The following table provides summary statistics for permanent job vacancies advertised in England with a requirement for Data-Driven Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Data-Driven Marketing over the 3 months to 26 March 2017 with a comparison to the same period in the previous 2 years.

3 months to
26 Mar 2017
Same period 2016 Same period 2015
Data-Driven Marketing
UK / England
Rank 818 918 927
Rank change year-on-year +100 +9  
Permanent jobs citing Data-Driven Marketing 16 24 15
As % of all permanent IT jobs advertised in England 0.020% 0.025% 0.015%
As % of the Processes & Methodologies category 0.023% 0.028% 0.017%
Number of salaries quoted 11 22 14
Median salary £60,000 £51,250 £50,000
Median salary % change year-on-year +17.07% +2.50%  
90% offered a salary of more than £40,000 £32,500 £40,900
10% offered a salary of more than £80,000 £66,750 £75,300
UK excluding London median salary £36,250 £35,000 £68,250
% change year-on-year +3.57% -48.71%  

Data-Driven Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in England with a requirement for process and methodology skills.

Process & Methodology Skills
England
Permanent job vacancies with a requirement for process and methodology skills 70225 85880 86661
As % of all permanent IT job vacancies advertised in England 89.07% 88.61% 87.00%
Number of salaries quoted 58154 71824 70838
Median salary £50,000 £50,000 £50,000
90% offered a salary of more than £32,500 £32,500 £31,500
10% offered a salary of more than £77,500 £75,000 £77,500
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

Data-Driven Marketing
Job Vacancy Trend in England

The job posting trend of jobs advertised in England citing Data-Driven Marketing as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Data-Driven Marketing in England

Data-Driven Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Data-Driven Marketing in England.

Salary trend for Data-Driven Marketing in England

Data-Driven Marketing
Salary Histogram in England

The salary distribution of IT jobs citing Data-Driven Marketing in England over the 3 months to 26 March 2017.

Salary histogram for Data-Driven Marketing in England

Data-Driven Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Data-Driven Marketing within the England region over the 3 months to 26 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +75 10 £60,000 +4.34% 3
South East - 4 - - 1
South West +18 1 £40,000 -42.85% 1
North West -13 1 £32,500 - 1
Data-Driven Marketing
UK

Data-Driven Marketing
Top 30 Related IT Skills in England

For the 6 months to 26 March 2017, IT jobs citing Data-Driven Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the England region with a requirement for Data-Driven Marketing.

1 46 (100.00%) Marketing
2 24 (52.17%) Finance
3 23 (50.00%) Actionable Insight
4 17 (36.96%) Data Management
4 17 (36.96%) Email Marketing
5 16 (34.78%) Time Management
5 16 (34.78%) Campaign Management
5 16 (34.78%) Direct Marketing
6 14 (30.43%) Analytics
7 13 (28.26%) Big Data
8 12 (26.09%) SQL
8 12 (26.09%) Agile Software Development
9 11 (23.91%) Java
9 11 (23.91%) Hadoop
10 10 (21.74%) Kanban
10 10 (21.74%) Kafka
10 10 (21.74%) Scala
10 10 (21.74%) BDD
10 10 (21.74%) Docker
10 10 (21.74%) Apache Spark
10 10 (21.74%) TDD
10 10 (21.74%) Scrum
11 9 (19.57%) B2B
11 9 (19.57%) Adobe
11 9 (19.57%) Analytical Skills
12 8 (17.39%) DevOps
12 8 (17.39%) Product Marketing
12 8 (17.39%) Microsoft
12 8 (17.39%) MS Excel
12 8 (17.39%) Degree

Data-Driven Marketing
Top Related IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (21.74%) Apache Spark
2 2 (4.35%) SAS
Applications
1 8 (17.39%) MS Excel
2 2 (4.35%) MS PowerPoint
2 2 (4.35%) Photoshop
Business Applications
1 3 (6.52%) Unica
2 1 (2.17%) Adobe Campaign
Cloud Services
1 7 (15.22%) Adobe Analytics
2 3 (6.52%) Amazon AWS
3 2 (4.35%) Google Analytics
3 2 (4.35%) SaaS
Communications & Networking
1 1 (2.17%) HTTP
Database & Business Intelligence
1 13 (28.26%) Big Data
2 11 (23.91%) Hadoop
3 2 (4.35%) SQL Server
4 1 (2.17%) MySQL
4 1 (2.17%) OLAP
4 1 (2.17%) OLAP Cube
4 1 (2.17%) Relational Database
Development Applications
1 3 (6.52%) Cucumber
General
1 46 (100.00%) Marketing
2 24 (52.17%) Finance
3 7 (15.22%) Advertising
4 4 (8.70%) Retail
5 3 (6.52%) Law
6 2 (4.35%) Banking
6 2 (4.35%) Games
6 2 (4.35%) Legal
6 2 (4.35%) Telecoms
Job Titles
1 18 (39.13%) Marketing Manager
2 16 (34.78%) Account Manager
3 12 (26.09%) Developer
4 10 (21.74%) Scala Developer
5 8 (17.39%) Analyst
5 8 (17.39%) Insight Analyst
5 8 (17.39%) Team Leader
6 7 (15.22%) Apache Spark Developer
6 7 (15.22%) Big Data Developer
6 7 (15.22%) Lead Developer
6 7 (15.22%) Senior Big Data Developer
6 7 (15.22%) Senior Developer
6 7 (15.22%) Senior Scala Developer
7 6 (13.04%) Marketing Analyst
7 6 (13.04%) Marketing Insight Analyst
7 6 (13.04%) Marketing Specialist
7 6 (13.04%) Senior Analyst
7 6 (13.04%) Senior Data Warehouse Specialist
7 6 (13.04%) Senior Insight Analyst
7 6 (13.04%) Senior Marketing Analyst
Libraries, Frameworks & Software Standards
1 10 (21.74%) Kafka
2 3 (6.52%) HTML
3 1 (2.17%) Natural Language Processing
Miscellaneous
1 9 (19.57%) Analytical Skills
2 7 (15.22%) User Experience
3 6 (13.04%) New Media
4 1 (2.17%) Clustering
4 1 (2.17%) Computer Science
4 1 (2.17%) Data Structures
4 1 (2.17%) Foreign Exchange (FX)
4 1 (2.17%) STB
Processes & Methodologies
1 23 (50.00%) Actionable Insight
2 17 (36.96%) Data Management
2 17 (36.96%) Email Marketing
3 16 (34.78%) Campaign Management
3 16 (34.78%) Direct Marketing
3 16 (34.78%) Time Management
4 14 (30.43%) Analytics
5 12 (26.09%) Agile Software Development
6 10 (21.74%) BDD
6 10 (21.74%) Kanban
6 10 (21.74%) Scrum
6 10 (21.74%) TDD
7 9 (19.57%) B2B
8 8 (17.39%) DevOps
8 8 (17.39%) Product Marketing
9 7 (15.22%) B2C
9 7 (15.22%) Continuous Integration
9 7 (15.22%) Marketing Strategy
9 7 (15.22%) SEO
9 7 (15.22%) Software Engineering
Programming Languages
1 12 (26.09%) SQL
2 11 (23.91%) Java
3 10 (21.74%) Scala
4 7 (15.22%) VBA
5 2 (4.35%) R
6 1 (2.17%) JavaScript
6 1 (2.17%) Python
Qualifications
1 8 (17.39%) Degree
2 1 (2.17%) PhD
Quality Assurance & Compliance
1 2 (4.35%) QA
System Software
1 10 (21.74%) Docker
Systems Management
1 7 (15.22%) Ansible
1 7 (15.22%) Opscode Chef
Vendors
1 9 (19.57%) Adobe
2 8 (17.39%) Microsoft
3 4 (8.70%) IBM
4 3 (6.52%) Salesforce.com
5 2 (4.35%) Google
6 1 (2.17%) Apteco
6 1 (2.17%) comScore
6 1 (2.17%) Tableau
Central London / West End
The Change Partners Recruitment
Salary: From £100,000 to £120,000 per annum Pension + bonus
Posted: 2 days ago
London
Oliver Bernard
Salary: £70000 - £90000 per annum + Bonus + Benefits
Posted: 5 days ago
Banbury
Bluetown Online LTD
Posted: 9 days ago
City, London
The Collinson Group
Salary: From £35,000 to £50,000 per annum
Posted: 12 days ago
Manchester
Hays Specialist Recruitment Ltd
Salary: £30000.00 - £35000.00 per annum
Posted: 24 days ago
Cirencester, Gloucestershire
Bristol DT
Salary: £35000.00 - £45000.00 per annum
Posted: 23 days ago