Period
to 24 April 2019

The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in London. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 24 April 2019 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Advertising
England > London
6 months to
24 Apr 2019
Same period 2018 Same period 2017
Rank 265 225 190
Rank change year-on-year -40 -35 +34
Contract jobs citing Advertising 401 544 559
As % of all contract IT jobs advertised in London 0.96% 1.18% 1.41%
As % of the General category 2.22% 2.62% 3.15%
Number of daily rates quoted 250 412 444
London median daily rate £475 £460 £425
Median daily rate % change year-on-year +3.26% +8.24% -
10th Percentile £219 £208 £262
90th Percentile £638 £625 £600
England median daily rate £451 £450 £413
% change year-on-year +0.28% +9.09% +3.13%
Number of hourly rates quoted 5 9 15
London median hourly rate £21.00 £27.16 £21.16
Median hourly rate % change year-on-year -22.68% +28.39% -5.17%
10th Percentile £14.19 £15.05 £13.51
90th Percentile £39.09 £40.47 £34.80
England median hourly rate £21.50 £26.78 £15.98
% change year-on-year -19.70% +67.55% -11.59%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in London with a requirement for common skills.

All General Skills
London
Contract vacancies with a requirement for common skills 18,042 20,734 17,764
As % of all contract IT jobs advertised in London 43.00% 44.97% 44.68%
Number of daily rates quoted 12,654 14,828 12,630
London median daily rate £525 £513 £500
Median daily rate % change year-on-year +2.44% +2.50% +5.26%
10th Percentile £333 £313 £313
90th Percentile £711 £700 £675
England median daily rate £500 £475 £450
% change year-on-year +5.26% +5.56% -
Number of hourly rates quoted 184 247 183
London median hourly rate £24.50 £25.00 £23.00
Median hourly rate % change year-on-year -2.00% +8.70% +0.72%
10th Percentile £14.75 £14.40 £11.32
90th Percentile £57.25 £50.59 £64.50
England median hourly rate £30.00 £26.11 £25.00
% change year-on-year +14.91% +4.43% -6.99%

Advertising
Job Vacancy Trend in London

Job postings citing Advertising as a percentage of all IT jobs advertised in London.

Job vacancy trend for Advertising in London

Advertising
Contractor Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Advertising in London.

Contractor daily rate trend for Advertising in London

Advertising
Contractor Daily Rate Histogram in London

The daily rate distribution of IT jobs citing Advertising in London over the 6 months to 24 April 2019.

Contractor daily rate histogram for Advertising in London

Advertising
Contractor Hourly Rate Trend in London

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Advertising in London.

Contractor hourly rate trend for Advertising in London

Advertising
Contractor Hourly Rate Histogram in London

The hourly rate distribution of IT jobs citing Advertising in London over the 6 months to 24 April 2019.

Contractor hourly rate histogram for Advertising in London

Advertising
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the London region over the 6 months to 24 April 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Central London -29 82 £475 -7.32% 46
West London +18 31 £438 +32.58% 7
South London +3 14 £475 - 6
East London -22 5 £575 +36.90% 6
Advertising
England

For the 6 months to 24 April 2019, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the London region with a requirement for Advertising.

1 99 (24.69%) Marketing
2 83 (20.70%) Agile Software Development
3 76 (18.95%) Finance
4 61 (15.21%) SQL
5 60 (14.96%) Microsoft
6 56 (13.97%) Degree
7 52 (12.97%) Java
8 49 (12.22%) Microsoft Azure
9 48 (11.97%) JavaScript
10 47 (11.72%) Analytics
11 45 (11.22%) Python
12 43 (10.72%) Project Management
13 40 (9.98%) Stakeholder Management
13 40 (9.98%) Problem-Solving
14 36 (8.98%) User Experience
14 36 (8.98%) Analytical Skills
15 35 (8.73%) Node.js
16 34 (8.48%) Docker
16 34 (8.48%) Windows
16 34 (8.48%) HTML
17 33 (8.23%) TDD
17 33 (8.23%) DevOps
18 31 (7.73%) Computer Science
19 30 (7.48%) Active Directory
20 29 (7.23%) Google
21 28 (6.98%) Git (software)
22 27 (6.73%) Scrum
22 27 (6.73%) Terraform
23 26 (6.48%) AngularJS
23 26 (6.48%) CSS

Advertising
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 13 (3.24%) SharePoint
2 12 (2.99%) CMS
3 8 (2.00%) Apache
4 6 (1.50%) Elasticsearch
4 6 (1.50%) Exchange Server 2013
5 5 (1.25%) Confluence
6 4 (1.00%) Apache Airflow
6 4 (1.00%) Apache Spark
6 4 (1.00%) Luigi
6 4 (1.00%) Skype for Business
7 3 (0.75%) ColdFusion
7 3 (0.75%) IIS
7 3 (0.75%) Jupyter
7 3 (0.75%) SAS
8 2 (0.50%) Drupal
8 2 (0.50%) JBoss
8 2 (0.50%) MS Exchange
8 2 (0.50%) Sitecore CMS
8 2 (0.50%) WebLogic
8 2 (0.50%) WordPress
Applications
1 14 (3.49%) Microsoft Office
2 8 (2.00%) Microsoft Excel
3 6 (1.50%) InVision
4 5 (1.25%) Microsoft PowerPoint
4 5 (1.25%) Photoshop
5 4 (1.00%) InDesign
6 3 (0.75%) Adobe After Effects
6 3 (0.75%) Adobe Illustrator
6 3 (0.75%) Microsoft Project
7 2 (0.50%) Acrobat
7 2 (0.50%) Adobe Creative Suite
7 2 (0.50%) Chatbot
7 2 (0.50%) MS Visio
7 2 (0.50%) SPSS
7 2 (0.50%) Stata
8 1 (0.25%) Maya
8 1 (0.25%) Spreadsheet
Business Applications
1 8 (2.00%) NetSuite
2 7 (1.75%) Dynamics CRM
2 7 (1.75%) Salesforce.com CRM
3 6 (1.50%) Sage 200
4 4 (1.00%) SAP FI
5 3 (0.75%) SAP CO
5 3 (0.75%) SAP FI/CO
5 3 (0.75%) Unica
6 2 (0.50%) SAP SCM
6 2 (0.50%) SAP SD
7 1 (0.25%) Eloqua
7 1 (0.25%) JDE OneWorld
7 1 (0.25%) Sage 50
7 1 (0.25%) Shopify
7 1 (0.25%) WebTrends
Cloud Services
1 49 (12.22%) Microsoft Azure
2 25 (6.23%) Google Cloud Platform
3 21 (5.24%) Office 365
4 14 (3.49%) Amazon AWS
5 13 (3.24%) Google App Engine
6 11 (2.74%) AdWords
6 11 (2.74%) Serverless
7 10 (2.49%) Adobe Analytics
8 7 (1.75%) PaaS
9 6 (1.50%) Dynamics 365
9 6 (1.50%) Google Analytics
10 5 (1.25%) Adobe Creative Cloud
10 5 (1.25%) Sauce Labs
10 5 (1.25%) Taleo
11 4 (1.00%) AWS Lambda
11 4 (1.00%) Azure Active Directory
11 4 (1.00%) IaaS
12 3 (0.75%) Amazon Kinesis
12 3 (0.75%) Firebase
13 2 (0.50%) Stackdriver
Communications & Networking
1 9 (2.24%) Wireless
2 8 (2.00%) AMQP
3 7 (1.75%) Internet
4 4 (1.00%) TCP/IP
5 3 (0.75%) VPN
6 2 (0.50%) DNS
6 2 (0.50%) Firewall
6 2 (0.50%) HTTP
6 2 (0.50%) LAN
6 2 (0.50%) SMTP
6 2 (0.50%) WAN
7 1 (0.25%) DSL
7 1 (0.25%) FTP
7 1 (0.25%) NAS
7 1 (0.25%) Network Security
7 1 (0.25%) SAN
7 1 (0.25%) Skype
7 1 (0.25%) SSL
7 1 (0.25%) Unified Communications
7 1 (0.25%) Wireshark
Database & Business Intelligence
1 21 (5.24%) Big Data
2 19 (4.74%) SQL Server
3 11 (2.74%) NoSQL
4 9 (2.24%) Relational Database
5 8 (2.00%) Data Warehouse
5 8 (2.00%) Redis
6 7 (1.75%) Hadoop
6 7 (1.75%) MongoDB
6 7 (1.75%) MySQL
6 7 (1.75%) PostgreSQL
7 6 (1.50%) BigQuery
8 5 (1.25%) Looker
9 4 (1.00%) Amazon Redshift
9 4 (1.00%) Apache Cassandra
10 3 (0.75%) SQL Server Integration Services
11 2 (0.50%) BusinessObjects
11 2 (0.50%) OLAP
11 2 (0.50%) OLTP
11 2 (0.50%) SQL Server Analysis Services
11 2 (0.50%) SQL Server Reporting Services
Development Applications
1 28 (6.98%) Git (software)
2 16 (3.99%) Jenkins
2 16 (3.99%) Selenium
3 14 (3.49%) JIRA
4 9 (2.24%) Cucumber
5 6 (1.50%) WebDriver
6 5 (1.25%) Protractor
6 5 (1.25%) SoapUI
7 4 (1.00%) Burp Suite
7 4 (1.00%) JMeter
7 4 (1.00%) JUnit
7 4 (1.00%) Mocha
8 3 (0.75%) Karma Test Runner
8 3 (0.75%) Mockito
8 3 (0.75%) ProC
8 3 (0.75%) Visual Studio
9 2 (0.50%) Axure RP
9 2 (0.50%) Dreamweaver
9 2 (0.50%) Jasmine
9 2 (0.50%) TestNG
General
1 99 (24.69%) Marketing
2 76 (18.95%) Finance
3 21 (5.24%) Banking
4 18 (4.49%) Legal
5 15 (3.74%) Retail
6 11 (2.74%) Telecoms
7 9 (2.24%) Publishing
8 7 (1.75%) Games
8 7 (1.75%) Retail Banking
9 6 (1.50%) Front Office
10 3 (0.75%) French Language
10 3 (0.75%) German Language
10 3 (0.75%) Social Science
10 3 (0.75%) Spanish Language
11 2 (0.50%) Digital Economy
11 2 (0.50%) Investment Banking
11 2 (0.50%) Italian Language
11 2 (0.50%) Law
12 1 (0.25%) Back Office
12 1 (0.25%) Manufacturing
Job Titles
1 90 (22.44%) Developer
2 55 (13.72%) Analyst
3 30 (7.48%) Project Manager
4 24 (5.99%) Architect
4 24 (5.99%) Consultant
5 15 (3.74%) Business Analyst
5 15 (3.74%) Designer
6 14 (3.49%) Senior Developer
7 12 (2.99%) DevOps Engineer
7 12 (2.99%) Service Analyst
7 12 (2.99%) Service Desk Analyst
7 12 (2.99%) Solutions Architect
8 11 (2.74%) Azure Architect
9 10 (2.49%) Front End Developer (Client-Side Developer)
9 10 (2.49%) Python Developer
10 9 (2.24%) Delivery Manager
10 9 (2.24%) Product Manager
11 8 (2.00%) Marketing Manager
11 8 (2.00%) Scala Developer
11 8 (2.00%) Tester
Libraries, Frameworks & Software Standards
1 35 (8.73%) Node.js
2 34 (8.48%) HTML
3 26 (6.48%) AngularJS
3 26 (6.48%) CSS
4 24 (5.99%) REST
5 18 (4.49%) .NET
6 17 (4.24%) Kafka
7 16 (3.99%) React
8 15 (3.74%) RabbitMQ
9 14 (3.49%) RESTful
10 10 (2.49%) JSON
11 9 (2.24%) ActiveMQ
12 8 (2.00%) gRPC
13 7 (1.75%) .NET Core
13 7 (1.75%) Java EE
13 7 (1.75%) Velocity
14 6 (1.50%) Django
14 6 (1.50%) HTML5
14 6 (1.50%) Spring
14 6 (1.50%) Web Services
Miscellaneous
1 36 (8.98%) Analytical Skills
1 36 (8.98%) User Experience
2 20 (4.99%) Video on Demand
3 16 (3.99%) Social Media
4 13 (3.24%) Mobile App
5 9 (2.24%) Over-the-Top Content
6 8 (2.00%) CCTV
6 8 (2.00%) Digital Media
7 7 (1.75%) Fintech
7 7 (1.75%) Greenfield Project
8 6 (1.50%) Video\Live Streaming
9 5 (1.25%) Device Driver
10 4 (1.00%) Credit Risk
10 4 (1.00%) Enterprise Software
10 4 (1.00%) Self-Motivation
11 3 (0.75%) Blog
11 3 (0.75%) Linux Command Line
11 3 (0.75%) Photography
12 2 (0.50%) Fixed Income
12 2 (0.50%) Graphic Design
Operating Systems
1 34 (8.48%) Windows
2 22 (5.49%) Linux
3 10 (2.49%) Apple iOS
4 9 (2.24%) Android
5 6 (1.50%) Windows 10
6 5 (1.25%) Unix
6 5 (1.25%) Windows 7
7 3 (0.75%) Mac OS X
8 2 (0.50%) tvOS
8 2 (0.50%) Windows Server
9 1 (0.25%) Mac OS X Server
9 1 (0.25%) Windows Server 2012
Processes & Methodologies
1 83 (20.70%) Agile Software Development
2 47 (11.72%) Analytics
3 43 (10.72%) Project Management
4 40 (9.98%) Problem-Solving
4 40 (9.98%) Stakeholder Management
5 33 (8.23%) DevOps
5 33 (8.23%) TDD
6 31 (7.73%) Computer Science
7 27 (6.73%) Scrum
8 26 (6.48%) BDD
9 25 (6.23%) CRM
9 25 (6.23%) Workflow
10 24 (5.99%) Business Intelligence
11 19 (4.74%) Microservices
11 19 (4.74%) Test Automation
12 18 (4.49%) ERP
12 18 (4.49%) Kanban
12 18 (4.49%) Web Development
13 17 (4.24%) Migration
14 16 (3.99%) E-Commerce
Programming Languages
1 61 (15.21%) SQL
2 52 (12.97%) Java
3 48 (11.97%) JavaScript
4 45 (11.22%) Python
5 20 (4.99%) Scala
6 18 (4.49%) Go
7 16 (3.99%) C#
8 14 (3.49%) PHP
9 13 (3.24%) Ruby
10 12 (2.99%) PowerShell
11 9 (2.24%) TypeScript
12 7 (1.75%) Bash Shell
13 6 (1.50%) C++
14 5 (1.25%) C
14 5 (1.25%) R
15 4 (1.00%) Groovy
16 3 (0.75%) Apex Code
16 3 (0.75%) VBA
17 2 (0.50%) MATLAB
17 2 (0.50%) T-SQL
Qualifications
1 56 (13.97%) Degree
2 16 (3.99%) Computer Science Degree
3 9 (2.24%) Security Cleared
4 7 (1.75%) Cisco Certification
5 3 (0.75%) Master's Degree
5 3 (0.75%) Numerate Degree
6 2 (0.50%) AWS Certification
6 2 (0.50%) DBS Check
6 2 (0.50%) PhD
6 2 (0.50%) SC Cleared
7 1 (0.25%) AAT
7 1 (0.25%) CEH
7 1 (0.25%) GIAC
7 1 (0.25%) GPEN
7 1 (0.25%) ISEB
7 1 (0.25%) ITIL Certification
7 1 (0.25%) OSCP
7 1 (0.25%) PMP
7 1 (0.25%) PRINCE2 Certification
Quality Assurance & Compliance
1 7 (1.75%) QA
2 5 (1.25%) PMO
3 3 (0.75%) Data Quality
4 2 (0.50%) GDPR
4 2 (0.50%) SLA
System Software
1 34 (8.48%) Docker
2 30 (7.48%) Active Directory
3 2 (0.50%) HDFS
3 2 (0.50%) Virtual Machines
4 1 (0.25%) Microsoft App-V
4 1 (0.25%) XenDesktop
Systems Management
1 27 (6.73%) Terraform
2 25 (6.23%) Kubernetes
3 14 (3.49%) Ansible
4 8 (2.00%) Opscode Chef
5 5 (1.25%) SCCM
6 4 (1.00%) Kibana
6 4 (1.00%) logstash
7 2 (0.50%) HP ALM
7 2 (0.50%) Istio
8 1 (0.25%) AirWatch
8 1 (0.25%) Docker Swarm
8 1 (0.25%) Hadoop YARN
8 1 (0.25%) Jamf Pro
8 1 (0.25%) Knative
8 1 (0.25%) Microsoft Intune
8 1 (0.25%) Puppet
8 1 (0.25%) ZABBIX
Vendors
1 60 (14.96%) Microsoft
2 29 (7.23%) Google
3 22 (5.49%) Adobe
4 18 (4.49%) Facebook
5 15 (3.74%) Salesforce.com
6 14 (3.49%) Twitter
7 9 (2.24%) SAP
8 8 (2.00%) Apple
8 8 (2.00%) Cisco
8 8 (2.00%) SaltStack
9 7 (1.75%) DocuSign
10 6 (1.50%) Sage
11 5 (1.25%) Salesforce Marketing Cloud
11 5 (1.25%) Talend
12 4 (1.00%) DoubleClick
12 4 (1.00%) Instagram
12 4 (1.00%) Oracle
12 4 (1.00%) Tableau
12 4 (1.00%) Tealium
13 3 (0.75%) VMware