Digital Analyst Contracts in England

Digital Analyst
UK > England

The median Digital Analyst daily rate in England is £410, according to job vacancies posted in the 6 months leading up to 2 August 2025.

The table below provides contractor rate benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
2 Aug 2025
Same period 2024 Same period 2023
Rank 467 500 498
Rank change year-on-year +33 -2 +61
Contract jobs requiring a Digital Analyst 36 33 110
As % of all contract jobs advertised in England 0.13% 0.098% 0.24%
As % of the Job Titles category 0.14% 0.11% 0.26%
Number of daily rates quoted 17 20 89
10th Percentile £298 £300 £400
25th Percentile £346 £300 £450
Median daily rate (50th Percentile) £410 £425 £500
Median % change year-on-year -3.53% -15.00% -
75th Percentile £530 £532 £550
90th Percentile £608 £616 £639
UK median daily rate £420 £425 £500
% change year-on-year -1.29% -15.00% +4.17%
Number of hourly rates quoted 1 0 0
Median hourly rate £20.00 - -
UK median hourly rate £20.00 - -

All Contract IT Job Vacancies
England

For comparison with the information above, the following table provides summary statistics for all contract IT job vacancies in England. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

Contract vacancies in England with a recognized job title 25,459 31,161 42,955
% of contract IT jobs with a recognized job title 91.66% 92.94% 94.58%
Number of daily rates quoted 16,518 20,586 30,286
10th Percentile £285 £300 £306
25th Percentile £402 £413 £425
Median daily rate (50th Percentile) £510 £525 £550
Median % change year-on-year -2.86% -4.55% +0.92%
75th Percentile £625 £638 £656
90th Percentile £738 £750 £750
UK median daily rate £500 £525 £538
% change year-on-year -4.76% -2.33% -
Number of hourly rates quoted 1,307 1,856 1,344
10th Percentile £13.67 £14.16 £14.83
25th Percentile £17.65 £21.00 £19.06
Median hourly rate £26.00 £45.00 £43.00
Median % change year-on-year -42.22% +4.65% +68.63%
75th Percentile £55.25 £65.00 £65.00
90th Percentile £75.00 £75.00 £78.00
UK median hourly rate £25.15 £43.00 £42.50
% change year-on-year -41.51% +1.18% +65.50%

Digital Analyst
Job Vacancy Trend in England

Job postings that featured Digital Analyst in the job title as a proportion of all IT jobs advertised in England.

Job vacancy trend for Digital Analyst in England

Digital Analyst
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing Digital Analyst in England.

Daily rate trend for Digital Analyst in England

Digital Analyst
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Analyst in England over the 6 months to 2 August 2025.

Daily rate histogram for Digital Analyst in England

Digital Analyst
Contractor Hourly Rate Trend in England

3-month moving average hourly rates quoted in jobs citing Digital Analyst in England.

Hourly rate trend for Digital Analyst in England

Digital Analyst
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Analyst within the England region over the 6 months to 2 August 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London +16 19 £513 +13.89% 38
South West +32 6 £638 +75.74%
Midlands - 5 £400 - 4
East Midlands - 4 £383 - 1
South East +17 3 £280 -6.67% 8
North of England -10 3 £450 +9.09% 7
Yorkshire -6 2 £450 +50.00% 3
North West -4 1 - - 4
West Midlands - 1 £400 - 3
Digital Analyst
UK

Digital Analyst Skill Set
Top 30 Co-occurring Skills and Capabilities in England

For the 6 months to 2 August 2025, Digital Analyst contract job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the England region featuring Digital Analyst in the job title.

1 19 (52.78%) Agile
2 13 (36.11%) Analytics
3 10 (27.78%) SQL
3 10 (27.78%) Social Skills
4 8 (22.22%) Problem-Solving
5 7 (19.44%) Power Platform
5 7 (19.44%) Power BI
5 7 (19.44%) User Stories
6 6 (16.67%) Tableau
6 6 (16.67%) Continuous Improvement
6 6 (16.67%) User Acceptance Testing
6 6 (16.67%) Confluence
6 6 (16.67%) ITIL
6 6 (16.67%) Business Intelligence
6 6 (16.67%) Data Analysis
6 6 (16.67%) Business Analysis
6 6 (16.67%) Google
6 6 (16.67%) Actionable Insight
7 5 (13.89%) Backlog Refinement
7 5 (13.89%) Requirements Gathering
7 5 (13.89%) Sprint Retrospective
7 5 (13.89%) Sprint Planning
7 5 (13.89%) Acceptance Criteria
7 5 (13.89%) Roadmaps
7 5 (13.89%) Finance
7 5 (13.89%) Adobe
7 5 (13.89%) Adobe Analytics
7 5 (13.89%) Security Cleared
7 5 (13.89%) Azure
7 5 (13.89%) Marketing

Digital Analyst Skill Set
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (16.67%) Confluence
Applications
1 2 (5.56%) Microsoft Excel
1 2 (5.56%) Microsoft Office
1 2 (5.56%) Trello
2 1 (2.78%) Microsoft PowerPoint
2 1 (2.78%) MS Visio
Business Applications
1 1 (2.78%) Shopify
Cloud Services
1 7 (19.44%) Power Platform
2 5 (13.89%) Adobe Analytics
2 5 (13.89%) Azure
3 4 (11.11%) Azure DevOps
4 3 (8.33%) Google Data Studio
5 2 (5.56%) Google Ads
5 2 (5.56%) Google Analytics
5 2 (5.56%) Miro
5 2 (5.56%) SaaS
6 1 (2.78%) Azure Data Factory
6 1 (2.78%) Azure Synapse Analytics
6 1 (2.78%) Figma
6 1 (2.78%) GCP
6 1 (2.78%) GitHub
6 1 (2.78%) Google Tag Manager
6 1 (2.78%) Google Workspace
6 1 (2.78%) Microsoft 365
Communications & Networking
1 1 (2.78%) Internet
1 1 (2.78%) Intrusion Detection
1 1 (2.78%) Network Security
Database & Business Intelligence
1 7 (19.44%) Power BI
2 6 (16.67%) Tableau
3 3 (8.33%) Data Warehouse
3 3 (8.33%) Looker
4 2 (5.56%) Qlik Sense
5 1 (2.78%) Big Data
5 1 (2.78%) Data Lake
5 1 (2.78%) DTS
5 1 (2.78%) Metadata
5 1 (2.78%) Power Query
5 1 (2.78%) QlikView
Development Applications
1 4 (11.11%) JIRA
General
1 10 (27.78%) Social Skills
2 5 (13.89%) Analytical Skills
2 5 (13.89%) Finance
2 5 (13.89%) Marketing
3 4 (11.11%) Banking
3 4 (11.11%) Public Sector
4 2 (5.56%) Local Government
5 1 (2.78%) Automotive
5 1 (2.78%) Inclusion and Diversity
5 1 (2.78%) Legal
5 1 (2.78%) Manufacturing
5 1 (2.78%) Military
5 1 (2.78%) Retail
Miscellaneous
1 3 (8.33%) Legacy Systems
2 2 (5.56%) Digital Wallet
2 2 (5.56%) Self-Motivation
3 1 (2.78%) Analytical Mindset
3 1 (2.78%) Digital Media
3 1 (2.78%) Enterprise Software
3 1 (2.78%) Fat Client
3 1 (2.78%) Insider Threat
3 1 (2.78%) Mobile App
3 1 (2.78%) NHS
3 1 (2.78%) Thin Client
3 1 (2.78%) Video Conferencing
Operating Systems
1 3 (8.33%) Windows
2 1 (2.78%) Linux
2 1 (2.78%) Mac OS
2 1 (2.78%) Windows 10
Processes & Methodologies
1 19 (52.78%) Agile
2 13 (36.11%) Analytics
3 8 (22.22%) Problem-Solving
4 7 (19.44%) User Stories
5 6 (16.67%) Actionable Insight
5 6 (16.67%) Business Analysis
5 6 (16.67%) Business Intelligence
5 6 (16.67%) Continuous Improvement
5 6 (16.67%) Data Analysis
5 6 (16.67%) ITIL
5 6 (16.67%) User Acceptance Testing
6 5 (13.89%) Acceptance Criteria
6 5 (13.89%) Backlog Refinement
6 5 (13.89%) Requirements Gathering
6 5 (13.89%) Roadmaps
6 5 (13.89%) Sprint Planning
6 5 (13.89%) Sprint Retrospective
6 5 (13.89%) User Experience
7 4 (11.11%) DevOps
7 4 (11.11%) Digital Marketing
Programming Languages
1 10 (27.78%) SQL
2 1 (2.78%) JavaScript
2 1 (2.78%) Python
2 1 (2.78%) R
Qualifications
1 5 (13.89%) Security Cleared
2 3 (8.33%) DV Cleared
3 2 (5.56%) SC Cleared
4 1 (2.78%) Azure Certification
4 1 (2.78%) BPSS Clearance
4 1 (2.78%) Degree
4 1 (2.78%) ITIL Foundation Certificate
System Software
1 1 (2.78%) Active Directory
1 1 (2.78%) Terminal Services
Systems Management
1 1 (2.78%) Microsoft Intune
1 1 (2.78%) Single Sign-On
Vendors
1 6 (16.67%) Google
2 5 (13.89%) Adobe
3 3 (8.33%) Microsoft
4 2 (5.56%) TikTok
5 1 (2.78%) Citrix
5 1 (2.78%) Databricks
5 1 (2.78%) QAD
5 1 (2.78%) Salesforce
5 1 (2.78%) ServiceNow
5 1 (2.78%) Splunk