Data-Driven Marketing
England > London
The table below provides summary statistics for contract job vacancies advertised in London requiring Data-Driven Marketing skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Data-Driven Marketing over the 6 months leading up to 1 May 2025, comparing them to the same period in the previous two years.
| 6 months to 1 May 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 349 | 390 | 490 |
| Rank change year-on-year | +41 | +100 | +107 |
| Contract jobs citing Data-Driven Marketing | 4 | 1 | 3 |
| As % of all contract jobs advertised in London | 0.032% | 0.006% | 0.011% |
| As % of the Processes & Methodologies category | 0.035% | 0.006% | 0.012% |
| Number of daily rates quoted | 1 | 1 | 2 |
| 10th Percentile | - | - | £455 |
| 25th Percentile | - | £506 | £463 |
| Median daily rate (50th Percentile) | £600 | £513 | £475 |
| Median % change year-on-year | +17.07% | +7.89% | -26.92% |
| 75th Percentile | - | £519 | £488 |
| 90th Percentile | - | - | £495 |
| England median daily rate | £363 | £513 | £475 |
| % change year-on-year | -29.27% | +7.89% | -26.92% |
| Number of hourly rates quoted | 1 | 0 | 0 |
| 10th Percentile | - | - | - |
| 25th Percentile | £28.00 | - | - |
| Median hourly rate | £29.00 | - | - |
| 75th Percentile | £30.00 | - | - |
| 90th Percentile | - | - | - |
| England median hourly rate | £29.00 | - | - |
All Process and Methodology Skills
London
Data-Driven Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in London.
| Contract vacancies with a requirement for process or methodology skills | 11,564 | 15,790 | 24,631 |
| As % of all contract IT jobs advertised in London | 92.16% | 88.55% | 91.11% |
| Number of daily rates quoted | 7,847 | 11,316 | 17,711 |
| 10th Percentile | £350 | £338 | £375 |
| 25th Percentile | £440 | £450 | £475 |
| Median daily rate (50th Percentile) | £550 | £550 | £590 |
| Median % change year-on-year | - | -6.78% | +2.61% |
| 75th Percentile | £688 | £675 | £700 |
| 90th Percentile | £813 | £800 | £800 |
| England median daily rate | £525 | £525 | £550 |
| % change year-on-year | - | -4.55% | +2.33% |
| Number of hourly rates quoted | 166 | 324 | 278 |
| 10th Percentile | £16.17 | £16.00 | £18.59 |
| 25th Percentile | £22.68 | £20.00 | £22.53 |
| Median hourly rate | £31.67 | £29.50 | £38.13 |
| Median % change year-on-year | +7.36% | -22.62% | +5.90% |
| 75th Percentile | £50.75 | £47.56 | £62.64 |
| 90th Percentile | £63.75 | £65.93 | £76.78 |
| England median hourly rate | £29.07 | £36.00 | £37.50 |
| % change year-on-year | -19.25% | -4.00% | +53.06% |
Data-Driven Marketing
Job Vacancy Trend in London
Job postings citing Data-Driven Marketing as a proportion of all IT jobs advertised in London.
Data-Driven Marketing
Contractor Daily Rate Trend in London
3-month moving average daily rate quoted in jobs citing Data-Driven Marketing in London.
Data-Driven Marketing
Co-occurring Skills and Capabilities in London by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories: