Integrated Marketing Contract Job Trends

Integrated Marketing
UK

The table below provides summary statistics and contractor rates for jobs requiring Integrated Marketing skills. It covers contract job vacancies from the 6 months leading up to 6 November 2025, with comparisons to the same periods in the previous two years.

6 months to
6 Nov 2025
Same period 2024 Same period 2023
Rank 555 549 622
Rank change year-on-year -6 +73 +191
Contract jobs citing Integrated Marketing 19 2 12
As % of all contract jobs in the UK 0.055% 0.005% 0.026%
As % of the Processes & Methodologies category 0.061% 0.006% 0.029%
Number of daily rates quoted 11 0 8
10th Percentile £260 - -
25th Percentile £325 - £250
Median daily rate (50th Percentile) £350 - £300
Median % change year-on-year - - -11.76%
75th Percentile £494 - £363
90th Percentile £500 - £433
UK excluding London median daily rate - - £325
Number of hourly rates quoted 8 2 1
10th Percentile £23.90 £27.68 -
25th Percentile £31.44 £32.44 £51.25
Median hourly rate £38.50 £42.75 £52.50
Median % change year-on-year -9.94% -18.57% +50.00%
75th Percentile £54.00 £51.94 £53.75
90th Percentile - £56.03 -
UK excluding London median hourly rate - - -

All Process and Methodology Skills
UK

Integrated Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 31,196 31,430 41,122
As % of all contract IT jobs advertised in the UK 90.11% 86.05% 88.60%
Number of daily rates quoted 19,528 18,901 27,760
10th Percentile £296 £310 £310
25th Percentile £404 £413 £425
Median daily rate (50th Percentile) £500 £525 £535
Median % change year-on-year -4.76% -1.87% -2.73%
75th Percentile £623 £638 £650
90th Percentile £725 £738 £745
UK excluding London median daily rate £475 £500 £500
% change year-on-year -5.00% - -
Number of hourly rates quoted 2,021 1,108 1,576
10th Percentile £14.41 £15.02 £14.25
25th Percentile £17.38 £20.00 £18.93
Median hourly rate £25.15 £35.00 £44.25
Median % change year-on-year -28.14% -20.90% +26.43%
75th Percentile £43.00 £65.00 £65.00
90th Percentile £67.00 £73.75 £77.50
UK excluding London median hourly rate £22.58 £35.00 £44.25
% change year-on-year -35.50% -20.90% +50.00%

Integrated Marketing
Job Vacancy Trend

Historical trend showing the proportion of contract IT job postings citing Integrated Marketing relative to all contract IT jobs advertised.

Integrated Marketing job vacancy trend in the UK

Integrated Marketing
Daily Rate Trend

Contractor daily rate distribution trend for jobs in the UK citing Integrated Marketing.

Contractor daily rate distribution trend for jobs in the UK citing Integrated Marketing

Integrated Marketing
Daily Rate Histogram

Daily rate distribution for jobs citing Integrated Marketing over the 6 months to 6 November 2025.

Daily rate histogram for Integrated Marketing in the UK

Integrated Marketing
Hourly Rate Trend

Contractor hourly rate distribution trend for jobs in the UK citing Integrated Marketing.

Contractor hourly rate distribution trend for jobs in the UK citing Integrated Marketing

Integrated Marketing
Hourly Rate Histogram

Hourly rate distribution of jobs citing Integrated Marketing over the 6 months to 6 November 2025.

Hourly rate histogram for Integrated Marketing in the UK

Integrated Marketing
Top 3 Contract Job Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Integrated Marketing within the UK over the 6 months to 6 November 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +17 19 £350 - 43
London +11 19 £350 - 28
Work from Home +15 2 £338 - 19

Integrated Marketing
Co-Occurring Skills & Capabilities by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 1 (5.26%) CMS
1 1 (5.26%) WordPress
Business Applications
1 3 (15.79%) Dynamics CRM
2 2 (10.53%) Eloqua
3 1 (5.26%) Workfront
Cloud Services
1 3 (15.79%) AWS
1 3 (15.79%) GCP
1 3 (15.79%) SaaS
2 2 (10.53%) Power Platform
3 1 (5.26%) Google Analytics
Database & Business Intelligence
1 2 (10.53%) Power BI
2 1 (5.26%) Tableau
General
1 19 (100.00%) Marketing
2 6 (31.58%) Advertising
2 6 (31.58%) Analytical Skills
2 6 (31.58%) Social Skills
3 5 (26.32%) French Language
3 5 (26.32%) Legal
4 4 (21.05%) Italian Language
4 4 (21.05%) Spanish Language
5 3 (15.79%) Brand Awareness
5 3 (15.79%) Public Sector
6 2 (10.53%) Electronics
6 2 (10.53%) Finance
6 2 (10.53%) Manufacturing
6 2 (10.53%) Telecoms
7 1 (5.26%) Automotive
7 1 (5.26%) Organisational Skills
7 1 (5.26%) Publishing
7 1 (5.26%) Retail
7 1 (5.26%) Wearables
Job Titles
1 4 (21.05%) Marketing Manager
1 4 (21.05%) Senior
2 3 (15.79%) Senior Manager
2 3 (15.79%) Senior Marketing Manager
3 2 (10.53%) Campaign Manager
3 2 (10.53%) Marketing Executive
4 1 (5.26%) Account Manager
4 1 (5.26%) Analyst
4 1 (5.26%) Content Manager
4 1 (5.26%) Content Strategist
4 1 (5.26%) Marketing Analyst
4 1 (5.26%) Marketing Specialist
Libraries, Frameworks & Software Standards
1 1 (5.26%) ATL
Miscellaneous
1 8 (42.11%) Web Conferencing
2 2 (10.53%) Blog
3 1 (5.26%) Analytical Mindset
3 1 (5.26%) Enterprise Software
3 1 (5.26%) Mixed Reality
3 1 (5.26%) Social Media
3 1 (5.26%) Tandem
3 1 (5.26%) Video on Demand
Processes & Methodologies
1 10 (52.63%) B2B
2 9 (47.37%) Marketing Automation
2 9 (47.37%) Marketing Strategy
3 8 (42.11%) B2B Marketing
3 8 (42.11%) CRM
3 8 (42.11%) Project Management
4 7 (36.84%) Analytics
5 6 (31.58%) Digital Marketing
5 6 (31.58%) Product Marketing
6 5 (26.32%) Problem-Solving
6 5 (26.32%) Strategic Thinking
7 4 (21.05%) Business Intelligence
7 4 (21.05%) Lead Generation
7 4 (21.05%) Stakeholder Management
7 4 (21.05%) Workflow
8 3 (15.79%) AI
8 3 (15.79%) Business Transformation
8 3 (15.79%) Data-Driven Marketing
8 3 (15.79%) Performance Metrics
8 3 (15.79%) Strategic Planning
Qualifications
1 2 (10.53%) Degree
Quality Assurance & Compliance
1 1 (5.26%) Accessibility
Vendors
1 8 (42.11%) Salesforce
2 4 (21.05%) Google
3 3 (15.79%) Adobe
3 3 (15.79%) Microsoft
3 3 (15.79%) SAP
4 1 (5.26%) HubSpot