Qualitative Research Job Trends in London

Qualitative Research
England > London

The table below provides summary statistics and salary benchmarking for jobs advertised in London requiring Qualitative Research skills. It covers permanent job vacancies from the 6 months leading up to 6 January 2026, with comparisons to the same periods in the previous two years.

6 months to
6 Jan 2026
Same period 2025 Same period 2024
Rank 361 414 427
Rank change year-on-year +53 +13 +144
Permanent jobs citing Qualitative Research 11 10 20
As % of all permanent jobs in London 0.080% 0.064% 0.11%
As % of the Processes & Methodologies category 0.090% 0.068% 0.12%
Number of salaries quoted 5 6 16
10th Percentile - £50,000 £52,875
25th Percentile £40,532 £52,500 £58,750
Median annual salary (50th Percentile) £50,000 £67,500 £77,500
Median % change year-on-year -25.93% -12.90% +40.91%
75th Percentile £52,500 £80,125 £95,000
90th Percentile £87,000 £99,250 £108,750
England median annual salary £63,076 £65,000 £60,000
% change year-on-year -2.96% +8.33% +9.09%

All Process & Methodology Skills
London

Qualitative Research falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in London.

Permanent vacancies with a requirement for process or methodology skills 12,177 14,695 16,468
As % of all permanent jobs advertised in London 88.08% 94.46% 92.80%
Number of salaries quoted 7,790 8,093 13,210
10th Percentile £36,250 £43,250 £41,500
25th Percentile £51,250 £56,250 £56,250
Median annual salary (50th Percentile) £74,000 £75,000 £75,000
Median % change year-on-year -1.33% - -
75th Percentile £95,000 £97,500 £95,000
90th Percentile £117,500 £120,000 £116,250
England median annual salary £55,000 £60,000 £60,000
% change year-on-year -8.33% - -4.00%

Qualitative Research
Job Vacancy Trend in London

Historical trend showing the proportion of permanent IT job postings citing Qualitative Research relative to all permanent IT jobs advertised in London.

Qualitative Research job vacancy trend in London

Qualitative Research
Salary Trend in London

Salary distribution trend for jobs in London citing Qualitative Research.

Salary distribution trend for jobs in London citing Qualitative Research

Qualitative Research
Salary Histogram in London

Salary distribution for jobs citing Qualitative Research in London over the 6 months to 6 January 2026.

Salary histogram for Qualitative Research in London

Qualitative Research
Job Locations in London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Qualitative Research within the London region over the 6 months to 6 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Central London +47 2 £41,032 - 5
Qualitative Research
England

Qualitative Research
Co-Occurring Skills & Capabilities in London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Applications
1 1 (9.09%) Adobe XD
1 1 (9.09%) Sketch
Cloud Services
1 2 (18.18%) Google Analytics
1 2 (18.18%) Microsoft Copilot
1 2 (18.18%) Power Platform
2 1 (9.09%) Figma
Database & Business Intelligence
1 2 (18.18%) Power BI
General
1 5 (45.45%) Public Sector
1 5 (45.45%) Social Skills
2 4 (36.36%) Finance
3 3 (27.27%) Analytical Skills
3 3 (27.27%) Banking
3 3 (27.27%) Organisational Skills
4 1 (9.09%) Electronics
4 1 (9.09%) Manufacturing
4 1 (9.09%) Marketing
4 1 (9.09%) Telecoms
Job Titles
1 5 (45.45%) User Researcher
2 4 (36.36%) Senior
3 3 (27.27%) Senior User Experience Researcher
3 3 (27.27%) User Experience Researcher
4 2 (18.18%) Analyst
4 2 (18.18%) Artificial Intelligence Analyst
4 2 (18.18%) Product Analyst
5 1 (9.09%) Designer
5 1 (9.09%) Product Designer
5 1 (9.09%) Senior Designer
5 1 (9.09%) Senior Product Designer
Miscellaneous
1 3 (27.27%) Product Ownership
Processes & Methodologies
1 11 (100.00%) Quantitative Research
1 11 (100.00%) User Research
2 9 (81.82%) Actionable Insight
3 8 (72.73%) Agile
4 7 (63.64%) Usability Testing
5 6 (54.55%) Stakeholder Management
5 6 (54.55%) User Experience
6 5 (45.45%) Decision-Making
7 4 (36.36%) Market Research
7 4 (36.36%) Requirements Gathering
7 4 (36.36%) UX Research
8 3 (27.27%) Analytics
8 3 (27.27%) Business Intelligence
8 3 (27.27%) Business Strategy
8 3 (27.27%) Conjoint Analysis
8 3 (27.27%) Customer-Centricity
8 3 (27.27%) Diary Studies
8 3 (27.27%) Product Management
8 3 (27.27%) Roadmaps
8 3 (27.27%) User-Centered Design (UCD)
Programming Languages
1 2 (18.18%) Python
1 2 (18.18%) R
Qualifications
1 3 (27.27%) SC Cleared
1 3 (27.27%) Security Cleared
2 2 (18.18%) BPSS Clearance
2 2 (18.18%) Degree
3 1 (9.09%) DV Cleared
Quality Assurance & Compliance
1 4 (36.36%) Accessibility
2 2 (18.18%) PMO
Vendors
1 2 (18.18%) Google
1 2 (18.18%) Mercator
1 2 (18.18%) Microsoft
2 1 (9.09%) Adobe
2 1 (9.09%) SAP