Period
to 19 April 2018

The table below looks at the prevalence of the term Advertising in contract job vacancies advertised in London. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 19 April 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Advertising
England > London
6 months to
19 Apr 2018
Same period 2017 Same period 2016
Rank 222 188 228
Rank change year-on-year -34 +40 -59
Contract jobs citing Advertising 542 570 504
As % of all contract IT jobs advertised in London 1.17% 1.41% 1.14%
As % of the General category 2.62% 3.16% 2.50%
Number of daily rates quoted 407 452 373
London median daily rate £450 £425 £425
Median daily rate % change year-on-year +5.88% - +3.03%
10th Percentile £208 £263 £225
90th Percentile £625 £606 £588
England median daily rate £450 £413 £400
% change year-on-year +9.09% +3.13% -
Number of hourly rates quoted 9 15 15
London median hourly rate £27.16 £21.16 £22.12
Median hourly rate % change year-on-year +28.39% -4.34% -8.73%
10th Percentile £15.05 £13.51 £9.40
90th Percentile £40.47 £34.80 £27.40
England median hourly rate £26.78 £16.24 £17.00
% change year-on-year +64.87% -4.47% -29.84%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in London with a requirement for common skills.

All General Skills
London
Contract vacancies with a requirement for common skills 20,706 18,061 20,144
As % of all contract IT jobs advertised in London 44.86% 44.68% 45.45%
Number of daily rates quoted 14,825 12,859 14,418
London median daily rate £513 £500 £475
Median daily rate % change year-on-year +2.50% +5.26% +2.70%
10th Percentile £313 £313 £300
90th Percentile £700 £675 £673
England median daily rate £475 £450 £450
% change year-on-year +5.56% - +5.88%
Number of hourly rates quoted 242 183 206
London median hourly rate £25.06 £25.00 £22.50
Median hourly rate % change year-on-year +0.23% +11.11% +18.42%
10th Percentile £14.28 £11.32 £10.63
90th Percentile £49.88 £64.50 £52.50
England median hourly rate £26.00 £25.00 £26.13
% change year-on-year +4.00% -4.31% +16.11%

Advertising
Job Vacancy Trend in London

Job postings citing Advertising as a percentage of all IT jobs advertised in London.

Job vacancy trend for Advertising in London

Advertising
Contractor Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Advertising in London.

Contractor daily rate trend for Advertising in London

Advertising
Contractor Daily Rate Histogram in London

The daily rate distribution of IT jobs citing Advertising in London over the 6 months to 19 April 2018.

Contractor daily rate histogram for Advertising in London

Advertising
Contractor Hourly Rate Trend in London

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Advertising in London.

Contractor hourly rate trend for Advertising in London

Advertising
Contractor Hourly Rate Histogram in London

The hourly rate distribution of IT jobs citing Advertising in London over the 6 months to 19 April 2018.

Contractor hourly rate histogram for Advertising in London

Advertising
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the London region over the 6 months to 19 April 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Central London -49 134 £500 +14.29% 71
West London -39 29 £330 -17.50% 25
South London -38 25 £475 -20.83% 3
North London -3 1 £165 -
East London -5 1 £420 - 17
Advertising
England

For the 6 months to 19 April 2018, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the London region with a requirement for Advertising.

1 153 (28.23%) Finance
2 112 (20.66%) Agile Software Development
3 108 (19.93%) Marketing
4 104 (19.19%) Microsoft
5 90 (16.61%) Stakeholder Management
6 73 (13.47%) JavaScript
7 63 (11.62%) CRM
8 61 (11.25%) Java
9 58 (10.70%) Project Management
10 56 (10.33%) SQL
11 47 (8.67%) HTML
12 45 (8.30%) Analytical Skills
13 44 (8.12%) Windows
14 42 (7.75%) .NET
14 42 (7.75%) Degree
15 41 (7.56%) Banking
16 40 (7.38%) Dynamics CRM
17 39 (7.20%) C#
17 39 (7.20%) Analytics
18 38 (7.01%) Amazon AWS
18 38 (7.01%) DevOps
19 37 (6.83%) User Experience
19 37 (6.83%) CSS
19 37 (6.83%) Problem-Solving
20 35 (6.46%) Web Development
21 33 (6.09%) Microsoft Azure
22 30 (5.54%) Web Services
22 30 (5.54%) AngularJS
22 30 (5.54%) REST
23 28 (5.17%) Scrum

Advertising
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 20 (3.69%) SharePoint
2 17 (3.14%) CMS
3 15 (2.77%) Apache Spark
4 7 (1.29%) SharePoint 2013
5 6 (1.11%) Adobe Experience Manager
5 6 (1.11%) Elasticsearch
5 6 (1.11%) WebSphere
6 5 (0.92%) Apache
6 5 (0.92%) Jupyter
6 5 (0.92%) Marvel
6 5 (0.92%) SAS
6 5 (0.92%) Umbraco
7 4 (0.74%) NServiceBus
7 4 (0.74%) WebSphere Portal
8 3 (0.55%) Apache Pig
8 3 (0.55%) BizTalk Server
8 3 (0.55%) MS Exchange
8 3 (0.55%) Skype for Business
9 2 (0.37%) IIS
9 2 (0.37%) IPython
Applications
1 24 (4.43%) Microsoft Office
2 16 (2.95%) Microsoft PowerPoint
3 15 (2.77%) Microsoft Excel
4 12 (2.21%) InVision
5 10 (1.85%) Microsoft Project
6 8 (1.48%) Photoshop
7 5 (0.92%) Adobe After Effects
7 5 (0.92%) Adobe Illustrator
7 5 (0.92%) SPSS
8 4 (0.74%) MS Visio
9 3 (0.55%) Adobe Creative Suite
10 2 (0.37%) Maya
11 1 (0.18%) 3ds Max
11 1 (0.18%) Adobe Premiere
11 1 (0.18%) CINEMA 4D
11 1 (0.18%) InDesign
11 1 (0.18%) NUKE
11 1 (0.18%) OmniGraffle
Business Applications
1 40 (7.38%) Dynamics CRM
2 7 (1.29%) NetSuite
2 7 (1.29%) Salesforce.com CRM
2 7 (1.29%) SAP Business One
3 5 (0.92%) OpenText VIM for SAP
3 5 (0.92%) SAP CO
3 5 (0.92%) SAP FI
3 5 (0.92%) SAP FI/CO
4 4 (0.74%) Dynamics AX
4 4 (0.74%) Sage X3
4 4 (0.74%) SAP Business ByDesign
4 4 (0.74%) Unit4 Business World
5 3 (0.55%) Dynamics NAV
5 3 (0.55%) HFM
5 3 (0.55%) Oracle EBS
5 3 (0.55%) Oracle EBS R12
6 2 (0.37%) Magento
6 2 (0.37%) SAP BPC
6 2 (0.37%) SAP ERP
6 2 (0.37%) SAP R/3
Cloud Services
1 38 (7.01%) Amazon AWS
2 33 (6.09%) Microsoft Azure
3 23 (4.24%) Office 365
4 19 (3.51%) Dynamics 365
5 12 (2.21%) Google Analytics
6 10 (1.85%) Adobe Analytics
7 9 (1.66%) AdWords
7 9 (1.66%) SaaS
8 8 (1.48%) GitHub
9 7 (1.29%) AWS CloudFormation
10 5 (0.92%) Adobe Creative Cloud
11 4 (0.74%) Amazon S3
11 4 (0.74%) Google Cloud Platform
11 4 (0.74%) Google Tag Manager
12 3 (0.55%) FinancialForce
12 3 (0.55%) Sauce Labs
13 2 (0.37%) Amazon EC2
13 2 (0.37%) Azure Active Directory
13 2 (0.37%) Heroku
14 1 (0.18%) PaaS
Communications & Networking
1 12 (2.21%) Internet
2 11 (2.03%) TCP/IP
2 11 (2.03%) WAN
3 9 (1.66%) DNS
4 8 (1.48%) LAN
5 6 (1.11%) Firewall
6 5 (0.92%) SNMP
7 4 (0.74%) DHCP
7 4 (0.74%) MPLS
8 3 (0.55%) HTTP
9 2 (0.37%) ADSL
9 2 (0.37%) Broadband
9 2 (0.37%) Ethernet
9 2 (0.37%) FIX Connectivity
9 2 (0.37%) Skype
9 2 (0.37%) SSL
10 1 (0.18%) Softphone
10 1 (0.18%) Telepresence
10 1 (0.18%) VPN
10 1 (0.18%) WebEx
Database & Business Intelligence
1 18 (3.32%) SQL Server
2 14 (2.58%) Hadoop
3 13 (2.40%) Big Data
3 13 (2.40%) NoSQL
4 12 (2.21%) Relational Database
5 10 (1.85%) MySQL
5 10 (1.85%) SQL Server Integration Services
6 9 (1.66%) Data Warehouse
6 9 (1.66%) RDBMS
7 8 (1.48%) SQL Server Reporting Services
8 7 (1.29%) Crystal Reports
9 6 (1.11%) HBase
9 6 (1.11%) SAP BW
10 5 (0.92%) Apache Hive
10 5 (0.92%) BusinessObjects
10 5 (0.92%) MongoDB
10 5 (0.92%) PostgreSQL
11 4 (0.74%) BigQuery
11 4 (0.74%) BusinessObjects Business Intelligence
12 3 (0.55%) Amazon Redshift
Development Applications
1 21 (3.87%) Git (software)
2 10 (1.85%) JIRA
2 10 (1.85%) Octopus Deploy
2 10 (1.85%) TeamCity
3 8 (1.48%) Cucumber
4 7 (1.29%) Jenkins
4 7 (1.29%) Selenium
4 7 (1.29%) WebDriver
5 6 (1.11%) Protractor
5 6 (1.11%) TestRail
6 5 (0.92%) Balsamiq Mockups
6 5 (0.92%) Visual Studio
7 4 (0.74%) Axure RP
7 4 (0.74%) Jasmine
7 4 (0.74%) JMeter
7 4 (0.74%) SoapUI
7 4 (0.74%) Visual Studio Team System
8 3 (0.55%) Burp Suite
8 3 (0.55%) gulp
8 3 (0.55%) Karma Test Runner
General
1 153 (28.23%) Finance
2 108 (19.93%) Marketing
3 41 (7.56%) Banking
4 28 (5.17%) Retail
5 21 (3.87%) Publishing
6 15 (2.77%) Telecoms
7 10 (1.85%) German Language
8 7 (1.29%) Electronics
8 7 (1.29%) Games
8 7 (1.29%) Italian Language
8 7 (1.29%) Legal
9 6 (1.11%) Front Office
10 5 (0.92%) French Language
10 5 (0.92%) Manufacturing
11 4 (0.74%) Automotive
11 4 (0.74%) Law
12 3 (0.55%) Spanish Language
13 2 (0.37%) Back Office
13 2 (0.37%) Billing
14 1 (0.18%) Investment Banking
Job Titles
1 111 (20.48%) Developer
2 80 (14.76%) Analyst
3 60 (11.07%) Project Manager
4 48 (8.86%) Business Analyst
5 32 (5.90%) Consultant
6 26 (4.80%) Java Developer
6 26 (4.80%) Senior Manager
7 25 (4.61%) Designer
8 23 (4.24%) Architect
9 17 (3.14%) .NET Developer
9 17 (3.14%) Senior Developer
10 13 (2.40%) Account Manager
11 12 (2.21%) UX Designer
12 11 (2.03%) Solutions Architect
13 10 (1.85%) CRM Developer
13 10 (1.85%) Dynamics CRM Developer
13 10 (1.85%) Junior
13 10 (1.85%) Support Analyst
14 9 (1.66%) CRM Analyst
14 9 (1.66%) CRM Business Analyst
Libraries, Frameworks & Software Standards
1 47 (8.67%) HTML
2 42 (7.75%) .NET
3 37 (6.83%) CSS
4 30 (5.54%) AngularJS
4 30 (5.54%) REST
4 30 (5.54%) Web Services
5 22 (4.06%) React
6 21 (3.87%) Java EE
7 18 (3.32%) HTML5
8 17 (3.14%) ASP.NET Web API
9 15 (2.77%) RESTful
9 15 (2.77%) Spring
10 13 (2.40%) ASP.NET
10 13 (2.40%) Node.js
10 13 (2.40%) XML
11 11 (2.03%) Kafka
12 8 (1.48%) Angular 2
13 7 (1.29%) ASP.NET MVC
13 7 (1.29%) jQuery
13 7 (1.29%) WCF
Miscellaneous
1 45 (8.30%) Analytical Skills
2 37 (6.83%) User Experience
3 23 (4.24%) Social Media
4 21 (3.87%) FMCG
5 12 (2.21%) Self-Motivation
6 11 (2.03%) Computer Science
7 9 (1.66%) Greenfield Project
7 9 (1.66%) PMI
8 7 (1.29%) Animation
9 6 (1.11%) Data Centre
10 5 (0.92%) Algorithms
10 5 (0.92%) Video on Demand
11 4 (0.74%) Data Structures
11 4 (0.74%) Fintech
11 4 (0.74%) Graphic Design
11 4 (0.74%) Marketing Technology
11 4 (0.74%) Over-the-Top Content
12 3 (0.55%) Blackberry
12 3 (0.55%) Management Information System
12 3 (0.55%) Virtual Team
Operating Systems
1 44 (8.12%) Windows
2 16 (2.95%) Linux
3 10 (1.85%) Windows 7
4 9 (1.66%) Windows 10
5 8 (1.48%) Android
6 7 (1.29%) Windows Server
6 7 (1.29%) Windows Server 2008
7 5 (0.92%) Unix
8 4 (0.74%) Apple iOS
8 4 (0.74%) Windows Server 2012
9 2 (0.37%) Mac OS X
9 2 (0.37%) Red Hat Enterprise Linux
9 2 (0.37%) Solaris
10 1 (0.18%) Windows 8
10 1 (0.18%) Windows Server 2003
Processes & Methodologies
1 112 (20.66%) Agile Software Development
2 90 (16.61%) Stakeholder Management
3 63 (11.62%) CRM
4 58 (10.70%) Project Management
5 39 (7.20%) Analytics
6 38 (7.01%) DevOps
7 37 (6.83%) Problem-Solving
8 35 (6.46%) Web Development
9 28 (5.17%) Scrum
10 25 (4.61%) Digital Marketing
11 23 (4.24%) Business Analysis
11 23 (4.24%) Migration
12 22 (4.06%) Business Intelligence
12 22 (4.06%) ERP
13 21 (3.87%) PRINCE2
13 21 (3.87%) Software Engineering
14 19 (3.51%) Information Security
14 19 (3.51%) ITIL
15 18 (3.32%) TDD
16 17 (3.14%) Test Automation
Programming Languages
1 73 (13.47%) JavaScript
2 61 (11.25%) Java
3 56 (10.33%) SQL
4 39 (7.20%) C#
5 27 (4.98%) PHP
5 27 (4.98%) Python
6 18 (3.32%) Scala
7 14 (2.58%) PowerShell
8 9 (1.66%) VBA
9 7 (1.29%) R
10 6 (1.11%) ES6
10 6 (1.11%) TypeScript
11 4 (0.74%) Apex Code
11 4 (0.74%) C++
12 3 (0.55%) C
12 3 (0.55%) Java 8
12 3 (0.55%) T-SQL
13 2 (0.37%) Ruby
13 2 (0.37%) Shell Script
13 2 (0.37%) VBScript
Qualifications
1 42 (7.75%) Degree
2 13 (2.40%) PMP
3 11 (2.03%) PMI Certification
4 9 (1.66%) Computer Science Degree
5 8 (1.48%) PRINCE2 Certification
6 6 (1.11%) ISEB
7 5 (0.92%) CISA
7 5 (0.92%) CISM
7 5 (0.92%) CISSP
7 5 (0.92%) CRISC
7 5 (0.92%) Microsoft Certification
8 4 (0.74%) CCNA
8 4 (0.74%) Cisco Certification
8 4 (0.74%) MCSE
9 3 (0.55%) MCSA
10 2 (0.37%) CCA
10 2 (0.37%) CCNP
10 2 (0.37%) ISTQB
10 2 (0.37%) ITIL Certification
10 2 (0.37%) JNCIA
Quality Assurance & Compliance
1 19 (3.51%) GDPR
2 9 (1.66%) QA
3 6 (1.11%) SLA
4 4 (0.74%) PMO
5 3 (0.55%) GCP
6 2 (0.37%) MiFID
7 1 (0.18%) Data Quality
7 1 (0.18%) ISO/IEC 27001
7 1 (0.18%) PCI DSS
System Software
1 25 (4.61%) Active Directory
2 15 (2.77%) Docker
3 5 (0.92%) Virtual Machines
4 4 (0.74%) VMware Infrastructure
5 3 (0.55%) Microsoft App-V
6 2 (0.37%) Apache Flume
6 2 (0.37%) VMware Workstation
6 2 (0.37%) XenDesktop
7 1 (0.18%) BitLocker
7 1 (0.18%) VMware ESXi
7 1 (0.18%) vSphere
Systems Management
1 13 (2.40%) Ansible
2 4 (0.74%) SCCM
2 4 (0.74%) Systems Management Server (SMS)
3 3 (0.55%) DameWare
3 3 (0.55%) Kibana
3 3 (0.55%) Kubernetes
3 3 (0.55%) logstash
3 3 (0.55%) Terraform
4 2 (0.37%) Forefront Identity Manager
4 2 (0.37%) Microsoft Clustering
4 2 (0.37%) vCenter Server
5 1 (0.18%) Cisco CUCM
5 1 (0.18%) Puppet
5 1 (0.18%) Salt
Vendors
1 104 (19.19%) Microsoft
2 27 (4.98%) SAP
3 24 (4.43%) Google
3 24 (4.43%) Salesforce.com
4 23 (4.24%) Adobe
5 11 (2.03%) Citrix
5 11 (2.03%) IBM
6 10 (1.85%) Oracle
7 9 (1.66%) Sage
7 9 (1.66%) Sitecore
7 9 (1.66%) VMware
8 8 (1.48%) Cisco
9 7 (1.29%) Tableau
10 5 (0.92%) Juniper
10 5 (0.92%) OpenText
11 4 (0.74%) Apple
11 4 (0.74%) Ariba
11 4 (0.74%) FactSet
11 4 (0.74%) Qualys
11 4 (0.74%) Xamarin