Social Media Job Trends in London

Social Media
England > London

The table below looks at the prevalence of the term Social Media in permanent job vacancies in London. Included is a benchmarking guide to the salaries offered in vacancies that cited Social Media over the 6 months leading up to 7 June 2026, comparing them to the same period in the previous two years.

6 months to
7 Jun 2026
Same period 2025 Same period 2024
Rank 152 186 154
Rank change year-on-year +34 -32 +227
Permanent jobs citing Social Media 302 233 508
As % of all permanent jobs in London 1.42% 1.93% 2.10%
As % of the Miscellaneous category 4.19% 4.33% 5.20%
Number of salaries quoted 63 65 266
10th Percentile £27,694 £26,375 £28,500
25th Percentile £31,250 £31,750 £35,000
Median annual salary (50th Percentile) £43,000 £42,500 £39,972
Median % change year-on-year +1.18% +6.32% -20.06%
75th Percentile £63,125 £57,500 £54,813
90th Percentile £95,250 £77,500 £87,500
England median annual salary £39,000 £38,325 £38,000
% change year-on-year +1.76% +0.86% -15.56%

All Generic Skills
London

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills in London.

Permanent vacancies with a requirement for generic IT skills 7,215 5,386 9,767
As % of all permanent jobs advertised in London 34.02% 44.52% 40.39%
Number of salaries quoted 4,382 3,026 6,838
10th Percentile £41,000 £41,250 £37,500
25th Percentile £55,000 £56,250 £51,250
Median annual salary (50th Percentile) £78,313 £80,000 £75,000
Median % change year-on-year -2.11% +6.67% -1.32%
75th Percentile £100,000 £110,000 £100,000
90th Percentile £122,500 £136,250 £130,000
England median annual salary £60,000 £58,000 £55,000
% change year-on-year +3.45% +5.45% -15.38%

Social Media
Job Vacancy Trend in London

Historical trend showing the proportion of permanent IT job postings citing Social Media relative to all permanent IT jobs advertised in London.

Social Media job vacancy trend in London

Social Media
Salary Trend in London

Salary distribution trend for jobs in London citing Social Media.

Salary distribution trend for jobs in London citing Social Media

Social Media
Salary Histogram in London

Salary distribution for jobs citing Social Media in London over the 6 months to 7 June 2026.

Salary histogram for Social Media in London

Social Media
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the London region over the 6 months to 7 June 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
West London - 51 - - 1
South London +31 31 £27,694 +5.00%
East London +16 28 - - 6
Central London -19 18 £100,000 +110.53% 26
North London +5 3 £50,588 -
Social Media
England

Social Media
Co-Occurring Skills & Capabilities in London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 23 (7.62%) CMS
2 11 (3.64%) Adobe Experience Manager
3 4 (1.32%) Apache Airflow
3 4 (1.32%) Apache Spark
3 4 (1.32%) Drupal
4 3 (0.99%) Umbraco
5 2 (0.66%) SharePoint
5 2 (0.66%) WordPress
Applications
1 52 (17.22%) Adobe Creative Suite
2 17 (5.63%) UserZoom
3 12 (3.97%) Microsoft Office
4 9 (2.98%) Microsoft Excel
5 8 (2.65%) Notion
6 4 (1.32%) Adobe Premiere
6 4 (1.32%) Spreadsheet
7 3 (0.99%) Final Cut Pro
7 3 (0.99%) InDesign
8 2 (0.66%) CapCut
8 2 (0.66%) Photoshop
9 1 (0.33%) Adobe After Effects
9 1 (0.33%) Adobe Illustrator
9 1 (0.33%) Microsoft PowerPoint
Business Applications
1 34 (11.26%) Workfront
2 18 (5.96%) Adobe Campaign
3 8 (2.65%) Oracle Procure-to-Pay
4 2 (0.66%) Dynamics CRM
5 1 (0.33%) Salesforce CRM
Cloud Services
1 50 (16.56%) Adobe Analytics
2 45 (14.90%) iPaaS
3 17 (5.63%) Contentsquare
3 17 (5.63%) SaaS
4 16 (5.30%) AWS
5 13 (4.30%) Canva
5 13 (4.30%) GCP
5 13 (4.30%) Power Platform
6 8 (2.65%) Figma
6 8 (2.65%) Slack
7 7 (2.32%) Google Analytics
8 4 (1.32%) Azure
8 4 (1.32%) Cloud Composer
8 4 (1.32%) Dagster
8 4 (1.32%) dbt
9 3 (0.99%) Google Ads
9 3 (0.99%) Google Tag Manager
9 3 (0.99%) Microsoft 365
9 3 (0.99%) Salesforce Sales Cloud
10 2 (0.66%) Google Workspace
Communications & Networking
1 156 (51.66%) Broadband
2 9 (2.98%) MPLS
3 8 (2.65%) 4G
3 8 (2.65%) BGP
3 8 (2.65%) Cisco IOS
3 8 (2.65%) Ethernet VPN
3 8 (2.65%) IOS XR
4 5 (1.66%) Internet
4 5 (1.66%) Wi-Fi
5 4 (1.32%) Ethernet
5 4 (1.32%) NGN
6 3 (0.99%) VoIP
7 2 (0.66%) Intranet
7 2 (0.66%) SD-WAN
7 2 (0.66%) WAN
8 1 (0.33%) LAN
8 1 (0.33%) VPN
Database & Business Intelligence
1 51 (16.89%) Metadata
2 13 (4.30%) Power BI
3 11 (3.64%) Tableau
4 8 (2.65%) Data Lake
4 8 (2.65%) SAP BW
5 4 (1.32%) BigQuery
6 1 (0.33%) Amazon Redshift
6 1 (0.33%) DynamoDB
6 1 (0.33%) MongoDB
6 1 (0.33%) MySQL
6 1 (0.33%) Pinecone
6 1 (0.33%) PostgreSQL
6 1 (0.33%) SQLPlus
Development Applications
1 8 (2.65%) Git
General
1 152 (50.33%) Marketing
2 67 (22.19%) Social Skills
3 52 (17.22%) Games
4 30 (9.93%) Finance
5 26 (8.61%) Inclusion and Diversity
5 26 (8.61%) Organisational Skills
6 22 (7.28%) Analytical Skills
6 22 (7.28%) Publishing
7 20 (6.62%) Advertising
8 17 (5.63%) Telecoms
9 14 (4.64%) Multimedia
10 10 (3.31%) Retail
11 8 (2.65%) Public Sector
12 7 (2.32%) Law
12 7 (2.32%) Legal
12 7 (2.32%) Presentation Skills
12 7 (2.32%) Public Speaking
13 6 (1.99%) Banking
13 6 (1.99%) Influencing Skills
14 5 (1.66%) German Language
Job Titles
1 47 (15.56%) Lead
2 38 (12.58%) Senior
3 35 (11.59%) Product Owner
4 22 (7.28%) Campaign Manager
4 22 (7.28%) Senior Manager
5 16 (5.30%) Product Manager
5 16 (5.30%) Social Media Executive
6 12 (3.97%) Designer
7 10 (3.31%) Instructor
8 9 (2.98%) Communications Manager
8 9 (2.98%) User Researcher
9 8 (2.65%) Account Manager
9 8 (2.65%) Development Manager
9 8 (2.65%) Digital Designer
9 8 (2.65%) Lead Designer
9 8 (2.65%) Marketing Manager
9 8 (2.65%) Network Engineer
9 8 (2.65%) Senior Account Manager
9 8 (2.65%) Senior Campaign Manager
9 8 (2.65%) Social Media Assistant
Libraries, Frameworks & Software Standards
1 8 (2.65%) Jinja
1 8 (2.65%) NETCONF
1 8 (2.65%) Oracle Fusion
1 8 (2.65%) YANG
2 6 (1.99%) HTML
3 5 (1.66%) CSS
4 4 (1.32%) Kafka
5 2 (0.66%) React
6 1 (0.33%) AWS CDK
6 1 (0.33%) Django
6 1 (0.33%) FastAPI
6 1 (0.33%) Keras
6 1 (0.33%) LangChain
6 1 (0.33%) LangGraph
6 1 (0.33%) NumPy
6 1 (0.33%) Pandas
6 1 (0.33%) PyTorch
6 1 (0.33%) RESTful
6 1 (0.33%) scikit-learn
6 1 (0.33%) TensorFlow
Miscellaneous
1 65 (21.52%) Product Ownership
2 64 (21.19%) Marketing Technology
2 64 (21.19%) Over-the-Top Content
3 12 (3.97%) Data Structures
3 12 (3.97%) Podcast
4 9 (2.98%) Web Conferencing
5 8 (2.65%) Blog
6 7 (2.32%) Self-Motivation
7 5 (1.66%) Analytical Mindset
8 4 (1.32%) Anti-Piracy
8 4 (1.32%) Cyber Defence
8 4 (1.32%) Digital Media
8 4 (1.32%) Graphic Design
8 4 (1.32%) Onboarding
9 3 (0.99%) Life Science
10 2 (0.66%) Cloud Native
10 2 (0.66%) Distributed Systems
10 2 (0.66%) Management Information System
11 1 (0.33%) Digital Signage
11 1 (0.33%) Shadow IT
Operating Systems
1 13 (4.30%) Windows
Processes & Methodologies
1 119 (39.40%) Customer Experience
1 119 (39.40%) Roadmaps
2 114 (37.75%) Agile
3 100 (33.11%) Analytics
4 85 (28.15%) Decision-Making
5 77 (25.50%) Digital Marketing
6 71 (23.51%) AI
7 67 (22.19%) Product Vision
8 65 (21.52%) User Stories
9 64 (21.19%) Ideation Sessions
9 64 (21.19%) Personalization
9 64 (21.19%) Product Backlog
9 64 (21.19%) Product Requirements
9 64 (21.19%) Sprint Planning
10 60 (19.87%) Storytelling
11 57 (18.87%) Workflow
12 53 (17.55%) Product Roadmap
13 51 (16.89%) Product Management
14 50 (16.56%) User Research
14 50 (16.56%) User-Centered Design (UCD)
Programming Languages
1 18 (5.96%) Python
2 5 (1.66%) C++
2 5 (1.66%) Java
2 5 (1.66%) SQL
3 4 (1.32%) C
3 4 (1.32%) Scala
4 2 (0.66%) Go
4 2 (0.66%) TypeScript
5 1 (0.33%) JavaScript
5 1 (0.33%) PHP
5 1 (0.33%) R
Qualifications
1 21 (6.95%) Degree
2 17 (5.63%) DBS Check
3 4 (1.32%) Security Cleared
4 1 (0.33%) Master's Degree
Quality Assurance & Compliance
1 57 (18.87%) Accessibility
2 8 (2.65%) WCAG
3 5 (1.66%) GDPR
4 4 (1.32%) PERC
5 3 (0.99%) QA
System Software
1 3 (0.99%) Active Directory
2 1 (0.33%) Docker
Systems Management
1 3 (0.99%) Kubernetes
2 2 (0.66%) Jamf Pro
2 2 (0.66%) Microsoft Intune
3 1 (0.33%) Terraform
Vendors
1 123 (40.73%) Adobe
2 15 (4.97%) Google
2 15 (4.97%) Microsoft
3 10 (3.31%) Cisco
3 10 (3.31%) SAP
4 8 (2.65%) Oracle
5 7 (2.32%) TikTok
6 5 (1.66%) Instagram
6 5 (1.66%) Pinterest
6 5 (1.66%) Salesforce
6 5 (1.66%) YouTube
7 4 (1.32%) Facebook
8 3 (0.99%) Salesforce Marketing Cloud
9 2 (0.66%) dotdigital
9 2 (0.66%) Meraki
9 2 (0.66%) Progress
10 1 (0.33%) Ariba
10 1 (0.33%) HubSpot
10 1 (0.33%) OpenAI
10 1 (0.33%) Zscaler