Period
to 22 September 2020

The following table provides summary statistics for permanent job vacancies with a requirement for CRM skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited CRM over the 6 months to 22 September 2020 with a comparison to the same period in the previous 2 years.

Customer Relationship Management (CRM)
UK
6 months to
22 Sep 2020
Same period 2019 Same period 2018
Rank 106 89 77
Rank change year-on-year -17 -12 0
Permanent jobs citing CRM 1,489 4,644 6,522
As % of all permanent jobs advertised in the UK 2.99% 3.34% 3.92%
As % of the Processes & Methodologies category 3.23% 3.62% 4.26%
Number of salaries quoted 1,340 3,889 5,750
Median annual salary £52,500 £50,000 £50,000
Median salary % change year-on-year +5.00% - +4.17%
10th Percentile £32,000 £29,000 £28,250
90th Percentile £85,000 £81,500 £78,750
UK excluding London median annual salary £47,500 £45,000 £45,000
% change year-on-year +5.56% - +5.88%

CRM is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process or methodology skills.

All Process and Methodology Skills
UK
Permanent vacancies with a requirement for process or methodology skills 46,086 128,271 152,983
As % of all permanent IT jobs advertised in the UK 92.53% 92.20% 91.87%
Number of salaries quoted 37,446 100,644 121,806
Median annual salary £55,000 £52,500 £50,000
Median salary % change year-on-year +4.76% +5.00% -
10th Percentile £32,750 £30,000 £29,000
90th Percentile £91,250 £86,250 £82,500
UK excluding London median annual salary £50,000 £45,000 £45,000
% change year-on-year +11.11% - +5.88%

CRM
Job Vacancy Trend

Job postings citing CRM as a proportion of all IT jobs advertised.

Job vacancy trend for CRM in the UK

CRM
Salary Trend

3-month moving average salary quoted in jobs citing CRM.

Salary trend for CRM in the UK

CRM
Salary Histogram

Salary distribution for jobs citing CRM over the 6 months to 22 September 2020.

Salary histogram for CRM in the UK

CRM
Top 17 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing CRM within the UK over the 6 months to 22 September 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -18 1,364 £50,000 - 361
UK excluding London -17 757 £47,500 +5.56% 258
London -21 621 £60,000 +9.09% 118
South East +21 323 £50,000 +3.09% 70
Work from Home -40 155 £52,500 +5.00% 75
North of England -9 151 £42,500 -5.56% 76
Midlands +13 108 £50,000 +17.65% 48
South West -3 91 £45,000 +3.45% 25
West Midlands +19 78 £50,000 +25.00% 31
North West -27 74 £47,500 +5.56% 34
Yorkshire +42 61 £38,000 -15.56% 35
East of England -17 48 £41,250 -17.50% 26
East Midlands +3 32 £50,000 +11.11% 17
Scotland +9 20 £50,000 +10.86% 8
North East +19 16 £43,750 -12.50% 7
Wales -3 12 £57,500 +51.32% 6
Northern Ireland +18 4 - - 1

For the 6 months to 22 September 2020, IT jobs citing CRM also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads with a requirement for CRM.

1 526 (35.33%) Microsoft
2 516 (34.65%) Dynamics CRM
3 463 (31.09%) Agile Software Development
4 370 (24.85%) .NET
5 368 (24.71%) Azure
6 341 (22.90%) Dynamics 365
7 325 (21.83%) SQL
8 305 (20.48%) JavaScript
9 293 (19.68%) Finance
10 271 (18.20%) C#
11 267 (17.93%) SQL Server
12 258 (17.33%) Salesforce.com
13 252 (16.92%) Business Intelligence
14 245 (16.45%) Marketing
15 243 (16.32%) ERP
16 210 (14.10%) HTML
17 192 (12.89%) SharePoint
18 170 (11.42%) CSS
18 170 (11.42%) Analytical Skills
19 162 (10.88%) SAP
19 162 (10.88%) Power Platform
20 160 (10.75%) Degree
21 156 (10.48%) Scrum
22 152 (10.21%) Problem-Solving
23 149 (10.01%) SaaS
24 146 (9.81%) Project Management
25 144 (9.67%) Oracle
26 128 (8.60%) Windows
27 125 (8.39%) Office 365
28 123 (8.26%) Java

CRM
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 192 (12.89%) SharePoint
2 98 (6.58%) BizTalk Server
3 71 (4.77%) CMS
4 34 (2.28%) IIS
5 21 (1.41%) Sitecore CMS
6 20 (1.34%) SAS
6 20 (1.34%) Tomcat
6 20 (1.34%) Umbraco
7 17 (1.14%) WebSphere
8 16 (1.07%) Confluence
9 14 (0.94%) EPiServer
10 13 (0.87%) Apache
11 10 (0.67%) Kentico
12 8 (0.54%) Headless CMS
13 7 (0.47%) WordPress
14 6 (0.40%) DNN
14 6 (0.40%) Mendix
14 6 (0.40%) MS Exchange
14 6 (0.40%) SharePoint 2010
14 6 (0.40%) SharePoint 2013
Applications
1 61 (4.10%) Microsoft Office
2 50 (3.36%) Microsoft Excel
3 18 (1.21%) Microsoft PowerPoint
4 8 (0.54%) Microsoft Project
5 5 (0.34%) MS Visio
5 5 (0.34%) Photoshop
6 3 (0.20%) Chatbot
6 3 (0.20%) Spreadsheet
7 2 (0.13%) Adobe Creative Suite
8 1 (0.067%) Acrobat
8 1 (0.067%) Mingle
8 1 (0.067%) Sketch
8 1 (0.067%) SPSS
Business Applications
1 516 (34.65%) Dynamics CRM
2 91 (6.11%) Dynamics AX
3 51 (3.43%) Salesforce.com CRM
4 24 (1.61%) Dynamics NAV
5 22 (1.48%) NetSuite
6 20 (1.34%) SAP GTS
7 19 (1.28%) SAP S/4HANA
8 16 (1.07%) Remedy ITSM
9 15 (1.01%) Shopify
10 14 (0.94%) SAP CRM
10 14 (0.94%) SAP Hybris
11 13 (0.87%) Odoo
12 12 (0.81%) SAP HR
13 11 (0.74%) Oracle Applications
13 11 (0.74%) SAP PSCD
14 10 (0.67%) Magento
15 9 (0.60%) FastStats
15 9 (0.60%) SAP SD
15 9 (0.60%) Siebel CRM
15 9 (0.60%) Social Studio
Cloud Services
1 368 (24.71%) Azure
2 341 (22.90%) Dynamics 365
3 162 (10.88%) Power Platform
4 149 (10.01%) SaaS
5 125 (8.39%) Office 365
6 101 (6.78%) AWS
7 67 (4.50%) PowerApps
8 39 (2.62%) PaaS
9 37 (2.48%) Cloud Computing
10 30 (2.01%) Salesforce Service Cloud
11 25 (1.68%) IaaS
12 24 (1.61%) Serverless
13 20 (1.34%) Azure Data Factory
14 18 (1.21%) Google Analytics
15 14 (0.94%) Power Automate
16 13 (0.87%) Oracle CX
16 13 (0.87%) Salesforce Sales Cloud
17 11 (0.74%) Logic Apps
18 10 (0.67%) Amazon EC2
19 8 (0.54%) Heroku
Communications & Networking
1 38 (2.55%) Internet
2 22 (1.48%) Skype
3 21 (1.41%) HTTP
4 19 (1.28%) DNS
4 19 (1.28%) Firewall
5 18 (1.21%) VoIP
6 16 (1.07%) SAN
7 12 (0.81%) DHCP
7 12 (0.81%) SMS
7 12 (0.81%) TCP/IP
8 10 (0.67%) Unified Communications
9 9 (0.60%) Cisco IOS
9 9 (0.60%) Ethernet
9 9 (0.60%) NetScaler
9 9 (0.60%) Remote Desktop
9 9 (0.60%) VLAN
10 7 (0.47%) Broadband
10 7 (0.47%) PBX
11 6 (0.40%) VPN
11 6 (0.40%) Wi-Fi
Database & Business Intelligence
1 267 (17.93%) SQL Server
2 117 (7.86%) SQL Server Reporting Services
3 111 (7.45%) Power BI
4 103 (6.92%) SQL Server Integration Services
5 77 (5.17%) BusinessObjects
6 74 (4.97%) MySQL
7 45 (3.02%) Data Warehouse
8 35 (2.35%) Relational Database
9 28 (1.88%) SQL Server Analysis Services
10 26 (1.75%) Azure SQL Database
11 24 (1.61%) Data Lake
12 23 (1.54%) NoSQL
13 19 (1.28%) SQL Server 2008
14 16 (1.07%) DB2
15 15 (1.01%) Big Data
16 13 (0.87%) Snowflake Schema
16 13 (0.87%) SQL Server 2012
17 12 (0.81%) Crystal Reports
17 12 (0.81%) SQL Server 2005
17 12 (0.81%) SQL Server 2014
Development Applications
1 106 (7.12%) Visual Studio
2 74 (4.97%) Team Foundation Server
3 69 (4.63%) Git (software)
4 65 (4.37%) JIRA
5 10 (0.67%) Bitbucket
5 10 (0.67%) Eclipse
5 10 (0.67%) Jenkins
5 10 (0.67%) Subversion
6 9 (0.60%) MSI
6 9 (0.60%) Octopus Deploy
6 9 (0.60%) Travis CI
6 9 (0.60%) WiX
7 8 (0.54%) Artifactory
7 8 (0.54%) gulp
7 8 (0.54%) SpecFlow
7 8 (0.54%) Sublime Text
8 7 (0.47%) Selenium
9 5 (0.34%) Moq
9 5 (0.34%) MSTest
9 5 (0.34%) Visual Studio Team System
General
1 293 (19.68%) Finance
2 245 (16.45%) Marketing
3 74 (4.97%) Law
4 64 (4.30%) Public Sector
5 63 (4.23%) Retail
6 54 (3.63%) Telecoms
7 50 (3.36%) Manufacturing
8 49 (3.29%) Banking
9 32 (2.15%) Legal
10 26 (1.75%) Private Banking
11 24 (1.61%) Billing
12 17 (1.14%) Games
13 14 (0.94%) Local Government
14 12 (0.81%) Back Office
14 12 (0.81%) Digital Economy
15 11 (0.74%) Advertising
16 9 (0.60%) Publishing
16 9 (0.60%) Retail Banking
17 8 (0.54%) Social Housing
18 5 (0.34%) German Language
Job Titles
1 427 (28.68%) Developer
2 173 (11.62%) Consultant
3 164 (11.01%) Architect
4 149 (10.01%) Analyst
5 99 (6.65%) Solutions Architect
6 88 (5.91%) CRM Developer
7 76 (5.10%) Project Manager
8 72 (4.84%) .NET Developer
8 72 (4.84%) Senior Developer
9 57 (3.83%) C# Developer
10 50 (3.36%) Administrator
10 50 (3.36%) CRM Manager
10 50 (3.36%) Dynamics CRM Developer
11 48 (3.22%) Salesforce Developer
12 44 (2.96%) Lead Developer
12 44 (2.96%) Support Analyst
13 42 (2.82%) Functional Consultant
13 42 (2.82%) Microsoft Developer
14 40 (2.69%) Technical Consultant
15 39 (2.62%) Applications Support
Libraries, Frameworks & Software Standards
1 370 (24.85%) .NET
2 210 (14.10%) HTML
3 170 (11.42%) CSS
4 107 (7.19%) ASP.NET
5 106 (7.12%) Web Services
6 97 (6.51%) XML
7 92 (6.18%) REST
8 72 (4.84%) jQuery
8 72 (4.84%) SOAP
9 60 (4.03%) J2EE
10 59 (3.96%) WCF
11 55 (3.69%) .NET Core
11 55 (3.69%) AngularJS
12 52 (3.49%) ASP.NET Web API
13 47 (3.16%) .NET Framework
14 43 (2.89%) JSON
15 40 (2.69%) HTML5
16 39 (2.62%) Visualforce
17 36 (2.42%) Node.js
18 34 (2.28%) XSD
Miscellaneous
1 170 (11.42%) Analytical Skills
2 64 (4.30%) Management Information System
3 59 (3.96%) User Experience
4 50 (3.36%) Self-Motivation
5 46 (3.09%) Greenfield Project
6 29 (1.95%) Enterprise Software
7 26 (1.75%) Data Structures
8 21 (1.41%) Mobile App
9 17 (1.14%) Social Media
10 16 (1.07%) Analytical Mindset
11 13 (0.87%) Data Centre
12 11 (0.74%) Hybrid Cloud
13 10 (0.67%) Virtual Team
14 8 (0.54%) Driving Licence
14 8 (0.54%) Foreign Exchange (FX)
14 8 (0.54%) Life Science
15 7 (0.47%) PMI
15 7 (0.47%) SWIFT
15 7 (0.47%) Video Conferencing
16 6 (0.40%) Online Games
Operating Systems
1 128 (8.60%) Windows
2 50 (3.36%) Windows Server
3 49 (3.29%) Linux
4 21 (1.41%) Windows 10
5 19 (1.28%) Windows Server 2012
6 15 (1.01%) Android
7 9 (0.60%) Mac OS
8 7 (0.47%) Windows Server 2016
9 5 (0.34%) Windows Server 2008
10 4 (0.27%) Apple iOS
10 4 (0.27%) Unix
10 4 (0.27%) Windows Server 2003
10 4 (0.27%) Windows Server 2019
11 2 (0.13%) HPUX
11 2 (0.13%) Red Hat Enterprise Linux
11 2 (0.13%) Windows 7
12 1 (0.067%) CentOS
12 1 (0.067%) Ubuntu
12 1 (0.067%) VMS
12 1 (0.067%) Windows XP
Processes & Methodologies
1 463 (31.09%) Agile Software Development
2 252 (16.92%) Business Intelligence
3 243 (16.32%) ERP
4 156 (10.48%) Scrum
5 152 (10.21%) Problem-Solving
6 146 (9.81%) Project Management
7 119 (7.99%) Migration
8 110 (7.39%) Analytics
9 106 (7.12%) DevOps
10 103 (6.92%) Presales
11 94 (6.31%) E-Commerce
12 88 (5.91%) MVC
13 83 (5.57%) Project Delivery
14 81 (5.44%) Requirements Gathering
15 79 (5.31%) ITIL
16 73 (4.90%) Web Development
17 72 (4.84%) Stakeholder Management
18 71 (4.77%) OO
18 71 (4.77%) SDLC
18 71 (4.77%) Workflow
Programming Languages
1 325 (21.83%) SQL
2 305 (20.48%) JavaScript
3 271 (18.20%) C#
4 123 (8.26%) Java
5 74 (4.97%) PHP
6 73 (4.90%) Python
7 68 (4.57%) T-SQL
8 45 (3.02%) Apex Code
8 45 (3.02%) C
9 26 (1.75%) PowerShell
10 24 (1.61%) C++
11 15 (1.01%) ABAP
12 12 (0.81%) VBScript
13 10 (0.67%) SOQL
13 10 (0.67%) VB.NET
14 9 (0.60%) VC++
15 8 (0.54%) Bash Shell
15 8 (0.54%) Data Analysis Expressions (DAX)
16 6 (0.40%) R
16 6 (0.40%) TypeScript
Qualifications
1 160 (10.75%) Degree
2 39 (2.62%) Computer Science Degree
3 35 (2.35%) Security Cleared
4 33 (2.22%) Microsoft Certification
5 31 (2.08%) SC Cleared
6 15 (1.01%) CCNA
6 15 (1.01%) Cisco Certification
7 12 (0.81%) MCITP
8 7 (0.47%) ITIL Certification
8 7 (0.47%) PMI Certification
9 6 (0.40%) Master's Degree
9 6 (0.40%) MCP
9 6 (0.40%) PRINCE2 Certification
10 5 (0.34%) CCNP
10 5 (0.34%) DBS Check
10 5 (0.34%) HNC
10 5 (0.34%) ISEB
10 5 (0.34%) ITIL Foundation Certificate
10 5 (0.34%) PRINCE2 Practitioner
11 4 (0.27%) CCA
Quality Assurance & Compliance
1 34 (2.28%) GDPR
2 33 (2.22%) QA
3 28 (1.88%) SLA
4 24 (1.61%) Data Quality
5 16 (1.07%) COBIT
6 15 (1.01%) ISO/IEC 27001
7 9 (0.60%) Cyber Essentials
8 7 (0.47%) Actionable Recommendations
9 5 (0.34%) ISO 9001
9 5 (0.34%) PMO
10 4 (0.27%) PCI DSS
11 3 (0.20%) ISO 14001
12 1 (0.067%) HIPAA
12 1 (0.067%) NIST
12 1 (0.067%) Sarbanes-Oxley
System Software
1 55 (3.69%) Active Directory
2 30 (2.01%) Docker
3 13 (0.87%) Hyper-V
4 10 (0.67%) Virtual Desktop
5 6 (0.40%) VMware Infrastructure
6 3 (0.20%) Virtual Servers
7 1 (0.067%) Firmware
7 1 (0.067%) KVM
7 1 (0.067%) Microsoft Virtual Server
7 1 (0.067%) Terminal Services
7 1 (0.067%) Virtual Machines
7 1 (0.067%) vSphere
Systems Management
1 14 (0.94%) Kubernetes
1 14 (0.94%) NetBackup
2 10 (0.67%) Terraform
3 8 (0.54%) Microsoft Intune
4 7 (0.47%) SCCM
5 4 (0.27%) Backup Exec
5 4 (0.27%) CASB
5 4 (0.27%) Puppet
5 4 (0.27%) Symantec Endpoint Protection
6 3 (0.20%) Ansible
6 3 (0.20%) Opscode Chef
7 1 (0.067%) CloudHub
7 1 (0.067%) Fluentd
7 1 (0.067%) Kibana
7 1 (0.067%) Microsoft Data Protection Manager
7 1 (0.067%) WMI
7 1 (0.067%) WSUS
Vendors
1 526 (35.33%) Microsoft
2 258 (17.33%) Salesforce.com
3 162 (10.88%) SAP
4 144 (9.67%) Oracle
5 39 (2.62%) ServiceNow
6 37 (2.48%) Cisco
7 35 (2.35%) IBM
8 32 (2.15%) Google
8 32 (2.15%) Sage
8 32 (2.15%) Siebel
9 29 (1.95%) Salesforce Marketing Cloud
10 25 (1.68%) Sitecore
11 23 (1.54%) Adobe
11 23 (1.54%) HP
12 21 (1.41%) Citrix
12 21 (1.41%) hybris
12 21 (1.41%) Pardot
12 21 (1.41%) Tableau
13 18 (1.21%) VMware
14 16 (1.07%) PeopleSoft