Period
to 9 July 2020

The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in London. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 9 July 2020 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Advertising
England > London
6 months to
9 Jul 2020
Same period 2019 Same period 2018
Rank 283 255 221
Rank change year-on-year -28 -34 -7
Contract jobs citing Advertising 112 429 591
As % of all contract jobs advertised in London 0.64% 1.03% 1.27%
As % of the General category 1.35% 2.26% 2.68%
Number of daily rates quoted 81 304 469
Median daily rate £450 £500 £475
Median daily rate % change year-on-year -10.00% +5.26% +11.76%
10th Percentile £213 £250 £225
90th Percentile £668 £675 £625
England median daily rate £450 £475 £450
% change year-on-year -5.26% +5.56% +11.80%
Number of hourly rates quoted 3 8 6
Median hourly rate £38.50 £14.74 £27.16
Median hourly rate % change year-on-year +161.19% -45.73% +28.39%
10th Percentile £38.23 £7.00 £21.17
90th Percentile £38.75 £31.04 £38.82
England median hourly rate £38.50 £15.50 £25.00
% change year-on-year +148.39% -38.00% +38.89%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in London with a requirement for common skills.

All General Skills
London
Contract vacancies with a requirement for common skills 8,278 18,946 22,071
As % of all contract IT jobs advertised in London 46.97% 45.51% 47.41%
Number of daily rates quoted 5,706 13,156 15,740
Median daily rate £525 £525 £515
Median daily rate % change year-on-year - +1.94% +3.00%
10th Percentile £340 £345 £313
90th Percentile £750 £700 £700
England median daily rate £500 £500 £475
% change year-on-year - +5.26% +5.56%
Number of hourly rates quoted 165 226 279
Median hourly rate £35.00 £21.00 £24.00
Median hourly rate % change year-on-year +66.67% -12.50% +13.45%
10th Percentile £16.03 £13.74 £13.36
90th Percentile £54.60 £51.96 £50.00
Median hourly rate £27.46 £22.93 £22.50
% change year-on-year +19.77% +1.91% +5.88%

Advertising
Job Vacancy Trend in London

Job postings citing Advertising as a proportion of all IT jobs advertised in London.

Job vacancy trend for Advertising in London

Advertising
Contractor Daily Rate Trend in London

3-month moving average daily rate quoted in jobs citing Advertising in London.

Daily rate trend for Advertising in London

Advertising
Daily Rate Histogram in London

Daily rate distribution for jobs citing Advertising in London over the 6 months to 9 July 2020.

Daily rate histogram for Advertising in London

Advertising
Contractor Hourly Rate Trend in London

3-month moving average hourly rates quoted in jobs citing Advertising in London.

Hourly rate trend for Advertising in London

Advertising
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the London region over the 6 months to 9 July 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Central London +37 32 £463 -11.90% 16
East London +42 1 £625 - 9
West London +34 1 £525 +5.00% 5
Advertising
England

For the 6 months to 9 July 2020, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the London region with a requirement for Advertising.

1 23 (20.54%) Agile Software Development
1 23 (20.54%) Marketing
2 22 (19.64%) Finance
3 21 (18.75%) Analytical Skills
4 20 (17.86%) Microsoft
5 18 (16.07%) Azure
5 18 (16.07%) AWS
6 14 (12.50%) User Experience
7 12 (10.71%) Problem-Solving
7 12 (10.71%) Stakeholder Management
7 12 (10.71%) ERP
7 12 (10.71%) JavaScript
8 11 (9.82%) Analytics
9 10 (8.93%) SQL
9 10 (8.93%) HTML
9 10 (8.93%) CRM
9 10 (8.93%) Adobe
10 9 (8.04%) Java
10 9 (8.04%) DevOps
10 9 (8.04%) Dynamics 365
11 8 (7.14%) Docker
11 8 (7.14%) SQL Server
11 8 (7.14%) Project Management
12 7 (6.25%) Migration
12 7 (6.25%) Scrum
12 7 (6.25%) Microsoft Excel
12 7 (6.25%) Degree
12 7 (6.25%) Software Engineering
12 7 (6.25%) Google
12 7 (6.25%) Power Platform

Advertising
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (5.36%) SharePoint
2 3 (2.68%) Confluence
2 3 (2.68%) Elasticsearch
3 2 (1.79%) CMS
3 2 (1.79%) JBoss
3 2 (1.79%) WebLogic
4 1 (0.89%) nginx
Applications
1 7 (6.25%) Microsoft Excel
2 6 (5.36%) Adobe Creative Suite
3 4 (3.57%) Sketch
4 2 (1.79%) Adobe Illustrator
4 2 (1.79%) Microsoft Office
4 2 (1.79%) Photoshop
5 1 (0.89%) InDesign
5 1 (0.89%) InVision
5 1 (0.89%) Microsoft Project
Business Applications
1 6 (5.36%) Dynamics CRM
2 4 (3.57%) Workday HCM
3 3 (2.68%) Dynamics NAV
3 3 (2.68%) Eloqua
4 1 (0.89%) Dynamics GP
4 1 (0.89%) ION MarketView
4 1 (0.89%) NetSuite
4 1 (0.89%) ReMetrica
4 1 (0.89%) Salesforce.com CRM
4 1 (0.89%) Towers Watson Igloo
4 1 (0.89%) Unit4 Business World
Cloud Services
1 18 (16.07%) AWS
1 18 (16.07%) Azure
2 9 (8.04%) Dynamics 365
3 7 (6.25%) Power Platform
4 6 (5.36%) Office 365
4 6 (5.36%) SaaS
5 5 (4.46%) GCP
5 5 (4.46%) Power Automate
5 5 (4.46%) PowerApps
5 5 (4.46%) Serverless
6 3 (2.68%) Adobe Analytics
6 3 (2.68%) Datadog
6 3 (2.68%) Google Analytics
6 3 (2.68%) IaaS
7 2 (1.79%) Amazon S3
7 2 (1.79%) AWS Lambda
7 2 (1.79%) Azure Active Directory
7 2 (1.79%) PaaS
8 1 (0.89%) Boomi
Communications & Networking
1 3 (2.68%) Wi-Fi
2 1 (0.89%) DMZ
2 1 (0.89%) Firewall
2 1 (0.89%) Internet
2 1 (0.89%) Intranet
2 1 (0.89%) Skype
2 1 (0.89%) VoIP
2 1 (0.89%) VPN
2 1 (0.89%) WAN
2 1 (0.89%) Wireless
Database & Business Intelligence
1 8 (7.14%) SQL Server
2 6 (5.36%) MySQL
3 4 (3.57%) Relational Database
4 3 (2.68%) Power BI
4 3 (2.68%) Redis
5 2 (1.79%) Amazon Athena
5 2 (1.79%) Amazon DynamoDB
5 2 (1.79%) Data Lake
5 2 (1.79%) MongoDB
5 2 (1.79%) PostgreSQL
5 2 (1.79%) SQL Server Integration Services
5 2 (1.79%) SQL Server Reporting Services
6 1 (0.89%) Apache Cassandra
6 1 (0.89%) Azure SQL Database
6 1 (0.89%) Big Data
6 1 (0.89%) Blockchain
6 1 (0.89%) Data Mining
6 1 (0.89%) Hazelcast
6 1 (0.89%) Qlik Sense
Development Applications
1 4 (3.57%) Git (software)
1 4 (3.57%) JIRA
2 2 (1.79%) minitest
2 2 (1.79%) RSpec
3 1 (0.89%) Atlassian Bamboo
3 1 (0.89%) Bitbucket
3 1 (0.89%) GitLab
3 1 (0.89%) JUnit
3 1 (0.89%) Postman
3 1 (0.89%) Team Foundation Server
General
1 23 (20.54%) Marketing
2 22 (19.64%) Finance
3 4 (3.57%) Publishing
4 3 (2.68%) Banking
4 3 (2.68%) Law
4 3 (2.68%) Telecoms
5 1 (0.89%) Front Office
5 1 (0.89%) Games
5 1 (0.89%) Investment Banking
5 1 (0.89%) Manufacturing
5 1 (0.89%) Retail
5 1 (0.89%) Russian Language
5 1 (0.89%) Spanish Language
5 1 (0.89%) Swedish Language
Job Titles
1 25 (22.32%) Developer
2 15 (13.39%) Consultant
3 10 (8.93%) Analyst
3 10 (8.93%) Project Manager
4 6 (5.36%) Architect
4 6 (5.36%) Designer
4 6 (5.36%) Senior Developer
5 5 (4.46%) Technical Manager
6 4 (3.57%) Cloud Consultant
6 4 (3.57%) CRM Developer
6 4 (3.57%) Java Developer
6 4 (3.57%) Marketing Officer
6 4 (3.57%) Visual Designer
7 3 (2.68%) Android Developer
7 3 (2.68%) Business Analyst
7 3 (2.68%) IT Analyst
7 3 (2.68%) Product Owner
7 3 (2.68%) Solutions Architect
7 3 (2.68%) Technical Consultant
7 3 (2.68%) Technical Product Owner
Libraries, Frameworks & Software Standards
1 10 (8.93%) HTML
2 6 (5.36%) .NET
3 5 (4.46%) Redux
4 4 (3.57%) HTML5
4 4 (3.57%) React
5 3 (2.68%) Express
5 3 (2.68%) GraphQL
5 3 (2.68%) hapi
5 3 (2.68%) Kafka
5 3 (2.68%) Next.js
5 3 (2.68%) Node.js
5 3 (2.68%) REST
5 3 (2.68%) RESTful
5 3 (2.68%) Semantic HTML
5 3 (2.68%) Spring
6 2 (1.79%) ASP.NET
6 2 (1.79%) CSS
6 2 (1.79%) Java EE
6 2 (1.79%) JMS
6 2 (1.79%) Web Services
Miscellaneous
1 21 (18.75%) Analytical Skills
2 14 (12.50%) User Experience
3 5 (4.46%) Graphic Design
4 4 (3.57%) Analytical Mindset
4 4 (3.57%) Animation
5 3 (2.68%) Fixed Income
5 3 (2.68%) Self-Motivation
5 3 (2.68%) Social Network
6 2 (1.79%) Data Centre
6 2 (1.79%) Equities
6 2 (1.79%) Greenfield Project
6 2 (1.79%) Over-the-Top Content
6 2 (1.79%) Social Media
7 1 (0.89%) Algorithms
7 1 (0.89%) Augmented Reality
7 1 (0.89%) Enterprise Software
7 1 (0.89%) Learning Management System
7 1 (0.89%) Marketing Technology
7 1 (0.89%) Photography
7 1 (0.89%) Video Conferencing
Operating Systems
1 6 (5.36%) Windows
2 4 (3.57%) Android
2 4 (3.57%) Unix
3 3 (2.68%) Linux
3 3 (2.68%) Windows Server
4 2 (1.79%) Windows 7
4 2 (1.79%) Windows Server 2008
5 1 (0.89%) Apple iOS
5 1 (0.89%) VMS
5 1 (0.89%) Windows 10
5 1 (0.89%) Windows Server 2019
Processes & Methodologies
1 23 (20.54%) Agile Software Development
2 12 (10.71%) ERP
2 12 (10.71%) Problem-Solving
2 12 (10.71%) Stakeholder Management
3 11 (9.82%) Analytics
4 10 (8.93%) CRM
5 9 (8.04%) DevOps
6 8 (7.14%) Project Management
7 7 (6.25%) Migration
7 7 (6.25%) Scrum
7 7 (6.25%) Software Engineering
8 6 (5.36%) Business Analysis
8 6 (5.36%) Collaborative Working
8 6 (5.36%) Marketing Automation
8 6 (5.36%) SDLC
8 6 (5.36%) TDD
9 5 (4.46%) Line Management
9 5 (4.46%) Microservices
9 5 (4.46%) Project Delivery
10 4 (3.57%) Data Visualisation
Programming Languages
1 12 (10.71%) JavaScript
2 10 (8.93%) SQL
3 9 (8.04%) Java
4 5 (4.46%) Scala
5 3 (2.68%) C#
5 3 (2.68%) Go
5 3 (2.68%) Python
5 3 (2.68%) T-SQL
6 2 (1.79%) Ruby
7 1 (0.89%) C++
7 1 (0.89%) ES6
7 1 (0.89%) Groovy
7 1 (0.89%) Korn
7 1 (0.89%) Perl
7 1 (0.89%) PHP
7 1 (0.89%) R
Qualifications
1 7 (6.25%) Degree
2 5 (4.46%) Security Cleared
3 3 (2.68%) DV Cleared
4 2 (1.79%) CREST Certified
4 2 (1.79%) OSCP
4 2 (1.79%) PRINCE2 Certification
4 2 (1.79%) SC Cleared
4 2 (1.79%) Tigerscheme
5 1 (0.89%) A+ Certification
5 1 (0.89%) AAT
5 1 (0.89%) CHECK Team Leader
5 1 (0.89%) CHECK Team Member
5 1 (0.89%) CISSP
5 1 (0.89%) Computer Science Degree
5 1 (0.89%) Cyber Scheme
5 1 (0.89%) ECSA
5 1 (0.89%) Master's Degree
5 1 (0.89%) MCP
5 1 (0.89%) PhD
5 1 (0.89%) PMP
Quality Assurance & Compliance
1 5 (4.46%) QA
2 4 (3.57%) Data Quality
3 2 (1.79%) PMO
4 1 (0.89%) GDPR
4 1 (0.89%) SLA
System Software
1 8 (7.14%) Docker
2 5 (4.46%) Active Directory
3 1 (0.89%) Virtual Machines
3 1 (0.89%) VMware Infrastructure
Systems Management
1 6 (5.36%) Kubernetes
2 5 (4.46%) Kibana
3 4 (3.57%) Terraform
4 2 (1.79%) Grafana
4 2 (1.79%) Prometheus
5 1 (0.89%) FortiGate
Vendors
1 20 (17.86%) Microsoft
2 10 (8.93%) Adobe
3 7 (6.25%) Google
4 6 (5.36%) Salesforce.com
5 5 (4.46%) Facebook
5 5 (4.46%) Workday
6 4 (3.57%) Marketo
6 4 (3.57%) Pardot
7 3 (2.68%) Sybase
7 3 (2.68%) VMware
8 2 (1.79%) Oracle
8 2 (1.79%) SAP
8 2 (1.79%) Tableau
9 1 (0.89%) Apteco
9 1 (0.89%) CyberArk
9 1 (0.89%) IFS
9 1 (0.89%) Nintex
9 1 (0.89%) Red Hat
9 1 (0.89%) Salesforce Marketing Cloud
9 1 (0.89%) Yardi