Integrated Marketing Contract Job Trends

Integrated Marketing
UK

The table below provides summary statistics and contractor rates for jobs requiring Integrated Marketing skills. It covers contract job vacancies from the 6 months leading up to 23 December 2025, with comparisons to the same periods in the previous two years.

6 months to
23 Dec 2025
Same period 2024 Same period 2023
Rank 577 540 594
Rank change year-on-year -37 +54 +181
Contract jobs citing Integrated Marketing 15 3 13
As % of all contract jobs in the UK 0.041% 0.009% 0.030%
As % of the Processes & Methodologies category 0.046% 0.010% 0.034%
Number of daily rates quoted 7 0 8
10th Percentile £299 - £239
25th Percentile £325 - -
Median daily rate (50th Percentile) £350 - £250
Median % change year-on-year - - -24.81%
75th Percentile £494 - £295
90th Percentile £500 - £433
UK excluding London median daily rate - - £325
Number of hourly rates quoted 7 2 1
10th Percentile £23.70 £27.68 -
25th Percentile £29.13 £32.44 £51.25
Median hourly rate £37.50 £42.75 £52.50
Median % change year-on-year -12.28% -18.57% +92.66%
75th Percentile £41.25 £51.94 £53.75
90th Percentile £46.35 £56.03 -
UK excluding London median hourly rate - - -

All Process and Methodology Skills
UK

Integrated Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 32,672 29,808 38,411
As % of all contract IT jobs advertised in the UK 88.28% 88.28% 88.38%
Number of daily rates quoted 20,566 18,179 25,645
10th Percentile £300 £307 £306
25th Percentile £406 £413 £420
Median daily rate (50th Percentile) £500 £525 £528
Median % change year-on-year -4.76% -0.47% -4.09%
75th Percentile £616 £638 £650
90th Percentile £725 £743 £744
UK excluding London median daily rate £477 £500 £500
% change year-on-year -4.70% - -
Number of hourly rates quoted 2,089 966 1,478
10th Percentile £14.60 £15.62 £14.50
25th Percentile £17.50 £20.30 £19.06
Median hourly rate £25.15 £32.50 £43.90
Median % change year-on-year -22.62% -25.97% +25.43%
75th Percentile £51.02 £62.50 £65.00
90th Percentile £68.75 £73.88 £77.50
UK excluding London median hourly rate £23.50 £31.50 £45.00
% change year-on-year -25.40% -30.00% +40.63%

Integrated Marketing
Job Vacancy Trend

Historical trend showing the proportion of contract IT job postings citing Integrated Marketing relative to all contract IT jobs advertised.

Integrated Marketing job vacancy trend in the UK

Integrated Marketing
Daily Rate Trend

Contractor daily rate distribution trend for jobs in the UK citing Integrated Marketing.

Contractor daily rate distribution trend for jobs in the UK citing Integrated Marketing

Integrated Marketing
Daily Rate Histogram

Daily rate distribution for jobs citing Integrated Marketing over the 6 months to 23 December 2025.

Daily rate histogram for Integrated Marketing in the UK

Integrated Marketing
Hourly Rate Trend

Contractor hourly rate distribution trend for jobs in the UK citing Integrated Marketing.

Contractor hourly rate distribution trend for jobs in the UK citing Integrated Marketing

Integrated Marketing
Hourly Rate Histogram

Hourly rate distribution of jobs citing Integrated Marketing over the 6 months to 23 December 2025.

Hourly rate histogram for Integrated Marketing in the UK

Integrated Marketing
Top 3 Contract Job Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Integrated Marketing within the UK over the 6 months to 23 December 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London +8 15 £350 - 5
England -23 15 £350 - 12
Work from Home -1 2 £350 - 9

Integrated Marketing
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 1 (6.67%) CMS
1 1 (6.67%) WordPress
Business Applications
1 2 (13.33%) Dynamics CRM
1 2 (13.33%) Eloqua
2 1 (6.67%) Workfront
Cloud Services
1 4 (26.67%) SaaS
2 3 (20.00%) Power Platform
3 2 (13.33%) AWS
3 2 (13.33%) GCP
4 1 (6.67%) Google Analytics
Communications & Networking
1 1 (6.67%) Wi-Fi
Database & Business Intelligence
1 3 (20.00%) Power BI
2 1 (6.67%) Tableau
General
1 15 (100.00%) Marketing
2 6 (40.00%) Analytical Skills
2 6 (40.00%) Social Skills
3 4 (26.67%) Public Sector
4 3 (20.00%) Brand Awareness
5 2 (13.33%) Electronics
5 2 (13.33%) Finance
5 2 (13.33%) French Language
5 2 (13.33%) Manufacturing
5 2 (13.33%) Telecoms
6 1 (6.67%) Advertising
6 1 (6.67%) Italian Language
6 1 (6.67%) Legal
6 1 (6.67%) Organisational Skills
6 1 (6.67%) Publishing
6 1 (6.67%) Spanish Language
6 1 (6.67%) Wearables
Job Titles
1 4 (26.67%) Marketing Manager
2 3 (20.00%) Marketing Executive
2 3 (20.00%) Senior
3 2 (13.33%) Campaign Manager
3 2 (13.33%) Senior Manager
3 2 (13.33%) Senior Marketing Manager
4 1 (6.67%) Analyst
4 1 (6.67%) Content Manager
4 1 (6.67%) Content Strategist
4 1 (6.67%) Marketing Analyst
4 1 (6.67%) Marketing Specialist
Miscellaneous
1 7 (46.67%) Web Conferencing
2 3 (20.00%) Blog
3 1 (6.67%) Analytical Mindset
3 1 (6.67%) Enterprise Software
3 1 (6.67%) Social Media
3 1 (6.67%) Tandem
3 1 (6.67%) Video on Demand
Processes & Methodologies
1 10 (66.67%) B2B
2 9 (60.00%) Marketing Automation
2 9 (60.00%) Project Management
3 8 (53.33%) Analytics
3 8 (53.33%) B2B Marketing
3 8 (53.33%) Marketing Strategy
4 7 (46.67%) CRM
5 6 (40.00%) Digital Marketing
6 5 (33.33%) Business Intelligence
7 4 (26.67%) Data-Driven Marketing
7 4 (26.67%) Strategic Thinking
8 3 (20.00%) Customer Acquisition
8 3 (20.00%) Lead Generation
8 3 (20.00%) Matrix Organization
8 3 (20.00%) Performance Metrics
8 3 (20.00%) Stakeholder Management
8 3 (20.00%) Strategic Planning
9 2 (13.33%) Business Case
9 2 (13.33%) Demand Generation
9 2 (13.33%) Global Marketing
Qualifications
1 2 (13.33%) Degree
Quality Assurance & Compliance
1 1 (6.67%) Accessibility
Vendors
1 8 (53.33%) Salesforce
2 3 (20.00%) Google
2 3 (20.00%) SAP
3 2 (13.33%) Adobe
3 2 (13.33%) Microsoft
4 1 (6.67%) HubSpot
4 1 (6.67%) Marketo