Pay per click Jobs in London

Pay per click (PPC)
England > London

The table below provides summary statistics for permanent job vacancies advertised in London requiring Pay per click skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Pay per click over the 6 months leading up to 7 June 2025, comparing them to the same period in the previous two years.

6 months to
7 Jun 2025
Same period 2024 Same period 2023
Rank 330 491 580
Rank change year-on-year +161 +89 +256
Permanent jobs citing Pay per click 69 24 28
As % of all permanent jobs advertised in London 0.54% 0.098% 0.088%
As % of the Processes & Methodologies category 0.56% 0.11% 0.093%
Number of salaries quoted 22 17 14
10th Percentile £35,100 - £38,750
25th Percentile £36,250 £31,500 £41,250
Median annual salary (50th Percentile) £47,500 £36,750 £51,250
Median % change year-on-year +29.25% -28.29% +2.50%
75th Percentile £64,375 £39,000 £65,750
90th Percentile £72,875 £48,750 £81,250
England median annual salary £37,500 £37,500 £45,000
% change year-on-year - -16.67% -5.26%

All Process and Methodology Skills
London

Pay per click falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in London.

Permanent vacancies with a requirement for process or methodology skills 12,261 21,940 30,151
As % of all permanent jobs advertised in London 96.11% 89.87% 95.17%
Number of salaries quoted 6,959 15,979 22,106
10th Percentile £41,250 £37,500 £42,500
25th Percentile £55,000 £51,250 £55,000
Median annual salary (50th Percentile) £75,000 £70,000 £75,000
Median % change year-on-year +7.14% -6.67% +7.14%
75th Percentile £100,000 £95,000 £95,000
90th Percentile £123,750 £115,000 £116,250
England median annual salary £57,500 £55,000 £62,500
% change year-on-year +4.55% -12.00% +4.17%

Pay per click
Job Vacancy Trend in London

Job postings citing Pay per click as a proportion of all IT jobs advertised in London.

Job vacancy trend for Pay per click in London

Pay per click
Salary Trend in London

3-month moving average salary quoted in jobs citing Pay per click in London.

Salary trend for Pay per click in London

Pay per click
Salary Histogram in London

Salary distribution for jobs citing Pay per click in London over the 6 months to 7 June 2025.

Salary histogram for Pay per click in London

Pay per click
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the London region over the 6 months to 7 June 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Central London - 10 - - 12
East London - 1 - - 3
Pay per click
England

Pay per click
Co-occurring Skills and Capabilities in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (11.59%) WordPress
2 7 (10.14%) CMS
3 3 (4.35%) Sitecore CMS
Applications
1 10 (14.49%) Microsoft Excel
2 3 (4.35%) Microsoft PowerPoint
3 2 (2.90%) Adobe Creative Suite
3 2 (2.90%) Adobe Illustrator
3 2 (2.90%) Adobe Premiere
3 2 (2.90%) InDesign
3 2 (2.90%) Photoshop
Cloud Services
1 23 (33.33%) Google Analytics
2 22 (31.88%) Google Ads
3 11 (15.94%) Google Sheets
4 9 (13.04%) Facebook Ads
5 4 (5.80%) Figma
5 4 (5.80%) Google Docs
5 4 (5.80%) Miro
5 4 (5.80%) Slack
6 2 (2.90%) Adobe Creative Cloud
6 2 (2.90%) Canva
7 1 (1.45%) Adobe Analytics
7 1 (1.45%) SaaS
Communications & Networking
1 1 (1.45%) SMS
Database & Business Intelligence
1 4 (5.80%) Data Mining
1 4 (5.80%) Looker
General
1 60 (86.96%) Marketing
2 29 (42.03%) Analytical Skills
3 26 (37.68%) Advertising
4 19 (27.54%) Inclusion and Diversity
5 18 (26.09%) Social Skills
6 12 (17.39%) Retail
7 11 (15.94%) Finance
8 4 (5.80%) Organisational Skills
9 3 (4.35%) Presentation Skills
9 3 (4.35%) Publishing
10 2 (2.90%) Billing
10 2 (2.90%) Legal
10 2 (2.90%) Public Sector
Job Titles
1 13 (18.84%) SEO Specialist
2 9 (13.04%) PPC Specialist
3 8 (11.59%) Analyst
3 8 (11.59%) Marketing Manager
4 7 (10.14%) PPC Analyst
5 6 (8.70%) SEO Executive
6 4 (5.80%) Content Strategist
6 4 (5.80%) E-Commerce Manager
6 4 (5.80%) IT Manager
6 4 (5.80%) SEO Manager
6 4 (5.80%) Strategy Manager
7 3 (4.35%) Digital Executive
7 3 (4.35%) SEO Strategist
8 2 (2.90%) Content Manager
8 2 (2.90%) Digital Content Manager
8 2 (2.90%) Lead
8 2 (2.90%) Paid Search Manager
8 2 (2.90%) Paid Search Specialist
8 2 (2.90%) Planning Manager
8 2 (2.90%) Senior
Libraries, Frameworks & Software Standards
1 3 (4.35%) HTML
2 2 (2.90%) CSS
Miscellaneous
1 26 (37.68%) Social Media
2 11 (15.94%) Self-Motivation
3 8 (11.59%) BBC
4 5 (7.25%) Analytical Mindset
4 5 (7.25%) Marketing Technology
5 4 (5.80%) Digital Media
6 3 (4.35%) Blog
7 2 (2.90%) Motion Graphics
7 2 (2.90%) Onboarding
Processes & Methodologies
1 47 (68.12%) SEO
2 39 (56.52%) Analytics
3 29 (42.03%) Digital Marketing
4 26 (37.68%) Actionable Insight
5 24 (34.78%) Conversion Rate Optimisation
6 23 (33.33%) Marketing Strategy
7 20 (28.99%) E-Commerce
8 16 (23.19%) Roadmaps
9 15 (21.74%) Project Management
10 14 (20.29%) Strategic Thinking
11 12 (17.39%) A/B Testing
11 12 (17.39%) B2B
11 12 (17.39%) Campaign Management
12 11 (15.94%) Collaborative Working
12 11 (15.94%) Social Commerce
13 10 (14.49%) Storytelling
14 9 (13.04%) Data Analysis
15 8 (11.59%) Copywriting
15 8 (11.59%) Data Privacy
15 8 (11.59%) Digital Strategy
Qualifications
1 9 (13.04%) Degree
2 2 (2.90%) DBS Check
Quality Assurance & Compliance
1 4 (5.80%) QA
2 3 (4.35%) Actionable Recommendations
Vendors
1 50 (72.46%) Google
2 16 (23.19%) Microsoft
3 14 (20.29%) Ahrefs
4 13 (18.84%) TikTok
5 9 (13.04%) Facebook
5 9 (13.04%) Instagram
5 9 (13.04%) Pinterest
6 8 (11.59%) JD Edwards
6 8 (11.59%) Screaming Frog
7 7 (10.14%) Salesforce
8 5 (7.25%) HubSpot
9 4 (5.80%) Hotjar
9 4 (5.80%) WooCommerce
10 3 (4.35%) Adobe
10 3 (4.35%) Sitecore
11 2 (2.90%) YouTube
12 1 (1.45%) Pardot