Data-Driven Marketing Contracts in England

Data-Driven Marketing
UK > England

The table below provides summary statistics for contract job vacancies advertised in England requiring Data-Driven Marketing skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Data-Driven Marketing over the 6 months leading up to 5 August 2025, comparing them to the same period in the previous two years.

6 months to
5 Aug 2025
Same period 2024 Same period 2023
Rank 497 - 622
Rank change year-on-year - - +167
Contract jobs citing Data-Driven Marketing 6 0 2
As % of all contract jobs advertised in England 0.022% - 0.004%
As % of the Processes & Methodologies category 0.024% - 0.005%
Number of daily rates quoted 2 0 2
10th Percentile £353 - £405
25th Percentile £394 - £413
Median daily rate (50th Percentile) £475 - £425
Median % change year-on-year - - +13.33%
75th Percentile £544 - £438
90th Percentile £578 - £445
UK median daily rate £400 - £425
% change year-on-year - - +13.33%
Number of hourly rates quoted 1 0 0
10th Percentile - - -
25th Percentile £28.00 - -
Median hourly rate £29.00 - -
75th Percentile £30.00 - -
90th Percentile - - -
UK median hourly rate £29.00 - -

All Process and Methodology Skills
England

Data-Driven Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 25,047 28,779 40,735
As % of all contract IT jobs advertised in England 90.70% 85.90% 89.47%
Number of daily rates quoted 16,036 18,796 28,423
10th Percentile £300 £313 £325
25th Percentile £405 £420 £438
Median daily rate (50th Percentile) £513 £525 £550
Median % change year-on-year -2.38% -4.55% -
75th Percentile £630 £650 £666
90th Percentile £738 £758 £763
UK median daily rate £500 £525 £550
% change year-on-year -4.76% -4.55% -
Number of hourly rates quoted 1,394 1,684 1,404
10th Percentile £14.20 £14.05 £14.25
25th Percentile £17.87 £18.15 £19.00
Median hourly rate £25.15 £42.50 £42.50
Median % change year-on-year -40.82% - +63.46%
75th Percentile £50.75 £65.00 £65.00
90th Percentile £70.11 £75.00 £77.50
UK median hourly rate £25.15 £40.41 £42.50
% change year-on-year -37.77% -4.91% +61.02%

Data-Driven Marketing
Job Vacancy Trend in England

Job postings citing Data-Driven Marketing as a proportion of all IT jobs advertised in England.

Job vacancy trend for Data-Driven Marketing in England

Data-Driven Marketing
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing Data-Driven Marketing in England.

Daily rate trend for Data-Driven Marketing in England

Data-Driven Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Data-Driven Marketing in England over the 6 months to 5 August 2025.

Daily rate histogram for Data-Driven Marketing in England

Data-Driven Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Data-Driven Marketing within the England region over the 6 months to 5 August 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London - 6 £475 - 27
Data-Driven Marketing
UK

Data-Driven Marketing
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 2 (33.33%) Chatbot
Business Applications
1 2 (33.33%) Dynamics CRM
Cloud Services
1 2 (33.33%) Commercetools
1 2 (33.33%) Contentful
1 2 (33.33%) Figma
1 2 (33.33%) Google Ads
1 2 (33.33%) Google Analytics
2 1 (16.67%) Google Data Studio
2 1 (16.67%) SaaS
General
1 6 (100.00%) Marketing
2 2 (33.33%) Advertising
2 2 (33.33%) Analytical Skills
2 2 (33.33%) Social Skills
3 1 (16.67%) Brand Awareness
3 1 (16.67%) Legal
3 1 (16.67%) Public Sector
Job Titles
1 3 (50.00%) Marketing Manager
2 1 (16.67%) Account Manager
2 1 (16.67%) Business Analyst
2 1 (16.67%) Development Manager
2 1 (16.67%) Development Project Manager
2 1 (16.67%) Digital Marketing Manager
2 1 (16.67%) Head of Marketing
2 1 (16.67%) Marketing Business Analyst
2 1 (16.67%) Marketing Project Manager
2 1 (16.67%) Performance Manager
2 1 (16.67%) Product Manager
2 1 (16.67%) Product Marketing Manager
2 1 (16.67%) Project Manager
2 1 (16.67%) Web Business Analyst
2 1 (16.67%) Web Development Manager
2 1 (16.67%) Web Manager
2 1 (16.67%) Web Marketing Manager
2 1 (16.67%) Web Project Manager
Miscellaneous
1 2 (33.33%) Low-Code
1 2 (33.33%) Mobile App
1 2 (33.33%) Social Media
Processes & Methodologies
1 4 (66.67%) Artificial Intelligence
1 4 (66.67%) B2B
1 4 (66.67%) Marketing Strategy
1 4 (66.67%) Project Management
2 3 (50.00%) Analytics
2 3 (50.00%) B2C
2 3 (50.00%) Conversion Rate Optimisation
3 2 (33.33%) A/B Testing
3 2 (33.33%) CRM
3 2 (33.33%) Data Privacy
3 2 (33.33%) Data Security
3 2 (33.33%) Data Strategy
3 2 (33.33%) E-Commerce
3 2 (33.33%) Funnel Analysis
3 2 (33.33%) Global Marketing
3 2 (33.33%) Marketing Automation
3 2 (33.33%) Performance Metrics
3 2 (33.33%) SEO
3 2 (33.33%) User Experience
3 2 (33.33%) Web Development
Quality Assurance & Compliance
1 2 (33.33%) Accessibility
1 2 (33.33%) California Consumer Privacy Act
1 2 (33.33%) GDPR
2 1 (16.67%) QA
Systems Management
1 2 (33.33%) Systems Management Server (SMS)
Vendors
1 4 (66.67%) Google
2 2 (33.33%) OneTrust
2 2 (33.33%) Optimizely
2 2 (33.33%) SAP
3 1 (16.67%) Facebook
3 1 (16.67%) Salesforce