Digital Optimization
UK

The following table provides summary statistics for permanent job vacancies with a requirement for Digital Optimization skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Optimization over the 6 months to 8 May 2024 with a comparison to the same period in the previous 2 years.

6 months to
8 May 2024
Same period 2023 Same period 2022
Rank 882 947 1229
Rank change year-on-year +65 +282 -322
Permanent jobs citing Digital Optimization 6 48 6
As % of all permanent jobs advertised in the UK 0.006% 0.047% 0.004%
As % of the Processes & Methodologies category 0.007% 0.049% 0.004%
Number of salaries quoted 6 38 0
10th Percentile £41,250 £32,500 -
25th Percentile £42,813 £40,000 -
Median annual salary (50th Percentile) £50,000 £45,000 -
Median % change year-on-year +11.11% - -
75th Percentile £56,250 £50,875 -
90th Percentile £62,500 £57,500 -
UK excluding London median annual salary £50,000 £45,000 -
% change year-on-year +11.11% - -

All Process and Methodology Skills
UK

Digital Optimization is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 84,937 97,101 150,579
As % of all permanent jobs advertised in the UK 85.64% 95.61% 95.65%
Number of salaries quoted 59,853 57,006 82,680
10th Percentile £29,000 £34,000 £33,515
25th Percentile £40,000 £45,000 £43,750
Median annual salary (50th Percentile) £55,000 £61,180 £60,000
Median % change year-on-year -10.10% +1.97% +9.09%
75th Percentile £72,500 £81,250 £80,000
90th Percentile £92,500 £100,000 £96,750
UK excluding London median annual salary £50,000 £55,000 £52,500
% change year-on-year -9.09% +4.76% +9.38%

Digital Optimization
Job Vacancy Trend

Job postings citing Digital Optimization as a proportion of all IT jobs advertised.

Job vacancy trend for Digital Optimization in the UK

Digital Optimization
Salary Trend

3-month moving average salary quoted in jobs citing Digital Optimization.

Salary trend for Digital Optimization in the UK

Digital Optimization
Salary Histogram

Salary distribution for jobs citing Digital Optimization over the 6 months to 8 May 2024.

Salary histogram for Digital Optimization in the UK

Digital Optimization
Top 6 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Optimization within the UK over the 6 months to 8 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +40 6 £50,000 +11.11% 4
UK excluding London -15 5 £50,000 +11.11% 2
Work from Home +49 4 £52,500 +16.67% 2
South West - 3 £50,000 -
South East +13 2 £42,500 -5.56%
London +88 1 £65,000 +44.44% 2

Digital Optimization
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 5 (83.33%) Google Analytics
2 4 (66.67%) AWS
3 2 (33.33%) GCP
Database & Business Intelligence
1 2 (33.33%) BigQuery
1 2 (33.33%) Looker
General
1 2 (33.33%) Inclusion and Diversity
1 2 (33.33%) Marketing
1 2 (33.33%) Social Skills
2 1 (16.67%) Public Sector
Job Titles
1 3 (50.00%) Developer
1 3 (50.00%) Front-End Developer (Client-Side Developer)
1 3 (50.00%) Lead
1 3 (50.00%) Lead Developer
1 3 (50.00%) React Developer
1 3 (50.00%) Senior
1 3 (50.00%) Senior Developer
1 3 (50.00%) Senior Front-End Developer
1 3 (50.00%) Senior React Developer
2 2 (33.33%) Digital Executive
3 1 (16.67%) Architect
3 1 (16.67%) Solutions Architect
Libraries, Frameworks & Software Standards
1 3 (50.00%) CSS
1 3 (50.00%) GatsbyJS
1 3 (50.00%) HTML
1 3 (50.00%) Node.js
1 3 (50.00%) React
2 1 (16.67%) Laravel
Miscellaneous
1 3 (50.00%) Mobile App
2 1 (16.67%) Data Structures
Processes & Methodologies
1 5 (83.33%) Analytics
2 4 (66.67%) User Experience
2 4 (66.67%) UX Design
3 3 (50.00%) Agile
3 3 (50.00%) Cross-Browser Compatibility
3 3 (50.00%) E-Commerce
3 3 (50.00%) Front End Development
3 3 (50.00%) Mentoring
3 3 (50.00%) Project Management
4 2 (33.33%) Conversion Rate Optimisation
4 2 (33.33%) Customer Experience
4 2 (33.33%) Customer Insight
4 2 (33.33%) Customer-Centric Approach
4 2 (33.33%) Customer-Centricity
4 2 (33.33%) Digital Analytics
4 2 (33.33%) Digital Customer Experience
4 2 (33.33%) Roadmaps
4 2 (33.33%) Test Strategy
5 1 (16.67%) Service Design
5 1 (16.67%) Workshop Facilitation
Programming Languages
1 3 (50.00%) JavaScript
1 3 (50.00%) TypeScript
2 1 (16.67%) PHP
Quality Assurance & Compliance
1 2 (33.33%) Accessibility
Vendors
1 5 (83.33%) Google
2 2 (33.33%) Medallia
2 2 (33.33%) Optimizely