Period
to 17 October 2017

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in London. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 17 October 2017 with a comparison to the same period over the previous 2 years.

Advertising
England > London
6 months to
17 Oct 2017
Same period 2016 Same period 2015
Rank 179 150 185
Rank change year-on-year -29 +35 -96
Permanent jobs citing Advertising 1463 1759 1641
As % of all permanent IT jobs advertised in London 1.97% 2.28% 1.85%
As % of the General category 3.66% 4.38% 3.39%
Number of salaries quoted 1261 1614 1353
London median annual salary £55,000 £52,500 £47,500
Median salary % change year-on-year +4.76% +10.53% -
10th Percentile £30,000 £30,000 £27,500
90th Percentile £81,250 £86,250 £75,000
England median annual salary £45,000 £49,000 £42,500
% change year-on-year -8.16% +15.29% -5.56%

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in London with a requirement for common skills.

All General Skills
London
Permanent vacancies with a requirement for common skills 39934 40194 48446
As % of all permanent IT jobs advertised in London 53.71% 51.99% 54.74%
Number of salaries quoted 27822 34453 40073
London median annual salary £60,000 £60,000 £57,500
Median salary % change year-on-year - +4.35% +4.55%
10th Percentile £35,000 £32,500 £32,500
90th Percentile £95,000 £91,250 £90,000
England median annual salary £52,500 £51,250 £50,000
% change year-on-year +2.44% +2.50% -

Advertising
Job Vacancy Trend in London

Job postings citing Advertising as a percentage of all IT jobs advertised in London.

Job vacancy trend for Advertising in London

Advertising
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising in London.

Salary trend for Advertising in London

Advertising
Salary Histogram in London

The salary distribution of IT jobs citing Advertising in London over the 6 months to 17 October 2017.

Salary histogram for Advertising in London

Advertising
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the London region over the 6 months to 17 October 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Central London +13 385 £55,000 -4.35% 39
West London -20 41 £45,000 -14.29% 21
South London +35 28 £48,750 +34.48% 4
East London -13 12 £47,500 -5.00% 5
North London +3 6 £36,750 -8.13%
Advertising
England

For the 6 months to 17 October 2017, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the London region with a requirement for Advertising.

1 408 (27.89%) Agile Software Development
2 382 (26.11%) Marketing
3 379 (25.91%) Finance
4 363 (24.81%) Microsoft
5 305 (20.85%) JavaScript
6 281 (19.21%) SQL
7 241 (16.47%) HTML
8 233 (15.93%) .NET
9 228 (15.58%) SQL Server
10 210 (14.35%) C#
11 209 (14.29%) Degree
12 208 (14.22%) Java
13 193 (13.19%) CSS
14 191 (13.06%) Scrum
15 189 (12.92%) TDD
16 180 (12.30%) CRM
17 161 (11.00%) Analytics
18 153 (10.46%) MVC
19 148 (10.12%) PHP
20 137 (9.36%) Project Management
21 130 (8.89%) Python
22 128 (8.75%) BDD
23 127 (8.68%) RESTful
24 122 (8.34%) Git (software)
24 122 (8.34%) AngularJS
25 121 (8.27%) Analytical Skills
26 116 (7.93%) jQuery
27 115 (7.86%) Social Media
27 115 (7.86%) Amazon AWS
28 113 (7.72%) ASP.NET

Advertising
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 94 (6.43%) CMS
2 82 (5.60%) SharePoint
3 41 (2.80%) Confluence
4 32 (2.19%) SharePoint 2013
4 32 (2.19%) Sitecore CMS
5 28 (1.91%) EPiServer
6 26 (1.78%) SAS
7 25 (1.71%) Apache Spark
8 18 (1.23%) IIS
9 16 (1.09%) SharePoint 2010
10 13 (0.89%) WebSphere
11 11 (0.75%) Apache TomEE
11 11 (0.75%) JBoss
12 10 (0.68%) Elasticsearch
12 10 (0.68%) SharePoint Server
12 10 (0.68%) WordPress
13 9 (0.62%) Adobe Experience Manager
14 8 (0.55%) Drupal
14 8 (0.55%) Exchange Server 2013
15 7 (0.48%) Apache Solr
Applications
1 81 (5.54%) Microsoft Office
2 79 (5.40%) Microsoft Excel
3 48 (3.28%) Adobe Illustrator
4 34 (2.32%) Photoshop
5 28 (1.91%) Microsoft PowerPoint
6 23 (1.57%) OmniGraffle
7 22 (1.50%) InDesign
8 15 (1.03%) MS Visio
9 13 (0.89%) Adobe Creative Suite
9 13 (0.89%) Microsoft Project
10 12 (0.82%) SPSS
11 5 (0.34%) CINEMA 4D
12 2 (0.14%) Adobe After Effects
12 2 (0.14%) Final Cut Pro
13 1 (0.068%) 3ds Max
13 1 (0.068%) InVision
13 1 (0.068%) S-PLUS
Business Applications
1 82 (5.60%) Dynamics CRM
2 47 (3.21%) NetSuite
3 32 (2.19%) Dynamics AX
4 29 (1.98%) Eloqua
5 21 (1.44%) Dynamics NAV
6 16 (1.09%) Unit4 Business World
7 11 (0.75%) Oracle EBS
8 10 (0.68%) SAP Business One
9 9 (0.62%) SessionCam
9 9 (0.62%) Social Studio
10 7 (0.48%) Oracle EBS R12
11 6 (0.41%) JDE OneWorld
12 4 (0.27%) Abakus
13 3 (0.21%) Dynamics GP
13 3 (0.21%) SAP S/4HANA
14 2 (0.14%) Eikon
14 2 (0.14%) Sage 1000
14 2 (0.14%) Sage 200
15 1 (0.068%) Sage 500
15 1 (0.068%) Sage CRM
Cloud Services
1 115 (7.86%) Amazon AWS
2 105 (7.18%) Microsoft Azure
3 76 (5.19%) Office 365
4 60 (4.10%) Google Analytics
5 59 (4.03%) SaaS
6 48 (3.28%) Dynamics 365
7 26 (1.78%) npm
8 20 (1.37%) Adobe Analytics
9 19 (1.30%) AdWords
10 16 (1.09%) GitHub
10 16 (1.09%) PaaS
11 13 (0.89%) G Suite
12 12 (0.82%) Cloud Computing
13 10 (0.68%) IaaS
14 9 (0.62%) FinancialForce
14 9 (0.62%) Google Tag Manager
15 7 (0.48%) AWS CloudFormation
16 4 (0.27%) Adobe Creative Cloud
16 4 (0.27%) Google Attribution 360
16 4 (0.27%) Google Cloud Platform
Communications & Networking
1 44 (3.01%) Internet
2 21 (1.44%) TCP/IP
3 18 (1.23%) Firewall
4 17 (1.16%) DNS
5 15 (1.03%) HTTP
5 15 (1.03%) WAN
6 14 (0.96%) LAN
7 10 (0.68%) SAN
8 9 (0.62%) DHCP
9 7 (0.48%) NAS
10 5 (0.34%) Cisco ASA
10 5 (0.34%) Intranet
10 5 (0.34%) Peer-to-Peer Networking
10 5 (0.34%) Skype
10 5 (0.34%) VoIP
11 4 (0.27%) BGP
11 4 (0.27%) Cisco IOS
11 4 (0.27%) Network Security
11 4 (0.27%) NX-OS
11 4 (0.27%) OSPF
Database & Business Intelligence
1 228 (15.58%) SQL Server
2 90 (6.15%) NoSQL
3 70 (4.78%) Big Data
4 69 (4.72%) SQL Server 2014
5 66 (4.51%) Data Warehouse
6 62 (4.24%) SQL Server Reporting Services
7 54 (3.69%) MySQL
8 50 (3.42%) SQL Server Integration Services
9 49 (3.35%) MongoDB
10 43 (2.94%) SQL Server Analysis Services
11 40 (2.73%) Power BI
12 29 (1.98%) Relational Database
13 26 (1.78%) Hadoop
14 19 (1.30%) Couchbase
15 12 (0.82%) Amazon Redshift
15 12 (0.82%) PostgreSQL
15 12 (0.82%) QlikView
15 12 (0.82%) SQL Server 2008
16 11 (0.75%) Microsoft Analysis Services
16 11 (0.75%) RDBMS
Development Applications
1 122 (8.34%) Git (software)
2 63 (4.31%) JIRA
3 47 (3.21%) gulp
4 45 (3.08%) Selenium
5 39 (2.67%) Jenkins
6 29 (1.98%) Visual Studio
7 27 (1.85%) Team Foundation Server
8 25 (1.71%) Mocha
9 23 (1.57%) Axure RP
10 22 (1.50%) Karma Test Runner
11 21 (1.44%) Bower
11 21 (1.44%) Maven
11 21 (1.44%) Octopus Deploy
11 21 (1.44%) Protractor
11 21 (1.44%) TeamCity
12 20 (1.37%) Sinon.JS
13 19 (1.30%) WebDriver
14 18 (1.23%) Cucumber
14 18 (1.23%) Grunt
15 17 (1.16%) Ant
General
1 382 (26.11%) Marketing
2 379 (25.91%) Finance
3 78 (5.33%) Retail
4 51 (3.49%) Banking
5 43 (2.94%) Front Office
5 43 (2.94%) Games
6 38 (2.60%) Telecoms
7 36 (2.46%) Back Office
8 30 (2.05%) Automotive
9 26 (1.78%) Legal
9 26 (1.78%) Manufacturing
10 25 (1.71%) Publishing
11 14 (0.96%) Investment Banking
12 11 (0.75%) Financial Institution
12 11 (0.75%) Pharmaceutical
13 9 (0.62%) Electronics
13 9 (0.62%) French Language
13 9 (0.62%) Law
13 9 (0.62%) Music Industry
14 8 (0.55%) German Language
Job Titles
1 451 (30.83%) Developer
2 222 (15.17%) Analyst
3 120 (8.20%) Business Analyst
4 107 (7.31%) .NET Developer
5 99 (6.77%) Consultant
6 74 (5.06%) Project Manager
6 74 (5.06%) Senior Developer
7 69 (4.72%) C# Developer
8 67 (4.58%) C# .NET Developer
9 66 (4.51%) Agile Developer
10 65 (4.44%) Front End Developer (Client-Side Developer)
11 61 (4.17%) ASP.NET Developer
11 61 (4.17%) C# ASP.NET Developer
12 60 (4.10%) Architect
12 60 (4.10%) ASP.NET MVC Developer
13 59 (4.03%) Agile .NET Developer
14 57 (3.90%) Agile C# Developer
15 50 (3.42%) Java Developer
16 46 (3.14%) Lead Developer
17 45 (3.08%) Designer
Libraries, Frameworks & Software Standards
1 241 (16.47%) HTML
2 233 (15.93%) .NET
3 193 (13.19%) CSS
4 127 (8.68%) RESTful
5 122 (8.34%) AngularJS
6 116 (7.93%) jQuery
7 113 (7.72%) ASP.NET
8 110 (7.52%) HTML5
9 83 (5.67%) Node.js
10 78 (5.33%) ASP.NET MVC
10 78 (5.33%) ASP.NET Web API
11 72 (4.92%) Web Services
12 63 (4.31%) CSS3
13 61 (4.17%) React
13 61 (4.17%) XML
14 60 (4.10%) ASP.NET MVC 5
15 48 (3.28%) .NET Framework
16 47 (3.21%) WCF
17 43 (2.94%) Entity Framework
18 40 (2.73%) Sass
Miscellaneous
1 121 (8.27%) Analytical Skills
2 115 (7.86%) Social Media
3 111 (7.59%) User Experience
4 73 (4.99%) Computer Science
5 53 (3.62%) Enterprise Software
6 47 (3.21%) Mobile App
7 41 (2.80%) Greenfield Project
8 30 (2.05%) Digital Media
9 19 (1.30%) Cloud Native
9 19 (1.30%) Fintech
10 18 (1.23%) Derivative
10 18 (1.23%) Management Information System
11 15 (1.03%) Clustering
12 14 (0.96%) Data Centre
12 14 (0.96%) Foreign Exchange (FX)
12 14 (0.96%) Replication
13 12 (0.82%) FMCG
13 12 (0.82%) Market Risk
13 12 (0.82%) Smartphone
13 12 (0.82%) Virtual Team
Operating Systems
1 100 (6.84%) Windows
2 94 (6.43%) Linux
3 37 (2.53%) Apple iOS
4 35 (2.39%) Android
5 33 (2.26%) Mac OS X
5 33 (2.26%) Windows Server
6 22 (1.50%) Windows 7
7 17 (1.16%) Unix
8 14 (0.96%) Windows Server 2012
9 11 (0.75%) Windows Server 2008
10 9 (0.62%) Windows 10
11 7 (0.48%) Mac OS
12 6 (0.41%) Red Hat Enterprise Linux
13 4 (0.27%) Windows Server 2003
14 2 (0.14%) CentOS
14 2 (0.14%) CoreOS
14 2 (0.14%) Windows 8
15 1 (0.068%) Data ONTAP
15 1 (0.068%) Oracle Linux
15 1 (0.068%) Windows Phone
Processes & Methodologies
1 408 (27.89%) Agile Software Development
2 191 (13.06%) Scrum
3 189 (12.92%) TDD
4 180 (12.30%) CRM
5 161 (11.00%) Analytics
6 153 (10.46%) MVC
7 137 (9.36%) Project Management
8 128 (8.75%) BDD
9 109 (7.45%) Stakeholder Management
10 106 (7.25%) Web Development
11 100 (6.84%) Business Intelligence
12 96 (6.56%) SDLC
13 95 (6.49%) Business Analysis
14 85 (5.81%) Web Application Development
15 83 (5.67%) Front End Development
16 78 (5.33%) Digital Marketing
17 77 (5.26%) DevOps
18 74 (5.06%) SEO
19 73 (4.99%) Continuous Integration
19 73 (4.99%) ERP
Programming Languages
1 305 (20.85%) JavaScript
2 281 (19.21%) SQL
3 210 (14.35%) C#
4 208 (14.22%) Java
5 148 (10.12%) PHP
6 130 (8.89%) Python
7 56 (3.83%) Ruby
8 48 (3.28%) T-SQL
9 43 (2.94%) Scala
10 32 (2.19%) C
11 27 (1.85%) R
12 25 (1.71%) C++
13 22 (1.50%) PowerShell
14 19 (1.30%) VBA
15 17 (1.16%) Bash Shell
16 16 (1.09%) Apple Swift
17 13 (0.89%) VB
18 12 (0.82%) ES6
19 8 (0.55%) Go
19 8 (0.55%) Objective-C
Qualifications
1 209 (14.29%) Degree
2 33 (2.26%) Computer Science Degree
3 19 (1.30%) Microsoft Certification
4 16 (1.09%) Numerate Degree
5 14 (0.96%) ISEB
6 13 (0.89%) PMP
7 12 (0.82%) Cisco Certification
8 10 (0.68%) Master's Degree
8 10 (0.68%) MCSA
9 8 (0.55%) CCNA
10 7 (0.48%) CISSP
10 7 (0.48%) ITIL Certification
10 7 (0.48%) MCSE
11 6 (0.41%) PhD
11 6 (0.41%) PMI Certification
12 5 (0.34%) CCNP
12 5 (0.34%) CISM
12 5 (0.34%) PRINCE2 Certification
12 5 (0.34%) Security Cleared
12 5 (0.34%) VMware Certified Professional (VCP)
Quality Assurance & Compliance
1 54 (3.69%) QA
2 18 (1.23%) GDPR
3 17 (1.16%) SLA
4 13 (0.89%) MiFID
5 12 (0.82%) ISO/IEC 27001
6 10 (0.68%) Data Quality
7 8 (0.55%) PCI DSS
8 7 (0.48%) Actionable Recommendations
8 7 (0.48%) EMIR
9 5 (0.34%) Dodd-Frank
9 5 (0.34%) PMO
10 4 (0.27%) Solvency II
11 3 (0.21%) BS25999
11 3 (0.21%) COBIT
11 3 (0.21%) Sarbanes-Oxley
12 2 (0.14%) GCP
12 2 (0.14%) ISO/IEC 27002 (supersedes ISO/IEC 17799)
13 1 (0.068%) HIPAA
13 1 (0.068%) IAS 39
13 1 (0.068%) NIST 800
System Software
1 49 (3.35%) Active Directory
2 47 (3.21%) Docker
3 25 (1.71%) VMware Infrastructure
4 9 (0.62%) Hyper-V
5 6 (0.41%) VMware ESXi
6 5 (0.34%) XenApp
7 4 (0.27%) vSphere
8 3 (0.21%) Virtual Servers
8 3 (0.21%) VMware Workstation
9 2 (0.14%) Apache ZooKeeper
9 2 (0.14%) NFS
9 2 (0.14%) pfSense
9 2 (0.14%) Virtual Machines
9 2 (0.14%) XenDesktop
10 1 (0.068%) etcd
10 1 (0.068%) flannel
10 1 (0.068%) KVM
10 1 (0.068%) Veritas Cluster Server
10 1 (0.068%) XenServer
10 1 (0.068%) Xsan
Systems Management
1 33 (2.26%) Ansible
2 20 (1.37%) Puppet
3 18 (1.23%) Opscode Chef
4 11 (0.75%) SCCM
5 10 (0.68%) Terraform
6 9 (0.62%) Kubernetes
7 5 (0.34%) Jamf Pro
7 5 (0.34%) MOM
7 5 (0.34%) rkt
8 4 (0.27%) Salt
9 3 (0.21%) Nagios
9 3 (0.21%) NetBackup
10 2 (0.14%) DameWare
10 2 (0.14%) Microsoft Intune
10 2 (0.14%) Packer
10 2 (0.14%) vCenter Server
10 2 (0.14%) ZABBIX
11 1 (0.068%) Grafana
11 1 (0.068%) linkerd
11 1 (0.068%) Prometheus
Vendors
1 363 (24.81%) Microsoft
2 107 (7.31%) Facebook
3 89 (6.08%) Google
4 69 (4.72%) Adobe
5 56 (3.83%) Oracle
6 52 (3.55%) Salesforce.com
7 41 (2.80%) SAP
8 39 (2.67%) VMware
9 33 (2.26%) Marketo
10 32 (2.19%) Apple
10 32 (2.19%) Sitecore
11 30 (2.05%) Sage
12 26 (1.78%) Infor
13 24 (1.64%) Epicor
14 23 (1.57%) Cisco
15 21 (1.44%) Tableau
16 17 (1.16%) Citrix
16 17 (1.16%) Twitter
16 17 (1.16%) Xero
17 16 (1.09%) DoubleClick