Marketing Technology Contracts with Hybrid/Remote/WFH Options

Marketing Technology (Martech)
UK > Work from Home

The table below looks at the prevalence of the term Marketing Technology in remote or hybrid contract work. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Marketing Technology over the 6 months leading up to 1 May 2025, comparing them to the same period in the previous two years.

6 months to
1 May 2025
Same period 2024 Same period 2023
Rank 291 326 449
Rank change year-on-year +35 +123 +157
Contract jobs citing Marketing Technology 13 19 28
As % of all contract jobs with a WFH option 0.13% 0.12% 0.11%
As % of the Miscellaneous category 0.40% 0.43% 0.34%
Number of daily rates quoted 8 7 17
10th Percentile £394 - £433
25th Percentile £588 £500 £450
Median daily rate (50th Percentile) £675 £525 £475
Median % change year-on-year +28.57% +10.53% -17.39%
75th Percentile £711 £563 £725
90th Percentile £745 £720 £738
UK median daily rate £600 £525 £475
% change year-on-year +14.29% +10.53% -17.39%

All Generic Skills
Work from Home

Marketing Technology falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies with remote or hybrid options requiring generic IT skills.

Contract vacancies with a requirement for generic IT skills 3,272 4,408 8,138
As % of all contract jobs with a WFH option 33.03% 28.73% 31.47%
Number of daily rates quoted 2,222 2,974 5,725
10th Percentile £350 £325 £363
25th Percentile £425 £431 £454
Median daily rate (50th Percentile) £545 £550 £550
Median % change year-on-year -0.91% - +2.33%
75th Percentile £680 £675 £688
90th Percentile £825 £800 £800
UK median daily rate £525 £538 £550
% change year-on-year -2.33% -2.27% -
Number of hourly rates quoted 76 199 151
10th Percentile £18.75 £15.48 £19.00
25th Percentile £26.25 £25.50 £31.38
Median hourly rate £41.75 £51.00 £57.50
Median % change year-on-year -18.14% -11.30% +29.21%
75th Percentile £64.57 £65.02 £70.00
90th Percentile £78.13 £72.50 £85.00
UK median hourly rate £32.05 £30.00 £22.49
% change year-on-year +6.83% +33.42% -18.24%

Marketing Technology
Trend for Jobs with a WFH Option

Job vacancies with remote working options citing Marketing Technology as a proportion of all IT jobs advertised.

Marketing Technology trend for jobs with Hybrid/Remote/WFH options

Marketing Technology
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with remote working options citing Marketing Technology.

Marketing Technology daily rate for jobs with a WFH option

Marketing Technology
Daily Rate Histogram for Jobs with a WFH Option

Daily rate distribution for jobs with remote working options citing Marketing Technology over the 6 months to 1 May 2025.

Marketing Technology daily rate histogram for jobs with a WFH option

Marketing Technology
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (30.77%) CMS
2 2 (15.38%) Headless CMS
3 1 (7.69%) Adobe Experience Manager
Business Applications
1 1 (7.69%) Adobe Campaign
1 1 (7.69%) Dynamics CRM
Cloud Services
1 3 (23.08%) AWS
2 2 (15.38%) Contentful
2 2 (15.38%) dbt
2 2 (15.38%) Snowflake
3 1 (7.69%) Adobe Analytics
3 1 (7.69%) AppsFlyer
3 1 (7.69%) Azure
3 1 (7.69%) Dynamics 365
3 1 (7.69%) GCP
3 1 (7.69%) GitHub
3 1 (7.69%) GitHub Actions
3 1 (7.69%) Google Ads
3 1 (7.69%) Google Analytics
3 1 (7.69%) Google Tag Manager
3 1 (7.69%) Power Platform
3 1 (7.69%) SAP Commerce Cloud
Communications & Networking
1 1 (7.69%) DNS
1 1 (7.69%) HTTP
Database & Business Intelligence
1 2 (15.38%) Data Warehouse
2 1 (7.69%) BigQuery
2 1 (7.69%) Looker
2 1 (7.69%) Power BI
Development Applications
1 4 (30.77%) JIRA
2 1 (7.69%) Browser DevTools
2 1 (7.69%) Git
2 1 (7.69%) Jenkins
2 1 (7.69%) Vite
2 1 (7.69%) webpack
General
1 13 (100.00%) Marketing
2 3 (23.08%) Analytical Skills
3 2 (15.38%) Finance
3 2 (15.38%) Social Skills
4 1 (7.69%) Banking
Job Titles
1 5 (38.46%) Project Manager
2 4 (30.77%) CMS Project Manager
2 4 (30.77%) Consultant
3 3 (23.08%) Lead
4 2 (15.38%) Data Consultant
4 2 (15.38%) Deployment Manager
4 2 (15.38%) Deployment Project Manager
4 2 (15.38%) Lead Consultant
4 2 (15.38%) Programme Manager
4 2 (15.38%) Rollout Manager
4 2 (15.38%) Rollout Project Manager
5 1 (7.69%) CRM Manager
5 1 (7.69%) Developer
5 1 (7.69%) Integration Consultant
5 1 (7.69%) Marketing Consultant
5 1 (7.69%) Snowflake Consultant
5 1 (7.69%) Solutions Consultant
5 1 (7.69%) Strategy Manager
5 1 (7.69%) Technology Consultant
5 1 (7.69%) Web Engineer
Libraries, Frameworks & Software Standards
1 1 (7.69%) AngularJS
1 1 (7.69%) CSS
1 1 (7.69%) GatsbyJS
1 1 (7.69%) HTML
1 1 (7.69%) HTML5
1 1 (7.69%) Jest
1 1 (7.69%) Next.js
1 1 (7.69%) Parceljs
1 1 (7.69%) React
1 1 (7.69%) React Native
1 1 (7.69%) Sass
1 1 (7.69%) Vue
Miscellaneous
1 3 (23.08%) Product Ownership
2 1 (7.69%) Management Information System
2 1 (7.69%) Onboarding
2 1 (7.69%) Social Media
Processes & Methodologies
1 9 (69.23%) Problem-Solving
2 5 (38.46%) Agile
2 5 (38.46%) Analytics
2 5 (38.46%) CRM
3 4 (30.77%) Data Engineering
3 4 (30.77%) Marketing Automation
3 4 (30.77%) Scaled Agile Framework
3 4 (30.77%) Software Deployment
3 4 (30.77%) Stakeholder Management
4 3 (23.08%) Customer Engagement
4 3 (23.08%) Digital Marketing
4 3 (23.08%) Marketing Strategy
4 3 (23.08%) Roadmaps
5 2 (15.38%) Change Management
5 2 (15.38%) Continuous Improvement
5 2 (15.38%) Data Governance
5 2 (15.38%) Data Integration
5 2 (15.38%) Email Marketing
5 2 (15.38%) ETL
5 2 (15.38%) Project Management
Programming Languages
1 2 (15.38%) SQL
2 1 (7.69%) JavaScript
2 1 (7.69%) TypeScript
Qualifications
1 1 (7.69%) Degree
Quality Assurance & Compliance
1 3 (23.08%) Data Quality
2 1 (7.69%) Accessibility
2 1 (7.69%) WCAG
Vendors
1 2 (15.38%) Google
2 1 (7.69%) Adobe
2 1 (7.69%) Amplitude
2 1 (7.69%) Salesforce
2 1 (7.69%) Tealium