Digital Optimization Jobs in the UK excluding London

Digital Optimization
UK > UK excluding London

The table below provides summary statistics for permanent job vacancies advertised in the UK excluding London requiring Digital Optimization skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Digital Optimization over the 6 months leading up to 29 July 2025, comparing them to the same period in the previous two years.

6 months to
29 Jul 2025
Same period 2024 Same period 2023
Rank 592 681 666
Rank change year-on-year +89 -15 +201
Permanent jobs citing Digital Optimization 7 14 11
As % of all permanent jobs advertised in the UK excluding London 0.016% 0.021% 0.023%
As % of the Processes & Methodologies category 0.018% 0.027% 0.024%
Number of salaries quoted 3 14 8
10th Percentile £41,000 £43,125 £34,625
25th Percentile £42,500 £48,750 £35,000
Median annual salary (50th Percentile) £45,000 £55,000 £36,500
Median % change year-on-year -18.18% +50.68% -15.12%
75th Percentile - £56,875 £45,000
90th Percentile - £60,125 -
UK median annual salary £45,000 £55,000 £45,000
% change year-on-year -18.18% +22.22% +2.86%

All Process and Methodology Skills
UK excluding London

Digital Optimization falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the UK excluding London.

Permanent vacancies with a requirement for process or methodology skills 38,361 51,958 45,666
As % of all permanent jobs advertised in the UK excluding London 87.40% 79.57% 95.49%
Number of salaries quoted 19,843 33,310 26,949
10th Percentile £25,750 £28,498 £30,500
25th Percentile £32,851 £37,500 £40,000
Median annual salary (50th Percentile) £50,000 £50,000 £55,000
Median % change year-on-year - -9.09% +4.76%
75th Percentile £65,000 £65,000 £69,500
90th Percentile £78,750 £80,000 £81,800
UK median annual salary £55,000 £55,000 £60,000
% change year-on-year - -8.33% -

Digital Optimization
Job Vacancy Trend in the UK excluding London

Job postings citing Digital Optimization as a proportion of all IT jobs advertised in the UK excluding London.

Job vacancy trend for Digital Optimization in the UK excluding London

Digital Optimization
Salary Trend in the UK excluding London

3-month moving average salary quoted in jobs citing Digital Optimization in the UK excluding London.

Salary trend for Digital Optimization in the UK excluding London

Digital Optimization
Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Optimization within the UK excluding London region over the 6 months to 29 July 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
North of England +18 3 £45,000 -18.18% 4
Scotland - 3 - -
North West - 3 £45,000 - 3
Wales - 1 - -
Digital Optimization
UK

Digital Optimization
Co-occurring Skills and Capabilities in the UK excluding London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (28.57%) Adobe Experience Manager
1 2 (28.57%) CMS
Cloud Services
1 2 (28.57%) Adobe Analytics
1 2 (28.57%) Contentsquare
1 2 (28.57%) Google Analytics
2 1 (14.29%) Power Automate
2 1 (14.29%) Power Platform
2 1 (14.29%) PowerApps
Database & Business Intelligence
1 1 (14.29%) Power BI
General
1 2 (28.57%) Social Skills
2 1 (14.29%) Analytical Skills
2 1 (14.29%) Banking
2 1 (14.29%) Inclusion and Diversity
2 1 (14.29%) Influencing Skills
Job Titles
1 2 (28.57%) SEO Manager
2 1 (14.29%) Change Manager
Miscellaneous
1 1 (14.29%) Graphic Design
1 1 (14.29%) Mobile App
1 1 (14.29%) Self-Motivation
Processes & Methodologies
1 3 (42.86%) Analytics
1 3 (42.86%) Channel Management
1 3 (42.86%) Coaching
1 3 (42.86%) Continuous Improvement
1 3 (42.86%) Innovative Thinking
1 3 (42.86%) SEO
2 2 (28.57%) A/B Testing
2 2 (28.57%) Agile
2 2 (28.57%) Content Management
2 2 (28.57%) Conversion Rate Optimisation
2 2 (28.57%) Customer Experience
2 2 (28.57%) Digital Customer Experience
2 2 (28.57%) Personalization
2 2 (28.57%) Problem-Solving
2 2 (28.57%) Roadmaps
2 2 (28.57%) Validation
2 2 (28.57%) Web Analytics
3 1 (14.29%) Use Case
3 1 (14.29%) User Experience
3 1 (14.29%) UX Design
Qualifications
1 1 (14.29%) Degree
Quality Assurance & Compliance
1 1 (14.29%) Accessibility
Vendors
1 2 (28.57%) Adobe
1 2 (28.57%) Google
2 1 (14.29%) Microsoft