Marketing Strategy Jobs in the Midlands

Marketing Strategy
England > Midlands

The table below provides summary statistics for permanent job vacancies advertised in the Midlands requiring Marketing Strategy skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Marketing Strategy over the 6 months leading up to 31 May 2025, comparing them to the same period in the previous two years.

6 months to
31 May 2025
Same period 2024 Same period 2023
Rank 233 292 307
Rank change year-on-year +59 +15 +43
Permanent jobs citing Marketing Strategy 27 33 3
As % of all permanent jobs advertised in the Midlands 0.39% 0.26% 0.034%
As % of the Processes & Methodologies category 0.43% 0.32% 0.036%
Number of salaries quoted 13 33 3
10th Percentile £28,900 £28,200 -
25th Percentile £36,250 £30,000 £38,750
Median annual salary (50th Percentile) £42,500 £40,001 £42,500
Median % change year-on-year +6.25% -5.88% +13.33%
75th Percentile £56,250 £52,500 £70,625
90th Percentile £57,250 £87,500 £85,250
England median annual salary £47,500 £47,500 £50,000
% change year-on-year - -5.00% -16.67%

All Process and Methodology Skills
Midlands

Marketing Strategy falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the Midlands.

Permanent vacancies with a requirement for process or methodology skills 6,329 10,318 8,446
As % of all permanent jobs advertised in the Midlands 91.57% 80.22% 96.53%
Number of salaries quoted 2,518 7,406 4,404
10th Percentile £27,000 £26,250 £29,750
25th Percentile £33,000 £35,000 £38,357
Median annual salary (50th Percentile) £48,000 £47,500 £52,500
Median % change year-on-year +1.05% -9.52% +5.00%
75th Percentile £63,750 £62,200 £67,500
90th Percentile £75,000 £75,000 £77,500
England median annual salary £57,500 £55,000 £62,500
% change year-on-year +4.55% -12.00% +4.17%

Marketing Strategy
Job Vacancy Trend in the Midlands

Job postings citing Marketing Strategy as a proportion of all IT jobs advertised in the Midlands.

Job vacancy trend for Marketing Strategy in the Midlands

Marketing Strategy
Salary Trend in the Midlands

3-month moving average salary quoted in jobs citing Marketing Strategy in the Midlands.

Salary trend for Marketing Strategy in the Midlands

Marketing Strategy
Salary Histogram in the Midlands

Salary distribution for jobs citing Marketing Strategy in the Midlands over the 6 months to 31 May 2025.

Salary histogram for Marketing Strategy in the Midlands

Marketing Strategy
Job Locations in the Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Strategy within the Midlands region over the 6 months to 31 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
West Midlands +53 16 £37,500 +7.14% 28
East Midlands +40 11 £55,000 +10.00% 13
Marketing Strategy
England

Marketing Strategy
Co-occurring Skills and Capabilities in the Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (3.70%) WordPress
Applications
1 6 (22.22%) Microsoft Excel
2 2 (7.41%) Microsoft PowerPoint
2 2 (7.41%) Photoshop
Business Applications
1 8 (29.63%) Shopify
2 5 (18.52%) Magento
Cloud Services
1 10 (37.04%) Google Analytics
2 7 (25.93%) Google Ads
3 6 (22.22%) SaaS
4 5 (18.52%) Power Platform
5 4 (14.81%) MailChimp
6 3 (11.11%) BigCommerce
6 3 (11.11%) Facebook Ads
7 2 (7.41%) Canva
7 2 (7.41%) Google Data Studio
Communications & Networking
1 4 (14.81%) SMS
2 2 (7.41%) Intranet
Database & Business Intelligence
1 5 (18.52%) Power BI
2 3 (11.11%) Tableau
General
1 27 (100.00%) Marketing
2 17 (62.96%) Finance
3 15 (55.56%) Social Skills
4 9 (33.33%) Advertising
5 7 (25.93%) Analytical Skills
6 5 (18.52%) Retail
7 4 (14.81%) Organisational Skills
7 4 (14.81%) Public Sector
8 3 (11.11%) Automotive
8 3 (11.11%) Brand Awareness
8 3 (11.11%) Dutch Language
8 3 (11.11%) French Language
9 2 (7.41%) Inclusion and Diversity
9 2 (7.41%) Legal
9 2 (7.41%) Military
10 1 (3.70%) Games
10 1 (3.70%) Law
10 1 (3.70%) Manufacturing
10 1 (3.70%) Presentation Skills
Job Titles
1 5 (18.52%) Marketing Executive
2 4 (14.81%) Development Manager
3 3 (11.11%) Analyst
3 3 (11.11%) Business Development Manager
3 3 (11.11%) Business Manager
3 3 (11.11%) Data Analyst
3 3 (11.11%) Head of Marketing
3 3 (11.11%) Head of Sales
3 3 (11.11%) Senior
4 2 (7.41%) Data Insight Analyst
4 2 (7.41%) E-Commerce Executive
4 2 (7.41%) Insight Analyst
4 2 (7.41%) Insight Data Analyst
4 2 (7.41%) Lead
4 2 (7.41%) PPC Specialist
4 2 (7.41%) Senior Data Warehouse Specialist
5 1 (3.70%) IT Development Manager
5 1 (3.70%) Marketing Analyst
5 1 (3.70%) Pricing Analyst
5 1 (3.70%) Sales Manager
Libraries, Frameworks & Software Standards
1 2 (7.41%) CSS
1 2 (7.41%) HTML
Miscellaneous
1 4 (14.81%) Analytical Mindset
2 3 (11.11%) EPoS
2 3 (11.11%) Social Media
3 2 (7.41%) Management Information System
3 2 (7.41%) Product Ownership
4 1 (3.70%) Driving Licence
4 1 (3.70%) Self-Motivation
Processes & Methodologies
1 15 (55.56%) Analytics
1 15 (55.56%) Digital Marketing
2 14 (51.85%) Pay per click
3 10 (37.04%) SEO
4 9 (33.33%) CRM
5 8 (29.63%) Customer Engagement
5 8 (29.63%) E-Commerce
5 8 (29.63%) Email Marketing
6 6 (22.22%) A/B Testing
6 6 (22.22%) B2B
6 6 (22.22%) Marketing Automation
6 6 (22.22%) Personalization
7 5 (18.52%) Business Development
7 5 (18.52%) Business Intelligence
7 5 (18.52%) Decision-Making
7 5 (18.52%) Logistics
7 5 (18.52%) User Experience
8 4 (14.81%) Campaign Management
8 4 (14.81%) Data Privacy
8 4 (14.81%) Mentoring
Programming Languages
1 3 (11.11%) SQL
Qualifications
1 4 (14.81%) Degree
2 1 (3.70%) Numerate Degree
Quality Assurance & Compliance
1 2 (7.41%) Accessibility
1 2 (7.41%) Data Quality
Vendors
1 12 (44.44%) Google
2 5 (18.52%) Facebook
3 3 (11.11%) Salesforce
4 2 (7.41%) Hotjar
4 2 (7.41%) Instagram
4 2 (7.41%) Optimizely
4 2 (7.41%) WooCommerce
4 2 (7.41%) Zoho
5 1 (3.70%) Commvault