Period
to 23 November 2020

The following table provides summary statistics for permanent job vacancies with a requirement for CRM skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited CRM over the 6 months to 23 November 2020 with a comparison to the same period in the previous 2 years.

Customer Relationship Management (CRM)
UK
6 months to
23 Nov 2020
Same period 2019 Same period 2018
Rank 105 96 77
Rank change year-on-year -9 -19 -2
Permanent jobs citing CRM 1,592 4,321 6,239
As % of all permanent jobs advertised in the UK 2.94% 3.20% 3.83%
As % of the Processes & Methodologies category 3.19% 3.47% 4.17%
Number of salaries quoted 1,497 3,669 5,375
Median annual salary £52,500 £50,000 £50,000
Median salary % change year-on-year +5.00% - +4.17%
10th Percentile £31,250 £28,750 £28,000
90th Percentile £82,500 £81,250 £78,750
UK excluding London median annual salary £47,000 £47,500 £45,000
% change year-on-year -1.05% +5.56% +5.88%

CRM is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process or methodology skills.

All Process and Methodology Skills
UK
Permanent vacancies with a requirement for process or methodology skills 49,970 124,639 149,794
As % of all permanent IT jobs advertised in the UK 92.26% 92.19% 91.96%
Number of salaries quoted 41,486 98,615 119,146
Median annual salary £55,000 £52,500 £50,000
Median salary % change year-on-year +4.76% +5.00% -
10th Percentile £32,500 £30,000 £29,000
90th Percentile £90,000 £87,500 £85,000
UK excluding London median annual salary £49,500 £45,000 £45,000
% change year-on-year +10.00% - +4.65%

CRM
Job Vacancy Trend

Job postings citing CRM as a proportion of all IT jobs advertised.

Job vacancy trend for CRM in the UK

CRM
Salary Trend

3-month moving average salary quoted in jobs citing CRM.

Salary trend for CRM in the UK

CRM
Salary Histogram

Salary distribution for jobs citing CRM over the 6 months to 23 November 2020.

Salary histogram for CRM in the UK

CRM
Top 17 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing CRM within the UK over the 6 months to 23 November 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -7 1,474 £52,500 +5.00% 364
UK excluding London -5 819 £47,000 -1.05% 269
London -9 658 £65,000 +23.81% 118
South East +9 311 £47,500 - 46
Work from Home -46 233 £50,000 -4.76% 94
North of England +2 180 £40,000 -11.11% 71
Midlands +18 136 £50,000 +11.11% 56
South West -6 105 £45,000 - 46
West Midlands +33 99 £50,000 +17.65% 40
North West +10 98 £45,000 -5.26% 44
Yorkshire +25 63 £37,500 -16.67% 22
East of England -2 52 £47,500 -13.64% 27
East Midlands -5 39 £50,000 - 16
Scotland 0 26 £45,000 -10.00% 14
North East +22 19 £40,000 -20.00% 5
Wales +15 8 £36,250 -4.61% 11
Northern Ireland +20 2 - - 1

For the 6 months to 23 November 2020, IT jobs citing CRM also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads with a requirement for CRM.

1 540 (33.92%) Microsoft
2 523 (32.85%) Agile Software Development
3 515 (32.35%) Dynamics CRM
4 385 (24.18%) .NET
5 372 (23.37%) JavaScript
6 370 (23.24%) SQL
7 356 (22.36%) Azure
8 318 (19.97%) Salesforce.com
9 302 (18.97%) Dynamics 365
10 298 (18.72%) Finance
11 296 (18.59%) C#
12 281 (17.65%) SQL Server
13 280 (17.59%) HTML
14 273 (17.15%) Marketing
15 266 (16.71%) ERP
16 245 (15.39%) CSS
17 223 (14.01%) Business Intelligence
18 209 (13.13%) Degree
19 193 (12.12%) Analytical Skills
20 191 (12.00%) Power Platform
21 189 (11.87%) Scrum
22 175 (10.99%) SharePoint
23 166 (10.43%) DevOps
24 164 (10.30%) SaaS
25 156 (9.80%) Problem-Solving
26 150 (9.42%) Project Management
27 139 (8.73%) SAP
28 135 (8.48%) Windows
28 135 (8.48%) SQL Server Reporting Services
29 134 (8.42%) ASP.NET

CRM
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 175 (10.99%) SharePoint
2 77 (4.84%) CMS
3 62 (3.89%) BizTalk Server
4 29 (1.82%) Confluence
5 23 (1.44%) IIS
6 20 (1.26%) Umbraco
7 19 (1.19%) Sitecore CMS
8 15 (0.94%) EPiServer
8 15 (0.94%) WordPress
9 14 (0.88%) MS Exchange
9 14 (0.88%) Tomcat
10 13 (0.82%) SAS
10 13 (0.82%) WebSphere
11 12 (0.75%) Kentico
12 10 (0.63%) Apache
12 10 (0.63%) Drupal
13 8 (0.50%) Headless CMS
14 7 (0.44%) SugarCRM
15 6 (0.38%) DNN
16 4 (0.25%) Elasticsearch
Applications
1 58 (3.64%) Microsoft Excel
2 55 (3.45%) Microsoft Office
3 23 (1.44%) Microsoft PowerPoint
4 12 (0.75%) Photoshop
5 11 (0.69%) MS Visio
6 9 (0.57%) Microsoft Project
7 3 (0.19%) Acrobat
7 3 (0.19%) Sketch
8 2 (0.13%) Adobe Creative Suite
8 2 (0.13%) Adobe Illustrator
8 2 (0.13%) Spreadsheet
Business Applications
1 515 (32.35%) Dynamics CRM
2 67 (4.21%) Salesforce.com CRM
3 55 (3.45%) Dynamics AX
4 22 (1.38%) NetSuite
5 19 (1.19%) Shopify
6 16 (1.01%) Dynamics NAV
7 15 (0.94%) Oracle Applications
7 15 (0.94%) Siebel CRM
8 14 (0.88%) Magento
9 13 (0.82%) Odoo
9 13 (0.82%) SAP CRM
10 12 (0.75%) Remedy ITSM
10 12 (0.75%) SAP GTS
10 12 (0.75%) SAP Hybris
11 11 (0.69%) SAP HR
11 11 (0.69%) Social Studio
12 10 (0.63%) Northgate Housing
12 10 (0.63%) SAP S/4HANA
13 9 (0.57%) iTrent
14 8 (0.50%) SAP PSCD
Cloud Services
1 356 (22.36%) Azure
2 302 (18.97%) Dynamics 365
3 191 (12.00%) Power Platform
4 164 (10.30%) SaaS
5 123 (7.73%) Office 365
6 103 (6.47%) AWS
7 74 (4.65%) PowerApps
8 47 (2.95%) PaaS
8 47 (2.95%) Salesforce Service Cloud
9 33 (2.07%) Cloud Computing
10 23 (1.44%) Logic Apps
11 22 (1.38%) Google Analytics
12 20 (1.26%) IaaS
13 19 (1.19%) Serverless
14 18 (1.13%) Azure Active Directory
14 18 (1.13%) Power Automate
15 17 (1.07%) Salesforce Sales Cloud
16 16 (1.01%) Oracle CX
17 14 (0.88%) Veeva
18 13 (0.82%) GCP
Communications & Networking
1 27 (1.70%) Firewall
2 24 (1.51%) Internet
3 22 (1.38%) HTTP
4 19 (1.19%) DNS
5 18 (1.13%) SAN
6 14 (0.88%) SMS
7 13 (0.82%) VoIP
8 11 (0.69%) TCP/IP
8 11 (0.69%) Unified Communications
9 10 (0.63%) Skype
10 8 (0.50%) Intranet
10 8 (0.50%) Remote Desktop
10 8 (0.50%) VPN
11 7 (0.44%) Cisco IOS
11 7 (0.44%) NetScaler
11 7 (0.44%) PBX
11 7 (0.44%) WAN
11 7 (0.44%) Wi-Fi
12 6 (0.38%) LAN
12 6 (0.38%) Softphone
Database & Business Intelligence
1 281 (17.65%) SQL Server
2 135 (8.48%) SQL Server Reporting Services
3 123 (7.73%) SQL Server Integration Services
4 109 (6.85%) Power BI
5 80 (5.03%) MySQL
6 38 (2.39%) BusinessObjects
6 38 (2.39%) Relational Database
7 30 (1.88%) Data Warehouse
8 26 (1.63%) Tableau
9 25 (1.57%) NoSQL
10 24 (1.51%) Big Data
11 20 (1.26%) SQL Server Analysis Services
12 19 (1.19%) SQL Server 2008
13 17 (1.07%) Azure SQL Database
13 17 (1.07%) SQL Server 2012
14 14 (0.88%) MongoDB
14 14 (0.88%) Siebel EIM
14 14 (0.88%) SQL Server 2005
14 14 (0.88%) SQL Server 2014
15 12 (0.75%) DB2
Development Applications
1 107 (6.72%) Visual Studio
2 88 (5.53%) Git (software)
3 86 (5.40%) Team Foundation Server
4 75 (4.71%) JIRA
5 28 (1.76%) Visual Studio Team System
6 17 (1.07%) Bitbucket
6 17 (1.07%) Eclipse
6 17 (1.07%) Jenkins
6 17 (1.07%) Travis CI
7 16 (1.01%) Artifactory
7 16 (1.01%) Sublime Text
8 13 (0.82%) gulp
8 13 (0.82%) webpack
9 12 (0.75%) Selenium
10 10 (0.63%) Jasmine
10 10 (0.63%) Karma Test Runner
10 10 (0.63%) Octopus Deploy
11 9 (0.57%) Protractor
11 9 (0.57%) SpecFlow
11 9 (0.57%) WiX
General
1 298 (18.72%) Finance
2 273 (17.15%) Marketing
3 88 (5.53%) Retail
4 66 (4.15%) Public Sector
5 65 (4.08%) Banking
6 52 (3.27%) Law
7 45 (2.83%) Manufacturing
8 39 (2.45%) Telecoms
9 37 (2.32%) Private Banking
10 32 (2.01%) Legal
11 30 (1.88%) Billing
12 25 (1.57%) Advertising
13 16 (1.01%) Back Office
14 13 (0.82%) Digital Economy
14 13 (0.82%) Local Government
15 12 (0.75%) Publishing
16 11 (0.69%) Games
17 10 (0.63%) Retail Banking
17 10 (0.63%) Social Housing
18 9 (0.57%) Electronics
Job Titles
1 510 (32.04%) Developer
2 163 (10.24%) Consultant
3 158 (9.92%) Architect
4 140 (8.79%) Analyst
5 102 (6.41%) Solutions Architect
6 101 (6.34%) Senior Developer
7 87 (5.46%) CRM Developer
8 82 (5.15%) C# Developer
9 77 (4.84%) .NET Developer
10 76 (4.77%) Project Manager
11 66 (4.15%) Lead Developer
12 64 (4.02%) Salesforce Developer
13 54 (3.39%) Dynamics CRM Developer
13 54 (3.39%) Software Developer
14 52 (3.27%) Support Analyst
15 47 (2.95%) C# .NET Developer
16 44 (2.76%) Administrator
17 43 (2.70%) CRM Manager
18 39 (2.45%) Software Engineer
19 38 (2.39%) Technical Consultant
Libraries, Frameworks & Software Standards
1 385 (24.18%) .NET
2 280 (17.59%) HTML
3 245 (15.39%) CSS
4 134 (8.42%) ASP.NET
5 130 (8.17%) Web Services
6 117 (7.35%) XML
7 97 (6.09%) REST
8 85 (5.34%) jQuery
9 75 (4.71%) .NET Framework
10 72 (4.52%) HTML5
11 71 (4.46%) ASP.NET Web API
12 70 (4.40%) .NET Core
12 70 (4.40%) AngularJS
13 65 (4.08%) WCF
14 63 (3.96%) SOAP
15 61 (3.83%) React
16 57 (3.58%) Twitter Bootstrap
17 53 (3.33%) XSD
18 51 (3.20%) Vue.js
19 50 (3.14%) Visualforce
Miscellaneous
1 193 (12.12%) Analytical Skills
2 101 (6.34%) User Experience
3 81 (5.09%) Self-Motivation
4 50 (3.14%) Management Information System
5 42 (2.64%) Greenfield Project
6 30 (1.88%) Enterprise Software
7 25 (1.57%) Social Media
8 20 (1.26%) Driving Licence
9 19 (1.19%) Mobile App
9 19 (1.19%) N-Tier
10 18 (1.13%) Data Centre
11 15 (0.94%) Data Structures
12 13 (0.82%) Analytical Mindset
13 12 (0.75%) Reinsurance
13 12 (0.75%) Virtual Team
14 10 (0.63%) SWIFT
15 7 (0.44%) NHS
15 7 (0.44%) PMI
16 6 (0.38%) AS400
16 6 (0.38%) Wiki
Operating Systems
1 135 (8.48%) Windows
2 48 (3.02%) Windows Server
3 47 (2.95%) Linux
4 34 (2.14%) Windows 10
5 22 (1.38%) Android
6 15 (0.94%) Windows Server 2012
7 10 (0.63%) Windows Server 2016
8 9 (0.57%) Apple iOS
8 9 (0.57%) Windows Server 2019
9 7 (0.44%) Mac OS
9 7 (0.44%) Unix
10 6 (0.38%) Windows Server 2003
10 6 (0.38%) Windows Server 2008
11 4 (0.25%) Windows 7
12 3 (0.19%) Red Hat Enterprise Linux
13 2 (0.13%) HPUX
13 2 (0.13%) Windows 8
14 1 (0.063%) CentOS
14 1 (0.063%) VMS
14 1 (0.063%) Windows XP
Processes & Methodologies
1 523 (32.85%) Agile Software Development
2 266 (16.71%) ERP
3 223 (14.01%) Business Intelligence
4 189 (11.87%) Scrum
5 166 (10.43%) DevOps
6 156 (9.80%) Problem-Solving
7 150 (9.42%) Project Management
8 133 (8.35%) OO
9 129 (8.10%) Analytics
10 127 (7.98%) E-Commerce
11 113 (7.10%) Migration
12 112 (7.04%) Presales
13 103 (6.47%) MVC
14 102 (6.41%) ITIL
15 96 (6.03%) Web Development
16 85 (5.34%) Continuous Integration
17 81 (5.09%) Software Engineering
18 78 (4.90%) Stakeholder Management
19 76 (4.77%) Requirements Gathering
20 75 (4.71%) Project Delivery
Programming Languages
1 372 (23.37%) JavaScript
2 370 (23.24%) SQL
3 296 (18.59%) C#
4 101 (6.34%) Java
5 76 (4.77%) T-SQL
6 74 (4.65%) PHP
7 60 (3.77%) Python
8 58 (3.64%) Apex Code
9 45 (2.83%) C
10 38 (2.39%) PowerShell
11 20 (1.26%) C++
11 20 (1.26%) VB.NET
12 16 (1.01%) TypeScript
12 16 (1.01%) VB
13 13 (0.82%) ABAP
14 12 (0.75%) VBScript
15 11 (0.69%) Bash Shell
16 10 (0.63%) SOQL
17 9 (0.57%) VC++
18 6 (0.38%) Ruby
Qualifications
1 209 (13.13%) Degree
2 44 (2.76%) Computer Science Degree
3 36 (2.26%) Security Cleared
4 34 (2.14%) SC Cleared
5 23 (1.44%) Microsoft Certification
6 14 (0.88%) ITIL Certification
7 11 (0.69%) PRINCE2 Certification
8 8 (0.50%) Master's Degree
8 8 (0.50%) MCP
8 8 (0.50%) PMI Certification
9 7 (0.44%) MCITP
9 7 (0.44%) PRINCE2 Practitioner
10 6 (0.38%) CCNA
10 6 (0.38%) Cisco Certification
10 6 (0.38%) MCSE
10 6 (0.38%) PhD
11 5 (0.31%) ISTQB
11 5 (0.31%) ISTQB Foundation Certification
12 4 (0.25%) CIMA
12 4 (0.25%) ITIL Foundation Certificate
Quality Assurance & Compliance
1 43 (2.70%) QA
2 35 (2.20%) SLA
3 34 (2.14%) GDPR
4 20 (1.26%) Data Quality
5 13 (0.82%) ISO/IEC 27001
6 12 (0.75%) COBIT
7 8 (0.50%) ISO 9001
8 5 (0.31%) BS25999
8 5 (0.31%) Cyber Essentials
8 5 (0.31%) ISO/IEC 20000
8 5 (0.31%) PMO
9 3 (0.19%) PCI DSS
9 3 (0.19%) Sarbanes-Oxley
10 2 (0.13%) ITGC
11 1 (0.063%) Actionable Recommendations
11 1 (0.063%) HIPAA
11 1 (0.063%) NIST
System Software
1 63 (3.96%) Active Directory
2 29 (1.82%) Docker
3 11 (0.69%) VMware Infrastructure
4 10 (0.63%) Hyper-V
5 6 (0.38%) Virtual Desktop
6 2 (0.13%) Terminal Server
7 1 (0.063%) HDFS
7 1 (0.063%) KVM
7 1 (0.063%) Terminal Services
7 1 (0.063%) Virtual Machines
7 1 (0.063%) Virtual Servers
7 1 (0.063%) VMware ESXi
7 1 (0.063%) vSphere
Systems Management
1 27 (1.70%) Terraform
2 17 (1.07%) Kubernetes
2 17 (1.07%) Opscode Chef
3 15 (0.94%) Microsoft Intune
4 14 (0.88%) NetBackup
5 9 (0.57%) SCCM
6 6 (0.38%) CASB
6 6 (0.38%) Puppet
7 4 (0.25%) Ansible
8 3 (0.19%) Control-M
8 3 (0.19%) ITRS Geneos
8 3 (0.19%) Nagios
9 2 (0.13%) WMI
9 2 (0.13%) WSUS
10 1 (0.063%) CloudHub
10 1 (0.063%) EMC NetWorker
10 1 (0.063%) Fluentd
10 1 (0.063%) Kibana
Vendors
1 540 (33.92%) Microsoft
2 318 (19.97%) Salesforce.com
3 139 (8.73%) SAP
4 116 (7.29%) Oracle
5 44 (2.76%) Google
6 41 (2.58%) Siebel
7 36 (2.26%) ServiceNow
8 34 (2.14%) Salesforce Marketing Cloud
9 32 (2.01%) Cisco
9 32 (2.01%) Sage
10 29 (1.82%) Adobe
11 27 (1.70%) IBM
12 26 (1.63%) Sitecore
13 23 (1.44%) VMware
14 22 (1.38%) HP
15 21 (1.32%) JD Edwards
16 20 (1.26%) Citrix
16 20 (1.26%) hybris
16 20 (1.26%) Nintex
17 17 (1.07%) Infor