Marketing Strategy Contracts with Work from Home Options

Marketing Strategy
UK > Work from Home

The table below provides summary statistics for contract job vacancies with an option to work from home (WFH) and a requirement for Marketing Strategy skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing Strategy over the 6 months to 30 April 2024 with a comparison to the same period in the previous 2 years.

6 months to
30 Apr 2024
Same period 2023 Same period 2022
Rank 340 455 606
Rank change year-on-year +115 +151 -151
Contract jobs citing Marketing Strategy 5 22 26
As % of all contract jobs with a WFH option 0.033% 0.085% 0.058%
As % of the Processes & Methodologies category 0.037% 0.095% 0.064%
Number of daily rates quoted 2 10 12
10th Percentile £253 £212 £366
25th Percentile £296 £234 £409
Median daily rate (50th Percentile) £384 £338 £450
Median % change year-on-year +13.70% -25.00% -5.26%
75th Percentile £463 £438 £523
90th Percentile £501 £504 £631
UK median daily rate £400 £345 £450
% change year-on-year +15.94% -23.33% -
Number of hourly rates quoted 0 0 1
10th Percentile - - -
25th Percentile - - £31.50
Median hourly rate - - £33.00
75th Percentile - - £34.50
90th Percentile - - -
UK median hourly rate £37.00 - £33.00
% change year-on-year - - -9.59%

All Process and Methodology Skills
Work from Home

Marketing Strategy is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a WFH option and a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 13,483 23,229 40,650
As % of all contract jobs with a WFH option 87.87% 89.84% 91.14%
Number of daily rates quoted 8,996 16,418 29,502
10th Percentile £325 £363 £360
25th Percentile £425 £450 £431
Median daily rate (50th Percentile) £525 £540 £525
Median % change year-on-year -2.78% +2.86% +8.81%
75th Percentile £638 £650 £625
90th Percentile £750 £750 £719
UK median daily rate £525 £550 £525
% change year-on-year -4.55% +4.76% +7.69%
Number of hourly rates quoted 579 532 548
10th Percentile £15.17 £19.00 £13.50
25th Percentile £25.25 £30.54 £19.98
Median hourly rate £43.00 £55.00 £35.00
Median % change year-on-year -21.82% +57.14% +34.62%
75th Percentile £60.00 £68.75 £55.00
90th Percentile £75.25 £80.23 £67.50
UK median hourly rate £35.65 £37.30 £25.00
% change year-on-year -4.42% +49.20% -

Marketing Strategy
Trend for Jobs with a WFH Option

Job vacancies with a work from home option citing Marketing Strategy as a proportion of all IT jobs advertised.

Marketing Strategy trend for jobs with a WFH option

Marketing Strategy
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with a work from home option citing Marketing Strategy.

Marketing Strategy daily rate for jobs with a WFH option

Marketing Strategy
Daily Rate Histogram for Jobs with a WFH Option

Daily rate distribution for jobs with a work from home option citing Marketing Strategy over the 6 months to 30 April 2024.

Marketing Strategy daily rate histogram for jobs with a WFH option

Marketing Strategy
Hourly Rate Trend for Jobs with a WFH Option

3-month moving average hourly rate quoted in job vacancies with a work from home option citing Marketing Strategy.

Marketing Strategy hourly rate for jobs with a WFH option

Marketing Strategy
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (20.00%) Liferay
Cloud Services
1 1 (20.00%) WhatsApp
General
1 5 (100.00%) Marketing
2 2 (40.00%) Analytical Skills
2 2 (40.00%) German Language
3 1 (20.00%) Legal
Job Titles
1 4 (80.00%) Marketing Manager
2 3 (60.00%) Digital Marketing Manager
3 1 (20.00%) Product Manager
3 1 (20.00%) Product Marketing Manager
3 1 (20.00%) Salesforce Specialist
Miscellaneous
1 2 (40.00%) Social Media
Processes & Methodologies
1 3 (60.00%) B2B
1 3 (60.00%) Digital Marketing
1 3 (60.00%) Pay per click
2 2 (40.00%) Analytics
2 2 (40.00%) Conversion Rate Optimisation
2 2 (40.00%) Demand Generation
3 1 (20.00%) B2B Marketing
3 1 (20.00%) CRM
3 1 (20.00%) Customer Acquisition
3 1 (20.00%) Fintech
3 1 (20.00%) Marketing Analytics
3 1 (20.00%) Product Marketing
3 1 (20.00%) Programme Management
3 1 (20.00%) Project Management
3 1 (20.00%) Re-Platforming
3 1 (20.00%) Sales Enablement
3 1 (20.00%) SEO
Vendors
1 1 (20.00%) Pardot
1 1 (20.00%) Salesforce