TikTok
UK
The table below provides summary statistics for contract job vacancies requiring knowledge or experience of TikTok products and/or services. It includes a benchmarking guide to contractor rates offered in vacancies that cited TikTok over the 6 months leading up to 13 August 2025, comparing them to the same period in the previous two years.
The figures below represent the IT contractor job market in general and are not representative of contractor rates within TikTok.
| 6 months to 13 Aug 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 541 | 567 | 660 |
| Rank change year-on-year | +26 | +93 | +186 |
| Contract jobs citing TikTok | 12 | 1 | 4 |
| As % of all contract jobs advertised in the UK | 0.036% | 0.003% | 0.008% |
| As % of the Vendors category | 0.077% | 0.006% | 0.017% |
| Number of daily rates quoted | 5 | 1 | 4 |
| 10th Percentile | £198 | - | £252 |
| 25th Percentile | £265 | £418 | £386 |
| Median daily rate (50th Percentile) | £280 | £435 | £493 |
| Median % change year-on-year | -35.63% | -11.68% | +51.54% |
| 75th Percentile | £295 | £453 | £559 |
| 90th Percentile | £321 | - | £599 |
| UK excluding London median daily rate | £278 | - | £525 |
| Number of hourly rates quoted | 1 | 0 | 0 |
| 10th Percentile | - | - | - |
| 25th Percentile | £27.50 | - | - |
| Median hourly rate | £30.00 | - | - |
| 75th Percentile | £32.50 | - | - |
| 90th Percentile | - | - | - |
| UK excluding London median hourly rate | - | - | - |
All Vendors
UK
TikTok falls under the Vendor Products and Services category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring knowledge or experience of all vendor products and services.
| Contract vacancies with a requirement for knowledge or experience of vendor products and services | 15,626 | 17,026 | 23,449 |
| As % of all contract IT jobs advertised in the UK | 47.37% | 43.72% | 44.36% |
| Number of daily rates quoted | 9,533 | 10,609 | 15,253 |
| 10th Percentile | £275 | £286 | £263 |
| 25th Percentile | £400 | £413 | £413 |
| Median daily rate (50th Percentile) | £500 | £523 | £525 |
| Median % change year-on-year | -4.31% | -0.48% | - |
| 75th Percentile | £613 | £625 | £638 |
| 90th Percentile | £700 | £730 | £738 |
| UK excluding London median daily rate | £475 | £500 | £500 |
| % change year-on-year | -5.00% | - | +5.26% |
| Number of hourly rates quoted | 822 | 840 | 665 |
| 10th Percentile | £14.26 | £13.68 | £15.08 |
| 25th Percentile | £17.30 | £15.62 | £18.50 |
| Median hourly rate | £25.15 | £29.39 | £40.00 |
| Median % change year-on-year | -14.41% | -26.54% | +81.82% |
| 75th Percentile | £46.30 | £61.60 | £63.75 |
| 90th Percentile | £67.95 | £70.00 | £73.75 |
| UK excluding London median hourly rate | £21.39 | £28.00 | £32.15 |
| % change year-on-year | -23.61% | -12.91% | +62.29% |
TikTok
Job Vacancy Trend
Job postings citing TikTok as a proportion of all IT jobs advertised.
TikTok
Contractor Daily Rate Trend
3-month moving average daily rate quoted in jobs citing TikTok.
TikTok
Daily Rate Histogram
Daily rate distribution for jobs citing TikTok over the 6 months to 13 August 2025.
TikTok
Top 6 Contract Locations
The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing TikTok within the UK over the 6 months to 13 August 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Contract IT Job Ads |
Median Daily Rate Past 6 Months |
Median Daily Rate % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| England | +19 | 12 | £280 | -35.63% | 75 |
| London | +30 | 9 | £280 | -35.63% | 43 |
| Work from Home | - | 3 | £280 | - | 38 |
| UK excluding London | - | 3 | £278 | - | 36 |
| South East | - | 2 | £278 | - | 13 |
| East of England | - | 1 | - | - | 1 |
TikTok
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories: