SEO Specialist Jobs with Hybrid/Remote/WFH Options

Search Engine Optimisation Specialist (SEO Specialist)
UK > Work from Home

The median Search Engine Optimisation Specialist (SEO Specialist) salary for remote or hybrid work is £35,000 per year, according to job vacancies posted during the 6 months leading to 22 May 2025.

The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
22 May 2025
Same period 2024 Same period 2023
Rank 442 584 647
Rank change year-on-year +142 +63 +212
Permanent jobs requiring an SEO Specialist 10 5 8
As % of all permanent jobs with a WFH option 0.054% 0.015% 0.020%
As % of the Job Titles category 0.059% 0.015% 0.021%
Number of salaries quoted 10 3 8
10th Percentile £25,500 - £31,000
25th Percentile £26,875 £36,250 £32,500
Median annual salary (50th Percentile) £35,000 £37,500 £35,000
Median % change year-on-year -6.67% +7.14% +40.00%
75th Percentile £37,000 £43,125 £37,500
90th Percentile £54,625 £45,750 £39,000
UK median annual salary £34,000 £32,500 £35,000
% change year-on-year +4.62% -7.14% +20.69%

All Permanent IT Job Vacancies
Work from Home

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies with WFH or hybrid options. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in Work from Home with a recognized job title 16,975 32,497 38,721
% of permanent jobs with a recognized job title 91.39% 96.11% 95.93%
Number of salaries quoted 9,384 24,840 27,520
10th Percentile £28,000 £33,250 £36,750
25th Percentile £42,500 £42,500 £47,447
Median annual salary (50th Percentile) £57,500 £56,000 £62,500
Median % change year-on-year +2.68% -10.40% +4.17%
75th Percentile £76,250 £75,000 £81,250
90th Percentile £100,000 £93,750 £100,000
UK median annual salary £56,000 £52,500 £60,000
% change year-on-year +6.67% -12.50% -

SEO Specialist
Trend for Jobs with a WFH Option

Job vacancies with remote working options which featured SEO Specialist in the job title as a proportion of all IT jobs advertised.

SEO Specialist trend for jobs with Hybrid/Remote/WFH options

SEO Specialist
Salary Trend for Jobs with a WFH Option

3-month moving average salary quoted in job vacancies with remote working options citing SEO Specialist.

SEO Specialist salary trend for jobs with a WFH option

SEO Specialist
Salary Histogram for Jobs with a WFH Option

Salary distribution for jobs with remote working options citing SEO Specialist over the 6 months to 22 May 2025.

SEO Specialist salary histogram for jobs with a WFH option

SEO Specialist Skill Set
Top 30 Co-occurring Skills and Capabilities in Job Vacancies with WFH Options

For the 6 months to 22 May 2025, SEO Specialist job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent jobs with hybrid or remote work options featuring SEO Specialist in the job title.

1 10 (100.00%) SEO
2 9 (90.00%) Marketing
3 7 (70.00%) Google
3 7 (70.00%) Analytics
4 6 (60.00%) Algorithms
4 6 (60.00%) Competitor Analysis
5 5 (50.00%) Digital Marketing
5 5 (50.00%) Screaming Frog
6 4 (40.00%) Problem-Solving
6 4 (40.00%) Copywriting
6 4 (40.00%) Google Analytics
6 4 (40.00%) Web Development
6 4 (40.00%) HTML
7 3 (30.00%) CSS
7 3 (30.00%) E-Commerce
7 3 (30.00%) B2B
7 3 (30.00%) Pay per click
7 3 (30.00%) Mentoring
7 3 (30.00%) Website Architecture
7 3 (30.00%) Digital Analytics
7 3 (30.00%) Looker
7 3 (30.00%) Actionable Insight
7 3 (30.00%) Actionable Recommendations
7 3 (30.00%) GDPR
7 3 (30.00%) Conversion Rate Optimisation
7 3 (30.00%) Organisational Skills
7 3 (30.00%) Social Skills
7 3 (30.00%) Roadmaps
8 2 (20.00%) Ahrefs
8 2 (20.00%) Link Building

SEO Specialist Skill Set
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (10.00%) CMS
1 1 (10.00%) Ethereum
Cloud Services
1 4 (40.00%) Google Analytics
Database & Business Intelligence
1 3 (30.00%) Looker
General
1 9 (90.00%) Marketing
2 3 (30.00%) Organisational Skills
2 3 (30.00%) Social Skills
3 2 (20.00%) Analytical Skills
Libraries, Frameworks & Software Standards
1 4 (40.00%) HTML
2 3 (30.00%) CSS
3 1 (10.00%) web3js
Miscellaneous
1 6 (60.00%) Algorithms
2 1 (10.00%) Blockchain
2 1 (10.00%) Blog
2 1 (10.00%) Social Media
2 1 (10.00%) Web3
Processes & Methodologies
1 10 (100.00%) SEO
2 7 (70.00%) Analytics
3 6 (60.00%) Competitor Analysis
4 5 (50.00%) Digital Marketing
5 4 (40.00%) Copywriting
5 4 (40.00%) Problem-Solving
5 4 (40.00%) Web Development
6 3 (30.00%) Actionable Insight
6 3 (30.00%) B2B
6 3 (30.00%) Conversion Rate Optimisation
6 3 (30.00%) Digital Analytics
6 3 (30.00%) E-Commerce
6 3 (30.00%) Mentoring
6 3 (30.00%) Pay per click
6 3 (30.00%) Roadmaps
6 3 (30.00%) Website Architecture
7 2 (20.00%) Link Building
8 1 (10.00%) Content Management
8 1 (10.00%) Cryptocurrency
8 1 (10.00%) Performance Analysis
Quality Assurance & Compliance
1 3 (30.00%) Actionable Recommendations
1 3 (30.00%) GDPR
Vendors
1 7 (70.00%) Google
2 5 (50.00%) Screaming Frog
3 2 (20.00%) Ahrefs