Period
to 25 February 2018

The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in London. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 6 months to 25 February 2018 with a comparison to the same period over the previous 2 years.

Advertising
England > London
6 months to
25 Feb 2018
Same period 2017 Same period 2016
Rank 93 140 168
Rank change year-on-year +47 +28 -80
Permanent jobs citing Advertising 2,294 1,612 1,761
As % of all permanent IT jobs advertised in London 3.32% 2.32% 2.05%
As % of the General category 6.50% 4.52% 3.76%
Number of salaries quoted 1,925 1,453 1,573
London median annual salary £55,000 £55,000 £50,000
Median salary % change year-on-year - +10.00% +5.26%
10th Percentile £31,450 £30,000 £31,250
90th Percentile £85,000 £93,750 £75,000
England median annual salary £47,500 £47,500 £45,000
% change year-on-year - +5.56% -

Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in London with a requirement for common skills.

All General Skills
London
Permanent vacancies with a requirement for common skills 35,298 35,677 46,780
As % of all permanent IT jobs advertised in London 51.03% 51.38% 54.52%
Number of salaries quoted 27,952 30,021 39,336
London median annual salary £60,000 £60,000 £57,500
Median salary % change year-on-year - +4.35% +4.55%
10th Percentile £35,000 £32,500 £33,750
90th Percentile £95,000 £93,750 £88,750
England median annual salary £52,500 £51,000 £50,000
% change year-on-year +2.94% +2.00% -

Advertising
Job Vacancy Trend in London

Job postings citing Advertising as a percentage of all IT jobs advertised in London.

Job vacancy trend for Advertising in London

Advertising
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising in London.

Salary trend for Advertising in London

Advertising
Salary Histogram in London

The salary distribution of IT jobs citing Advertising in London over the 6 months to 25 February 2018.

Salary histogram for Advertising in London

Advertising
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Advertising within the London region over the 6 months to 25 February 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Central London +61 849 £55,500 -7.50% 66
West London +44 84 £50,000 -4.76% 26
South London +27 38 £50,000 - 4
East London -13 11 £57,500 +19.17% 21
North London +4 3 £19,000 -67.66% 2
Advertising
England

For the 6 months to 25 February 2018, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the London region with a requirement for Advertising.

1 686 (29.90%) Finance
2 681 (29.69%) Microsoft
3 541 (23.58%) Agile Software Development
4 528 (23.02%) SQL
5 477 (20.79%) JavaScript
6 455 (19.83%) Java
7 403 (17.57%) PHP
8 394 (17.18%) CRM
9 368 (16.04%) C#
9 368 (16.04%) Marketing
10 355 (15.48%) SQL Server
11 354 (15.43%) .NET
12 343 (14.95%) HTML
13 304 (13.25%) Degree
14 284 (12.38%) CSS
15 269 (11.73%) Web Development
16 238 (10.37%) TDD
17 233 (10.16%) ERP
18 225 (9.81%) Dynamics CRM
19 223 (9.72%) Scrum
20 218 (9.50%) MVC
21 189 (8.24%) Analytics
22 188 (8.20%) Git (software)
23 184 (8.02%) Python
23 184 (8.02%) AngularJS
24 181 (7.89%) Analytical Skills
25 180 (7.85%) Dynamics 365
26 171 (7.45%) Business Intelligence
26 171 (7.45%) ASP.NET
27 169 (7.37%) Node.js

Advertising
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 132 (5.75%) SharePoint
2 52 (2.27%) CMS
3 48 (2.09%) SharePoint 2013
4 45 (1.96%) Elasticsearch
5 37 (1.61%) Apache Spark
6 26 (1.13%) MS Exchange
7 25 (1.09%) Sitecore CMS
8 23 (1.00%) SAS
9 21 (0.92%) SharePoint 2010
10 20 (0.87%) Confluence
11 19 (0.83%) Apache Solr
12 18 (0.78%) WordPress
13 16 (0.70%) Apache
13 16 (0.70%) EPiServer
14 15 (0.65%) IIS
15 13 (0.57%) SharePoint Server
16 11 (0.48%) Drupal
16 11 (0.48%) Umbraco
17 9 (0.39%) Exchange Server 2013
17 9 (0.39%) nginx
Applications
1 98 (4.27%) Microsoft Office
2 69 (3.01%) Microsoft Excel
3 38 (1.66%) Photoshop
4 31 (1.35%) Microsoft PowerPoint
5 28 (1.22%) Adobe Illustrator
6 19 (0.83%) Adobe Creative Suite
7 13 (0.57%) SPSS
8 11 (0.48%) Microsoft Project
9 10 (0.44%) MS Visio
10 8 (0.35%) Adobe After Effects
11 6 (0.26%) InDesign
12 5 (0.22%) InVision
13 2 (0.087%) Adobe Premiere
14 1 (0.044%) CINEMA 4D
14 1 (0.044%) Spreadsheet
Business Applications
1 225 (9.81%) Dynamics CRM
2 125 (5.45%) NetSuite
3 82 (3.57%) Dynamics AX
4 60 (2.62%) Dynamics NAV
5 54 (2.35%) SAP Business One
6 25 (1.09%) Eloqua
7 20 (0.87%) Unit4 Business World
8 19 (0.83%) Oracle EBS
9 18 (0.78%) Oracle EBS R12
10 11 (0.48%) Sage X3
11 7 (0.31%) Eikon
11 7 (0.31%) JDE OneWorld
11 7 (0.31%) SAP CRM
12 5 (0.22%) Infor CloudSuite
12 5 (0.22%) Infor M3
12 5 (0.22%) Magento
12 5 (0.22%) Salesforce.com CRM
13 4 (0.17%) Sage 1000
13 4 (0.17%) Sage 200
13 4 (0.17%) SAP Business ByDesign
Cloud Services
1 180 (7.85%) Dynamics 365
2 133 (5.80%) Microsoft Azure
3 125 (5.45%) Amazon AWS
4 103 (4.49%) Office 365
5 70 (3.05%) SaaS
6 28 (1.22%) npm
7 25 (1.09%) Google Analytics
8 21 (0.92%) GitHub
9 19 (0.83%) AdWords
10 18 (0.78%) FinancialForce
11 17 (0.74%) PaaS
12 15 (0.65%) Amazon S3
13 14 (0.61%) Amazon EC2
13 14 (0.61%) Heroku
14 13 (0.57%) MailChimp
14 13 (0.57%) Virtual Private Cloud
15 12 (0.52%) Azure Data Factory
15 12 (0.52%) Route 53
16 9 (0.39%) Amazon CloudWatch
16 9 (0.39%) Amazon ELB
Communications & Networking
1 47 (2.05%) WAN
2 44 (1.92%) Internet
3 41 (1.79%) Firewall
4 35 (1.53%) LAN
5 30 (1.31%) TCP/IP
6 28 (1.22%) HTTP
7 26 (1.13%) DNS
8 18 (0.78%) DHCP
8 18 (0.78%) VPN
9 13 (0.57%) Intranet
9 13 (0.57%) SAN
10 12 (0.52%) MPLS
11 11 (0.48%) WebEx
12 10 (0.44%) Skype
13 9 (0.39%) BGP
13 9 (0.39%) OSPF
14 7 (0.31%) Cisco ASA
14 7 (0.31%) NetScaler
14 7 (0.31%) SNMP
14 7 (0.31%) VLAN
Database & Business Intelligence
1 355 (15.48%) SQL Server
2 106 (4.62%) Data Warehouse
3 102 (4.45%) NoSQL
4 99 (4.32%) SQL Server Reporting Services
5 83 (3.62%) MySQL
6 82 (3.57%) Big Data
6 82 (3.57%) SQL Server Integration Services
7 76 (3.31%) MongoDB
7 76 (3.31%) SQL Server 2014
8 70 (3.05%) SQL Server Analysis Services
9 68 (2.96%) Power BI
10 62 (2.70%) Relational Database
11 39 (1.70%) Hadoop
12 35 (1.53%) PostgreSQL
13 29 (1.26%) Oracle Database
14 23 (1.00%) SQL Server 2016
15 22 (0.96%) SAP HANA
16 20 (0.87%) Oracle Database 11g
17 19 (0.83%) QlikView
18 18 (0.78%) Azure SQL Database
Development Applications
1 188 (8.20%) Git (software)
2 60 (2.62%) JIRA
3 45 (1.96%) gulp
4 38 (1.66%) Jenkins
5 35 (1.53%) Selenium
6 32 (1.39%) Visual Studio
7 29 (1.26%) Team Foundation Server
8 26 (1.13%) TeamCity
9 24 (1.05%) Bower
10 23 (1.00%) Grunt
11 21 (0.92%) Karma Test Runner
11 21 (0.92%) Mocha
12 19 (0.83%) webpack
13 17 (0.74%) Octopus Deploy
13 17 (0.74%) Protractor
14 16 (0.70%) Sinon.JS
14 16 (0.70%) Subversion
15 14 (0.61%) Maven
16 13 (0.57%) Cucumber
17 11 (0.48%) WebDriver
General
1 686 (29.90%) Finance
2 368 (16.04%) Marketing
3 121 (5.27%) Retail
4 101 (4.40%) Banking
5 44 (1.92%) Front Office
6 39 (1.70%) Legal
7 37 (1.61%) Games
7 37 (1.61%) Telecoms
8 34 (1.48%) Manufacturing
8 34 (1.48%) Publishing
9 31 (1.35%) Law
10 17 (0.74%) Investment Banking
10 17 (0.74%) Pharmaceutical
11 13 (0.57%) Back Office
11 13 (0.57%) Financial Institution
12 6 (0.26%) Brand Awareness
12 6 (0.26%) French Language
12 6 (0.26%) German Language
13 5 (0.22%) Multimedia
14 4 (0.17%) Billing
Job Titles
1 761 (33.17%) Developer
2 234 (10.20%) Analyst
3 217 (9.46%) Consultant
4 149 (6.50%) .NET Developer
5 138 (6.02%) Java Developer
6 132 (5.75%) Senior Developer
7 110 (4.80%) Front End Developer (Client-Side Developer)
8 100 (4.36%) Business Analyst
9 91 (3.97%) Architect
9 91 (3.97%) C# Developer
10 86 (3.75%) Project Manager
11 80 (3.49%) C# .NET Developer
12 75 (3.27%) ASP.NET MVC Developer
13 74 (3.23%) ASP.NET Developer
14 73 (3.18%) Agile Developer
15 72 (3.14%) C# ASP.NET Developer
16 71 (3.10%) Agile .NET Developer
17 70 (3.05%) Agile C# Developer
18 69 (3.01%) Administrator
19 66 (2.88%) Support Engineer
Libraries, Frameworks & Software Standards
1 354 (15.43%) .NET
2 343 (14.95%) HTML
3 284 (12.38%) CSS
4 184 (8.02%) AngularJS
5 171 (7.45%) ASP.NET
6 169 (7.37%) Node.js
7 148 (6.45%) RESTful
8 138 (6.02%) Spring
9 130 (5.67%) ASP.NET MVC
10 129 (5.62%) HTML5
11 121 (5.27%) jQuery
12 114 (4.97%) React
13 106 (4.62%) ASP.NET Web API
14 105 (4.58%) Hibernate
14 105 (4.58%) REST
15 89 (3.88%) Sass
16 82 (3.57%) ASP.NET MVC 5
17 77 (3.36%) Web Services
18 74 (3.23%) CSS3
19 72 (3.14%) .NET Framework
Miscellaneous
1 181 (7.89%) Analytical Skills
2 127 (5.54%) Computer Science
3 120 (5.23%) User Experience
4 95 (4.14%) Social Media
5 85 (3.71%) Enterprise Software
6 72 (3.14%) Greenfield Project
7 64 (2.79%) Fintech
8 62 (2.70%) Mobile App
9 34 (1.48%) Management Information System
10 30 (1.31%) Digital Media
11 28 (1.22%) Algorithms
12 25 (1.09%) Data Structures
13 23 (1.00%) Foreign Exchange (FX)
13 23 (1.00%) Virtual Team
14 20 (0.87%) Blog
15 19 (0.83%) Clustering
16 18 (0.78%) Client/Server
16 18 (0.78%) Cloud Native
16 18 (0.78%) Data Centre
17 17 (0.74%) Replication
Operating Systems
1 155 (6.76%) Windows
2 131 (5.71%) Linux
3 72 (3.14%) Windows Server
4 46 (2.01%) Windows 7
5 33 (1.44%) Android
6 31 (1.35%) Windows Server 2008
7 26 (1.13%) Apple iOS
8 24 (1.05%) Windows Server 2012
9 23 (1.00%) Unix
10 17 (0.74%) Windows 10
10 17 (0.74%) Windows 8
11 15 (0.65%) Mac OS X
12 10 (0.44%) CentOS
13 9 (0.39%) Debian
14 8 (0.35%) Red Hat Enterprise Linux
15 4 (0.17%) Mac OS
16 3 (0.13%) Fedora
16 3 (0.13%) Windows Server 2003
16 3 (0.13%) Windows XP
17 2 (0.087%) Windows Phone
Processes & Methodologies
1 541 (23.58%) Agile Software Development
2 394 (17.18%) CRM
3 269 (11.73%) Web Development
4 238 (10.37%) TDD
5 233 (10.16%) ERP
6 223 (9.72%) Scrum
7 218 (9.50%) MVC
8 189 (8.24%) Analytics
9 171 (7.45%) Business Intelligence
10 166 (7.24%) Project Management
11 155 (6.76%) Stakeholder Management
12 153 (6.67%) BDD
13 125 (5.45%) Software Engineering
14 123 (5.36%) Front End Development
15 112 (4.88%) Web Application Development
16 108 (4.71%) SDLC
17 102 (4.45%) ITIL
18 99 (4.32%) E-Commerce
19 90 (3.92%) Digital Marketing
20 89 (3.88%) Continuous Integration
Programming Languages
1 528 (23.02%) SQL
2 477 (20.79%) JavaScript
3 455 (19.83%) Java
4 403 (17.57%) PHP
5 368 (16.04%) C#
6 184 (8.02%) Python
7 107 (4.66%) Ruby
8 85 (3.71%) T-SQL
9 48 (2.09%) R
10 46 (2.01%) Scala
11 43 (1.87%) C
12 40 (1.74%) ES6
13 39 (1.70%) C++
14 37 (1.61%) Bash Shell
15 33 (1.44%) PowerShell
16 25 (1.09%) TypeScript
17 20 (0.87%) Data Analysis Expressions (DAX)
18 18 (0.78%) VB.NET
19 17 (0.74%) GraphQL
20 16 (0.70%) Apex Code
Qualifications
1 304 (13.25%) Degree
2 60 (2.62%) Microsoft Certification
3 48 (2.09%) Computer Science Degree
4 33 (1.44%) CIMA
5 31 (1.35%) Security Cleared
6 25 (1.09%) CCNA
6 25 (1.09%) Cisco Certification
7 23 (1.00%) ACCA
8 17 (0.74%) MCSE
8 17 (0.74%) PhD
9 16 (0.70%) SAFe Agilist
10 15 (0.65%) SC Cleared
11 14 (0.61%) CCNP
11 14 (0.61%) ITIL Certification
11 14 (0.61%) Master's Degree
12 13 (0.57%) MCSA
13 10 (0.44%) MBA
13 10 (0.44%) PMP
14 9 (0.39%) JNCIA
14 9 (0.39%) JNCIS
Quality Assurance & Compliance
1 65 (2.83%) QA
2 37 (1.61%) GDPR
3 31 (1.35%) Data Quality
3 31 (1.35%) SLA
4 14 (0.61%) MiFID
5 13 (0.57%) Dodd-Frank
5 13 (0.57%) EMIR
6 12 (0.52%) PCI DSS
7 9 (0.39%) PMO
8 8 (0.35%) ISO/IEC 27001
9 4 (0.17%) ISO/IEC 27002 (supersedes ISO/IEC 17799)
9 4 (0.17%) Sarbanes-Oxley
10 3 (0.13%) Actionable Recommendations
11 1 (0.044%) COBIT
11 1 (0.044%) FATCA
11 1 (0.044%) IFRS
11 1 (0.044%) ISO 22301
11 1 (0.044%) WCAG
System Software
1 88 (3.84%) Active Directory
2 70 (3.05%) Docker
3 26 (1.13%) VMware ESXi
4 24 (1.05%) VMware Infrastructure
5 9 (0.39%) Hyper-V
6 7 (0.31%) XenApp
7 6 (0.26%) XenDesktop
8 5 (0.22%) vSphere
9 4 (0.17%) Terminal Services
9 4 (0.17%) Virtual Machines
10 2 (0.087%) NFS
10 2 (0.087%) Virtual Servers
10 2 (0.087%) Xsan
11 1 (0.044%) Apache Flume
11 1 (0.044%) KVM
11 1 (0.044%) Snort
11 1 (0.044%) Veritas Cluster Server
11 1 (0.044%) Virtual Desktop
11 1 (0.044%) VMware NSX
Systems Management
1 36 (1.57%) Ansible
2 25 (1.09%) SCCM
3 20 (0.87%) Kubernetes
3 20 (0.87%) Puppet
4 18 (0.78%) Opscode Chef
4 18 (0.78%) Terraform
5 10 (0.44%) Nagios
6 7 (0.31%) DameWare
7 6 (0.26%) Single Sign-On
8 5 (0.22%) NetBackup
9 4 (0.17%) Backup Exec
9 4 (0.17%) Failover Clustering
9 4 (0.17%) Salt
9 4 (0.17%) SCOM
9 4 (0.17%) WSUS
10 3 (0.13%) Cacti
10 3 (0.13%) Rundeck
11 2 (0.087%) Grafana
11 2 (0.087%) Mesos
11 2 (0.087%) Prometheus
Vendors
1 681 (29.69%) Microsoft
2 114 (4.97%) Facebook
3 112 (4.88%) Oracle
4 105 (4.58%) SAP
5 98 (4.27%) Salesforce.com
6 96 (4.18%) Sage
7 84 (3.66%) Infor
8 76 (3.31%) Epicor
9 59 (2.57%) Google
10 56 (2.44%) VMware
11 54 (2.35%) Xero
12 48 (2.09%) Adobe
13 47 (2.05%) Cisco
14 41 (1.79%) Sitecore
15 37 (1.61%) Tableau
16 36 (1.57%) Marketo
17 32 (1.39%) Citrix
18 28 (1.22%) JD Edwards
19 26 (1.13%) IFS
20 25 (1.09%) Sybase