Period
to 14 August 2018

The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in London. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 14 August 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Advertising
England > London
6 months to
14 Aug 2018
Same period 2017 Same period 2016
Rank 214 233 240
Rank change year-on-year +19 +7 -48
Contract jobs citing Advertising 572 495 511
As % of all contract IT jobs advertised in London 1.25% 1.16% 1.12%
As % of the General category 2.82% 2.52% 2.57%
Number of daily rates quoted 438 378 411
London median daily rate £475 £425 £425
Median daily rate % change year-on-year +11.76% - +3.03%
10th Percentile £247 £257 £213
90th Percentile £625 £588 £588
England median daily rate £450 £413 £400
% change year-on-year +9.09% +3.13% -
Number of hourly rates quoted 5 16 18
London median hourly rate £35.58 £21.08 £19.75
Median hourly rate % change year-on-year +68.81% +6.72% -18.49%
10th Percentile £26.08 £13.55 £15.70
90th Percentile £105.52 £29.77 £38.86
England median hourly rate £26.08 £15.99 £17.75
% change year-on-year +63.15% -9.94% -26.74%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in London with a requirement for common skills.

All General Skills
London
Contract vacancies with a requirement for common skills 20,304 19,638 19,883
As % of all contract IT jobs advertised in London 44.54% 46.13% 43.75%
Number of daily rates quoted 14,600 14,039 14,557
London median daily rate £525 £500 £475
Median daily rate % change year-on-year +5.00% +5.26% -
10th Percentile £325 £313 £300
90th Percentile £700 £675 £675
England median daily rate £477 £465 £450
% change year-on-year +2.58% +3.33% +5.88%
Number of hourly rates quoted 212 185 198
London median hourly rate £25.00 £21.90 £20.00
Median hourly rate % change year-on-year +14.16% +9.50% -6.54%
10th Percentile £15.05 £12.87 £10.00
90th Percentile £53.63 £47.83 £55.38
England median hourly rate £25.00 £25.00 £23.88
% change year-on-year - +4.71% +6.11%

Advertising
Job Vacancy Trend in London

Job postings citing Advertising as a percentage of all IT jobs advertised in London.

Job vacancy trend for Advertising in London

Advertising
Contractor Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Advertising in London.

Contractor daily rate trend for Advertising in London

Advertising
Contractor Daily Rate Histogram in London

The daily rate distribution of IT jobs citing Advertising in London over the 6 months to 14 August 2018.

Contractor daily rate histogram for Advertising in London

Advertising
Contractor Hourly Rate Trend in London

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Advertising in London.

Contractor hourly rate trend for Advertising in London

Advertising
Contractor Hourly Rate Histogram in London

The hourly rate distribution of IT jobs citing Advertising in London over the 6 months to 14 August 2018.

Contractor hourly rate histogram for Advertising in London

Advertising
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the London region over the 6 months to 14 August 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Central London -14 142 £525 +16.67% 92
South London -9 41 £475 -9.52% 3
West London -22 27 £413 +3.13% 34
East London -15 4 £208 -57.11% 4
North London +1 1 £165 -59.26% 5
Advertising
England

For the 6 months to 14 August 2018, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the London region with a requirement for Advertising.

1 164 (28.67%) Agile Software Development
2 144 (25.17%) Finance
3 101 (17.66%) JavaScript
4 93 (16.26%) Java
5 86 (15.03%) Stakeholder Management
6 83 (14.51%) Marketing
7 82 (14.34%) Microsoft
8 71 (12.41%) HTML
9 67 (11.71%) SQL
10 59 (10.31%) AngularJS
11 55 (9.62%) Degree
12 54 (9.44%) CSS
13 52 (9.09%) Problem-Solving
14 50 (8.74%) Amazon AWS
15 49 (8.57%) Microsoft Azure
15 49 (8.57%) .NET
16 48 (8.39%) User Experience
17 47 (8.22%) Project Management
17 47 (8.22%) Banking
18 45 (7.87%) Analytical Skills
19 42 (7.34%) Scrum
19 42 (7.34%) CRM
20 41 (7.17%) Web Development
21 40 (6.99%) Office 365
22 38 (6.64%) DevOps
23 37 (6.47%) SQL Server
23 37 (6.47%) C#
24 35 (6.12%) TDD
25 34 (5.94%) Windows
25 34 (5.94%) Git (software)

Advertising
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 33 (5.77%) SharePoint
2 14 (2.45%) CMS
3 11 (1.92%) Apache Spark
4 9 (1.57%) JBoss
5 8 (1.40%) Elasticsearch
5 8 (1.40%) SAS
6 7 (1.22%) Umbraco
7 5 (0.87%) Marvel
8 4 (0.70%) ArcGIS
8 4 (0.70%) WebLogic
9 3 (0.52%) Adobe Experience Manager
9 3 (0.52%) Drupal
9 3 (0.52%) MS Exchange
9 3 (0.52%) NServiceBus
9 3 (0.52%) SharePoint 2013
9 3 (0.52%) WebSphere
9 3 (0.52%) WebSphere Portal
9 3 (0.52%) WildFly
10 2 (0.35%) Confluence
10 2 (0.35%) Exchange Server 2013
Applications
1 23 (4.02%) Microsoft Office
2 18 (3.15%) InVision
3 16 (2.80%) Microsoft Excel
4 13 (2.27%) Adobe Creative Suite
5 9 (1.57%) Microsoft PowerPoint
5 9 (1.57%) Photoshop
6 8 (1.40%) Adobe Illustrator
7 6 (1.05%) Microsoft Project
7 6 (1.05%) MS Visio
8 3 (0.52%) Spreadsheet
8 3 (0.52%) SPSS
9 2 (0.35%) Adobe After Effects
10 1 (0.17%) 3ds Max
10 1 (0.17%) Acrobat
10 1 (0.17%) Adobe Captivate
10 1 (0.17%) Adobe Premiere
10 1 (0.17%) InDesign
10 1 (0.17%) Maya
10 1 (0.17%) NUKE
10 1 (0.17%) OmniGraffle
Business Applications
1 20 (3.50%) Dynamics CRM
2 10 (1.75%) Salesforce.com CRM
3 7 (1.22%) SAP Business One
4 4 (0.70%) NetSuite
4 4 (0.70%) Sage 200
4 4 (0.70%) Sage X3
5 3 (0.52%) JDE OneWorld
5 3 (0.52%) SAP CO
5 3 (0.52%) SAP FI
5 3 (0.52%) SAP FI/CO
6 2 (0.35%) ION MarketView
6 2 (0.35%) Magento
6 2 (0.35%) SAP BPC
6 2 (0.35%) Shopify
6 2 (0.35%) Sprinklr
7 1 (0.17%) Dynamics AX
7 1 (0.17%) Infor M3
7 1 (0.17%) Sage 300 ERP
7 1 (0.17%) Sage BI
7 1 (0.17%) SAP Business ByDesign
Cloud Services
1 50 (8.74%) Amazon AWS
2 49 (8.57%) Microsoft Azure
3 40 (6.99%) Office 365
4 15 (2.62%) Dynamics 365
5 12 (2.10%) Google Analytics
5 12 (2.10%) SaaS
6 11 (1.92%) AdWords
7 8 (1.40%) Sauce Labs
8 7 (1.22%) GitHub
8 7 (1.22%) npm
9 6 (1.05%) Amazon S3
10 5 (0.87%) AWS CloudFormation
10 5 (0.87%) Firebase
11 4 (0.70%) Adobe Analytics
11 4 (0.70%) Amazon EC2
11 4 (0.70%) AWS Lambda
11 4 (0.70%) Google Cloud Platform
11 4 (0.70%) Serverless
12 3 (0.52%) Akamai
12 3 (0.52%) Amazon ELB
Communications & Networking
1 8 (1.40%) WAN
2 7 (1.22%) Internet
2 7 (1.22%) Skype
3 6 (1.05%) Intranet
3 6 (1.05%) LAN
3 6 (1.05%) SAN
3 6 (1.05%) TCP/IP
4 5 (0.87%) HTTP
4 5 (0.87%) MPLS
5 4 (0.70%) Firewall
5 4 (0.70%) VPN
5 4 (0.70%) WLAN
6 3 (0.52%) DNS
6 3 (0.52%) FIX Connectivity
7 2 (0.35%) Cisco IOS
7 2 (0.35%) Network Security
7 2 (0.35%) SMS
7 2 (0.35%) Wireless
8 1 (0.17%) ADSL
8 1 (0.17%) DHCP
Database & Business Intelligence
1 37 (6.47%) SQL Server
2 25 (4.37%) NoSQL
3 23 (4.02%) Relational Database
4 21 (3.67%) PostgreSQL
5 17 (2.97%) MySQL
6 14 (2.45%) Big Data
6 14 (2.45%) Power BI
7 12 (2.10%) Hadoop
8 10 (1.75%) Crystal Reports
8 10 (1.75%) RDBMS
9 7 (1.22%) Amazon Redshift
9 7 (1.22%) Data Warehouse
9 7 (1.22%) MongoDB
9 7 (1.22%) SQL Server Integration Services
9 7 (1.22%) SQL Server Reporting Services
10 6 (1.05%) HBase
11 5 (0.87%) SQL Server 2012
12 4 (0.70%) BigQuery
12 4 (0.70%) BusinessObjects
12 4 (0.70%) GIS
Development Applications
1 34 (5.94%) Git (software)
2 16 (2.80%) Protractor
3 14 (2.45%) gulp
4 13 (2.27%) Grunt
4 13 (2.27%) JIRA
5 10 (1.75%) Cucumber
5 10 (1.75%) Visual Studio
6 9 (1.57%) Jenkins
6 9 (1.57%) WebDriver
7 8 (1.40%) JMeter
7 8 (1.40%) TeamCity
8 7 (1.22%) Burp Suite
8 7 (1.22%) Jasmine
8 7 (1.22%) SoapUI
9 6 (1.05%) Karma Test Runner
9 6 (1.05%) Maven
9 6 (1.05%) Octopus Deploy
10 5 (0.87%) Balsamiq Mockups
10 5 (0.87%) Selenium
10 5 (0.87%) Team Foundation Server
General
1 144 (25.17%) Finance
2 83 (14.51%) Marketing
3 47 (8.22%) Banking
4 21 (3.67%) Publishing
5 20 (3.50%) Investment Banking
6 18 (3.15%) Front Office
7 15 (2.62%) Retail
8 10 (1.75%) Games
9 9 (1.57%) Legal
10 8 (1.40%) Telecoms
11 5 (0.87%) Brand Awareness
12 4 (0.70%) German Language
13 3 (0.52%) Digital Economy
13 3 (0.52%) French Language
14 2 (0.35%) Back Office
14 2 (0.35%) Electronics
14 2 (0.35%) Pharmaceutical
14 2 (0.35%) Spanish Language
15 1 (0.17%) Automotive
15 1 (0.17%) Financial Institution
Job Titles
1 146 (25.52%) Developer
2 82 (14.34%) Analyst
3 50 (8.74%) Project Manager
4 47 (8.22%) Business Analyst
5 39 (6.82%) Designer
6 32 (5.59%) Consultant
7 31 (5.42%) Senior Developer
8 30 (5.24%) Architect
9 29 (5.07%) UX Designer
10 26 (4.55%) Java Developer
11 21 (3.67%) Front End Developer (Client-Side Developer)
12 15 (2.62%) .NET Developer
12 15 (2.62%) UI Designer
13 13 (2.27%) JavaScript Developer
13 13 (2.27%) UI Developer
14 11 (1.92%) Data Engineer
14 11 (1.92%) UI/UX Designer
15 10 (1.75%) Account Manager
15 10 (1.75%) C# Developer
15 10 (1.75%) Solutions Architect
Libraries, Frameworks & Software Standards
1 71 (12.41%) HTML
2 59 (10.31%) AngularJS
3 54 (9.44%) CSS
4 49 (8.57%) .NET
5 32 (5.59%) HTML5
6 29 (5.07%) REST
6 29 (5.07%) Web Services
7 28 (4.90%) Node.js
8 27 (4.72%) Spring
9 26 (4.55%) Java EE
10 25 (4.37%) RESTful
11 18 (3.15%) Angular 2
12 17 (2.97%) React
13 15 (2.62%) JSON
13 15 (2.62%) Sass
14 14 (2.45%) ASP.NET Web API
15 12 (2.10%) ASP.NET
15 12 (2.10%) CSS3
15 12 (2.10%) Hibernate
16 10 (1.75%) JMS
Miscellaneous
1 48 (8.39%) User Experience
2 45 (7.87%) Analytical Skills
3 25 (4.37%) Social Media
4 17 (2.97%) Fintech
5 13 (2.27%) Computer Science
6 12 (2.10%) Over-the-Top Content
7 11 (1.92%) Video on Demand
8 10 (1.75%) FMCG
9 8 (1.40%) Interactive TV
9 8 (1.40%) Self-Motivation
10 7 (1.22%) Digital Media
10 7 (1.22%) Greenfield Project
10 7 (1.22%) Management Information System
11 6 (1.05%) Blog
11 6 (1.05%) Enterprise Software
11 6 (1.05%) Fixed Income
11 6 (1.05%) Marketing Technology
11 6 (1.05%) Mobile App
12 5 (0.87%) Animation
13 4 (0.70%) Virtual Team
Operating Systems
1 34 (5.94%) Windows
2 32 (5.59%) Linux
3 18 (3.15%) Unix
4 14 (2.45%) Windows 7
5 11 (1.92%) Windows 10
6 6 (1.05%) Windows Server
6 6 (1.05%) Windows Server 2008
7 5 (0.87%) Android
7 5 (0.87%) Mac OS X
8 4 (0.70%) Red Hat Enterprise Linux
9 3 (0.52%) Windows Server 2012
10 2 (0.35%) CentOS
10 2 (0.35%) Mac OS X Server
10 2 (0.35%) Windows 8
11 1 (0.17%) Apple iOS
11 1 (0.17%) Solaris
Processes & Methodologies
1 164 (28.67%) Agile Software Development
2 86 (15.03%) Stakeholder Management
3 52 (9.09%) Problem-Solving
4 47 (8.22%) Project Management
5 42 (7.34%) CRM
5 42 (7.34%) Scrum
6 41 (7.17%) Web Development
7 38 (6.64%) DevOps
8 35 (6.12%) TDD
9 34 (5.94%) Analytics
10 33 (5.77%) Front End Development
10 33 (5.77%) Migration
11 26 (4.55%) Test Automation
12 24 (4.20%) Business Intelligence
13 23 (4.02%) User Stories
14 21 (3.67%) Wireframes
15 19 (3.32%) BDD
15 19 (3.32%) Continuous Integration
15 19 (3.32%) ERP
16 18 (3.15%) B2B
Programming Languages
1 101 (17.66%) JavaScript
2 93 (16.26%) Java
3 67 (11.71%) SQL
4 37 (6.47%) C#
5 31 (5.42%) Python
6 27 (4.72%) TypeScript
7 26 (4.55%) PHP
8 14 (2.45%) Scala
9 13 (2.27%) ES6
10 10 (1.75%) VBA
11 9 (1.57%) C++
11 9 (1.57%) R
12 8 (1.40%) PowerShell
13 5 (0.87%) Bash Shell
14 4 (0.70%) T-SQL
15 3 (0.52%) VBScript
16 2 (0.35%) Apex Code
16 2 (0.35%) Java 8
16 2 (0.35%) Ruby
17 1 (0.17%) Korn
Qualifications
1 55 (9.62%) Degree
2 7 (1.22%) Computer Science Degree
3 6 (1.05%) ISEB
3 6 (1.05%) Microsoft Certification
4 5 (0.87%) CCNA
4 5 (0.87%) Cisco Certification
4 5 (0.87%) ITIL Certification
5 4 (0.70%) MCSE
6 3 (0.52%) APMP
6 3 (0.52%) CCNP
6 3 (0.52%) CISSP
6 3 (0.52%) ISTQB
7 2 (0.35%) CCA
7 2 (0.35%) JNCIA
7 2 (0.35%) Master's Degree
7 2 (0.35%) MBA
7 2 (0.35%) MCSA
7 2 (0.35%) Numerate Degree
7 2 (0.35%) PhD
7 2 (0.35%) PMP
Quality Assurance & Compliance
1 13 (2.27%) QA
2 11 (1.92%) GDPR
3 7 (1.22%) PMO
4 3 (0.52%) GCP
4 3 (0.52%) MiFID
4 3 (0.52%) SLA
5 2 (0.35%) Data Quality
6 1 (0.17%) PSD2
6 1 (0.17%) Sarbanes-Oxley
System Software
1 24 (4.20%) Active Directory
2 17 (2.97%) Docker
3 6 (1.05%) VMware ESXi
4 5 (0.87%) Microsoft App-V
5 3 (0.52%) EMC RecoverPoint
5 3 (0.52%) Virtual Machines
5 3 (0.52%) VMware Infrastructure
5 3 (0.52%) vSphere
6 2 (0.35%) Hyper-V
6 2 (0.35%) XenDesktop
7 1 (0.17%) BitLocker
7 1 (0.17%) Squid
7 1 (0.17%) VMware Workstation
Systems Management
1 7 (1.22%) Kibana
1 7 (1.22%) logstash
2 6 (1.05%) Ansible
2 6 (1.05%) SCCM
3 4 (0.70%) Kubernetes
4 3 (0.52%) Microsoft Clustering
4 3 (0.52%) SnapMirror
4 3 (0.52%) Terraform
5 2 (0.35%) DameWare
5 2 (0.35%) WSUS
6 1 (0.17%) Cisco CUCM
6 1 (0.17%) Galera Cluster
6 1 (0.17%) HP ALM
6 1 (0.17%) McAfee ePO
6 1 (0.17%) Puppet
6 1 (0.17%) Rancher
6 1 (0.17%) Salt
6 1 (0.17%) SELinux
6 1 (0.17%) Sysprep
Vendors
1 82 (14.34%) Microsoft
2 32 (5.59%) Google
3 29 (5.07%) Adobe
4 27 (4.72%) Salesforce.com
5 17 (2.97%) SAP
6 14 (2.45%) Tableau
7 13 (2.27%) Cisco
8 10 (1.75%) Facebook
8 10 (1.75%) VMware
9 9 (1.57%) Sage
10 8 (1.40%) Apple
11 7 (1.22%) Twitter
12 6 (1.05%) IBM
12 6 (1.05%) Sybase
13 5 (0.87%) Citrix
13 5 (0.87%) EMC
13 5 (0.87%) HP
13 5 (0.87%) Ivanti
13 5 (0.87%) Juniper
13 5 (0.87%) Red Hat