Period
to 28 February 2020

The table below looks at the prevalence of the term Digital Media in permanent job vacancies advertised in London. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Media over the 6 months to 28 February 2020 with a comparison to the same period over the previous 2 years.

Digital Media
England > London
6 months to
28 Feb 2020
Same period 2019 Same period 2018
Rank 574 600 557
Rank change year-on-year +26 -43 -27
Permanent jobs citing Digital Media 133 189 275
As % of all permanent IT jobs advertised in London 0.26% 0.30% 0.39%
As % of the Miscellaneous category 0.64% 0.72% 0.92%
Number of salaries quoted 110 138 227
London median annual salary £55,000 £57,500 £55,000
Median salary % change year-on-year -4.35% +4.55% +10.00%
10th Percentile £29,000 £25,500 £31,250
90th Percentile £85,000 £90,750 £87,500
England median annual salary £52,500 £52,500 £47,565
% change year-on-year - +10.38% -1.93%

Digital Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in London with a requirement for generic IT skills.

All Generic IT Skills
London
Permanent vacancies with a requirement for generic IT skills 20,930 26,243 29,847
As % of all permanent IT jobs advertised in London 41.41% 41.87% 42.68%
Number of salaries quoted 16,210 20,498 23,737
London median annual salary £67,500 £65,000 £60,000
Median salary % change year-on-year +3.85% +8.33% +4.35%
10th Percentile £36,750 £35,000 £35,000
90th Percentile £112,500 £97,500 £95,000
England median annual salary £55,000 £52,500 £50,000
% change year-on-year +4.76% +5.00% -

Digital Media
Job Vacancy Trend in London

Job postings citing Digital Media as a percentage of all IT jobs advertised in London.

Job vacancy trend for Digital Media in London

Digital Media
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Media in London.

Salary trend for Digital Media in London

Digital Media
Salary Histogram in London

The salary distribution of IT jobs citing Digital Media in London over the 6 months to 28 February 2020.

Salary histogram for Digital Media in London

Digital Media
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Media within the London region over the 6 months to 28 February 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Central London +63 34 £45,000 -43.75% 7
West London -5 2 £70,000 +154.55% 1
East London +4 1 - -
Digital Media
England

For the 6 months to 28 February 2020, IT jobs citing Digital Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the London region with a requirement for Digital Media.

1 29 (21.80%) Marketing
2 27 (20.30%) Agile Software Development
3 24 (18.05%) JavaScript
3 24 (18.05%) SQL
4 22 (16.54%) Python
5 21 (15.79%) Degree
5 21 (15.79%) Analytics
6 20 (15.04%) Analytical Skills
7 19 (14.29%) Big Data
7 19 (14.29%) Azure
7 19 (14.29%) AWS
7 19 (14.29%) Project Management
8 18 (13.53%) Microsoft
8 18 (13.53%) Java
9 15 (11.28%) Advertising
10 14 (10.53%) QA
10 14 (10.53%) Problem-Solving
11 13 (9.77%) Google
12 12 (9.02%) CMS
13 11 (8.27%) Scrum
13 11 (8.27%) HTML
13 11 (8.27%) Video on Demand
13 11 (8.27%) Continuous Improvement
14 10 (7.52%) User Experience
14 10 (7.52%) Prototyping
14 10 (7.52%) Multivariate Testing
14 10 (7.52%) Content Management
14 10 (7.52%) Artificial Intelligence
14 10 (7.52%) JIRA
14 10 (7.52%) Workflow

Digital Media
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (9.02%) CMS
2 8 (6.02%) Apache Spark
3 6 (4.51%) Confluence
4 4 (3.01%) WordPress
5 2 (1.50%) Adobe Experience Manager
6 1 (0.75%) MS Exchange
Applications
1 6 (4.51%) Microsoft Office
2 5 (3.76%) Spreadsheet
3 4 (3.01%) Adobe Creative Suite
4 3 (2.26%) InVision
4 3 (2.26%) Sketch
5 2 (1.50%) Fireworks
5 2 (1.50%) Microsoft Excel
5 2 (1.50%) Photoshop
6 1 (0.75%) Microsoft PowerPoint
Business Applications
1 1 (0.75%) Distributed Ledger
1 1 (0.75%) Magento
Cloud Services
1 19 (14.29%) AWS
1 19 (14.29%) Azure
2 8 (6.02%) G Suite
3 7 (5.26%) AdWords
4 6 (4.51%) Azure Active Directory
4 6 (4.51%) GCP
4 6 (4.51%) Power Platform
4 6 (4.51%) SaaS
5 4 (3.01%) Office 365
6 3 (2.26%) Google Drive
6 3 (2.26%) Google Play
6 3 (2.26%) IaaS
6 3 (2.26%) PaaS
6 3 (2.26%) Twilio
6 3 (2.26%) Zapier
7 2 (1.50%) Azure Data Factory
7 2 (1.50%) Google Analytics
7 2 (1.50%) IBM Blueworks
7 2 (1.50%) PowerApps
8 1 (0.75%) Cloud Computing
Communications & Networking
1 6 (4.51%) Firewall
2 3 (2.26%) IP Telephony
3 2 (1.50%) OpenVPN
3 2 (1.50%) Wi-Fi
4 1 (0.75%) Internet
Database & Business Intelligence
1 19 (14.29%) Big Data
2 9 (6.77%) SQL Server
3 8 (6.02%) Apache Hive
4 6 (4.51%) Power BI
5 5 (3.76%) MongoDB
5 5 (3.76%) MySQL
6 2 (1.50%) Azure SQL Database
6 2 (1.50%) BigQuery
6 2 (1.50%) Data Lake
6 2 (1.50%) PostgreSQL
6 2 (1.50%) SQL Server Integration Services
7 1 (0.75%) Amazon Redshift
7 1 (0.75%) Blockchain
7 1 (0.75%) Data Warehouse
7 1 (0.75%) Hadoop
7 1 (0.75%) phpMyAdmin
7 1 (0.75%) QlikView
7 1 (0.75%) Relational Database
Development Applications
1 10 (7.52%) JIRA
2 4 (3.01%) Postman
2 4 (3.01%) Selenium
2 4 (3.01%) SoapUI
2 4 (3.01%) WebDriver
3 3 (2.26%) Android Studio
3 3 (2.26%) Jenkins
4 2 (1.50%) Git (software)
5 1 (0.75%) Axure RP
5 1 (0.75%) Octopus Deploy
5 1 (0.75%) Oracle Forms
5 1 (0.75%) TeamCity
5 1 (0.75%) XMLSpy
General
1 29 (21.80%) Marketing
2 15 (11.28%) Advertising
3 8 (6.02%) Finance
4 6 (4.51%) Law
5 5 (3.76%) Legal
5 5 (3.76%) Retail
6 3 (2.26%) German Language
6 3 (2.26%) Publishing
7 2 (1.50%) Billing
7 2 (1.50%) Games
7 2 (1.50%) Multimedia
8 1 (0.75%) Banking
8 1 (0.75%) Financial Institution
8 1 (0.75%) French Language
8 1 (0.75%) Front Office
8 1 (0.75%) Humanities
8 1 (0.75%) Investment Banking
8 1 (0.75%) Local Government
8 1 (0.75%) Retail Banking
8 1 (0.75%) Social Science
Job Titles
1 21 (15.79%) Developer
2 13 (9.77%) Analyst
3 12 (9.02%) Consultant
4 11 (8.27%) Administrator
5 9 (6.77%) Digital Media Manager
6 8 (6.02%) Data Scientist
7 7 (5.26%) Project Manager
7 7 (5.26%) Senior Data Scientist
8 6 (4.51%) Digital Project Manager
8 6 (4.51%) Graduate
8 6 (4.51%) Junior
8 6 (4.51%) Product Owner
9 5 (3.76%) Agile Product Owner
9 5 (3.76%) Designer
9 5 (3.76%) Systems Administrator
10 4 (3.01%) Business Analyst
10 4 (3.01%) Deployment Consultant
10 4 (3.01%) Forensic Investigator
10 4 (3.01%) Java Engineer
10 4 (3.01%) QA Automation Engineer
Libraries, Frameworks & Software Standards
1 11 (8.27%) HTML
2 9 (6.77%) CSS
3 7 (5.26%) Flask
3 7 (5.26%) Play Framework
4 5 (3.76%) jQuery
5 4 (3.01%) React
5 4 (3.01%) REST
6 3 (2.26%) .NET
6 3 (2.26%) Android SDK
6 3 (2.26%) Dagger
6 3 (2.26%) LAMP
6 3 (2.26%) Retrofit
6 3 (2.26%) RxJava
6 3 (2.26%) Web Services
7 2 (1.50%) Framer.js
7 2 (1.50%) HTML5
7 2 (1.50%) Node.js
7 2 (1.50%) RESTful
7 2 (1.50%) XML
8 1 (0.75%) Ionic Framework
Miscellaneous
1 20 (15.04%) Analytical Skills
2 11 (8.27%) Video on Demand
3 10 (7.52%) User Experience
4 7 (5.26%) Media Streaming
5 6 (4.51%) CMDB
5 6 (4.51%) Over-the-Top Content
5 6 (4.51%) Video\Live Streaming
6 5 (3.76%) Algorithms
7 3 (2.26%) Analytical Mindset
7 3 (2.26%) e-Learning
7 3 (2.26%) Greenfield Project
7 3 (2.26%) Management Information System
7 3 (2.26%) Mobile App
7 3 (2.26%) Social Media
8 2 (1.50%) Animation
8 2 (1.50%) Marketing Technology
8 2 (1.50%) Photography
9 1 (0.75%) Data Protection Act
9 1 (0.75%) Data Structures
9 1 (0.75%) Internet of Things
Operating Systems
1 7 (5.26%) Windows
2 3 (2.26%) Android
2 3 (2.26%) Windows Server
3 2 (1.50%) Windows 10
4 1 (0.75%) Windows Server 2012
Processes & Methodologies
1 27 (20.30%) Agile Software Development
2 21 (15.79%) Analytics
3 19 (14.29%) Project Management
4 14 (10.53%) Problem-Solving
5 11 (8.27%) Continuous Improvement
5 11 (8.27%) Scrum
6 10 (7.52%) Artificial Intelligence
6 10 (7.52%) Content Management
6 10 (7.52%) Multivariate Testing
6 10 (7.52%) Prototyping
6 10 (7.52%) Workflow
7 9 (6.77%) Data Science
7 9 (6.77%) Open Source
8 8 (6.02%) Commercial Awareness
8 8 (6.02%) Computer Science
8 8 (6.02%) Machine Learning
9 7 (5.26%) BDD
9 7 (5.26%) Big Data Analytics
9 7 (5.26%) Data Analytics
9 7 (5.26%) Thought Leadership
Programming Languages
1 24 (18.05%) JavaScript
1 24 (18.05%) SQL
2 22 (16.54%) Python
3 18 (13.53%) Java
4 9 (6.77%) Scala
5 8 (6.02%) R
6 7 (5.26%) C#
7 4 (3.01%) Groovy
7 4 (3.01%) PHP
8 3 (2.26%) Go
8 3 (2.26%) Kotlin
9 2 (1.50%) Java 8
9 2 (1.50%) PL/SQL
9 2 (1.50%) VB
10 1 (0.75%) ES6
10 1 (0.75%) Ruby
10 1 (0.75%) Solidity
10 1 (0.75%) T-SQL
10 1 (0.75%) XPath
10 1 (0.75%) XQuery
Qualifications
1 21 (15.79%) Degree
2 4 (3.01%) Master's Degree
3 3 (2.26%) Computer Science Degree
4 1 (0.75%) PhD
Quality Assurance & Compliance
1 14 (10.53%) QA
2 4 (3.01%) GDPR
3 3 (2.26%) Data Quality
4 2 (1.50%) ISO/IEC 17025
5 1 (0.75%) ISO 9001
5 1 (0.75%) SLA
System Software
1 6 (4.51%) Active Directory
2 4 (3.01%) Firmware
3 3 (2.26%) Hyper-V
4 2 (1.50%) VMware Infrastructure
5 1 (0.75%) Docker
Systems Management
1 6 (4.51%) EnCase
2 2 (1.50%) FTK
2 2 (1.50%) Jamf Pro
2 2 (1.50%) Microsoft Intune
3 1 (0.75%) Kubernetes
3 1 (0.75%) Terraform
Vendors
1 18 (13.53%) Microsoft
2 13 (9.77%) Google
3 7 (5.26%) ServiceNow
3 7 (5.26%) Tableau
4 6 (4.51%) Adobe
4 6 (4.51%) Cellebrite
4 6 (4.51%) Nuix
5 5 (3.76%) Salesforce.com
6 4 (3.01%) Apple
7 3 (2.26%) Oracle
8 2 (1.50%) Aruba
8 2 (1.50%) Facebook
8 2 (1.50%) HP
8 2 (1.50%) IBM
8 2 (1.50%) Sony
8 2 (1.50%) VMware
8 2 (1.50%) WatchGuard
9 1 (0.75%) DeepCrawl
9 1 (0.75%) Screaming Frog
9 1 (0.75%) Twitter