The following table provides summary statistics for permanent job vacancies advertised in London with a requirement for Direct Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Direct Marketing over the 3 months to 25 March 2017 with a comparison to the same period in the previous 2 years.

3 months to
25 Mar 2017
Same period 2016 Same period 2015
Direct Marketing
England / London
Rank 555 601 583
Rank change year-on-year +46 -18  
Permanent jobs citing Direct Marketing 29 56 72
As % of all permanent IT jobs advertised in London 0.086% 0.13% 0.17%
As % of the Processes & Methodologies category 0.096% 0.15% 0.19%
Number of salaries quoted 28 40 67
Median salary £40,750 £35,000 £37,500
Median salary % change year-on-year +16.42% -6.66%  
90% offered a salary of more than £32,000 £24,000 £30,000
10% offered a salary of more than £113,000 £90,000 £52,300
UK excluding London median salary £27,500 £37,500 £39,000
% change year-on-year -26.66% -3.84%  

Direct Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in London with a requirement for process and methodology skills.

Process & Methodology Skills
London
Permanent job vacancies with a requirement for process and methodology skills 30311 37568 36977
As % of all permanent IT job vacancies advertised in London 90.17% 89.66% 87.63%
Number of salaries quoted 25402 32085 30825
Median salary £60,000 £57,500 £57,500
Median salary % change year-on-year +4.34% -  
90% offered a salary of more than £40,000 £38,750 £37,500
10% offered a salary of more than £85,000 £80,000 £85,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

Direct Marketing
Job Vacancy Trend in London

The job posting trend of jobs advertised in London citing Direct Marketing as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Direct Marketing in London

Direct Marketing
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Direct Marketing in London.

Salary trend for Direct Marketing in London

Direct Marketing
Salary Histogram in London

The salary distribution of IT jobs citing Direct Marketing in London over the 3 months to 25 March 2017.

Salary histogram for Direct Marketing in London

Direct Marketing
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Direct Marketing within the London region over the 3 months to 25 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +45 6 £47,500 -32.14%
Brentford - 1 £38,000 -
Direct Marketing
England

Direct Marketing
Top 30 Related IT Skills in London

For the 6 months to 25 March 2017, IT jobs citing Direct Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the London region with a requirement for Direct Marketing.

1 53 (100.00%) Marketing
2 22 (41.51%) CRM
3 20 (37.74%) SQL
4 17 (32.08%) Degree
5 14 (26.42%) Advertising
5 14 (26.42%) Analytics
5 14 (26.42%) Analytical Skills
6 11 (20.75%) Social Media
7 10 (18.87%) Google
8 9 (16.98%) Finance
9 8 (15.09%) Telecoms
9 8 (15.09%) Dynamics CRM
9 8 (15.09%) JavaScript
9 8 (15.09%) Business Intelligence
9 8 (15.09%) Microsoft
9 8 (15.09%) Customer Segmentation
9 8 (15.09%) Marketing Strategy
10 7 (13.21%) SQL Server 2012
10 7 (13.21%) SaaS
10 7 (13.21%) Database Marketing
10 7 (13.21%) Project Management
10 7 (13.21%) MS Office
10 7 (13.21%) SQL Server
10 7 (13.21%) SAS
10 7 (13.21%) Windows
10 7 (13.21%) MS Excel
11 6 (11.32%) Data Analysis
11 6 (11.32%) Agile Software Development
11 6 (11.32%) VMware
11 6 (11.32%) VMware Infrastructure

Direct Marketing
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (13.21%) SAS
2 5 (9.43%) Apache
2 5 (9.43%) Exchange Server 2013
2 5 (9.43%) SharePoint
3 1 (1.89%) WordPress
Applications
1 7 (13.21%) MS Excel
1 7 (13.21%) MS Office
2 4 (7.55%) SPSS
3 3 (5.66%) Photoshop
4 1 (1.89%) MS PowerPoint
Business Applications
1 8 (15.09%) Dynamics CRM
2 4 (7.55%) FastStats
3 3 (5.66%) assyst
3 3 (5.66%) Remedy ITSM
4 2 (3.77%) SAP Oil and Gas
4 2 (3.77%) WebTrends
5 1 (1.89%) Raiser's Edge
Cloud Services
1 7 (13.21%) SaaS
2 5 (9.43%) Azure Active Directory
2 5 (9.43%) Google Analytics
2 5 (9.43%) Microsoft Azure
2 5 (9.43%) Office 365
3 1 (1.89%) AdWords
Communications & Networking
1 5 (9.43%) DHCP
1 5 (9.43%) DNS
1 5 (9.43%) Firewall
1 5 (9.43%) LAN
1 5 (9.43%) NAS
1 5 (9.43%) SAN
1 5 (9.43%) TCP/IP
1 5 (9.43%) VLAN
2 1 (1.89%) Internet
Database & Business Intelligence
1 7 (13.21%) SQL Server
1 7 (13.21%) SQL Server 2012
2 6 (11.32%) Big Data
3 3 (5.66%) SQL Server Integration Services
4 2 (3.77%) Data Warehouse
4 2 (3.77%) Oracle Discoverer
4 2 (3.77%) Oracle OWB
5 1 (1.89%) Base SAS
5 1 (1.89%) MySQL
5 1 (1.89%) SQL Server Reporting Services
Development Applications
1 5 (9.43%) Visual Studio
2 2 (3.77%) Git (software)
General
1 53 (100.00%) Marketing
2 14 (26.42%) Advertising
3 9 (16.98%) Finance
4 8 (15.09%) Telecoms
5 5 (9.43%) Retail
6 3 (5.66%) Banking
6 3 (5.66%) Games
6 3 (5.66%) Publishing
7 2 (3.77%) Billing
7 2 (3.77%) Electronics
7 2 (3.77%) French Language
7 2 (3.77%) German Language
7 2 (3.77%) Manufacturing
8 1 (1.89%) Multimedia
Job Titles
1 16 (30.19%) Analyst
2 13 (24.53%) Marketing Manager
3 6 (11.32%) Data Analyst
3 6 (11.32%) Marketing Analyst
4 5 (9.43%) Architect
4 5 (9.43%) Infrastructure Architect
4 5 (9.43%) Infrastructure Manager
4 5 (9.43%) IT Architect
4 5 (9.43%) IT Infrastructure Architect
4 5 (9.43%) IT Infrastructure Manager
4 5 (9.43%) IT Manager
4 5 (9.43%) Senior Analyst
4 5 (9.43%) SQL Analyst
5 4 (7.55%) Insight Analyst
5 4 (7.55%) Marketing Data Analyst
5 4 (7.55%) SQL Data Analyst
6 3 (5.66%) Sales Manager
6 3 (5.66%) Senior Management Consultant
6 3 (5.66%) Senior Service Management Consultant
6 3 (5.66%) Service Management Consultant
Libraries, Frameworks & Software Standards
1 5 (9.43%) .NET
2 2 (3.77%) AngularJS
2 2 (3.77%) HTML
2 2 (3.77%) jQuery
3 1 (1.89%) CSS
3 1 (1.89%) CSS3
3 1 (1.89%) HTML5
3 1 (1.89%) LAMP
3 1 (1.89%) Laravel
3 1 (1.89%) React
3 1 (1.89%) Velocity
Miscellaneous
1 14 (26.42%) Analytical Skills
2 11 (20.75%) Social Media
3 5 (9.43%) Clustering
3 5 (9.43%) Data Centre
3 5 (9.43%) Linux Command Line
3 5 (9.43%) Management Information System
4 4 (7.55%) User Experience
5 3 (5.66%) Computer Science
5 3 (5.66%) Credit Risk
5 3 (5.66%) PMI
6 2 (3.77%) Enterprise Software
6 2 (3.77%) FMCG
7 1 (1.89%) Fat Client
7 1 (1.89%) Thin Client
Operating Systems
1 7 (13.21%) Windows
2 5 (9.43%) Linux
2 5 (9.43%) Windows 7
2 5 (9.43%) Windows Server
2 5 (9.43%) Windows Server 2008
2 5 (9.43%) Windows Server 2012
Processes & Methodologies
1 22 (41.51%) CRM
2 14 (26.42%) Analytics
3 8 (15.09%) Business Intelligence
3 8 (15.09%) Customer Segmentation
3 8 (15.09%) Marketing Strategy
4 7 (13.21%) Database Marketing
4 7 (13.21%) Project Management
5 6 (11.32%) Agile Software Development
5 6 (11.32%) Campaign Analysis
5 6 (11.32%) Data Analysis
5 6 (11.32%) Lead Generation
6 5 (9.43%) Business Development
6 5 (9.43%) Integrated Marketing
6 5 (9.43%) Network Monitoring
6 5 (9.43%) People Management
6 5 (9.43%) Programme Management
6 5 (9.43%) SEO
6 5 (9.43%) Supplier Management
6 5 (9.43%) Virtual Infrastructure
7 4 (7.55%) Pay per click
Programming Languages
1 20 (37.74%) SQL
2 8 (15.09%) JavaScript
3 5 (9.43%) C#
3 5 (9.43%) PowerShell
4 2 (3.77%) PHP
4 2 (3.77%) T-SQL
4 2 (3.77%) VBA
5 1 (1.89%) Java
5 1 (1.89%) Python
5 1 (1.89%) R
Qualifications
1 17 (32.08%) Degree
2 5 (9.43%) MCSA
2 5 (9.43%) MCSE
2 5 (9.43%) Microsoft Certification
2 5 (9.43%) VMware Certified Professional (VCP)
3 3 (5.66%) PMI Certification
4 2 (3.77%) MBA
5 1 (1.89%) Postgraduate
Quality Assurance & Compliance
1 3 (5.66%) COBIT
1 3 (5.66%) PMBOK
System Software
1 6 (11.32%) VMware Infrastructure
2 5 (9.43%) Active Directory
2 5 (9.43%) Hyper-V
2 5 (9.43%) XenApp
Systems Management
1 5 (9.43%) Backup Exec
2 3 (5.66%) Tivoli
Vendors
1 10 (18.87%) Google
2 8 (15.09%) Microsoft
3 6 (11.32%) VMware
4 5 (9.43%) Citrix
5 4 (7.55%) SAP
6 3 (5.66%) Facebook
6 3 (5.66%) Remedy
6 3 (5.66%) ServiceNow
6 3 (5.66%) Tableau
7 2 (3.77%) Mitel
7 2 (3.77%) Omniture
7 2 (3.77%) Oracle
7 2 (3.77%) Salesforce.com
8 1 (1.89%) Cognizant
8 1 (1.89%) Coremetrics
8 1 (1.89%) DoubleClick
London
Capgemini UK
Posted: Yesterday
North London
Understanding Recruitment
Salary: £30000 - £34000 per annum + Execllent Benefits
Posted: 5 days ago
London
Salt
Salary: £48000 - £55000.00 per annum + Bonus + Benefits
Posted: 5 days ago
London
Parallel Consulting
Salary: £30000 - £35000 per annum + bonus + benefits
Posted: 4 days ago
London
Mason Frank International
Posted: 5 days ago
London
Mason Frank International
Posted: 10 days ago