England 3.26% 2.12% 1.61%
As % of the General category 7.70% 5.05% 3.62%
Number of salaries quoted 4,489 3,096 2,852
England median annual salary £47,500 £47,500 £45,000
Median salary % change year-on-year - +5.56% -
10th Percentile £28,750 £27,500 £26,750
90th Percentile £75,000 £77,500 £70,000
UK median annual salary £47,500 £45,500 £45,000
% change year-on-year +4.40% +1.11% +5.88%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in England with a requirement for common skills.

All General Skills
England
Permanent vacancies with a requirement for common skills 69,501 68,798 88,430
As % of all permanent IT jobs advertised in England 42.30% 42.04% 44.60%
Number of salaries quoted 54,256 55,890 72,325
England median annual salary £52,500 £51,500 £50,000
Median salary % change year-on-year +1.94% +3.00% -
10th Percentile £30,000 £29,000 £28,750
90th Percentile £85,000 £85,000 £82,500
UK median annual salary £51,000 £50,000 £50,000
% change year-on-year +2.00% - -

Advertising
Job Vacancy Trend in England

Job postings citing Advertising as a percentage of all IT jobs advertised in England.

Job vacancy trend for Advertising in England

Advertising
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising in England.

Salary trend for Advertising in England

Advertising
Salary Histogram in England

The salary distribution of IT jobs citing Advertising in England over the 6 months to 19 February 2018.

Salary histogram for Advertising in England

Advertising
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the England region over the 6 months to 19 February 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +51 2,304 £55,000 - 306
North of England +99 1,085 £40,000 - 126
South East +26 676 £45,000 - 77
North West +116 623 £45,000 +12.50% 71
Midlands +92 534 £37,500 - 57
East of England +41 370 £50,000 +5.26% 53
West Midlands +71 345 £40,000 - 40
Yorkshire +78 320 £36,000 -15.79% 40
South West +23 250 £40,000 +14.29% 35
East Midlands +83 188 £35,000 -6.67% 17
North East +19 142 £35,000 +7.69% 15
Advertising
UK

For the 6 months to 19 February 2018, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the England region with a requirement for Advertising.

1 2,030 (37.94%) Microsoft
2 1,329 (24.84%) SQL
3 1,264 (23.62%) Finance
4 1,244 (23.25%) Java
5 1,217 (22.74%) JavaScript
6 1,209 (22.59%) Agile Software Development
7 1,130 (21.12%) PHP
8 1,050 (19.62%) C#
9 1,039 (19.42%) SQL Server
10 1,030 (19.25%) .NET
11 920 (17.19%) HTML
12 799 (14.93%) CSS
13 769 (14.37%) CRM
14 735 (13.74%) MVC
15 720 (13.46%) Web Development
16 679 (12.69%) Marketing
17 674 (12.60%) ERP
18 559 (10.45%) TDD
19 555 (10.37%) ASP.NET
20 550 (10.28%) Business Intelligence
21 528 (9.87%) Git (software)
22 468 (8.75%) Dynamics CRM
23 465 (8.69%) RESTful
24 449 (8.39%) Degree
25 441 (8.24%) Dynamics 365
26 437 (8.17%) ASP.NET MVC
26 437 (8.17%) Node.js
27 436 (8.15%) SQL Server Reporting Services
28 425 (7.94%) BDD
29 408 (7.62%) Scrum

Advertising
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 293 (5.48%) SharePoint
2 134 (2.50%) CMS
3 93 (1.74%) SharePoint 2013
4 92 (1.72%) WordPress
5 53 (0.99%) WebSphere
6 45 (0.84%) Elasticsearch
7 42 (0.78%) Apache
8 40 (0.75%) SharePoint 2010
9 38 (0.71%) Apache Spark
9 38 (0.71%) MS Exchange
10 35 (0.65%) Sitecore CMS
11 31 (0.58%) Drupal
11 31 (0.58%) Oracle SOA Suite
12 27 (0.50%) WebLogic
13 24 (0.45%) JBoss
13 24 (0.45%) nginx
13 24 (0.45%) SAS
14 23 (0.43%) Apache Solr
15 22 (0.41%) SharePoint Server
15 22 (0.41%) Umbraco
Applications
1 183 (3.42%) Microsoft Office
2 136 (2.54%) Microsoft Excel
3 74 (1.38%) Photoshop
4 54 (1.01%) Adobe Illustrator
5 44 (0.82%) Microsoft PowerPoint
6 26 (0.49%) Adobe Creative Suite
7 25 (0.47%) Microsoft Project
8 16 (0.30%) MS Visio
9 15 (0.28%) InDesign
10 12 (0.22%) Adobe After Effects
10 12 (0.22%) SPSS
11 7 (0.13%) Spreadsheet
12 5 (0.093%) Adobe Premiere
12 5 (0.093%) InVision
13 2 (0.037%) Acrobat
13 2 (0.037%) CINEMA 4D
13 2 (0.037%) FreeHand
14 1 (0.019%) InfoPath
14 1 (0.019%) Maya
14 1 (0.019%) NUKE
Business Applications
1 468 (8.75%) Dynamics CRM
2 329 (6.15%) Dynamics AX
3 255 (4.77%) NetSuite
4 226 (4.22%) Dynamics NAV
5 103 (1.92%) SAP Business One
6 98 (1.83%) Sage 200
7 56 (1.05%) Magento
8 55 (1.03%) Sage X3
9 44 (0.82%) Unit4 Business World
10 43 (0.80%) Oracle EBS
11 40 (0.75%) Oracle EBS R12
12 33 (0.62%) Eloqua
13 29 (0.54%) Sage 500
14 19 (0.36%) Sage 1000
15 13 (0.24%) JDE OneWorld
16 11 (0.21%) Infor M3
17 10 (0.19%) Salesforce.com CRM
18 9 (0.17%) CiviCRM
18 9 (0.17%) Infor CloudSuite
18 9 (0.17%) SAP CRM
Cloud Services
1 441 (8.24%) Dynamics 365
2 316 (5.91%) Microsoft Azure
3 226 (4.22%) Amazon AWS
4 216 (4.04%) Office 365
5 121 (2.26%) SaaS
6 68 (1.27%) Google Analytics
7 40 (0.75%) AdWords
8 39 (0.73%) FinancialForce
9 36 (0.67%) Azure Data Factory
10 35 (0.65%) npm
11 31 (0.58%) GitHub
12 26 (0.49%) PaaS
13 23 (0.43%) Cloud Computing
14 22 (0.41%) Amazon EC2
14 22 (0.41%) Amazon S3
15 20 (0.37%) Virtual Private Cloud
16 16 (0.30%) Amazon CloudWatch
17 15 (0.28%) Heroku
18 14 (0.26%) MailChimp
19 12 (0.22%) Route 53
Communications & Networking
1 90 (1.68%) WAN
2 84 (1.57%) Firewall
3 67 (1.25%) Internet
4 65 (1.21%) LAN
5 53 (0.99%) TCP/IP
6 43 (0.80%) HTTP
7 36 (0.67%) DNS
8 28 (0.52%) VPN
8 28 (0.52%) Wi-Fi
9 26 (0.49%) MPLS
10 24 (0.45%) SAN
11 23 (0.43%) BGP
11 23 (0.43%) OSPF
12 22 (0.41%) VLAN
13 21 (0.39%) DHCP
14 20 (0.37%) Intranet
15 18 (0.34%) Wireless
16 17 (0.32%) VoIP
17 15 (0.28%) Unified Communications
18 14 (0.26%) NetScaler
Database & Business Intelligence
1 1,039 (19.42%) SQL Server
2 436 (8.15%) SQL Server Reporting Services
3 336 (6.28%) SQL Server Integration Services
4 320 (5.98%) MySQL
5 310 (5.79%) SQL Server 2016
6 307 (5.74%) NoSQL
7 277 (5.18%) SQL Server Analysis Services
8 239 (4.47%) Power BI
9 219 (4.09%) Data Warehouse
10 152 (2.84%) SQL Server 2014
11 111 (2.07%) MongoDB
12 102 (1.91%) Oracle Database
13 99 (1.85%) Big Data
14 80 (1.50%) Relational Database
15 77 (1.44%) QlikView
16 64 (1.20%) SQL Server 2012
17 62 (1.16%) Hadoop
18 55 (1.03%) OLAP
19 46 (0.86%) Azure SQL Database
19 46 (0.86%) Crystal Reports
Development Applications
1 528 (9.87%) Git (software)
2 103 (1.92%) JIRA
3 102 (1.91%) Jenkins
4 86 (1.61%) Visual Studio
5 82 (1.53%) Selenium
6 76 (1.42%) gulp
7 72 (1.35%) Subversion
8 59 (1.10%) SQL Server Management Studio (SSMS)
9 57 (1.07%) Team Foundation Server
10 46 (0.86%) Maven
11 45 (0.84%) Grunt
12 42 (0.78%) Gradle
12 42 (0.78%) Jasmine
13 38 (0.71%) TeamCity
14 33 (0.62%) webpack
15 32 (0.60%) NUnit
16 28 (0.52%) JUnit
17 26 (0.49%) Cucumber
18 24 (0.45%) Bower
18 24 (0.45%) Karma Test Runner
General
1 1,264 (23.62%) Finance
2 679 (12.69%) Marketing
3 337 (6.30%) Retail
4 263 (4.91%) Manufacturing
5 186 (3.48%) Banking
6 68 (1.27%) Games
7 63 (1.18%) Legal
8 55 (1.03%) Telecoms
9 45 (0.84%) Front Office
10 39 (0.73%) Law
10 39 (0.73%) Publishing
11 32 (0.60%) Automotive
12 29 (0.54%) Back Office
13 22 (0.41%) Investment Banking
14 18 (0.34%) Billing
14 18 (0.34%) Pharmaceutical
15 16 (0.30%) Financial Institution
16 12 (0.22%) Electronics
17 8 (0.15%) French Language
17 8 (0.15%) Multimedia
Job Titles
1 2,180 (40.74%) Developer
2 734 (13.72%) Consultant
3 452 (8.45%) Analyst
4 443 (8.28%) .NET Developer
5 302 (5.64%) Senior Developer
6 289 (5.40%) Java Developer
7 223 (4.17%) Front End Developer (Client-Side Developer)
8 222 (4.15%) PHP Developer
9 190 (3.55%) Project Manager
10 167 (3.12%) Business Analyst
11 164 (3.06%) Architect
12 141 (2.64%) C# Developer
13 138 (2.58%) CRM Consultant
14 131 (2.45%) Functional Consultant
14 131 (2.45%) Microsoft Consultant
15 128 (2.39%) Administrator
16 126 (2.35%) CRM Developer
16 126 (2.35%) Dynamics CRM Consultant
17 113 (2.11%) Dynamics CRM Developer
18 111 (2.07%) C# .NET Developer
Libraries, Frameworks & Software Standards
1 1,030 (19.25%) .NET
2 920 (17.19%) HTML
3 799 (14.93%) CSS
4 555 (10.37%) ASP.NET
5 465 (8.69%) RESTful
6 437 (8.17%) ASP.NET MVC
6 437 (8.17%) Node.js
7 376 (7.03%) ASP.NET Web API
8 370 (6.91%) AngularJS
9 330 (6.17%) jQuery
10 318 (5.94%) ASP.NET MVC 5
11 298 (5.57%) HTML5
12 276 (5.16%) Spring
13 265 (4.95%) WCF
14 220 (4.11%) Web Services
15 218 (4.07%) React
16 206 (3.85%) Hibernate
17 204 (3.81%) CSS3
18 203 (3.79%) Sass
19 195 (3.64%) .NET Framework
Miscellaneous
1 356 (6.65%) Analytical Skills
2 273 (5.10%) User Experience
3 253 (4.73%) Greenfield Project
4 210 (3.92%) Enterprise Software
5 206 (3.85%) Computer Science
6 191 (3.57%) Social Media
7 148 (2.77%) Mobile App
8 72 (1.35%) Fintech
9 67 (1.25%) Replication
10 62 (1.16%) Clustering
11 60 (1.12%) Data Centre
11 60 (1.12%) Management Information System
12 49 (0.92%) Driving Licence
13 39 (0.73%) Blog
13 39 (0.73%) Digital Media
14 37 (0.69%) Virtual Team
15 34 (0.64%) Graphic Design
16 32 (0.60%) Algorithms
17 27 (0.50%) Data Structures
17 27 (0.50%) Linux Command Line
Operating Systems
1 299 (5.59%) Windows
2 289 (5.40%) Linux
3 126 (2.35%) Windows Server
4 106 (1.98%) Android
5 85 (1.59%) Apple iOS
5 85 (1.59%) Unix
6 68 (1.27%) Windows 7
7 51 (0.95%) Windows Server 2008
8 47 (0.88%) Windows Server 2012
9 34 (0.64%) Windows 10
10 29 (0.54%) CentOS
11 24 (0.45%) Solaris
11 24 (0.45%) Windows 8
12 18 (0.34%) Debian
13 16 (0.30%) HPUX
14 15 (0.28%) AIX
14 15 (0.28%) Mac OS X
15 14 (0.26%) Red Hat Enterprise Linux
15 14 (0.26%) Windows Server 2003
16 8 (0.15%) Ubuntu
Processes & Methodologies
1 1,209 (22.59%) Agile Software Development
2 769 (14.37%) CRM
3 735 (13.74%) MVC
4 720 (13.46%) Web Development
5 674 (12.60%) ERP
6 559 (10.45%) TDD
7 550 (10.28%) Business Intelligence
8 425 (7.94%) BDD
9 408 (7.62%) Scrum
10 367 (6.86%) Web Application Development
11 326 (6.09%) Project Management
12 309 (5.77%) Analytics
13 284 (5.31%) Front End Development
14 282 (5.27%) OO
15 233 (4.35%) Stakeholder Management
16 228 (4.26%) Continuous Integration
17 224 (4.19%) SDLC
18 220 (4.11%) Software Engineering
19 215 (4.02%) E-Commerce
20 206 (3.85%) ETL
Programming Languages
1 1,329 (24.84%) SQL
2 1,244 (23.25%) Java
3 1,217 (22.74%) JavaScript
4 1,130 (21.12%) PHP
5 1,050 (19.62%) C#
6 302 (5.64%) Ruby
7 273 (5.10%) T-SQL
8 237 (4.43%) Python
9 173 (3.23%) C
10 87 (1.63%) C++
11 73 (1.36%) PowerShell
12 71 (1.33%) X++
13 58 (1.08%) VB.NET
14 57 (1.07%) Scala
15 51 (0.95%) R
16 46 (0.86%) ES6
17 43 (0.80%) Bash Shell
18 39 (0.73%) TypeScript
19 36 (0.67%) Data Analysis Expressions (DAX)
20 33 (0.62%) Objective-C
Qualifications
1 449 (8.39%) Degree
2 122 (2.28%) Microsoft Certification
3 81 (1.51%) Computer Science Degree
4 70 (1.31%) CIMA
5 59 (1.10%) ACCA
6 44 (0.82%) Cisco Certification
7 42 (0.78%) Security Cleared
8 37 (0.69%) CCNA
9 34 (0.64%) ITIL Certification
10 29 (0.54%) PMP
11 28 (0.52%) CCNP
12 25 (0.47%) ISTQB
12 25 (0.47%) PRINCE2 Certification
13 24 (0.45%) SC Cleared
14 19 (0.36%) MCSE
15 18 (0.34%) Master's Degree
16 17 (0.32%) JNCIA
16 17 (0.32%) PhD
17 16 (0.30%) PMI Certification
18 15 (0.28%) MCSA
Quality Assurance & Compliance
1 102 (1.91%) QA
2 65 (1.21%) SLA
3 50 (0.93%) GDPR
4 35 (0.65%) Data Quality
5 22 (0.41%) PMO
6 14 (0.26%) MiFID
7 13 (0.24%) Dodd-Frank
7 13 (0.24%) EMIR
8 12 (0.22%) PCI DSS
9 10 (0.19%) ISO/IEC 27001
10 4 (0.075%) Actionable Recommendations
10 4 (0.075%) ISO/IEC 27002 (supersedes ISO/IEC 17799)
10 4 (0.075%) Sarbanes-Oxley
11 2 (0.037%) IFRS
11 2 (0.037%) ISO 22301
11 2 (0.037%) P3O
12 1 (0.019%) BS25999
12 1 (0.019%) FATCA
12 1 (0.019%) ISO 9001
12 1 (0.019%) ISO/IEC 20000
System Software
1 151 (2.82%) Active Directory
2 90 (1.68%) Docker
3 45 (0.84%) VMware Infrastructure
4 31 (0.58%) VMware ESXi
5 24 (0.45%) Hyper-V
6 18 (0.34%) HDFS
7 9 (0.17%) vSphere
8 8 (0.15%) XenApp
9 7 (0.13%) XenDesktop
10 6 (0.11%) Samba
11 4 (0.075%) Terminal Services
11 4 (0.075%) Virtual Machines
12 2 (0.037%) NFS
12 2 (0.037%) Oracle RAC
12 2 (0.037%) Virtual Servers
12 2 (0.037%) Xsan
13 1 (0.019%) Apache Flume
13 1 (0.019%) KVM
13 1 (0.019%) Snort
13 1 (0.019%) Veritas Cluster Server
Systems Management
1 48 (0.90%) Ansible
2 38 (0.71%) SCCM
3 30 (0.56%) Puppet
4 27 (0.50%) Kubernetes
5 19 (0.36%) Opscode Chef
6 18 (0.34%) Terraform
7 10 (0.19%) Single Sign-On
8 9 (0.17%) Nagios
9 8 (0.15%) FortiGate
10 7 (0.13%) vCenter Server
11 6 (0.11%) DameWare
11 6 (0.11%) SCOM
12 5 (0.093%) NetBackup
13 4 (0.075%) Backup Exec
13 4 (0.075%) Failover Clustering
13 4 (0.075%) Salt
13 4 (0.075%) WSUS
14 3 (0.056%) Rundeck
15 2 (0.037%) Jamf Pro
15 2 (0.037%) Mesos
Vendors
1 2,030 (37.94%) Microsoft
2 362 (6.77%) Oracle
3 329 (6.15%) Facebook
3 329 (6.15%) Sage
4 246 (4.60%) Infor
5 228 (4.26%) SAP
6 214 (4.00%) Epicor
7 185 (3.46%) Salesforce.com
8 156 (2.92%) Google
9 102 (1.91%) Cisco
10 99 (1.85%) Xero
11 97 (1.81%) Zend
12 96 (1.79%) IFS
13 93 (1.74%) VMware
14 85 (1.59%) Tableau
15 79 (1.48%) Adobe
16 77 (1.44%) JD Edwards
17 75 (1.40%) Sitecore
18 73 (1.36%) Citrix
19 51 (0.95%) HP